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  • Casual Articles - Business and Market Overview on Thailand

    Creating the Brand YOU
    Understanding Branding for Professional Service ProvidersBranding. We’ve all heard the word. But what does it really mean for professional service providers. Whether you are a doctor, consultant, business coach or financial planner, YOU are the brand. Do you really understand how important YOUR brand is to your marketing strategy and business?What is a Brand?A brand it the way that current and potential customers feel about your service. What do you want your customers to think when they think about the services you provide to them? This is your brand. If your customers are not thinking and feeling what you want. Your brand is off the mark and its time to rethink y
    The proportion of the population categorised belonging in the low-income household is estimated at 60% while middle and high-income households account for 30%. The average household income in Bangkok is twice than the national average.

    INFRASTRUCTURE. Telecommunication services to the general public are overall adequate. Internet broadband services are mostly concentrated in Bangkok. Cities and towns are well connected by roads but lacks super highways connecting Thailand's cities and major towns. Cities the major towns are served by airports and well connected by buses and rail system.

    INTERNATIONAL TRADE. Thailand's major trading partners include Japan, US, China,

    Five Ways to Make Your Employee Vacation Time Count
    Modern workers embody the phrase "work hard, play hard" - and every grain in the paid vacation hourglass is important. A recent PayScale survey says that most employees value their employee vacation time off over a higher base salary. When asked if they would trade some of their employee vacation time for a higher salary, 70% of respondents answered "no."Fear of Paid Vacation?About 18% of respondents use half or less of their paid vacation days each year, some for fear that they might not seem as dedicated to their jobs in the eyes of management.TIP: You wouldn't think of taking only half of your salary, so why not take full advantage o
    ECONOMY. Thailand has a pro-business market economy driven by strong foreign investments and export oriented manufacturing especially in electronics, foods and automobiles. Thailand's exports account for 60% of the country's GDP. Thailand experienced strong economic growth prior to the Asian economic crisis of 1997 with GDP growth averaging 9.4% annually. However, the crisis adversely affected businesses in Thailand and saw the value of the Thai Baht decline by more than 50% against the US dollar. Since the crisis, the economy has grown on a growth path.

    Thailand’s GDP was US$163.5 billion with a GDP per capita of US$2,537 in 2004. Thailand's GDP grew by an average of 4.6% annually from 2000 to 2004 driven mainly by exports of high technology products mainly electronics. Inflation remained below 2.0% from 2000 to 2003 but increased to 2.8% by 2004. However, unemployment showed a declining trend from 3.6% in 2000 to 1.8% by 2004.

    Nearly 60% of Thailand's workforce is involved in the agriculture industry but contributed to only 9.8% of the country's GDP in 2004. The services industry contributed towards 46.1% of Thailand’s GDP and manufacturing 44.1% during the period. Major industries include tourism, electronics, textiles and garments, processed foods, beverages, agriculture produce, jewellery, furniture, plastics, vehicles and vehicle parts and mining of tungsten and tin. Major agriculture products include rice, tapioca, rubber, corn, sugarcane, coconuts, soybean and milk.

    DEMOGRAPHY. Ethnic Thais account for 75% of Thailand's 65 million population and another 11% are Chinese or Sino-Thais who have assimilated into the Thai culture or are from mixed marriages. Minorities include Malays who lived mainly in southern Thailand and account for 4% of the population. Others include the Mon, Lao, Khmers, Puan and Karen minorities and immigrants from India. Nearly 95% of the country's population are Buddhists while Malays in Thailand are predominantly Muslims. Thai is the national language while languages used by the minorities include Malay, Isan and Khmer. Schools teach English but proficiency is low and generally, the educated elite are more proficient with the language.

    The majority of the Thai population still live in the rural communities though the proportion of the urban population is increasing. Thailand’s urban population increased from 22% of the total population in 2000 to 31% by 2004. Thailand's capital and major city Bangkok accounts for nearly 8% of the country's total population. Other major cities include Nonthaburi, Pak Kret, Hat Yai, Nakhon Ratchasima, Chiang Mai and Udon Thani.

    Thailand successfully reduced the poverty level from 27% in 1990 to 10% by 2004. The proportion of the population categorised belonging in the low-income household is estimated at 60% while middle and high-income households account for 30%. The average household income in Bangkok is twice than the national average.

    INFRASTRUCTURE. Telecommunication services to the general public are overall adequate. Internet broadband services are mostly concentrated in Bangkok. Cities and towns are well connected by roads but lacks super highways connecting Thailand's cities and major towns. Cities the major towns are served by airports and well connected by buses and rail system.

    INTERNATIONAL TRADE. Thailand's major trading partners include Japan, US, China, H

    Virtual Seminars - Do They Really Work?
    Recently there was a week long Virtual Seminar on the web and as a matter of fact, it is still going on. You could attend and listen in for days at a time or you could buy the information and download it later. Both options seem excellent and the price tag is reasonable. The topics and speakers are top notch and probably people I would like to hear in person. So, how popular are these virtual seminars? The results are not yet in and I have only heard a few comments on the quality of the information. Frankly, I like the way Fred Gleeck conducts his seminars, he delivers a lot of information and huge value, even if the event is free. However, most of the other speakers I have he
    annually from 2000 to 2004 driven mainly by exports of high technology products mainly electronics. Inflation remained below 2.0% from 2000 to 2003 but increased to 2.8% by 2004. However, unemployment showed a declining trend from 3.6% in 2000 to 1.8% by 2004.

    Nearly 60% of Thailand's workforce is involved in the agriculture industry but contributed to only 9.8% of the country's GDP in 2004. The services industry contributed towards 46.1% of Thailand’s GDP and manufacturing 44.1% during the period. Major industries include tourism, electronics, textiles and garments, processed foods, beverages, agriculture produce, jewellery, furniture, plastics, vehicles and vehicle parts and mining of tungsten and tin. Major agriculture products include rice, tapioca, rubber, corn, sugarcane, coconuts, soybean and milk.

    DEMOGRAPHY. Ethnic Thais account for 75% of Thailand's 65 million population and another 11% are Chinese or Sino-Thais who have assimilated into the Thai culture or are from mixed marriages. Minorities include Malays who lived mainly in southern Thailand and account for 4% of the population. Others include the Mon, Lao, Khmers, Puan and Karen minorities and immigrants from India. Nearly 95% of the country's population are Buddhists while Malays in Thailand are predominantly Muslims. Thai is the national language while languages used by the minorities include Malay, Isan and Khmer. Schools teach English but proficiency is low and generally, the educated elite are more proficient with the language.

    The majority of the Thai population still live in the rural communities though the proportion of the urban population is increasing. Thailand’s urban population increased from 22% of the total population in 2000 to 31% by 2004. Thailand's capital and major city Bangkok accounts for nearly 8% of the country's total population. Other major cities include Nonthaburi, Pak Kret, Hat Yai, Nakhon Ratchasima, Chiang Mai and Udon Thani.

    Thailand successfully reduced the poverty level from 27% in 1990 to 10% by 2004. The proportion of the population categorised belonging in the low-income household is estimated at 60% while middle and high-income households account for 30%. The average household income in Bangkok is twice than the national average.

    INFRASTRUCTURE. Telecommunication services to the general public are overall adequate. Internet broadband services are mostly concentrated in Bangkok. Cities and towns are well connected by roads but lacks super highways connecting Thailand's cities and major towns. Cities the major towns are served by airports and well connected by buses and rail system.

    INTERNATIONAL TRADE. Thailand's major trading partners include Japan, US, China,

    How to Leverage Your Expertise with Tips Booklets
    I first heard of tips sheets and tips booklets from the author of Making a Living Without a Job, Barbara Winter, a completely delightful writer and entrepreneur who aspires to have everyone create an inspired business. I then attended several teleclasses by the woman I consider to be the tips booklet queen, Paulette Ensign, where I fully understood the idea of how a tips booklet could help you leverage your expertise.Ensign describes a tips booklet as a pamphlet-like publication that serves to educate a target audience with tips, techniques, or strategies. They typically have a fairly simple design and minimal graphics, usually measure 3 ?" x 8 ?", and typically contain 16 to
    s and mining of tungsten and tin. Major agriculture products include rice, tapioca, rubber, corn, sugarcane, coconuts, soybean and milk.

    DEMOGRAPHY. Ethnic Thais account for 75% of Thailand's 65 million population and another 11% are Chinese or Sino-Thais who have assimilated into the Thai culture or are from mixed marriages. Minorities include Malays who lived mainly in southern Thailand and account for 4% of the population. Others include the Mon, Lao, Khmers, Puan and Karen minorities and immigrants from India. Nearly 95% of the country's population are Buddhists while Malays in Thailand are predominantly Muslims. Thai is the national language while languages used by the minorities include Malay, Isan and Khmer. Schools teach English but proficiency is low and generally, the educated elite are more proficient with the language.

    The majority of the Thai population still live in the rural communities though the proportion of the urban population is increasing. Thailand’s urban population increased from 22% of the total population in 2000 to 31% by 2004. Thailand's capital and major city Bangkok accounts for nearly 8% of the country's total population. Other major cities include Nonthaburi, Pak Kret, Hat Yai, Nakhon Ratchasima, Chiang Mai and Udon Thani.

    Thailand successfully reduced the poverty level from 27% in 1990 to 10% by 2004. The proportion of the population categorised belonging in the low-income household is estimated at 60% while middle and high-income households account for 30%. The average household income in Bangkok is twice than the national average.

    INFRASTRUCTURE. Telecommunication services to the general public are overall adequate. Internet broadband services are mostly concentrated in Bangkok. Cities and towns are well connected by roads but lacks super highways connecting Thailand's cities and major towns. Cities the major towns are served by airports and well connected by buses and rail system.

    INTERNATIONAL TRADE. Thailand's major trading partners include Japan, US, China,

    Get Over First Impression Fears
    Meeting new people represents a difficult challenge, debilitating phobia or nerve-racking anxiety for the majority of people in the United States. Our hands sweat, stomach twists with summersaults and mouths go dry, but why? It’s not the people that bug us, it’s the fact that our first impressions make the biggest difference and have the most impact. In the business world, it’s not any different. Businesses have to impress their customers and fellow competitors, also.So why not squash some of that fear and turn it into something that will wow and impress your clients right off the bat. Design a promotional product that will surely make a lasting first impression of you and your
    e minorities include Malay, Isan and Khmer. Schools teach English but proficiency is low and generally, the educated elite are more proficient with the language.

    The majority of the Thai population still live in the rural communities though the proportion of the urban population is increasing. Thailand’s urban population increased from 22% of the total population in 2000 to 31% by 2004. Thailand's capital and major city Bangkok accounts for nearly 8% of the country's total population. Other major cities include Nonthaburi, Pak Kret, Hat Yai, Nakhon Ratchasima, Chiang Mai and Udon Thani.

    Thailand successfully reduced the poverty level from 27% in 1990 to 10% by 2004. The proportion of the population categorised belonging in the low-income household is estimated at 60% while middle and high-income households account for 30%. The average household income in Bangkok is twice than the national average.

    INFRASTRUCTURE. Telecommunication services to the general public are overall adequate. Internet broadband services are mostly concentrated in Bangkok. Cities and towns are well connected by roads but lacks super highways connecting Thailand's cities and major towns. Cities the major towns are served by airports and well connected by buses and rail system.

    INTERNATIONAL TRADE. Thailand's major trading partners include Japan, US, China,

    Location Or Information - Which Is More Important?
    Businesses nowadays are now aware of the power of the internet. Who would think decades ago that Yahoo, Google, Ebay or Amazon will became large corporations today? Twenty years ago no one would imagine that this would happen. Now even here in the Philippines there are some online entrepreneur from rags to riches made his way to success. So what is the most important thing to start a business? Is setting up a brick and mortar (this is a physical business like a grocery store for example ) comparable to an online business? It has similarities in some ways like both sell products or services. But the big difference for both to succeed is:Brick and Mortar -> Need Good Location<
    The proportion of the population categorised belonging in the low-income household is estimated at 60% while middle and high-income households account for 30%. The average household income in Bangkok is twice than the national average.

    INFRASTRUCTURE. Telecommunication services to the general public are overall adequate. Internet broadband services are mostly concentrated in Bangkok. Cities and towns are well connected by roads but lacks super highways connecting Thailand's cities and major towns. Cities the major towns are served by airports and well connected by buses and rail system.

    INTERNATIONAL TRADE. Thailand's major trading partners include Japan, US, China, Hong Kong, Singapore, Malaysia and Taiwan. Main exports from Thailand include electronics, vehicle and vehicle parts, textiles, garments, footwear, seafood, processed foods, rice, rubber, jewellery, electrical appliances including computers. Main imports include machineries and equipments, raw materials and finished products, consumer goods and fuels.

    CONSUMER USAGE OF TECHNOLOGY. There were nearly 17.3 million installed fixed-line telephones in 2004 giving a penetration of 40% of all Thai homes installed with telephones. The penetration of mobile phones increased from just 7% of the population in 2001 to 42% or 27 million mobile phones by 2004. The penetration of computers is still low but increased from 5.1% of the households in 2001 to nearly 12% by 2004. The number of internet users reached an estimated 8 million in 2004 but most of the internet users are concentrated in Bangkok and the major cities and towns. The penetration of television in homes in 93% indicating many low-income homes have televisions.

    RETAIL MARKET. The retail industry in Thailand totalled an estimated US$24.5 billion in 2004. There are nearly 300,000 traditional "mom and pop" stores in Thailand accounting for 65% of the total retail sales. However, there are 4,500 modern retail establishments (hypermarkets, supermarkets, department stores and convenience stores) accounting for 35% of the total retail sales. Most of the modern retail establishments are located in Bangkok. Shopping in modern retail establishments is increasingly popular and more establishments expected in the near future.

    FOOD CULTURE. Rice is the staple food but while those in central and southern Thailand prefer white fragrant rice those in northern Thailand prefer the glutinous variety. Thai dishes are generally hot and spicy but foods from the northern region are generally milder. Thais are less adapting to western foods even if they could afford it compared to consumers in Singapore and Malaysia. However, bakery and coffer shop chains are gaining popularity among young professionals who have adapted to western culture.

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