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  • Casual Articles - D.I.Y. Production I - Vendor Selection

    You Use Sun Protection on your Body – Shouldn't you Use Protection for your Business?
    With the summer heat here and breaking records you are more aware of using sun block, wearing light colored clothing and drinking more water. You wouldn’t even think of sending your kids to the beach without sun protection on. So why are so many business owners running their business without protection?This is a classic mistake many new and small business owners make; you start a business tha
    e arena where many clients retain an overwhelming do-it-yourself mentality. In the next s
    Be a Person of High Integrity
    The world admires and benefits those that have high integrity. If you are a person of integrity, a person of quality, a person of excellence, the world will reward you. This is an important key to being a winner in life and business.People will be attracted to you, be persuaded by you and willing to help you toward your ends, to do the things that you want them to do.T
    In our industry, one of our jobs as design experts is to maneuver pitfalls that arise for our clients both experienced and inexperienced. There are four primary areas where we provide this kind of guidance to our clientele; strategy, conceptualization, layout and production. The funny thing is the most detail-oriented area, production, seems to be the one arena where many clients retain an overwhelming do-it-yourself mentality. In the next s
    Business Force Multipliers!
    There is a concept in the military called a force multiplier. This is anything that increases the effectiveness of the military unit. Like a machine gun verses a single shot rifle. The machine gun is several times more effective than the rifle. Thus, the machine gun can take the place of a whole group of riflemen.The main force multiplier of the modern business world is technology, and compu
    our clients both experienced and inexperienced. There are four primary areas where we provide this kind of guidance to our clientele; strategy, conceptualization, layout and production. The funny thing is the most detail-oriented area, production, seems to be the one arena where many clients retain an overwhelming do-it-yourself mentality. In the next s
    A Review of Billing Software
    Recent recurring themes, like cutbacks and downsizing, are in the news every day when it comes to businesseses of all sizes. Due to those problems there are now less people in the companies left to complete essential company work and that’s typical for every company. Fortunately there are products that can help companies cope with the results of that trend. Billing software is one of those products. A
    ovide this kind of guidance to our clientele; strategy, conceptualization, layout and production. The funny thing is the most detail-oriented area, production, seems to be the one arena where many clients retain an overwhelming do-it-yourself mentality. In the next s
    What To Do When a Friend is Fired
    It came out of the blue.My boss was called into her manager's office and, half an hour later and still in tears, she started clearing out her desk. To this day I don't know the official reason for her firing, but I suspect that she was the designated scapegoat for a project that was behind schedule and getting later. In truth, there was plenty of blame to spread around, but she got whacked - it
    duction. The funny thing is the most detail-oriented area, production, seems to be the one arena where many clients retain an overwhelming do-it-yourself mentality. In the next s
    Customer Service – the Best Way to Deal with Customers
    Dealing with customers is not easy - each one brings to the transaction their own history, experiences and current state of mind. Some may, consciously or not, be seeking to let off steam, and you may be a convenient outlet!Having acknowledged that customer service is a tough job to do well, it is hardly surprising that those in the front line sometimes assume indifference and act as though th
    e arena where many clients retain an overwhelming do-it-yourself mentality. In the next series of newsletters, I would like to explain from a fairly high level view and from professional experience what goes into production of a project; vendor selection, production costs, file prep, press checks and the outcome.

    Vendor Selection Thinking that all printers can produce your file properly is like saying all cars are the same. As

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