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Casual Articles - How to Communicate Post-Disaster - Appropriate Strategies for Nonprofits
Management skills are a necessary subset of the skills of a leader. Some people claim to be leaders, but not managers. Usually they consider themselves a visionary. If you look up visionary in the dictionary you’ll find:visionary – noun. One whose ideas or projects are impractical.This is a very good definition of someone who wants to be a leader but doesn't want to participate in any management functions. Leadership is determining where you are going and management is determining how you are going to get there. Without management leadership is ineffective. Leaders who accomplish things without any management skills do so in spite of themselves. They would be much more effective as lea
• The First Hours– Oxfam staff in Sri Lanka describes the disaster. http://www.oxfamamerica.org/ Make it clear why your organization is well- equipped to help. Be as specific as possible.
Example:
Save The Children, with a field office in the Aceh province of Indonesia, was posi
So, you’ve decided on the trade show display you think will best represent your company. And after deciding on the model, the trade show graphicsyou select are the next most important element to help you really stand out at a trade show – your graphics.Just as you want your trade show display materials to be as professional as possible, you want your trade show display graphic images to be as bold, clean and powerful as possible. The steps to achieving this are quite simple, but require a good marketing foundation, some creativity to develop eye-catching graphics and a thorough understanding of how to prepare those graphics for use in your trade show display.Here, we are going to focus on the
For organizations providing services in the tsunami relief effort: Communicate broadly and clearly about how donations are managed, where they are going and what your organization's relief effort is achieving.
Examples:
Catholic Relief Services responded immediately with life-saving food, medicine, clean water, emergency shelter, basic hygiene and household supplies. This was the first phase of CRS' phased response -- rapid-response relief to save lives, rehabilitation of damaged areas, and development efforts to rebuild communities and livelihoods.http://www.catholicrelief.org/our_work/where_we_work/overseas/asia/tsunami/index.cfm/
Oxfam America solicits donations on its homepage, assuring prospective donors that "over 90% of emergency funds go directly to saving and rebuilding the lives of those in the affected areas." Oxfam goes further than Catholic Relief Services, linking its call for giving to six content areas, including these moving accounts:
• A Survivor's Story– From a camp for Sri Lankans, a survivor describes the tsunami and the work that Oxfam is doing to help.
• A Personal Reflection – An Oxfam employee who is Sri Lankan reflects on how the disaster is affecting her family.
• The First Hours– Oxfam staff in Sri Lanka describes the disaster. http://www.oxfamamerica.org/ Make it clear why your organization is well- equipped to help. Be as specific as possible.
Example:
Save The Children, with a field office in the Aceh province of Indonesia, was posit
Everywhere you look today, you see them. The logos are plastered all over the entryways into most business shops you see on the roads, you seem the at the bottom of every order form page online or in the paper, and even the olympics and the NFL!Visa and Mastercard logos are everywhere you want, or don't want them to be!With the country today spending so much money on credit, with the "buy now, pay later" mentality, accepting credit cards will truly increase your business simply by accepting these forms of payments.Debit cards are standard becoming the way younger adults pay. Cash is becoming also as obsolete as the 8 track!National Translink Corporation has conducted a survey
Examples:
Catholic Relief Services responded immediately with life-saving food, medicine, clean water, emergency shelter, basic hygiene and household supplies. This was the first phase of CRS' phased response -- rapid-response relief to save lives, rehabilitation of damaged areas, and development efforts to rebuild communities and livelihoods.http://www.catholicrelief.org/our_work/where_we_work/overseas/asia/tsunami/index.cfm/
Oxfam America solicits donations on its homepage, assuring prospective donors that "over 90% of emergency funds go directly to saving and rebuilding the lives of those in the affected areas." Oxfam goes further than Catholic Relief Services, linking its call for giving to six content areas, including these moving accounts:
• A Survivor's Story– From a camp for Sri Lankans, a survivor describes the tsunami and the work that Oxfam is doing to help.
• A Personal Reflection – An Oxfam employee who is Sri Lankan reflects on how the disaster is affecting her family.
• The First Hours– Oxfam staff in Sri Lanka describes the disaster. http://www.oxfamamerica.org/ Make it clear why your organization is well- equipped to help. Be as specific as possible.
Example:
Save The Children, with a field office in the Aceh province of Indonesia, was posi
Anectodes? For a job interview? The purpose of developing anecdotes for the interview is to be able to illustrate your skills and abilities to the prospective employer. Stories SHOW the employer what you are capable of rather than simply tell them what you have done in the past. During the interview process, an interviewer may talk to 5-10 candidates for a single position. In order to stand out from the crowd, you have to be able to answer each question in a way that the interviewer will approve of and remember. When you are able to communicate clearly with the interviewer and relate specific events which capture the essence of a particu
Oxfam America solicits donations on its homepage, assuring prospective donors that "over 90% of emergency funds go directly to saving and rebuilding the lives of those in the affected areas." Oxfam goes further than Catholic Relief Services, linking its call for giving to six content areas, including these moving accounts:
• A Survivor's Story– From a camp for Sri Lankans, a survivor describes the tsunami and the work that Oxfam is doing to help.
• A Personal Reflection – An Oxfam employee who is Sri Lankan reflects on how the disaster is affecting her family.
• The First Hours– Oxfam staff in Sri Lanka describes the disaster. http://www.oxfamamerica.org/ Make it clear why your organization is well- equipped to help. Be as specific as possible.
Example:
Save The Children, with a field office in the Aceh province of Indonesia, was posi
Mattress Cleaning? When was the Last Time You Cleaned Your Mattress? Clean a mattress…what the heck are you talkin’ about? Mattress cleaning is a newly developing and untapped business opportunity. Mattress cleaning is an absolute necessity, proven and evidenced over the last decade by the steadily decreasing $billions spent by Europeans annually, on respiratory and allergy medications. Nearly 4,000 mattress cleaning businesses have sprouted up throughout Europe in the past twelve years and continue to sprout up there and in other places such as Australia, the Far East, and the Pacific Rim. Now, North America has become virgin territory for the up and coming, mattress cleaning profe
• A Survivor's Story– From a camp for Sri Lankans, a survivor describes the tsunami and the work that Oxfam is doing to help.
• A Personal Reflection – An Oxfam employee who is Sri Lankan reflects on how the disaster is affecting her family.
• The First Hours– Oxfam staff in Sri Lanka describes the disaster. http://www.oxfamamerica.org/ Make it clear why your organization is well- equipped to help. Be as specific as possible.
Example:
Save The Children, with a field office in the Aceh province of Indonesia, was posi
The overwhelming disparity in riches between third world countries and the more developed nations has never been more poignant that in today’s modern society. While the technology exists, in the form of rapid strides in nanotechnology, its access is limited to and concentrated on the more affluent power brokers of the world.The innovative strides in nanotechnology have the potential control poverty, eliminate hunger, and provide safer and cleaner water for the poor as well as providing a ready cure for tropical diseases in those areas where human suffering is the hallmark of existence.But, will this technology ever reach those who need it the most? This is the burning question that must be a
• The First Hours– Oxfam staff in Sri Lanka describes the disaster. http://www.oxfamamerica.org/ Make it clear why your organization is well- equipped to help. Be as specific as possible.
Example:
Save The Children, with a field office in the Aceh province of Indonesia, was positioned to provide aid in the region before others could arrive. The agency has since expanded its focus to include children in Sri Lanka.
• Be thoughtful in your use of graphic photos of the disaster.
The press is working for you by publicizing shocking photos of the disaster (not to mention the home videos floating around the Internet). And there's quite a bit of controversy among the press regarding this issue.
Some journalists argue that graphic photos (such as dead children) are too much. Others assert that the seriousness of the disaster necessitate the use of photos to convey the gravity of the situation, especially to the jaded U.S. audience.
For organizations collecting donations for aid efforts:
- Be proactive and specific in conveying the process for distributing donations and where (and when) the money will be spent.
Example: My local Jewish Community Center (JCC) distributed a flyer soliciting donations for tsunami relief. Working in conjunction with the United Jewish Communities, the JCC explains that "UJC's unique partnership with local and overseas agencies enables us to help build and rebuild communities and ensures that we can provide a wide range of support to people at home and around the world."I'd like to know more specifics of how donations will be used for disaster relief and wish that they had included a web address where I could find out more.
When I go to the UJC site on my own, I get a clear explanation of why it's soliciting donations (for its overseas aid agency, the American Jewish Joint Distribution Committee) which is providing
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