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    Validate Critical Data
    My favorite project management mantra is “Validate Critical Data”. I don’t remember what wise teacher I learned this from but it is one of those sayings that rings through my head when I’m jumping into a new project. After many years it continues to be an important part of my project management success (when it is done right) and an unfortunate contributor to my project failures when it is neglected. Below are some keys to correctly validating critical data.The word critical is not excess flab in this phrase. You shouldn’t try to validate all information – just the information that has been handed to you that effects your p
    /p>

    4. Take action. One mediocre and poorly implemented idea is better than 100 brilliant ideas still locked in your head! Implementation beats perfection any day of the week.

    Based on your desired results identify specific action steps that will be most effective in achieving your goals. Look for activities that will bring the biggest payoff for the least amount of effort. Start small and focus on quick implementation and completion!

    5. Set milestones and measure your progress. How will you know you are getting closer to your goal? How will you know you are there when you arrive?

    In your plan identify ways to measure your progress then check the reality against your plan at least weekly. If you are not moving forward as fast as planned – go back and re-evaluate your tactics and action steps. Then refocus on taking the right action again.

    So stop this “hop and drop” nonsense. Tell the Cheshire Cat to “go pound sand”, and quickly get the results you want followin

    Understanding The Chinese Business Culture
    China standard of living has been levered up exponentially over the years that it’s now the one of the top few economies in the world. Through the decades, the standard living of China has been rising and consumers are changing their needs and wants. The Chinese no longer seek for basic needs such as food and shelter According to Maslow's hierarchy of needs, higher standard of living has fulfilled Biological and Physiological needs of the consumers thus the Chinese are moving up the level and demanding more compared to the past.Hence, a lot of foreign investors in China are no longer just producing their goods in China. Mos
    Did you know that most solo-professionals hire the Cheshire Cat as their marketing consultant? Frankly that’s the only conclusion I can come up with watching so many excited entrepreneurs eager to build a great business but ending up overwhelmed by too much information and frustrated by their lack of good results.

    Remember Alice in the Wonderland facing a fork in the road and asking the Cheshire Cat for directions? More importantly remember the cat’s answer? “If you don’t know where you are going what doesn’t matter which road you take?” I call this lack of clarity and not having a master marketing action plan a “hop and drop” strategy.

    Have you ever seen a rabbit running away? Those creatures can’t seem to run straight. They change directions with every hop! What does this have to do with your business? See if this sounds familiar:

    Monday you read an article about attracting more clients with info-products. So off you go, spending most of the day brainstorming ideas and planning your first ebook or audio CD.

    Tuesday you remember that submitting articles is a great way to build visibility. After a few hours of searching the net you’ve got a great list of article submission sites. Now you are ready to write your first few articles. But it’s late in the day so you set your intentions to start fresh the next morning.

    Wednesday you wake up with a brilliant idea to put together a new training program. Oh, this is going to be so great! People will be lining up to sign up. Maybe you could sell a license to others who could teach it. Yep! Easy money. You can already taste it. So you get busy developing a curriculum for your program, but mid-day you realize it going to take a bit more effort than you initially thought...

    Thursday and Friday don’t look much different. A whole week of perfect “hop and drop” and at the end you’ve accomplished… NOTHING! NADA! ZIP! Even though each of the tasks you began could have paid off handsomely if you stayed with it long enough, all you’ve got is a bunch of started projects, a lot frustration, feeling overwhelmed, and a massive headache!

    Fortunately, outlining and following a master strategy before jumping into action can save you from wasting time and effort, and eliminate of lot of frustration. Here are a few tips to get you started:

    1. Understand the difference between strategy, tactic, and action steps. For example, driving new business through networking is a strategy. Putting together your own networking group or attending meetings of other groups are tactics. Making a list of local groups, developing a good Audio Business Card™, writing a “pleasure meeting you” card or sending out an article or audio CD afterwards are all action steps.

    2. Develop clear objectives. What exactly do you want to accomplish? Identify your goals, time-frames, investment of time and many required to implement your strategy, and the implementation model you’ll follow. Calculate your possible maximum and minimum return on investment of time, money and effort. These are all critical elements and skipping just one of them may take you on a never-ending chase after a white elephant!

    For example, one simple exercise I reveal in my Marketing Action Plan reveals if your existing model can even support your desired financial results. Most people never stop to take a look at this and end up beating their heads against the wall – wondering why they can’t generate better results.

    3. Identify your implementation tactics. There are thousands of things you could be doing right now. You probably already have more ideas than you can implement. That’s why you often end up overwhelmed. Make a list of things you could be doing, than select your top three to five things and IMPLEMENT THEM COMPLETELY - ONE AT A TIME!

    OK, STOP HERE for a moment and re-read this last sentence. Read it a few times until it sinks in how vital it is to your success. FINISH ONE THING AT A TIME!

    4. Take action. One mediocre and poorly implemented idea is better than 100 brilliant ideas still locked in your head! Implementation beats perfection any day of the week.

    Based on your desired results identify specific action steps that will be most effective in achieving your goals. Look for activities that will bring the biggest payoff for the least amount of effort. Start small and focus on quick implementation and completion!

    5. Set milestones and measure your progress. How will you know you are getting closer to your goal? How will you know you are there when you arrive?

    In your plan identify ways to measure your progress then check the reality against your plan at least weekly. If you are not moving forward as fast as planned – go back and re-evaluate your tactics and action steps. Then refocus on taking the right action again.

    So stop this “hop and drop” nonsense. Tell the Cheshire Cat to “go pound sand”, and quickly get the results you want following

    Bored by your Job? Consider Developing a Portfolio Career
    Very few of us are born knowing what we want to be when we grow up. Often we end up in a job seemingly by chance, doing what someone else – a teacher or parent - thinks we would be good at. Or we do something because we find it easy and drift from school to college, taking our best subject and then whatever job most graduates in that discipline opt for, or the first job we are offered.Even when we make more conscious career choices, dissatisfaction can creep in after a year or two. The problem is that we are unique individuals, with a huge variety of skills, preferences and knowledge, but jobs are simply not built to fit in
    nd planning your first ebook or audio CD.

    Tuesday you remember that submitting articles is a great way to build visibility. After a few hours of searching the net you’ve got a great list of article submission sites. Now you are ready to write your first few articles. But it’s late in the day so you set your intentions to start fresh the next morning.

    Wednesday you wake up with a brilliant idea to put together a new training program. Oh, this is going to be so great! People will be lining up to sign up. Maybe you could sell a license to others who could teach it. Yep! Easy money. You can already taste it. So you get busy developing a curriculum for your program, but mid-day you realize it going to take a bit more effort than you initially thought...

    Thursday and Friday don’t look much different. A whole week of perfect “hop and drop” and at the end you’ve accomplished… NOTHING! NADA! ZIP! Even though each of the tasks you began could have paid off handsomely if you stayed with it long enough, all you’ve got is a bunch of started projects, a lot frustration, feeling overwhelmed, and a massive headache!

    Fortunately, outlining and following a master strategy before jumping into action can save you from wasting time and effort, and eliminate of lot of frustration. Here are a few tips to get you started:

    1. Understand the difference between strategy, tactic, and action steps. For example, driving new business through networking is a strategy. Putting together your own networking group or attending meetings of other groups are tactics. Making a list of local groups, developing a good Audio Business Card™, writing a “pleasure meeting you” card or sending out an article or audio CD afterwards are all action steps.

    2. Develop clear objectives. What exactly do you want to accomplish? Identify your goals, time-frames, investment of time and many required to implement your strategy, and the implementation model you’ll follow. Calculate your possible maximum and minimum return on investment of time, money and effort. These are all critical elements and skipping just one of them may take you on a never-ending chase after a white elephant!

    For example, one simple exercise I reveal in my Marketing Action Plan reveals if your existing model can even support your desired financial results. Most people never stop to take a look at this and end up beating their heads against the wall – wondering why they can’t generate better results.

    3. Identify your implementation tactics. There are thousands of things you could be doing right now. You probably already have more ideas than you can implement. That’s why you often end up overwhelmed. Make a list of things you could be doing, than select your top three to five things and IMPLEMENT THEM COMPLETELY - ONE AT A TIME!

    OK, STOP HERE for a moment and re-read this last sentence. Read it a few times until it sinks in how vital it is to your success. FINISH ONE THING AT A TIME!

    4. Take action. One mediocre and poorly implemented idea is better than 100 brilliant ideas still locked in your head! Implementation beats perfection any day of the week.

    Based on your desired results identify specific action steps that will be most effective in achieving your goals. Look for activities that will bring the biggest payoff for the least amount of effort. Start small and focus on quick implementation and completion!

    5. Set milestones and measure your progress. How will you know you are getting closer to your goal? How will you know you are there when you arrive?

    In your plan identify ways to measure your progress then check the reality against your plan at least weekly. If you are not moving forward as fast as planned – go back and re-evaluate your tactics and action steps. Then refocus on taking the right action again.

    So stop this “hop and drop” nonsense. Tell the Cheshire Cat to “go pound sand”, and quickly get the results you want followin

    Managing Change; Overcoming Organisational Inertia
    In my life I have moved from the bush to town to city to city on average every five years. I have lived in three countries and visited forty countries to work. I have owned six houses and lived at twenty five different addresses. I have changed job on average every 2.2 years. Change and I are no strange bedfellows.What I have learnt during those years of continual change is that on when entering a new role in an organisation where change is required there is about six weeks to make an impact. Within six weeks we need to establish what merit exists for what level of change and make our intentions known.My rationale be
    d with it long enough, all you’ve got is a bunch of started projects, a lot frustration, feeling overwhelmed, and a massive headache!

    Fortunately, outlining and following a master strategy before jumping into action can save you from wasting time and effort, and eliminate of lot of frustration. Here are a few tips to get you started:

    1. Understand the difference between strategy, tactic, and action steps. For example, driving new business through networking is a strategy. Putting together your own networking group or attending meetings of other groups are tactics. Making a list of local groups, developing a good Audio Business Card™, writing a “pleasure meeting you” card or sending out an article or audio CD afterwards are all action steps.

    2. Develop clear objectives. What exactly do you want to accomplish? Identify your goals, time-frames, investment of time and many required to implement your strategy, and the implementation model you’ll follow. Calculate your possible maximum and minimum return on investment of time, money and effort. These are all critical elements and skipping just one of them may take you on a never-ending chase after a white elephant!

    For example, one simple exercise I reveal in my Marketing Action Plan reveals if your existing model can even support your desired financial results. Most people never stop to take a look at this and end up beating their heads against the wall – wondering why they can’t generate better results.

    3. Identify your implementation tactics. There are thousands of things you could be doing right now. You probably already have more ideas than you can implement. That’s why you often end up overwhelmed. Make a list of things you could be doing, than select your top three to five things and IMPLEMENT THEM COMPLETELY - ONE AT A TIME!

    OK, STOP HERE for a moment and re-read this last sentence. Read it a few times until it sinks in how vital it is to your success. FINISH ONE THING AT A TIME!

    4. Take action. One mediocre and poorly implemented idea is better than 100 brilliant ideas still locked in your head! Implementation beats perfection any day of the week.

    Based on your desired results identify specific action steps that will be most effective in achieving your goals. Look for activities that will bring the biggest payoff for the least amount of effort. Start small and focus on quick implementation and completion!

    5. Set milestones and measure your progress. How will you know you are getting closer to your goal? How will you know you are there when you arrive?

    In your plan identify ways to measure your progress then check the reality against your plan at least weekly. If you are not moving forward as fast as planned – go back and re-evaluate your tactics and action steps. Then refocus on taking the right action again.

    So stop this “hop and drop” nonsense. Tell the Cheshire Cat to “go pound sand”, and quickly get the results you want followin

    IT Consulting: More Than Technical
    Although technical skills are essential for IT consultants, there are many other things you need to know when running your own business. Here is a list of a few of the most important things you need to learn when running your own business.Learn How to Say "No"A lot of people may make crazy requests or waste your time as you begin your business. They may not have the money to pay or they may just be expecting too much. In order to stand your ground and run a successful business, you must learn to say "No."Learn About Banking and Merchant AccountsSetting up a business bank account should be one of your fi
    le maximum and minimum return on investment of time, money and effort. These are all critical elements and skipping just one of them may take you on a never-ending chase after a white elephant!

    For example, one simple exercise I reveal in my Marketing Action Plan reveals if your existing model can even support your desired financial results. Most people never stop to take a look at this and end up beating their heads against the wall – wondering why they can’t generate better results.

    3. Identify your implementation tactics. There are thousands of things you could be doing right now. You probably already have more ideas than you can implement. That’s why you often end up overwhelmed. Make a list of things you could be doing, than select your top three to five things and IMPLEMENT THEM COMPLETELY - ONE AT A TIME!

    OK, STOP HERE for a moment and re-read this last sentence. Read it a few times until it sinks in how vital it is to your success. FINISH ONE THING AT A TIME!

    4. Take action. One mediocre and poorly implemented idea is better than 100 brilliant ideas still locked in your head! Implementation beats perfection any day of the week.

    Based on your desired results identify specific action steps that will be most effective in achieving your goals. Look for activities that will bring the biggest payoff for the least amount of effort. Start small and focus on quick implementation and completion!

    5. Set milestones and measure your progress. How will you know you are getting closer to your goal? How will you know you are there when you arrive?

    In your plan identify ways to measure your progress then check the reality against your plan at least weekly. If you are not moving forward as fast as planned – go back and re-evaluate your tactics and action steps. Then refocus on taking the right action again.

    So stop this “hop and drop” nonsense. Tell the Cheshire Cat to “go pound sand”, and quickly get the results you want followin

    Be A Coach-Mentor - Develop Your People to Their Full Potential
    Smart leaders and managers know that it is important to build and maintain the value of their greatest resource - their people. It's difficult to develop the potential of your people if you have not ascertained their existing skills, knowledge, and abilities - in other words, their competencies.Each individual's competency requirements will differ depending upon the role s/he fills within the group and/or team. For example, individuals who work with other departments or directly with clients may need a broader spectrum of communication skills and business or political savvy than those who work solely with their technical te
    /p>

    4. Take action. One mediocre and poorly implemented idea is better than 100 brilliant ideas still locked in your head! Implementation beats perfection any day of the week.

    Based on your desired results identify specific action steps that will be most effective in achieving your goals. Look for activities that will bring the biggest payoff for the least amount of effort. Start small and focus on quick implementation and completion!

    5. Set milestones and measure your progress. How will you know you are getting closer to your goal? How will you know you are there when you arrive?

    In your plan identify ways to measure your progress then check the reality against your plan at least weekly. If you are not moving forward as fast as planned – go back and re-evaluate your tactics and action steps. Then refocus on taking the right action again.

    So stop this “hop and drop” nonsense. Tell the Cheshire Cat to “go pound sand”, and quickly get the results you want following your own personal marketing action plan.

    © 2006 Marketing Mentors. All Rights Reserved.

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