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Casual Articles - Communicating When A Crisis Strikes
Should Taxi Cab Companies participate in public relations? Sure they should and many do such as taking people home who drank too much on New Years Eve or putting signs on the cabs that warn teens not to do drugs. But let me tell you about another idea. Why not have Taxi Cab Companies join neighborhood mobile watch programs. Why you ask? Well simple really consider this;TAXI CAB COMPANIE
First, the president acknowledged there had been
Having a bad marketing strategy or business image is a lot like a piece of spinach wedged in your teeth, a bad-comb over or leaving your fly open – everyone sees it, it looks bad, but no one will tell you to your face. It’s tough to know when you look good and when you need a little help. Your business image is no different. So how can you tell when you might need marketing and design hel
I was pleasantly surprised when my Internet service provider responded competently and quickly to a technical crisis. And, we can learn to communicate more effectively by studying its response.
The crisis occurred when hackers attacked its system at the same time that the company was upgrading its systems to meet increased customer demand. And while customers experienced no dramatic shutdowns, some customers faced delays and difficulty getting online.
In response, the company quickly sent out a newsletter containing a single article, an open letter from the president.
First, the president acknowledged there had been a
Too often those of us that own an online business forget that there's another advertising medium that business owners have been using for years, with excellent results.That medium is Newspaper Advertising. Any online business owner that is not using the option of advertising in newspapers is losing potentially thousands of dollars per year.Although print newspapers have lost some
The crisis occurred when hackers attacked its system at the same time that the company was upgrading its systems to meet increased customer demand. And while customers experienced no dramatic shutdowns, some customers faced delays and difficulty getting online.
In response, the company quickly sent out a newsletter containing a single article, an open letter from the president.
First, the president acknowledged there had been
How would you like to have every one of your clients call you every time they opened a case? How about being called so often that you’re on your best client’s speed dial? With all the distractions in their day, how do you stay visible to them? What will help them remember you when they open a case? And what about prospect contact?Nothing beats a personal visit and making a good impr
The crisis occurred when hackers attacked its system at the same time that the company was upgrading its systems to meet increased customer demand. And while customers experienced no dramatic shutdowns, some customers faced delays and difficulty getting online.
In response, the company quickly sent out a newsletter containing a single article, an open letter from the president.
First, the president acknowledged there had been
Your job no longer comes with a guarantee.Yes, that is right, you might have been taught that if you work hard, study for a professional occupation, and score high grades, your future is set. Nothing can harm you. You get a job with your beautiful education and a good salary, and after 40 – 50 years of working, you retire happy and do anything you want.Let us look at the facts: M
In response, the company quickly sent out a newsletter containing a single article, an open letter from the president.
First, the president acknowledged there had been
For professionals today, long gone are the days of gold watches and lifetime employment. The employment market will remain highly competitive and professionals will migrate between businesses at regular intervals. In such an environment, professionals have to be equipped to advance their broad personal goals by being proactive, adaptive and agile in their career management. They have to be
First, the president acknowledged there had been a problem. And, the company took responsibility for the problem. While it attributed at least some of the problems to malicious hackers, it nonetheless took responsibility for the system's integrity.
Most of us find it refreshing when a company steps up and does those two things. It communicates self-confidence and it communicates sincere concern for customers. All too often, organizations make poor excuses or point fingers at suppliers and customers; that just makes customers more dissatisfied.
Second, the company apologized. In the first sentence of the article, the preside
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