Casual Articles - Business

It's Much More Fun To Quit Your Job And Use Your Brain To Survive!
If hard work were such a wonderful thing, surely the rich would have kept it all to themselves- Lane KirklandAs you no doubt already know, working from home is the growing choice and dream of many. Suffice to say that working from home has been fuelled by the exponential growth of opportunities offered via the internet. This single phenomenon is changing the face of how we work forever! Internet marketing has been long in coming! It is the new rush for gold in the 21st century and it is available to those who recognise it and will cease the opportunity. It’s much more fun to quit your job and use your brain to survive!1. Ground Zero!Double jeopardy! As if hard work was not bad enough employment, I disliked the job I was doing! You can only imagine how t

at enables you to see alternatives and new possibilities in any situation, then you have a key to getting things done. You need to be clear that you are "at cause" for the way your life and business works. Taking on the responsibility and being accountable for what works, and what doesn't, will provide you with an understanding and apprecia

What Stand Up Comics Can Teach You About Marketing
Did you know that stand up comedians don't just get on stage and wing it?Although they are born to make us laugh, good comedians follow a formula when they are preparing their next great joke. That's probably the reason my jokes tank, but that's a story for another time.Before stepping on stage, mike in hand, to deliver their joke they follow a set of metrics that when properly executed, leave their audiences in stitches.As small business owners, we may not want our clients and customers cackling in the aisles but we do want to make a lasting and memorable connection.Follow these three steps from the last comic standing to wow your audience:1. The Set-UpDo you know why your product or service is a must-have? This question mus

The reason you are reading this is because you are considering, or are in action to become a business owner. It is one of the most momentous undertakings you can be involved in and at the same time a very natural event. There are two important considerations you should examine in detail before embarking on this venture. We call them the two ‘C’s in suCCess

1. Owning a business is a major life Commitment.

It's a greater commitment than getting married. When you get married you make a commitment to one person, but when you start-up a business you are making a commitment to deliver your products and services to every customer and potential customer. You're committed to running your business properly with your employees, suppliers, vendors, the local, state and federal governments, and your family -- literally hundreds of people. And, when the going gets tough, and it will, you are committed to seeing things through.

2. To be successful you’ll need to be able to deal effectively with Circumstances.

If you’re a person that believes that things happen in your life because of, or as a result of, outside forces, then being self-employed is probably not something you should pursue. If you have an open and creative style for dealing with circumstances, a style that enables you to see alternatives and new possibilities in any situation, then you have a key to getting things done. You need to be clear that you are "at cause" for the way your life and business works. Taking on the responsibility and being accountable for what works, and what doesn't, will provide you with an understanding and appreciat

Entrepreneur! Know Your REAL Friends - Accepting Help Indiscriminately Could Get You Exploited!
Lesson On The Use Of Deception In Business Strategy(From A Movie - And An Ancient Book)If you don't mind I'd like to start this piece with a narrative of the closing stages of an interesting movie I once watched titled TROY. If you do mind, then skip to the next section, as I believe I've put in enough from there to still convey most of my intended message :-).It was intriguing to watch a scene in the movie, where the Greek warriors, led by their famous fighting machine character "Achilles", exploited the somewhat fatalistic and excessively religious mentality of the Trojans. They did this by placing a gigantic wooden gift horse surrounded by corpses of Greek soldiers who looked like they had been afflicted by a strange illness on an open field w

venture. We call them the two ‘C’s in suCCess

1. Owning a business is a major life Commitment.

2. To be successful you’ll need to be able to deal effectively with Circumstances.

Business Lessons Learned
1. If a business or an idea does not exist, create it. Create your own future by being open to change. As one door closes another one opens. I've created two businesses that did not exist since I was laid off in December of 1994.2. Be willing to take risks, however, make them calculated risks by taking the time to develop and write a business plan.3. Place a heavy emphasis on marketing by answering these questions:Who We AreWhat is the purpose of your page?Why are you in business?What We DoWhat are the products or services you are offering?What Makes Us UniqueHow are you different from others? What is your (USP) Unique Selling Proposition?Why Use Our Products or ServicesWhy would people want to do

customer and potential customer. You're committed to running your business properly with your employees, suppliers, vendors, the local, state and federal governments, and your family -- literally hundreds of people. And, when the going gets tough, and it will, you are committed to seeing things through.

2. To be successful you’ll need to be able to deal effectively with Circumstances.

Consider Branding
A brand sets you apart from your competition. Your brand can send multiple signals to people who then make judgements on you consciously and subliminally about you, your product or service. This then forms a basis of opinion. This instinctive process is what makes your brand so powerful. The key is to tap into what gives the customer the right reaction when presented with your brand.All business and services have a unique personality, philosophy, beliefs and opinions this is what is special and exciting which is good because imagine how dull it would be like if every company was the same. These filter down from the start up management or owner of the business. You need to understand these fundamental things. Where do they see themselves, where they want to be and wh

need to be able to deal effectively with Circumstances.

Are You Choosing the Right Clients?
There isn’t a business owner alive who doesn’t want to make his or her business grow. In effect, we all want to make more money, increase client satisfaction and derive great fulfillment from our efforts. But if you’re working with a client that is difficult, unappreciative or impossible to satisfy, there’s little room for fulfillment and certainly no room for satisfaction. So, while a potential client is choosing your services, you too are making a choice and are always in the position of saying yes or no to making that person your client.Connecting with the right people!While it may be difficult to spot a problematic situation immediately, there are tell tale signs as to whether you’re connecting with the right clients. Often the red flags are right ther

A quick self-assessment checklist

Starting a business is risky at best, but your chances of making it increase as your understanding of the problems you will encounter grows. Here are some questions to help you think through what you need to know and do. Next to each question, check the answer that best expresses what you feel, or comes closest to it. Be honest with yourself. There is no right or wrong answer. What you're looking for is honesty.

Are you a self starter?

___ I do things on my own. Nobody has to tell me to get going.

___ If someone gets me started, I keep going all right.

___ Easy does it. I do not put myself out until I have to.

How do you feel about other people?

___ I like people. I can get along with just about everybody.

___ I have plenty of friends. I do not need any more.

___ Most people irritate me.

Can you lead others?

___ I can get most people to go along when I start something.

___ I can give orders if someone tells me what we should do.

___ I let someone else get things moving, then I go along if I feel like it.

Can you take responsibility?

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Casual Articles - Are You Really Ready To Start A Small Business?

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