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    With a throbbing population of over 8 million, New York City is one of the largest urban areas in the world. More than a third of its population is born in other countries, and it is no surprise that New York is a melting pot of diverse cultures and ways of life. People who man important po
    hard is it for marketers to make that leap? They have the opportunity to sell more chocolate by advertising that it is good for you. And you wives and girlfriends, men say they would rather give a box of chocolate than flowers. How wonderful, an equal opportunity Valentines Day gift of chocolate.

    So the next time an occasion comes your way, think outside the box. Literally, think about the outside of the box. The outside of the box can do m

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    Since childhood I've had an interest in unusual businesses. I grew up with four brothers, and when it was time to vote for which television show we would watch, I sold my vote to the highest bidder. You could call that the business of politics. I collected the paper-wads that fell all over w
    Well, it is that time again when hearts are all a flutter with sending and getting Valentines Day gifts. Do you know that Richard Cadbury invented the first Valentines Day candy box in the late 1800s? Or that the Chocolate Manufacturers Association of America reports that 36 million boxes of chocolate are sold for Valentines Day? Cha-ching for candy companies.

    I walked several stores to see what offerings were available this year in the chocolate category. Mostly the typical Valentines Day heart shaped red/pink candy boxes caught my eye. Surprisingly, the Valentine heart box has changed very little over the years. It has a few ruffles, banners or flowers but essentially it is the same old box. What a waste to not expand the marketing effort and maximize the package to increase sales.

    Now I have eaten my share of chocolate over the years, but lately I have been watching the healthy aspects of what I eat. So why arent these candy manufactures touting the fact that chocolate is good for me. According to a recent study chocolate contains compounds called flavonoids that can help maintain a healthy heart and good circulation and reduce blood clotting which can cause heart attacks and stroke. More and more, we are finding evidence that consumption of chocolate that is rich in flavonoids can have positive cardiovascular effects, says Carl Keen, a nutritionist at the University of California, Davis.

    Wow! How about that for a great reason to eat more chocolate? No more guilt trips when I eye the candy isle. But I just dont get the concept that marketers dont understand that chocolate equals a good thing. Duh, shouldnt that be emblazoned on every box of chocolate and Valentine box? Supposedly, it is only the dark chocolate but I will make that sacrifice.

    How hard is it for marketers to make that leap? They have the opportunity to sell more chocolate by advertising that it is good for you. And you wives and girlfriends, men say they would rather give a box of chocolate than flowers. How wonderful, an equal opportunity Valentines Day gift of chocolate.

    So the next time an occasion comes your way, think outside the box. Literally, think about the outside of the box. The outside of the box can do mu

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    Know Your Closing PercentageThe Closing Rate is a benchmark to measure the performance of marketing activities. A business with a high Closing Rate is less dependent on advertising to drive traffic. As a new business owner you might have to guess at this number. Over time, this
    colate category. Mostly the typical Valentines Day heart shaped red/pink candy boxes caught my eye. Surprisingly, the Valentine heart box has changed very little over the years. It has a few ruffles, banners or flowers but essentially it is the same old box. What a waste to not expand the marketing effort and maximize the package to increase sales.

    Now I have eaten my share of chocolate over the years, but lately I have been watching the healthy aspects of what I eat. So why arent these candy manufactures touting the fact that chocolate is good for me. According to a recent study chocolate contains compounds called flavonoids that can help maintain a healthy heart and good circulation and reduce blood clotting which can cause heart attacks and stroke. More and more, we are finding evidence that consumption of chocolate that is rich in flavonoids can have positive cardiovascular effects, says Carl Keen, a nutritionist at the University of California, Davis.

    Wow! How about that for a great reason to eat more chocolate? No more guilt trips when I eye the candy isle. But I just dont get the concept that marketers dont understand that chocolate equals a good thing. Duh, shouldnt that be emblazoned on every box of chocolate and Valentine box? Supposedly, it is only the dark chocolate but I will make that sacrifice.

    How hard is it for marketers to make that leap? They have the opportunity to sell more chocolate by advertising that it is good for you. And you wives and girlfriends, men say they would rather give a box of chocolate than flowers. How wonderful, an equal opportunity Valentines Day gift of chocolate.

    So the next time an occasion comes your way, think outside the box. Literally, think about the outside of the box. The outside of the box can do m

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    ABSTRACTVisual merchandising a comparatively new career field in which has sprung up with the growing popularity of window and floor displays. Visual merchandisers main are of work is to create impossible window displays. They can find employment with fashion boutiques, shopping mal
    lthy aspects of what I eat. So why arent these candy manufactures touting the fact that chocolate is good for me. According to a recent study chocolate contains compounds called flavonoids that can help maintain a healthy heart and good circulation and reduce blood clotting which can cause heart attacks and stroke. More and more, we are finding evidence that consumption of chocolate that is rich in flavonoids can have positive cardiovascular effects, says Carl Keen, a nutritionist at the University of California, Davis.

    Wow! How about that for a great reason to eat more chocolate? No more guilt trips when I eye the candy isle. But I just dont get the concept that marketers dont understand that chocolate equals a good thing. Duh, shouldnt that be emblazoned on every box of chocolate and Valentine box? Supposedly, it is only the dark chocolate but I will make that sacrifice.

    How hard is it for marketers to make that leap? They have the opportunity to sell more chocolate by advertising that it is good for you. And you wives and girlfriends, men say they would rather give a box of chocolate than flowers. How wonderful, an equal opportunity Valentines Day gift of chocolate.

    So the next time an occasion comes your way, think outside the box. Literally, think about the outside of the box. The outside of the box can do m

    When Good Companies Go Bad, Part 2 - Fear
    Slipping revenues and eroding profits have continued long enough to get everyone’s attention. The major constituencies necessary to every enterprise: customers, lenders, vendors, shareholders, the Board of Directors, management and the rest of the workforce all know something is wrong.ts, says Carl Keen, a nutritionist at the University of California, Davis.

    Wow! How about that for a great reason to eat more chocolate? No more guilt trips when I eye the candy isle. But I just dont get the concept that marketers dont understand that chocolate equals a good thing. Duh, shouldnt that be emblazoned on every box of chocolate and Valentine box? Supposedly, it is only the dark chocolate but I will make that sacrifice.

    How hard is it for marketers to make that leap? They have the opportunity to sell more chocolate by advertising that it is good for you. And you wives and girlfriends, men say they would rather give a box of chocolate than flowers. How wonderful, an equal opportunity Valentines Day gift of chocolate.

    So the next time an occasion comes your way, think outside the box. Literally, think about the outside of the box. The outside of the box can do m

    How to Experience Less Headaches in Printing
    When printing, the first dilemma that you usually encounter is what printing service to use for the completion of your project. Especially now that there were many printing services available, choosing which one to use is quite hard. There are so many things that you should think about when
    hard is it for marketers to make that leap? They have the opportunity to sell more chocolate by advertising that it is good for you. And you wives and girlfriends, men say they would rather give a box of chocolate than flowers. How wonderful, an equal opportunity Valentines Day gift of chocolate.

    So the next time an occasion comes your way, think outside the box. Literally, think about the outside of the box. The outside of the box can do much more marketing and about delivering ways to sell a product uniquely and creatively.

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