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Casual Articles - Small Business Marketing Lesson From Free Hugs Video
One of the most effective methods for growing and improving upon your current business is to solicit feedback regarding your products or services directly from your customers. There are many ways the information you attain from customers can be valuable, including:Gauge overall customer
1) Are you over-delivering and creating raving fans?
2) Are you giving your clients and prospects something to talk about?
3) Are you giving them reasons to share you with others?
4) And, if you're not, how can you?
Additionally, pay attention to your own behavior.
What kinds of things do you pass along to other? What products or servi
Are you swimming in a sea of sticky notes? They are everywhere: in the car, around the computer, on the desk, in the kitchen, and up the stairs!Let's face it... sticky notes are a brilliant way for us to keep information right in front of our faces. The problem is that when there are 100
Have you been sent an email with a link to watch the "Free Hugs" video on You Tube yet? If you have, you're in good company. Word about this You Tube video has spread worldwide to millions of people who want to share its heart-warming message.
If you haven't seen it yet, you can check it out on www.youtube.com
The story?
Juan Mann returned from overseas to his home in Australia and thought everyone seemed just a bit miserable. So he decided to do something to cheer everyone up.
He started a one-man campaign called "Free Hugs" and as you see in the video, slowly spread his message worldwide, had others quickly joining his crusade, and single-handedly brought a little more love into our troubled world, in spite of the fact his local government tried to shut him down!
How does this apply to small business marketing?
When people see, hear or do something that evokes a strong reaction, they want to tell others. They want to "jump on the bandwagon" and spread the word.
In marketing, we call this "Viral Marketing"
Big brand name advertisers are already creating undercover marketing campaigns under the guise of viral marketing in the hopes of creating raving fans who will spread the word about their products and services.
Think about it.
When a good friend tells you, "You've got to see this" or "You've got to try this," what's your reaction? Usually you make a point to see or try whatever they've recommended, right? Because you trust them.
How can you put viral marketing to work for your small business?
Look at your business and your clients and ask yourself these questions:
1) Are you over-delivering and creating raving fans?
2) Are you giving your clients and prospects something to talk about?
3) Are you giving them reasons to share you with others?
4) And, if you're not, how can you?
Additionally, pay attention to your own behavior.
What kinds of things do you pass along to other? What products or servic
Time tracking is the act of recording the amount of time spent on each activity in a day. Typically, time sheets are used for time tracking. A conventional and simple time sheet lists the start and end time of tasks or the duration of each task. It can also have a more detailed breakdown of the
He started a one-man campaign called "Free Hugs" and as you see in the video, slowly spread his message worldwide, had others quickly joining his crusade, and single-handedly brought a little more love into our troubled world, in spite of the fact his local government tried to shut him down!
How does this apply to small business marketing?
When people see, hear or do something that evokes a strong reaction, they want to tell others. They want to "jump on the bandwagon" and spread the word.
In marketing, we call this "Viral Marketing"
Big brand name advertisers are already creating undercover marketing campaigns under the guise of viral marketing in the hopes of creating raving fans who will spread the word about their products and services.
Think about it.
When a good friend tells you, "You've got to see this" or "You've got to try this," what's your reaction? Usually you make a point to see or try whatever they've recommended, right? Because you trust them.
How can you put viral marketing to work for your small business?
Look at your business and your clients and ask yourself these questions:
1) Are you over-delivering and creating raving fans?
2) Are you giving your clients and prospects something to talk about?
3) Are you giving them reasons to share you with others?
4) And, if you're not, how can you?
Additionally, pay attention to your own behavior.
What kinds of things do you pass along to other? What products or servi
Charles Dickens began his book with the famous phrase, “It was the best of times and the worst of times.”This applies to restaurants and to a lot of businesses, for that matter.They can have great food or wonderful products that you’re drawn to, but their customer service repulses
When people see, hear or do something that evokes a strong reaction, they want to tell others. They want to "jump on the bandwagon" and spread the word.
In marketing, we call this "Viral Marketing"
Big brand name advertisers are already creating undercover marketing campaigns under the guise of viral marketing in the hopes of creating raving fans who will spread the word about their products and services.
Think about it.
When a good friend tells you, "You've got to see this" or "You've got to try this," what's your reaction? Usually you make a point to see or try whatever they've recommended, right? Because you trust them.
How can you put viral marketing to work for your small business?
Look at your business and your clients and ask yourself these questions:
1) Are you over-delivering and creating raving fans?
2) Are you giving your clients and prospects something to talk about?
3) Are you giving them reasons to share you with others?
4) And, if you're not, how can you?
Additionally, pay attention to your own behavior.
What kinds of things do you pass along to other? What products or servi
"Mountains are built one pebble at a time and climbed one step at a time." This is a quote of mine that I personally put into practice each day as I progress towards fulfilling my WHY in life.The word pebble in this quote means that each action you take needs to be productive toward bui
Think about it.
When a good friend tells you, "You've got to see this" or "You've got to try this," what's your reaction? Usually you make a point to see or try whatever they've recommended, right? Because you trust them.
How can you put viral marketing to work for your small business?
Look at your business and your clients and ask yourself these questions:
1) Are you over-delivering and creating raving fans?
2) Are you giving your clients and prospects something to talk about?
3) Are you giving them reasons to share you with others?
4) And, if you're not, how can you?
Additionally, pay attention to your own behavior.
What kinds of things do you pass along to other? What products or servi
The After Sales market represents today one of the most promising and attracting sector, mainly due to the shift from a product-centric strategy - based on standard, low cost and high volume production - to a customer-centric strategy - based on complex mix of
1) Are you over-delivering and creating raving fans?
2) Are you giving your clients and prospects something to talk about?
3) Are you giving them reasons to share you with others?
4) And, if you're not, how can you?
Additionally, pay attention to your own behavior.
What kinds of things do you pass along to other? What products or services do you recommend? And why?
Then think about how you might be able to use this knowledge to get people talking and to build a viral marketing aspect into your marketing plan.
After all, if you can get others to spread the word, it's not only more effective, it doesn't cost you anything!
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