Tags |
|
|
Links |
|
|
Casual Articles - Avoid This Huge Selling Mistake and You'll Have Happier Customers
Whether you call it a management methodology, approach, style, manner, way or even a system, if it lacks one aspect it will not be effective.If you are leading a team or department you are to communicate your tactics. You must tell either how you want activities organized or what the results should be. If you are combining both, people will
It's easy to dismiss these tactics as innocent. We might say they're no worse than the "little white lies" we sometimes tell. We might even argue that tricks like these are necessary
If you are a struggling small store owner fighting for customers in the face of stiff competition then, for goodness sake, concentrate on customer service! This is one area of your offer where you need spend no (or very little) money to get it right. You are dealing with your fellow human beings who are willing to hand over some hard earned cash fo
The salesperson he told me about sells the kinds of products most small offices or retail stores would need. He finds new leads by cold calling on businesses.
But this salesperson puts a dishonest twist into his prospecting. He'll walk into a store and engage the owner or manager like he's interested in buying something. He'll ask questions, show interest in the store or the products and even toss out a few well-placed compliments.
Then, when the conversation is warm enough he'll go into his sales pitch.
I realize that, in the grand scheme of things, this is not a major ethical infraction. Obviously people do things that are much worse than this.
But does that make it right?
This salesperson has engaged his prospect by misleading them. He has misrepresented his intentions. He has chosen to deceive another person just to get them talking.
How can that be a good way to begin a potential business relationship?
Furthermore, why do some people think this is okay? Are people actually teaching this in sales training seminars?
It's easy to dismiss these tactics as innocent. We might say they're no worse than the "little white lies" we sometimes tell. We might even argue that tricks like these are necessary
The internet presents an enormous diversity of people. There are so many different people from different backgrounds, countries, religions, etc. it’s astounding. All in one place called the World Wide Web.With those differences comes something else that we will never escape. Since the fall of Adam in Eden, man has struggled with the forces o
But this salesperson puts a dishonest twist into his prospecting. He'll walk into a store and engage the owner or manager like he's interested in buying something. He'll ask questions, show interest in the store or the products and even toss out a few well-placed compliments.
Then, when the conversation is warm enough he'll go into his sales pitch.
I realize that, in the grand scheme of things, this is not a major ethical infraction. Obviously people do things that are much worse than this.
But does that make it right?
This salesperson has engaged his prospect by misleading them. He has misrepresented his intentions. He has chosen to deceive another person just to get them talking.
How can that be a good way to begin a potential business relationship?
Furthermore, why do some people think this is okay? Are people actually teaching this in sales training seminars?
It's easy to dismiss these tactics as innocent. We might say they're no worse than the "little white lies" we sometimes tell. We might even argue that tricks like these are necessary
Localization means adapting the product or service in such a manner that it is able to successfully sustain itself in a foreign market. Due to the vast diversity between certain markets, merely translating the text from one language to the other is not the solution anymore. A phrase or idiom from English would never carry the same punch when transl
Then, when the conversation is warm enough he'll go into his sales pitch.
I realize that, in the grand scheme of things, this is not a major ethical infraction. Obviously people do things that are much worse than this.
But does that make it right?
This salesperson has engaged his prospect by misleading them. He has misrepresented his intentions. He has chosen to deceive another person just to get them talking.
How can that be a good way to begin a potential business relationship?
Furthermore, why do some people think this is okay? Are people actually teaching this in sales training seminars?
It's easy to dismiss these tactics as innocent. We might say they're no worse than the "little white lies" we sometimes tell. We might even argue that tricks like these are necessary
Filing systems are not going away any time soon. The paperless world we thought was created with the advent of computers has done nothing more than create an exponential amount of reasons for us to generate more hard copy documents requiring storage such as file cabinets. This need for more office document storage has also increased the need for im
But does that make it right?
This salesperson has engaged his prospect by misleading them. He has misrepresented his intentions. He has chosen to deceive another person just to get them talking.
How can that be a good way to begin a potential business relationship?
Furthermore, why do some people think this is okay? Are people actually teaching this in sales training seminars?
It's easy to dismiss these tactics as innocent. We might say they're no worse than the "little white lies" we sometimes tell. We might even argue that tricks like these are necessary
As the economy improves, so does the outlook for small business. That may mean you'll find way too many things to do and not enough time for you or your staff to complete them. Or maybe you've been solo for a while and have decided your business is growing enough to need help.What do you do? Hire full or part time employees? Outsource to an
It's easy to dismiss these tactics as innocent. We might say they're no worse than the "little white lies" we sometimes tell. We might even argue that tricks like these are necessary and appropriate because prospects are so hard to talk to. They "force" salespeople to resort to these misleading tactics.
But I disagree.
If you're going to begin a relationship with dishonesty then where does it stop? Where do you draw the line and start being honest with your new customer?
As a potential customer, I'll see right away that you misled me into to talking with you. I will immediately distrust you. You'll find it much harder to build trust or credibility with me.
I don't think tricks like these are needed to get prospects to talk. That's the lazy way to sell.
If you have something the prospect needs and if you approach them in a professional and appropriate way, eventually you'll connect with them. If not, you try again later. If you try several times and get nowhere, maybe you hand them off to another salesperson to try. Or maybe you remove them from your list for now. (You can't sell everyone.)
Maybe the bottom line is to remember the golden rule. Do you enjoy being lied to? Do you trust people who purposely mislead you to accomplish their goal?
Most of us do not like being misled. I think it's a lousy way to begin a bu
HTTP = HTML link (for blogs, profiles,phorums):
<a href="http://www.casualarticles.com/article/28003/casualarticles-Avoid-This-Huge-Selling-Mistake-and-Youll-Have-Happier-Customers.html">Avoid This Huge Selling Mistake and You'll Have Happier Customers</a>
BB link (for phorums):
[url=http://www.casualarticles.com/article/28003/casualarticles-Avoid-This-Huge-Selling-Mistake-and-Youll-Have-Happier-Customers.html]Avoid This Huge Selling Mistake and You'll Have Happier Customers[/url]
Related Articles:
Career Advice: A Camel Looks Like A Horse Designed By A Committee
Franchising the World: Signing Up Nation States as Franchisees
Bookmark it:
|