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Casual Articles - Why Leadership Matters in Professional Practices
How To Write Kick-Ass, Profit Pulling Adverts For Your Business... d leading the firm, or a key part of it, how much is invested in developing the skills and expertise in that area? Experience suggests that for many of you, it is very little. How do you develop leadership, and management, skills? Well, some can come from experience, but that is both time consuming and can be expensive if it means learning from mistakes!Doesn’t that just grab you by the eyeballs and make you stop dead in your tracks? I mean it’s a little harsh – grammatically speaking – but holy smokes, it does it have ‘stopping power’...Now I’ll share with you a few secrets for creating good adverts. So let’s dive right in because we're all busy people ;-)First you need to be introduced AIDA.- A stands for ATTENTION, as in get some or you lose your chance - I stands for INTEREST, as in now keep me interested. - D stands for DESIRE, as in ok, make me want what you’ve got. - A stands for ACTION, because people need to take some for things to happen.Got it? That’s all there is to it…Easy right?If it were that easy we’d all be rich and you wouldn’t need marketing consultants like me. Truthfully, just invest a few thousand hours studying, read all the classic books on advertising that date as far back as 1920 (when advertising really became a s If you want your firm to survive, thrive and grow, it will almost certainly pay to think about improving leadership and management skills – and to think of it as an investment. There is evidence that more successful organisations are those which are well led and well managed. The bigger firms will have some form of management or leadership development programme in place in order to improve these skills and to ready people for future responsibility. Where existing teams need to improve, training programmes can be designed to address their specific issues, building their skills and competencies and improving overall performance. I know that even where we have just done simple interventions on some basics around time management, delegation and goal setting it has helped clients see an improvement in productivity and reduced the amount of work being done in ev New Business Design - All You Need To Know To Start Trading In Style “A leader has two important characteristics; first he is going somewhere; second he is able to persuade others to go with him.”So you've decided to set up a new business, the idea is good, the bank has given you the green light and everything is looking peachy. Wait a minute haven't you forgotten something? Yes, that's right - your trousers! With all that excitement you clean forgot to put any on this morning. Anything else you air brained fool? Yes 5 points there at the back - what you need above all else is an unforgettable look to knock the competition dead.Step 1: The Logo DesignWhat are the things to look out for when thinking about your new business logo design? Well we could bore you to tears on the subject or we could just get right in there and divulge the secrets every successful company has learnt at some stage about good logo design. What? you want to hear the long, boring answer? All right we'll save the secret to a successful logo design for another tutorial then. The first thing you need to do is establish your market, its no good trying to be all things Robespierre How many of the people who run professional firms have achieved their positions as a result of planned career development? Or through assessment centres, or their ability as leaders and managers? I wonder whether a large number are still there because of some family connection, who they know and bring to the firm as clients, length of service or revenues generated? This does not mean that there has to be a problem with those at the top as some will be capable and some will be natural leaders. However, how many could be better? When I have worked with groups in professional firms, the senior people have generally admitted to having no real training in leadership and often admit to lacking the skills. Those at lower levels commented about a lack of leadership, direction or support. Why does it matter? Fundamentally, all businesses need clear leadership from the top. There needs to be clear strategy and direction. The top leaders will set the culture of the organisation too. Too many organisations are “over-managed and under-led” to quote Warren Bennis. There is a difference between leadership and management. Managers get things done, operating within the culture and the rules. Leaders create the direction, developing the culture and rules and taking the people with them. This article will raise some questions about what happens if you do not address the leadership challenge for your firm and shares some ideas for how prevent them. As your markets change, the competitive forces become even more threatening a lack of executive and strategic leadership might prove to be terminal!! However, if you start to apply the principles you can create a more robust and resilient business and, if you wish to, achieve even greater things. Leadership itself is a word which can trigger a wide-ranging debate if you want to reach a consensus about what it means or what it is. There are hundreds of definitions within the business press alone. To add to the complication, it is generally accepted that there are different levels of leadership, from that required for a team leader or first line supervisor to that of a CEO of a major blue chip! If we think about leadership at the top of an organisation, there are some key elements they need attention:
If you had to look at the leadership you, or others, are providing in your firm, how many of these aspects to they demonstrate consistently. My experience is that too many “leaders” in professional firms are too hands-on. This leads to a lack of clear strategy and direction compounded by a lack of thorough market awareness. There is often a reluctance to change and little is done in a proactive way. The senior people may provide sound professional guidance and mentoring, but they rarely focus on developing the staff throughout the firm. The actual people-management skills are not necessarily good either. These problems are not the fault of the individuals, they are effectively sins of omission. There has been little, or no, formal or structured training or development in management or leadership skills – sometimes reinforced by the “I didn’t get where I am with training” mindset!! “Reason and judgment are the qualities of a leader.” There are a number of qualities which good leaders can be expected to possess and demonstrate. These would include:
How would you assess yourself, or other leaders in your firm? If there was to be a 360° assessment, what would the others say? Reading the list the qualities do not seem to be highly complex when expressed like this. To demonstrate them requires the underpinning skills and knowledge which will give the confidence to use them. Most professional firms, regardless of your discipline, have a huge amount of technical expertise and experience and many of you will have some form of CPD (Continuous Professional Development). All of this is acquired over time and through training in the technical aspects of the role. However, when it comes to running and leading the firm, or a key part of it, how much is invested in developing the skills and expertise in that area? Experience suggests that for many of you, it is very little. How do you develop leadership, and management, skills? Well, some can come from experience, but that is both time consuming and can be expensive if it means learning from mistakes! If you want your firm to survive, thrive and grow, it will almost certainly pay to think about improving leadership and management skills – and to think of it as an investment. There is evidence that more successful organisations are those which are well led and well managed. The bigger firms will have some form of management or leadership development programme in place in order to improve these skills and to ready people for future responsibility. Where existing teams need to improve, training programmes can be designed to address their specific issues, building their skills and competencies and improving overall performance. I know that even where we have just done simple interventions on some basics around time management, delegation and goal setting it has helped clients see an improvement in productivity and reduced the amount of work being done in eve Major Credit Cards There is a difference between leadership and management. Managers get things done, operating within the culture and the rules. Leaders create the direction, developing the culture and rules and taking the people with them. This article will raise some questions about what happens if you do not address the leadership challenge for your firm and shares some ideas for how prevent them. As your markets change, the competitive forces become even more threatening a lack of executive and strategic leadership might prove to be terminal!! However, if you start to apply the principles you can create a more robust and resilient business and, if you wish to, achieve even greater things.Credit cards have been used for the last fifty years, but there are major credit card companies that have led the way. American Express, Diners Club, Visa, and MasterCard were the initial major credit cards, going nation-wide in the 1960’s. The credit card itself has an individual credit card number which identifies which company or bank issued the card, and the cardholder’s individual credit card account number.The back of your major credit cards have a magnetic stripe that is called a magstripe. The magnetic particles that make up the stripe can hold a lot of information. Different major credit card companies put different information in their magstripe. The information can be pin numbers, currency values, account limits, or country of origin. The information on the magstripe can be lost if the magstripe is erased by exposure to a magnet or by the strip becoming scratched or dirty.When looking at which major credit card to get, compare Leadership itself is a word which can trigger a wide-ranging debate if you want to reach a consensus about what it means or what it is. There are hundreds of definitions within the business press alone. To add to the complication, it is generally accepted that there are different levels of leadership, from that required for a team leader or first line supervisor to that of a CEO of a major blue chip! If we think about leadership at the top of an organisation, there are some key elements they need attention:
If you had to look at the leadership you, or others, are providing in your firm, how many of these aspects to they demonstrate consistently. My experience is that too many “leaders” in professional firms are too hands-on. This leads to a lack of clear strategy and direction compounded by a lack of thorough market awareness. There is often a reluctance to change and little is done in a proactive way. The senior people may provide sound professional guidance and mentoring, but they rarely focus on developing the staff throughout the firm. The actual people-management skills are not necessarily good either. These problems are not the fault of the individuals, they are effectively sins of omission. There has been little, or no, formal or structured training or development in management or leadership skills – sometimes reinforced by the “I didn’t get where I am with training” mindset!! “Reason and judgment are the qualities of a leader.” There are a number of qualities which good leaders can be expected to possess and demonstrate. These would include:
How would you assess yourself, or other leaders in your firm? If there was to be a 360° assessment, what would the others say? Reading the list the qualities do not seem to be highly complex when expressed like this. To demonstrate them requires the underpinning skills and knowledge which will give the confidence to use them. Most professional firms, regardless of your discipline, have a huge amount of technical expertise and experience and many of you will have some form of CPD (Continuous Professional Development). All of this is acquired over time and through training in the technical aspects of the role. However, when it comes to running and leading the firm, or a key part of it, how much is invested in developing the skills and expertise in that area? Experience suggests that for many of you, it is very little. How do you develop leadership, and management, skills? Well, some can come from experience, but that is both time consuming and can be expensive if it means learning from mistakes! If you want your firm to survive, thrive and grow, it will almost certainly pay to think about improving leadership and management skills – and to think of it as an investment. There is evidence that more successful organisations are those which are well led and well managed. The bigger firms will have some form of management or leadership development programme in place in order to improve these skills and to ready people for future responsibility. Where existing teams need to improve, training programmes can be designed to address their specific issues, building their skills and competencies and improving overall performance. I know that even where we have just done simple interventions on some basics around time management, delegation and goal setting it has helped clients see an improvement in productivity and reduced the amount of work being done in ev Buying A Franchise Business - How To Choose? the future and the horizon
Buying a Franchise is a great business opportunity as the majority of franchisees are still trading successfully after 7 years (source - US Department of Commerce figures). Before you start looking at franchises, decide which market niche you want to enter. Choose a field that not only creates a livelihood but one that you personally will enjoy.You also have to analyse your self. Are you good at sales? If you do not like being cooped in to one environment, then a franchise which demands that you out and meet people might be good for you.Do you prefer it if the customer comes to you? If you prefer to have a retail outlet where you task is to ensure that the environment is as conducive as possible so that customers will be more inclined to shop, then a fast food franchise or similar might be up your street.Where does your expertise and strength lie? This analysis will determine the franchise that you choose. Always choose the option that i If you had to look at the leadership you, or others, are providing in your firm, how many of these aspects to they demonstrate consistently. My experience is that too many “leaders” in professional firms are too hands-on. This leads to a lack of clear strategy and direction compounded by a lack of thorough market awareness. There is often a reluctance to change and little is done in a proactive way. The senior people may provide sound professional guidance and mentoring, but they rarely focus on developing the staff throughout the firm. The actual people-management skills are not necessarily good either. These problems are not the fault of the individuals, they are effectively sins of omission. There has been little, or no, formal or structured training or development in management or leadership skills – sometimes reinforced by the “I didn’t get where I am with training” mindset!! “Reason and judgment are the qualities of a leader.” There are a number of qualities which good leaders can be expected to possess and demonstrate. These would include:
How would you assess yourself, or other leaders in your firm? If there was to be a 360° assessment, what would the others say? Reading the list the qualities do not seem to be highly complex when expressed like this. To demonstrate them requires the underpinning skills and knowledge which will give the confidence to use them. Most professional firms, regardless of your discipline, have a huge amount of technical expertise and experience and many of you will have some form of CPD (Continuous Professional Development). All of this is acquired over time and through training in the technical aspects of the role. However, when it comes to running and leading the firm, or a key part of it, how much is invested in developing the skills and expertise in that area? Experience suggests that for many of you, it is very little. How do you develop leadership, and management, skills? Well, some can come from experience, but that is both time consuming and can be expensive if it means learning from mistakes! If you want your firm to survive, thrive and grow, it will almost certainly pay to think about improving leadership and management skills – and to think of it as an investment. There is evidence that more successful organisations are those which are well led and well managed. The bigger firms will have some form of management or leadership development programme in place in order to improve these skills and to ready people for future responsibility. Where existing teams need to improve, training programmes can be designed to address their specific issues, building their skills and competencies and improving overall performance. I know that even where we have just done simple interventions on some basics around time management, delegation and goal setting it has helped clients see an improvement in productivity and reduced the amount of work being done in ev Managers – Do You Have To Run A Motivational Training Session? - 10 Steps to Ensure Success! qualities of a leader.”So, you’re a manager. So, you know you have to run a training session or a team meeting for your team (for the first time) that needs to be motivational and you’re not a professional trainer. So what! With a good plan and a well structured session, training can be enjoyable and most of all rewarding for both you and your team. Here’s how …1. Get people involved in the topic before the session – issue what the professional trainers call “pre-work”. This can be as simple as asking people to jot down some answers to one question about the topic.For example, let’s say that you need to improve the service to customers provided by your team, then your pre-work question might look like:“Assume that we have just had a very successful year, and that we have received heaps of feedback which suggested our service given to customers has been first rate over the last twelve months:• What things did we do to get such great success?• Tacitus There are a number of qualities which good leaders can be expected to possess and demonstrate. These would include:
How would you assess yourself, or other leaders in your firm? If there was to be a 360° assessment, what would the others say? Reading the list the qualities do not seem to be highly complex when expressed like this. To demonstrate them requires the underpinning skills and knowledge which will give the confidence to use them. Most professional firms, regardless of your discipline, have a huge amount of technical expertise and experience and many of you will have some form of CPD (Continuous Professional Development). All of this is acquired over time and through training in the technical aspects of the role. However, when it comes to running and leading the firm, or a key part of it, how much is invested in developing the skills and expertise in that area? Experience suggests that for many of you, it is very little. How do you develop leadership, and management, skills? Well, some can come from experience, but that is both time consuming and can be expensive if it means learning from mistakes! If you want your firm to survive, thrive and grow, it will almost certainly pay to think about improving leadership and management skills – and to think of it as an investment. There is evidence that more successful organisations are those which are well led and well managed. The bigger firms will have some form of management or leadership development programme in place in order to improve these skills and to ready people for future responsibility. Where existing teams need to improve, training programmes can be designed to address their specific issues, building their skills and competencies and improving overall performance. I know that even where we have just done simple interventions on some basics around time management, delegation and goal setting it has helped clients see an improvement in productivity and reduced the amount of work being done in ev How To Get Promoted : 9 Obvious And Often Not Practiced Tips d leading the firm, or a key part of it, how much is invested in developing the skills and expertise in that area? Experience suggests that for many of you, it is very little. How do you develop leadership, and management, skills? Well, some can come from experience, but that is both time consuming and can be expensive if it means learning from mistakes!It would be safe to say that you would have probably entertained the question of how to get promoted even before you graduated or left school. In my chats with juniors from my industry, I am often asked this question which I gladly answer. However, I sense they simply want short cuts to the next level. These experiences pushed me to pen these 9 obvious but often not practiced tips on how to get promoted. Start internalizing these tips and make them part of your career plan. Before you know it, you would have moved up to the next level.One main reason for people to ignore these obvious practices on how to get promoted is because they seem very long term. But they are not at all. All you need to do is to consistently DO them. I have broken them down to 3 main sections: Plan, Attitude and Action.PLAN1. Where Are You and Why Are You There?How to get promoted? First you will need to have a reference point. Ask yours If you want your firm to survive, thrive and grow, it will almost certainly pay to think about improving leadership and management skills – and to think of it as an investment. There is evidence that more successful organisations are those which are well led and well managed. The bigger firms will have some form of management or leadership development programme in place in order to improve these skills and to ready people for future responsibility. Where existing teams need to improve, training programmes can be designed to address their specific issues, building their skills and competencies and improving overall performance. I know that even where we have just done simple interventions on some basics around time management, delegation and goal setting it has helped clients see an improvement in productivity and reduced the amount of work being done in evenings or at weekends. This has enabled senior people to spend more time doing what they should be doing – leading and directing the business. For some firms, the preferred option, especially for senior people, is to tackle these areas on a more individual basis and use executive coaching as the way forward. This can give significant returns in performance and also areas such as staff retention and productivity. These options are not mutually exclusive either, you may consider combining individual support and development with some team training. I have found that this can be particularly effective, especially when some of the people involved have a high degree of technical expertise and need to work on their “soft” skills and strategic thinking too. Leadership is something which is needed in all businesses and by most groups. As the quotation said at the beginning, the leader has to provide the direction for the organisation or group. They need to believe in this for themselves and now how they can get there. The second stage is to persuade others to go along. This needs a combination of skills and the right attitudes. These are not necessarily innate qualities which everyone possesses. They can be learned along with the underpinning skills. Without good leadership the firm is likely to have a lack of direction, which might mean that the people down the line are not fully engaged or motivated. In this competitive age, can you afford not to be investing in improving your leadership capability? Remember - Manage the business – lead your people!
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