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  • Casual Articles - Eight Powerful Strategies To Retain Clients, According To Your Strategic Thinking Business Coach

    The Professor Makes A Minus Power Move
    If you think the power move has costs, consider the alternative. We are talking -- four friends -- bringing one another up to date on our personal and professional lives.David is department chair at the university; he is depressed. “Bummed out,” he says. “I find myself withdrawing, caring less and less about the department, the school.”We are stunned; just a month ago David was so enthusiastic about the possibilities he saw for creating a dynamic department. This is a man
    rgy to retain a client than to acquire a new client.

    Strategy #2: Develop and implement a strategic client contact management system. Stay in touch with your clients in a consistent and professional manner.

    Strategy #3: Always follow through on the commitments you make to your clients. You will earn their loyalty and trust by doing what you say you will do.

    Strategy #4: Know your customer! Commit to connecting with them and to finding out more about them so you may determine how better to serv

    Competition Keeps Successful Entrepreneurs Sharp
    Every sports fan knows the story of a sports team competitively peaking at the right time on the road to winning a championship. The Pittsburgh Steelers won the 2006 Super Bowl even though they only had the second best record in their division. In addition, they had to overcome the huge hurdle of playing three straight playoff games on the road in front of hostile crowds. Entering the tournament, the Steelers were not favorites to win a championship. But they did.The level of com
    Do you practice strategic thinking in your marketing efforts? Do you develop client-retention strategies, in addition to strategies to gain new clients? If you answered NO to these questions, you may want to rethink the way you are doing your marketing. My experience indicates that a strategic approach to client retention is underutilized and therefore a great deal of energy, time, talent and money is being wasted in marketing efforts seeking new clients and ignoring or giving “second rate” efforts to retaining existing clients.

    Let me share an example of the dramatic effects of a small improvement in client-retention. If you increase your customer base by 20 percent and retain 85 percent of your customers, your net customer gain is 5 percent. However, if you institute a customer-retention program the next year and your customer base increases by the same 20 percent but you increase your retention rate to 90 percent, you now have a 10 percent net increase in customers, which is twice the size of the previous year's growth.

    Do you practice strategic thinking in your marketing efforts? Do you develop client-retention strategies, in addition to strategies to gain new clients? If you answered NO to these questions, you may want to rethink the way you are doing your marketing. My experience indicates that a strategic approach to client retention is underutilized and therefore a great deal of energy, time, talent and money is being wasted in marketing efforts seeking new clients and ignoring or giving “second rate” efforts to retaining existing clients. Long-term clients tend to feel more satisfied, and are more likely to refer others and purchase additional services from you. A strategic thinking approach to client-retention will produce outstanding results. Your strategic thinking business coach offers eight powerful strategies for client-retention.

    Strategy #1: Clearly focus your marketing efforts on existing clients. This is where your time, energy and financial resources will be best spent since it takes less time, money & energy to retain a client than to acquire a new client.

    Strategy #2: Develop and implement a strategic client contact management system. Stay in touch with your clients in a consistent and professional manner.

    Strategy #3: Always follow through on the commitments you make to your clients. You will earn their loyalty and trust by doing what you say you will do.

    Strategy #4: Know your customer! Commit to connecting with them and to finding out more about them so you may determine how better to serve

    Investing Stock Market ABC's
    While most folks today trust mutual funds and their professional managers with their investments, it’s still important to understand the basics of the stock market. Although investing in individual stocks may not be right for everyone, a basic understanding of the stock market is essential to understanding the workings of our economy and business sector.A stock is a portion of ownership in a company. Commonly referred to as a share, it is a small percentage of the total ownersh
    isting clients.

    Let me share an example of the dramatic effects of a small improvement in client-retention. If you increase your customer base by 20 percent and retain 85 percent of your customers, your net customer gain is 5 percent. However, if you institute a customer-retention program the next year and your customer base increases by the same 20 percent but you increase your retention rate to 90 percent, you now have a 10 percent net increase in customers, which is twice the size of the previous year's growth.

    Do you practice strategic thinking in your marketing efforts? Do you develop client-retention strategies, in addition to strategies to gain new clients? If you answered NO to these questions, you may want to rethink the way you are doing your marketing. My experience indicates that a strategic approach to client retention is underutilized and therefore a great deal of energy, time, talent and money is being wasted in marketing efforts seeking new clients and ignoring or giving “second rate” efforts to retaining existing clients. Long-term clients tend to feel more satisfied, and are more likely to refer others and purchase additional services from you. A strategic thinking approach to client-retention will produce outstanding results. Your strategic thinking business coach offers eight powerful strategies for client-retention.

    Strategy #1: Clearly focus your marketing efforts on existing clients. This is where your time, energy and financial resources will be best spent since it takes less time, money & energy to retain a client than to acquire a new client.

    Strategy #2: Develop and implement a strategic client contact management system. Stay in touch with your clients in a consistent and professional manner.

    Strategy #3: Always follow through on the commitments you make to your clients. You will earn their loyalty and trust by doing what you say you will do.

    Strategy #4: Know your customer! Commit to connecting with them and to finding out more about them so you may determine how better to serv

    This Call Is For You
    Rude Callers! If you have been in Customer Service for at least 10 minutes you have had a Rude Caller. We all have had them! If you can master the rude call, you can become the KING or QUEEN of Customer Service!Many people ask, “Why Bother?” with rude callers? Just put them on permanent hold, or better yet, transfer them directly to the Manager. "I'm sending you right into Barbara's office" or "Let me see if Bob is available right now." If they call back again give them some mor
    th.

    Do you practice strategic thinking in your marketing efforts? Do you develop client-retention strategies, in addition to strategies to gain new clients? If you answered NO to these questions, you may want to rethink the way you are doing your marketing. My experience indicates that a strategic approach to client retention is underutilized and therefore a great deal of energy, time, talent and money is being wasted in marketing efforts seeking new clients and ignoring or giving “second rate” efforts to retaining existing clients. Long-term clients tend to feel more satisfied, and are more likely to refer others and purchase additional services from you. A strategic thinking approach to client-retention will produce outstanding results. Your strategic thinking business coach offers eight powerful strategies for client-retention.

    Strategy #1: Clearly focus your marketing efforts on existing clients. This is where your time, energy and financial resources will be best spent since it takes less time, money & energy to retain a client than to acquire a new client.

    Strategy #2: Develop and implement a strategic client contact management system. Stay in touch with your clients in a consistent and professional manner.

    Strategy #3: Always follow through on the commitments you make to your clients. You will earn their loyalty and trust by doing what you say you will do.

    Strategy #4: Know your customer! Commit to connecting with them and to finding out more about them so you may determine how better to serv

    Time Tracking
    Time tracking is the act of recording the amount of time spent on each activity in a day. Typically, time sheets are used for time tracking. A conventional and simple time sheet lists the start and end time of tasks or the duration of each task. It can also have a more detailed breakdown of the various tasks done, as well as the results obtained from each of these tasks. Traditionally, time sheets were designed to keep track of the employees’ time management, in order to determine their
    aining existing clients. Long-term clients tend to feel more satisfied, and are more likely to refer others and purchase additional services from you. A strategic thinking approach to client-retention will produce outstanding results. Your strategic thinking business coach offers eight powerful strategies for client-retention.

    Strategy #1: Clearly focus your marketing efforts on existing clients. This is where your time, energy and financial resources will be best spent since it takes less time, money & energy to retain a client than to acquire a new client.

    Strategy #2: Develop and implement a strategic client contact management system. Stay in touch with your clients in a consistent and professional manner.

    Strategy #3: Always follow through on the commitments you make to your clients. You will earn their loyalty and trust by doing what you say you will do.

    Strategy #4: Know your customer! Commit to connecting with them and to finding out more about them so you may determine how better to serv

    An Introduction To Post Card Printing
    A postcard may look deceptively simple and rather low on the ladder of publicity media. Nevertheless, for those who have realized the power it carries, a postcard is one of the most effective and direct means of getting your message across – whether it is to announce a new grand sale of the season, information about your internet presence, details about a particular issue that needs to drum up public awareness or just a message of any kind.A postcard, as defined in postal termino
    rgy to retain a client than to acquire a new client.

    Strategy #2: Develop and implement a strategic client contact management system. Stay in touch with your clients in a consistent and professional manner.

    Strategy #3: Always follow through on the commitments you make to your clients. You will earn their loyalty and trust by doing what you say you will do.

    Strategy #4: Know your customer! Commit to connecting with them and to finding out more about them so you may determine how better to serve them.

    Strategy #5: Commit to being a life-long learner. As you focus on gaining new knowledge, new skills, and new experiences, you will have more to offer your clients. The more you have to offer, the more they will benefit. And the more they benefit, the higher your value to them.

    Strategy #6: Seek feedback and suggestions from your clients. By asking what they think, you are demonstrating that you value their opinions and ideas.

    Strategy #7: Be a resource for your clients. Share ideas, resources and contacts that will provide value to your clients.

    Strategy #8: Develop and implement an appreciation and/or recognition program for your clients. This can be a real opportunity to be creative without spending a large amount of money.

    Your strategic thinking business coach encourages you to use strategic thinking in developing a client-retention program. If you would like to learn more about the power of client retention as a strategy to grow your business and how a strategic thinking business coach can facilitate and guide you in that endeavor, please contact Glenn Ebersole today through his website at http://www.businesscoach4u.com or by email at jgecoach@aol.com

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