Casual Articles - Business

Payroll Puerto Rico, Unique Aspects of Puerto Rico Payroll Law and Practice
The Puerto Rico State Agency that oversees the collection and reporting of State income taxes deducted from payroll checks is:Department of the Treasury Bureau of Income Tax Intendente Alejandro Ramirez Bldg. Paseo Covadonga, Stop 1 P.O. Box S-4515 San Juan, PR 00905 (787) 721-2020 http://www.hacienda.gobierno.pr/Puerto Rico has no State Income Tax. Therefore, there are no State W2's to file, no supplement wage withholding rates and no State W2's to file.T

e car dealer not only lost a sale, but a potential sale, and possible referrals. While your product or service might not be right for me, it might be perfect for someone I know. If I came to your affair and had a good time, I'll happily tell my friends all about it. But, if I turn up at your wing-ding and as soon as you recognize I'm not all that attracted to the immediate proposal, you start acting like I have the plague, don’t expect good things back. In fact, when your name is mentioned later, I'll report my unpleasant encounter and recommend they go some place else. But then...

...Most of us are like that

Wouldn't you agree? We like to shop or do business with people who make us feel comfortable. And one bad experience (or bad employee) can

Use Your Slogan to Develop Powerful Marketing
My wife thinks I'm strange. I won't go into all the reasons for this, but one of them is that I'm constantly looking up words in the dictionary and thesaurus. The other day I looked up the word "slogan". What I found fascinated me.We all know what a slogan is. Too often it's a bland and meaningless piece of self-serving verbiage we see on signs, letterhead, business cards, billboard and everywhere else companies paint their marketing messages. In my experience, most slogans are worthles

Question: How do you handle the customer who doesn't buy from you?

Let's set up the scenario here (purely fictional, of course). You've sent out a direct mail package to 500 potential customers. Included in the offer is an open house to view your facilities and get to know you and your colleagues.

On the night of the event, instead of the ten you anticipated (2% response), twenty-five people show up. You're delighted, thinking perhaps as many as five might sign on.

The visitors appear visibly impressed. They gratefully consume the beverages and canap?s you set out. Many comment on your state-of-the-art offices. Two make appointments because of the great discount you presented in the package. Several others seek you out to discuss the details of your invitation.

By then end of the night, you've gained four new clients and feel your investment was well worth the time and money. But two individuals, who seemed initially interested, left without making a commitment. You wonder about them.

Now here's where it gets tricky

How did you treat them as they walked out the door? Were you as pleasant as when you greeted them? Did you give them a chilly goodbye? Did you thank them and shake their hands? Did you turn your back and ignore them? How about the other nineteen?

Why is this important? After all, they came to the party and enjoyed the refreshments. They snatched you away from buying guests and gave you the impression they had "intent to purchase." In other words, they wasted your time. Why should you be nice?

Here it is. You ready? Sometime in the future they may be in the market for your product or services. At some point, they will probably buy. Maybe they came for the free food. But honestly, how many people in today's busy world have that kind of time? More than likely, they came to see if you were a good match for their needs. And...

...How you respond when they exit the door can leave a lasting impression

This came on the heels of a bad experience with a car dealership. We got a flyer in the mail advertising a huge sale, "gigantic savings," and a significant coupon. Our car had been having some problems and we'd been considering trading it in for a new one and thought this might be the right opportunity to do just that.

We tested a few vehicles, but when it came time to sign on the dotted line, things didn't go quite like we'd hoped. We decided not to take the deal. When the sales manager realized that was the case, he became downright rude. He even left the table without shaking my husband's outstretched hand.

So why did I just tell that story?

I tend to be a very loyal customer when I find a product or service provider I like. If on the other hand, you offend me with a foul attitude -- watch out! It incites my redheaded dander, and believe me, it's not a pretty sight. Not only will I not return, I'll probably write a letter expressing my discontent. And I'll make sure my friends know about the poor treatment I received.

The car dealer not only lost a sale, but a potential sale, and possible referrals. While your product or service might not be right for me, it might be perfect for someone I know. If I came to your affair and had a good time, I'll happily tell my friends all about it. But, if I turn up at your wing-ding and as soon as you recognize I'm not all that attracted to the immediate proposal, you start acting like I have the plague, don’t expect good things back. In fact, when your name is mentioned later, I'll report my unpleasant encounter and recommend they go some place else. But then...

...Most of us are like that

Wouldn't you agree? We like to shop or do business with people who make us feel comfortable. And one bad experience (or bad employee) can

Customer Retention - Do You Know Who They Are?
If you saw dollar bills blowing in the parking lot, you'd run out after them.But every day, business owners and managers let their hard earned money go right out the door and don't even know it.It leaves due to lack of attention, lack of focus and lack of long-term thinking. And here's what you can do to make it stop!Who are these people? Whether you spend just hundreds of dollars or thousands on marketing your business, you should simply stop it all together i

ails of your invitation.

Now here's where it gets tricky

...How you respond when they exit the door can leave a lasting impression

So why did I just tell that story?

...Most of us are like that

Wouldn't you agree? We like to shop or do business with people who make us feel comfortable. And one bad experience (or bad employee) can

Project Management – Scheduling Projects Made Easy
Complex projects require sophisticated software and scheduling tools, however simpler and more straightforward projects involving only a few people over a relatively short period of time require a much simpler approach.Usually, a simple project will have a few steps which are dependent on other steps taking place first, and will be relatively straightforward to coordinate. An example might be creating and implementing a marketing plan for a one person business, painting a single room,

asted your time. Why should you be nice?

...How you respond when they exit the door can leave a lasting impression

So why did I just tell that story?

...Most of us are like that

Wouldn't you agree? We like to shop or do business with people who make us feel comfortable. And one bad experience (or bad employee) can

Opening a Dollar Store - Effective Marketing Requires a Budget
If you are opening a dollar store, or any other business for that matter, one of the challenges that will present itself is to continually growing your business. Yet building your business is just what happens with effective marketing. You don’t have to break the bank to develop and execute a successful, high-impact marketing program. You do need to take the time to develop a marketing plan and that plan must be supported with a reasonable marketing budget.How do you go about establish

unity to do just that.

So why did I just tell that story?

...Most of us are like that

Wouldn't you agree? We like to shop or do business with people who make us feel comfortable. And one bad experience (or bad employee) can

Developing a Strategy for Marketing to Realtors that Delivers Results
No doubt that you are making a significant effort in marketing to Realtors. So what are you doing? Are you sending out newsletters and postcards, referring Realtors to your website, giving out business cards? Those are all efforts of marketing, but it does not necessarily mean it is effective.Effective marketing produces results, not just activity. The best way to make your marketing effective is to make sure you understand the elements of marketing: the four P's of market

...Most of us are like that

Wouldn't you agree? We like to shop or do business with people who make us feel comfortable. And one bad experience (or bad employee) can sour a company for a lifetime. That's why it's so important to make everyone feel welcome in your establishment ... even if they did just show up for the food.

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Navigating the process of gathering business requirements and creating the business requirements can be hard enough without adding the issue of stakeholder management to the equation.

It is happening to people all over the country; in large cities and small towns. Companies are downsizing or closing. You may be with the same firm for 20+ years in a senior position and still you are not immune to the chopping block.

Voice Over Internet Protocol (VOIP) converts both ends of a phone conversation into data that can be streamed back and forth across the Internet without any loss of sound quality or noticeable time lag. This revolutionary technology also makes it possible to for users of VOIP to call phone numbers that don't use VOIP technology as well as the other way around.

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