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Casual Articles - Is It Time to Localize?
Associations Deliberating the Conference Conundrum
In difficult economic times, the question of how to deliver value to conference attendees while keeping the cost under control is truly a conundrum. Determining what activities conference attendees see as valuable can be quite elusive, as in your coercive effort to attract them.What do today
etplace. As such, one of the first thingIn difficult economic times, the question of how to deliver value to conference attendees while keeping the cost under control is truly a conundrum. Determining what activities conference attendees see as valuable can be quite elusive, as in your coercive effort to attract them.What do today
Job Security Trends: Why Are People Changing Jobs?
Job Market TrendsFor the past decade it has been common knowledge that the average worker will no longer have the same lifetime job security that s/he had fifty years ago. Today’s workers are more likely to move between jobs, and to be involved in more projects and businesses over
In the last few years, software localization has been all the rage. More and more companies feel like they have to globalize in order to complete in the world marketplace. As such, one of the first thingsJob Market TrendsFor the past decade it has been common knowledge that the average worker will no longer have the same lifetime job security that s/he had fifty years ago. Today’s workers are more likely to move between jobs, and to be involved in more projects and businesses over
Marketing Genius - Don't Go Broke While You're Getting Rich
If a person is able to invest millions of dollars and then goes on to pour it into a business, it may be able to build a successful enterprise. Similarly, if a company has a large amount of capital to spend on marketing, there is a good chance of a successful result.But where is the genius i
tion has been all the rage. More and more companies feel like they have to globalize in order to complete in the world marketplace. As such, one of the first thingIf a person is able to invest millions of dollars and then goes on to pour it into a business, it may be able to build a successful enterprise. Similarly, if a company has a large amount of capital to spend on marketing, there is a good chance of a successful result.But where is the genius i
How to Flop at Customer Service 101
Class, today we will review the syllabus for this freshman level class, "How to Flop at Customer Service 101." For today's overview, you need to understand that you are a busy person and your customer is going to have to get used to it.This class is not a full semester class. It is desig
companies feel like they have to globalize in order to complete in the world marketplace. As such, one of the first thingClass, today we will review the syllabus for this freshman level class, "How to Flop at Customer Service 101." For today's overview, you need to understand that you are a busy person and your customer is going to have to get used to it.This class is not a full semester class. It is desig
Business Planning Strategy: How Can You Use Numbers To Aid Your Business Judgement And Marketing
Last week, a client chose to focus our coaching session on his Business Plan. He had read that 80% of businesses that fail have no plan, whereas 90% of those that grow have a plan that they review and update at least once a year.Although he had good headings, my client was stru
ze in order to complete in the world marketplace. As such, one of the first thingLast week, a client chose to focus our coaching session on his Business Plan. He had read that 80% of businesses that fail have no plan, whereas 90% of those that grow have a plan that they review and update at least once a year.Although he had good headings, my client was stru
The Importance of a Customer Focused Vision
Have you caught the fantasy-baseball bug yet? When asked to join a friend’s fantasy league this year, I accepted, not knowing what was required. I knew I was in trouble when my friend told me he had spent over 20 hours dissecting his team, position-by-position, and searching other rosters for pos
etplace. As such, one of the first things companies worry about is whether or not they need to do software localization.Have you caught the fantasy-baseball bug yet? When asked to join a friend’s fantasy league this year, I accepted, not knowing what was required. I knew I was in trouble when my friend told me he had spent over 20 hours dissecting his team, position-by-position, and searching other rosters for pos
What is software localization?
There are a few different definit
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