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Casual Articles - Book Summary: Mind Your Own Business
You’ve hung out your shingle and are ready for business. But what if something unforeseen were to occur? Is your business truly ready for all that being in business entails? It only takes one catastrophic event to adversely impact a once thriving business. Recent world events: 9/11 destruction of the World Trade Centers and the Pentagon, the tsunami in Asia, along with other natural disasters act as a constant reminder that being well-prepared is often our best line of defense.What’s that, you say? Your business isn’t located in a city likely to be a target of either natural or manmade disasters. This ma
The leader defines the company. The leader’s responsibility is to explicitly present and advocate the company’s purposes and goals.
The leader inspires. He gives sense and meaning to the job. He makes his people realize, that beyond profit there is an underlying meaning, valu
Brand decisions are an integral part of product policy in health care. When a marketer opts for branding a health care product, he is intending to create an asset out of his brand. His promotional programs get centered on the distinctive features of his brand. If his basic brand decisions are wrong his entire marketing program will suffer serious setback.In the development of a health care brand, the first task is to give the product an identity through a name. The second task is to enhance its recognition by the provision of a symbol of identity, and the third task is to develop a unique image for the brand
The Maverick’s Way: New Old Thing
What is effective? This is the question answered by the maverick. He reconciles the good things from both the Old and New times, and focuses on what is really effective in confronting the challenges of 21st century business dealings.
A maverick thinks outside of the bed, knows that it pays to be daring, does not allow technology to tyrannize, finds strength in diversity, maintains balance and harmony among people, sets leadership by example, has a strong ethical base, and values employees and customers. A maverick knows his customers and believes strongly in his products.
To a maverick, a company is a not just a big candy store. It is a living instrument with living human beings. It should have a HEART.
Keys to Leadership
The leader leads. He exercises critical judgment, which will have a great impact on his people.
The leader defines the company. The leader’s responsibility is to explicitly present and advocate the company’s purposes and goals.
The leader inspires. He gives sense and meaning to the job. He makes his people realize, that beyond profit there is an underlying meaning, value
Building your brand into a brand leader isn’t easy. There are 2 areas that can really help you grow your brand, passion and consistency. Passion is incredibly important. You have to understand that even if you are a start up or a one-man operation, or are well on your way, you are still a brand. You have to care passionately about the way your brand is nurtured, developed and presented to your target audience. Everything that leaves your building, every impression that your staff and your company make, is lasting. Take advantage of this opportunity to get your customers and potential customers to remember you in th
The Maverick’s Way: New Old Thing
What is effective? This is the question answered by the maverick. He reconciles the good things from both the Old and New times, and focuses on what is really effective in confronting the challenges of 21st century business dealings.
A maverick thinks outside of the bed, knows that it pays to be daring, does not allow technology to tyrannize, finds strength in diversity, maintains balance and harmony among people, sets leadership by example, has a strong ethical base, and values employees and customers. A maverick knows his customers and believes strongly in his products.
To a maverick, a company is a not just a big candy store. It is a living instrument with living human beings. It should have a HEART.
Keys to Leadership
The leader leads. He exercises critical judgment, which will have a great impact on his people.
The leader defines the company. The leader’s responsibility is to explicitly present and advocate the company’s purposes and goals.
The leader inspires. He gives sense and meaning to the job. He makes his people realize, that beyond profit there is an underlying meaning, valu
My friend told me about a local restaurant that serves a variety of Chinese dim sum dishes. He went there with five friends for a business lunch and ordered widely from the menu. Each dish featured six bite-sized items, one per person.Most of the food was delicious, but one tofu dish did not measure up. All six diners popped the tofu into their mouths. Then all six turned up their noses at the taste. The tofu had gone rancid.Tofu disintegrates pretty quickly in the mouth, so everyone swallowed hard and reached quickly for their drinks to wash away the taste. The waitress apologized right away and prom
A maverick thinks outside of the bed, knows that it pays to be daring, does not allow technology to tyrannize, finds strength in diversity, maintains balance and harmony among people, sets leadership by example, has a strong ethical base, and values employees and customers. A maverick knows his customers and believes strongly in his products.
To a maverick, a company is a not just a big candy store. It is a living instrument with living human beings. It should have a HEART.
Keys to Leadership
The leader leads. He exercises critical judgment, which will have a great impact on his people.
The leader defines the company. The leader’s responsibility is to explicitly present and advocate the company’s purposes and goals.
The leader inspires. He gives sense and meaning to the job. He makes his people realize, that beyond profit there is an underlying meaning, valu
The US Army Corp of Engineers and numerous private companies are still looking for people to help rebuild Iraq's infrastructure. In fact, one Web site currently has four pages of jobs in Iraq. And the pay can be very good. Some civilian contractor jobs start at $80,000. Others pay even more. A truck driver earning $30,000 in the US may be able to get a job in Iraq paying $70,000, $80,000 or even $90,000 a year.Iraqi jobs come with tax benefitsJust as important, housing and meals are usually provided, and if you work overseas for a year, $80,000 of your income is excluded from US income taxes. (
To a maverick, a company is a not just a big candy store. It is a living instrument with living human beings. It should have a HEART.
Keys to Leadership
The leader leads. He exercises critical judgment, which will have a great impact on his people.
The leader defines the company. The leader’s responsibility is to explicitly present and advocate the company’s purposes and goals.
The leader inspires. He gives sense and meaning to the job. He makes his people realize, that beyond profit there is an underlying meaning, valu
There are times when we all have dreams of making a great big company or becoming wealthy. Yes, we all think of that sometimes, but, we tend to make excuses like, we don't have money, that idea won't work, it's useless, my friend told me is a bad idea, the time in not appropriate, I cannot leave my job...endless excuses. If you think that being wealthy is out of your reach, think again. There is a myth out there that you had to have it all to start a company and to become wealthy, but it's quite untrue. Please read ahead and you'll understand.1. Name: James Dyson Net Worth: 1 Billion Fortune: Self Made (Te
The leader defines the company. The leader’s responsibility is to explicitly present and advocate the company’s purposes and goals.
The leader inspires. He gives sense and meaning to the job. He makes his people realize, that beyond profit there is an underlying meaning, value, and deeper reason for the work they do.
The leader should be the evangelist. He should be able to exercise his influence, to sell the values of ethical conduct.
The leader must see the company as a coherent whole. He should be aware of the diversity in the company and bring this together to promote the whole.
The leader must know that there is no better way to create a family in the workplace than to encourage the family at home. Harman International introduced the anti-domestic violence program in the company, which reinforces the idea that the company cares.
The leader should never underestimate the value of disciplined hard work.
The leader empowers subordinates to do their jobs. He should institute programs for the guidance and training of his people. He should always keep the lines of communication open.
The leader promotes closure. He should know the right time to get things done.
The leader knows what he doesn’t know. The leader is not afraid to ask clarifications, if he does not understand a particular subject.
The leader knows the meaning of two minutes. He should respect the time of others and that of his own.
The leader teaches.
Above all, the leader develops others. As Lao Tzu advanced: “the leader hav
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