Casual Articles - Business

A New Approach to Network Marketing Lead Generation
Network marketing was created as a unique means for home-based entrepreneurs to expand their income horizons. The concept, if implemented correctly, permits one not only to make profits from selling products as a retailer, but to also recruit other individuals into one’s downline and then earn income from their retail sales.But although the concept is creative and appears to be full of potential, most people who are new to network marketing face a common problem. Seemingly the sole markets for their products and for the business opportunity that might allow them to grow their downline are family members, workplace associates, neighbors and friends.What g

- Identify Promising Markets

Identify five to ten large and fast-growing markets for products in your export basket. Check volume as well as trend for a historical perspective of 5 to 10 years. Ask critical questions - has market growth been consistent year to year ? Has there been a shift in product choice ? Was there a seasonal bias ?

For example - analysis of spice export data for last few years may show increasing sale of curry-type mixed powder spices and modest or decreasing sale of whole seeds.

Another example - increased rice export to Bangladesh may be traced to floods in that country rather than any long term change in demand profile. Such spurt in demand is unlikely to sustain for long and should be considered a temporary phenomenon.

In both cases - histor

Business Contact Information - What To Track
Business contact information is a necessary requirement for pre qualifying potential clients. There are certain attributes that you want to look for in business contacts so you need to capture and track that information.Every prospect's file should have a list of his/her business contact information. It doesn't matter how you get the information, it simply matters that you get it. Two common sources for acquiring the necessary business contact are through phone calls and through web site information request forms. These forms can be printed out and faxed to you or sent via pdf.The important issue to remember when gathering business contact informatio

Successful companies concentrate on one foreign market at a time, moving on to the next only after succeeding in the last. Demand and trend are the two key factors that determine which countries to select first and how to set priorities.

Market research helps you identify promising markets through objective analysis of available facts and statistics. Its true, many companies start export whenever it receives unsolicited orders from abroad. Although this type of selling is valuable, the company may discover even more promising markets by conducting a systematic search.

Primary and Secondary Market Research

Market research is conducted by analysing primary or secondary data resources. In conducting primary market research, a company collects data directly from foreign marketplace through interviews, surveys, feedback and other such direct contact with potential buyers. Primary market research has the advantage of being tailored to the needs of the company and provides answers to specific questions, but it is invariably time consuming and very expensive.

Secondary market research is based on analysis of statistical data such as trade statistics. To be effective, the data should be reliable and cover significant historical period. Though it is considerably less expensive than primary research, one should be aware of its limitations. For example, the most recent statistics for some countries may be more than two years old. Moreover, the data may be too broad to be of much value to a company. Statistics may also be distorted by incomplete data-gathering techniques. Finally, statistics for services are often unavailable. Yet, even with these limitations, secondary research is a valuable and relatively easy first step for a company to take. It may be the only step needed if the company decides to export indirectly through an intermediary, since the later may have advanced research capabilities

Step 1 - Collect Data

Collect export statistics published by authentic sources. In India, there are two major sources for reliable trade statistics - Directorate General of Commercial Intelligence and Statistics (DGCIS) and Customs.

DGCIS publishes 'Monthly Statistics of Foreign Trade of India' Its March issue contains cumulative data for whole financial year (April to March). After publishing extremely voluminous books for years - DGCIS has started publishing this data in CD-ROM from 2004.

DGCIS statistics is extremely important for macro level data analysis. One can find out product and country wise (as also country and product wise) statistics for whole year from DGCIS publications. You may find more information on DGCIS data including examples at Sources and Evaluation of Indian Foreign Trade Statistics

Customs department publishes port-wise "Daily List of Export and Import". This list contains brief details of every shipment made through a seaport or airport. For more information including demo data - check Eximstat Database

Step 2 - Identify Promising Markets

For example - analysis of spice export data for last few years may show increasing sale of curry-type mixed powder spices and modest or decreasing sale of whole seeds.

In both cases - histori

Internal Training - 5 Ideas To Make It Work
In a previous article I looked at reasons why training is important and how organisations could look at providing training for employees. In this article I’ll consider some practical ways of going about providing internal training. It must be said that internal training is never expected to replace quality external training but what it can offer is a degree of personalisation and employee involvement that even the best training courses may not achieve. By encouraging employees to generate knowledge and add to their own knowledge, the business or organisation can benefit markedly.Peer TrainingPeer training is one person delivering a short training

reign marketplace through interviews, surveys, feedback and other such direct contact with potential buyers. Primary market research has the advantage of being tailored to the needs of the company and provides answers to specific questions, but it is invariably time consuming and very expensive.

Step 1 - Collect Data

Step 2 - Identify Promising Markets

For example - analysis of spice export data for last few years may show increasing sale of curry-type mixed powder spices and modest or decreasing sale of whole seeds.

In both cases - histor

Concrete Curb Business Opportunities
With the property market beginning to show signs of slowing, many investors are on the lookout for other investment opportunities. The stock market has tremendous potential for those who understand it, but some people still feel more comfortable putting their money into more tangible things. A concrete curbing business is one such alternative for those who are looking for a hands on investment.Concrete curbing businesses are beginning to establish themselves as good solid investments. Essentially, the business requirements are concrete, a concrete curbing machine and labor. The concrete is obviously only purchased as required and due to the simplicity of concre

chniques. Finally, statistics for services are often unavailable. Yet, even with these limitations, secondary research is a valuable and relatively easy first step for a company to take. It may be the only step needed if the company decides to export indirectly through an intermediary, since the later may have advanced research capabilities

Step 1 - Collect Data

Step 2 - Identify Promising Markets

For example - analysis of spice export data for last few years may show increasing sale of curry-type mixed powder spices and modest or decreasing sale of whole seeds.

In both cases - histor

Help With Your First Invention - Separating Idea From Invention
IntroductionVery often people use the words idea and invention too loosely, never thinking about the precise meaning of these two words. Maybe in casual conversation this practice will suffice; however when one is talking in legal terms, these words have different meaning and one should clearly separate them.Defining IdeaIn legal terminology the word idea means something abstract, something that one cannot feel or touch. For example, you might have an idea on how to improve a hydraulic turbine. However, until you produce proper documentation and technical drawings that precisely explain the inner workings of your machinery, it only remains…an idea

- DGCIS has started publishing this data in CD-ROM from 2004.

Step 2 - Identify Promising Markets

For example - analysis of spice export data for last few years may show increasing sale of curry-type mixed powder spices and modest or decreasing sale of whole seeds.

In both cases - histor

Feel Secure in Hiring New Employees – Conduct an Employment Background Check
The following article presents the very latest information on an employment background check. If you have a particular interest in an employment background check, then this informative article is required reading.Lawsuits and loss of business or income are two major reasons why an employment background check might be run on a potential job candidate. The days of taking a resume at face value are long gone. People either exaggerate heavily or outright lie on resumes and job applications. Trust is not a given these days, it has to be earned. An employment background check will allow the hiring manager of a company to know several things: first, is the resume

- Identify Promising Markets

For example - analysis of spice export data for last few years may show increasing sale of curry-type mixed powder spices and modest or decreasing sale of whole seeds.

In both cases - historical analysis of foreign trade statistics can help you identify seasonal bias or shift in demand.

Step 3 - Identify Emerging Markets

Identify some smaller but fast-emerging markets that may provide ground-floor opportunities. If the market is just beginning to open up, there may be fewer competitors than in established markets. Growth rates should be substantially higher in these countries to qualify as up-and-coming markets, given the lower starting point.

Step 4 - Assess Target Markets

Ascertain the sources of competition, including the extent of domestic industry production. Analyze factors affecting marketing and use of the product in each market, such as end-user sectors, channels of distribution, cultural factors and business practices. Finally, identify tariff and non-tariff barriers (if any) for the product being imported into the target country

Step 5 - Draw Final List

After analyzing the data, the company may conclude that its marketing resources would be applied more effectively to a few countries. In general, if the company is new to exporting, then efforts should be directed to fewer than ten markets. Exporting to one or two countries will allow the company to focus its resources without jeopardizing its domestic sales efforts.

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Using a shotgun to drive customers to your website, might be a bit over the top!

This article defines and discusses a critical ingredient every job seeker needs to be successful. Without this component, you will not perform as well in your job search efforts.

Here is what you need to know about business to business property management. Be informed and act ahead!

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