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  • Casual Articles - Small Business Marketing - Should You Toot Your Own Horn?

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    If you're shy about self-promotion, let me give you a different perspective.

    First, ask yourself the following fou

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    Someone recently asked me, "How do you learn to feel comfortable tooting your own horn to promote your business?"

    Well, first let me tell you that I too used to suffer from this business-stifling problem (even though at the time I had a job - it STILL had a great big negative impact on me). You can read the article I wrote about it on my website.

    You see, I figured (like so many people do) if I did a great job, people would notice. NOT!

    You have to let people know about your accomplishments. You must let people know why they should hire YOU, over all of their other choices of service providers.

    If you're shy about self-promotion, let me give you a different perspective.

    First, ask yourself the following four

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    hat I too used to suffer from this business-stifling problem (even though at the time I had a job - it STILL had a great big negative impact on me). You can read the article I wrote about it on my website.

    You see, I figured (like so many people do) if I did a great job, people would notice. NOT!

    You have to let people know about your accomplishments. You must let people know why they should hire YOU, over all of their other choices of service providers.

    If you're shy about self-promotion, let me give you a different perspective.

    First, ask yourself the following fou

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    You can read the article I wrote about it on my website.

    You see, I figured (like so many people do) if I did a great job, people would notice. NOT!

    You have to let people know about your accomplishments. You must let people know why they should hire YOU, over all of their other choices of service providers.

    If you're shy about self-promotion, let me give you a different perspective.

    First, ask yourself the following fou

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    You have to let people know about your accomplishments. You must let people know why they should hire YOU, over all of their other choices of service providers.

    If you're shy about self-promotion, let me give you a different perspective.

    First, ask yourself the following fou

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    of service providers.

    If you're shy about self-promotion, let me give you a different perspective.

    First, ask yourself the following four questions:

    (1) Am I good at what I do?

    (2) Do I help people?

    (3) Do the people who hire me get good results?

    (4) Do I provide people with good value when they hire me?

    If you can confidently answer "yes" to all four questions, you absolutely should be letting everyone know this. (And, if you can't answer "yes" to these questions, you need to do some work on your business model or services to ensure that you can.)

    If you don't let people know about you, who do you think will?

    Sure, some of your clients may refer you. But the bottom-line is this ...

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