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    A Few Business Generalizations
    Everyone is a writer. Writing is the basis of all wealth, as my mentor says. You need to be writing (something) every single day. You can’t keep all that stuff bottled up inside. It’s not good for you. Write, write, write.Everyone is in marketing. Your words, actions, emails and conversations are either supporting or refuting your brand. Everyone in your company is responsible for marketing your company.Everyone is in sales. Because people buy people first. Because people aren’t loyal to companies, they’re l
    n afternoon at the race track
  • an exclusive annual dinner or a dinner cruise
  • a night at the theater a high-end wine tasting and/or guided winery tour
  • a tour of the local Christmas lights

    Educational Events

    These events offer clients additional information on and insight into topics related to your field of expertise. While for many professionals, educational events make up their entire event schedule, we recommend that no more than 40% of your events be

    Nursing Conferences
    Nursing conferences are intended to address the interests and concerns of nurses across specialty areas and levels of practice and provide attendees with an opportunity to learn more about challenging and practical issues in ethics. Like most other conferences, there will be concurrent sessions addressing research, education and practice issues in nursing ethics. Nursing conferences are hosted by many hospitals across the world to discuss new technology, methods and latest developments in various fields of medicine and nursing.Seminars enable n
    Events:

    • Add value to client relationships.

    • Provide the opportunity to meet prospective clients in a non-threatening setting.

    • Allow clients to introduce you to people they know.

    • Create consistency and congruency.

    • Ensure your clients feel as though they belong to an exclusive club.
    An annual schedule should include three distinct types of events:

    • Value-Added Events

    • Educational Events

    • Lifestyle Events
    Value-Added Events

    A value-added event enhances your client relationships. There are two distinct styles: the mass value-added event and the focused value-added event. Some professionals present only one type; others offer a combination of both. At minimum you should host one focused value-added event a year.

    Mass Value-Added Event

    This type of event is planned for a large number of attendees at a low cost per head, allowing you to reach more clients for a reasonable cost. You can offer these events to most classes of clients.

    Some ideas for a mass value-added event include:

    • a screening of a new release film
    • a summer B-B-Q in the park that includes face painting and clowns for the kids
    • a day at the baseball park with tickets for a hotdog and drink ticket

    Focused Value-Added Event This type of event reminds your top clients that they belong to an exclusive group. These events are designed for a small group of your best clients, and can involve a high cost per head (though the quality and appeal of the event itself matters more than its cost). The benefit to this approach is to have a more intimate gathering that allows meaningful interaction with each participant. This type of event would be offered to either all AAA clients or a select group of AAA clients who have been actively promoting you to people they know.

    A focused value-added event could involve:

    • an afternoon at the race track
    • an exclusive annual dinner or a dinner cruise
    • a night at the theater a high-end wine tasting and/or guided winery tour
    • a tour of the local Christmas lights

    Educational Events

    These events offer clients additional information on and insight into topics related to your field of expertise. While for many professionals, educational events make up their entire event schedule, we recommend that no more than 40% of your events be

    If You Have Business Challenges-Issues & Opportunities-Get Strategic Thinking Business Coaching!
    Looking at today’s businesses, the business owner and their management team, I see many challenges, issues and opportunities they face every day. In fact, I help the owners and their management teams deal with business challenges, issues and opportunities, as a strategic thinking business coach. Let’s see if you are dealing with any of these challenges, issues or opportunities by answering the following questions:Are you dealing with any of these business challenges, issues or opportunities?1. Would you like to work “ON” your business,
    le Events Value-Added Events

    A value-added event enhances your client relationships. There are two distinct styles: the mass value-added event and the focused value-added event. Some professionals present only one type; others offer a combination of both. At minimum you should host one focused value-added event a year.

    Mass Value-Added Event

    This type of event is planned for a large number of attendees at a low cost per head, allowing you to reach more clients for a reasonable cost. You can offer these events to most classes of clients.

    Some ideas for a mass value-added event include:

    • a screening of a new release film
    • a summer B-B-Q in the park that includes face painting and clowns for the kids
    • a day at the baseball park with tickets for a hotdog and drink ticket

    Focused Value-Added Event This type of event reminds your top clients that they belong to an exclusive group. These events are designed for a small group of your best clients, and can involve a high cost per head (though the quality and appeal of the event itself matters more than its cost). The benefit to this approach is to have a more intimate gathering that allows meaningful interaction with each participant. This type of event would be offered to either all AAA clients or a select group of AAA clients who have been actively promoting you to people they know.

    A focused value-added event could involve:

    • an afternoon at the race track
    • an exclusive annual dinner or a dinner cruise
    • a night at the theater a high-end wine tasting and/or guided winery tour
    • a tour of the local Christmas lights

    Educational Events

    These events offer clients additional information on and insight into topics related to your field of expertise. While for many professionals, educational events make up their entire event schedule, we recommend that no more than 40% of your events be

    Eliminating Profit Robbing Telemarketing Calls to Your Business
    Most of us small business owners don’t have the luxury of having a secretary or office manager to screen our calls for us. It can become overwhelming when answering sales call after sales call from telemarketers prevent us from doing what makes us money. To top it off, we can sometimes be talked into spending our hard earned money on products or services that are often overpriced and/or not needed in the first place.Each time we add a new business telephone number or change the business location of the ones we currently have, our telephone numb
    clients for a reasonable cost. You can offer these events to most classes of clients.

    Some ideas for a mass value-added event include:

    • a screening of a new release film
    • a summer B-B-Q in the park that includes face painting and clowns for the kids
    • a day at the baseball park with tickets for a hotdog and drink ticket

    Focused Value-Added Event This type of event reminds your top clients that they belong to an exclusive group. These events are designed for a small group of your best clients, and can involve a high cost per head (though the quality and appeal of the event itself matters more than its cost). The benefit to this approach is to have a more intimate gathering that allows meaningful interaction with each participant. This type of event would be offered to either all AAA clients or a select group of AAA clients who have been actively promoting you to people they know.

    A focused value-added event could involve:

    • an afternoon at the race track
    • an exclusive annual dinner or a dinner cruise
    • a night at the theater a high-end wine tasting and/or guided winery tour
    • a tour of the local Christmas lights

    Educational Events

    These events offer clients additional information on and insight into topics related to your field of expertise. While for many professionals, educational events make up their entire event schedule, we recommend that no more than 40% of your events be

    Lucrative Joint Venture Questions
    When you ask the right Joint Venture questions, you open the vault to riches. People like to talk about themselves, their goals and their problems. When we help them make their dreams come true and offer solutions for their problems, we all win and everyone makes money. Savvy Joint Venture Brokers know that it’s all about the right approach. Here are five powerful approaches that you can use, today, to make real money, real fast.1. What do I have to create, bring to you or offer you in order for you to write me a check for $2,000 per month / $1
    ned for a small group of your best clients, and can involve a high cost per head (though the quality and appeal of the event itself matters more than its cost). The benefit to this approach is to have a more intimate gathering that allows meaningful interaction with each participant. This type of event would be offered to either all AAA clients or a select group of AAA clients who have been actively promoting you to people they know.

    A focused value-added event could involve:

    • an afternoon at the race track
    • an exclusive annual dinner or a dinner cruise
    • a night at the theater a high-end wine tasting and/or guided winery tour
    • a tour of the local Christmas lights

    Educational Events

    These events offer clients additional information on and insight into topics related to your field of expertise. While for many professionals, educational events make up their entire event schedule, we recommend that no more than 40% of your events be

    Medical Billing - User Licenses
    One of the things that medical billing companies don't like about DME software companies is how they nickel and dime them for just about everything that comes with the software. One of the biggest areas where this is a major source of pain is with user licenses.When you purchase your DME software, most software companies sell the software in two different versions. One version is standalone, to be used on a single PC and the other version is to be used on the network. There is more different between these two versions than just the fact that
    n afternoon at the race track
  • an exclusive annual dinner or a dinner cruise
  • a night at the theater a high-end wine tasting and/or guided winery tour
  • a tour of the local Christmas lights

    Educational Events

    These events offer clients additional information on and insight into topics related to your field of expertise. While for many professionals, educational events make up their entire event schedule, we recommend that no more than 40% of your events be educational. For the most part, clients rely on their professionals to "deal with the specialized side of things," so too many educational events can be counter-productive. That said, your clients and prospective clients will still appreciate educational events about topics they are interested in. To ensure the success of such events, survey your clients and prospective clients to determine what topics they would like to learn more about. Appropriate material must be coupled with strong promotion. Create an interesting title for the workshop to grab attention. A catchy title and attention-grabbing subject matter will encourage your clients and their guests to attend.

    Finally, remember Rule #1. Never promote a "seminar." Seminars have a bad connotation. Instead use terms like "symposium" or "workshop." Perception is everything.

    Lifestyle Events

    Lifestyle events are the best part of an event series for many professionals and clients, because they cater to the personal interests of clients and people they know. Clients are typically more disposed to bringing someone they know to a Lifestyle event. As a result, it is the best opportunity for you to be introduced to the people whom your clients recommend. Lifestyle events can be a key component of your event series. However, we recommend that you consider making these types of events no more than 80% of your Event series content. And be sure to offer events that your clients are interested in. Use FORM information and/or survey your clients to determine what types of lifestyle events will interest them. This way, you know that your event will be well-attended, and that your clients will likely bring friends or family – prospective clients – to the event. Appropriate material must be coupled with great promotion. So you may want to promote a Spring Golf Tune-Up as opposed to Golf Clinic, or try a Green Thumb Gardening Workshop instead of a Gardening Workshop.

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