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Casual Articles - Creating A Vision and Mission
Are you like me? I like to handle things on my own so I don't even THINK about incorporating help with anything I am working on ... especially my business as a whole.Well, I learned something new recently. It was a HORRIBLE experience that actually turned out for the better. Let me tell you my story:I have a team of about 2000 associates. Since all my sites are hosted at Host4Profit except for the site that their websites are hosted on,
2. What your business does – products and services it provides
3. What’s important to your business – the values your business lives by
Some examples: Pfizer Pharmaceutical’s mission statement: “We dedicate ourselves to humanity’s quest for longer, healthier, happier lives through innovation in pharmaceutical, consumer and animal health products”.
Purpose: quest for longer, healthier, happier lives Business: pharmaceutical, consumer and animal health products Values: Innovation
Dell Computers statement – “With the
IntroductionSince ages, man has quest to search for new things. His thirst for knowledge opens up various doors for new innovations. These innovations get complex with time to time and sciences add new dimensions even in textile industry.If we peep into the historic scale, it started with simple hand-woven fabric passing through handlooms, going up with the automatic looms and machinery and now stretches up to infinity with the help of t
For any business to succeed, it must know what it is about. It must be able to clearly describe why it is there, and what it is there to achieve. Developing a vision and mission statement is a way of articulating these ideas to yourself, your customers, your employees, and to the world at large.
A Business Vision that Inspires!
If you don’t know where you are heading, then you can make any choice and go in any direction (including backwards). The value in knowing your final destination (your vision) is that you can choose to take the specific paths that lead you there. Your action is intentional and keeps you pointed in the right direction.
Vision statements can take many forms. They answer the question: “What will success look like?” Their main purpose is to articulate the “dream” state of the business. If your business could be everything you dreamed, how would it be? To help you to craft your vision statement, try writing your answers to the following questions:
• Why did I start this business?
• When I move on from this business, what do I want to leave behind?
• What am I really providing for my customers beyond products and services?
• If my business could be everything I dreamed, how would it be?
Here are a few examples of powerful vision statements from the real world:
eHam.net - “To build the largest and most complete Amateur Radio community site on the Internet”
Coachville - Everyone is a coach
Bill Gates - There will be a personal computer on every desk running Microsoft software
Once you have created the long-term vision for your business, it creates the context in which all other decisions are made. Your statement should stretch expectations, aspirations, and performance. Without that powerful, attractive, valuable vision, why bother?
A Clear Mission that describes what you do
For any business to succeed, even a business consisting of one individual, it (he/she) needs to know what they're about - what, precisely, it is that they do. The mission statement describes the "what" of your business. It states why your organization is in business and what you are hoping to achieve.
A typical mission statement contains three components:
1. The overall purpose of your business – what are you trying to achieve, why are you in business
2. What your business does – products and services it provides
3. What’s important to your business – the values your business lives by
Some examples: Pfizer Pharmaceutical’s mission statement: “We dedicate ourselves to humanity’s quest for longer, healthier, happier lives through innovation in pharmaceutical, consumer and animal health products”.
Purpose: quest for longer, healthier, happier lives Business: pharmaceutical, consumer and animal health products Values: Innovation
Dell Computers statement – “With the p
1. Get a sky-high score on the Graduate Management Admissions Test. The average student at the top 10 schools on Fortune's list scored 700 or higher on their GMATs. (Overall, GMAT scores range from 200 to 800; the median is 500.)2. Be yourself. Don't try to match some imaginary ideal. "Often, people have an image in their minds of what kind of person a given school wants," says Blackman. "Usually it's because they know someone who went there, s
Vision statements can take many forms. They answer the question: “What will success look like?” Their main purpose is to articulate the “dream” state of the business. If your business could be everything you dreamed, how would it be? To help you to craft your vision statement, try writing your answers to the following questions:
• Why did I start this business?
• When I move on from this business, what do I want to leave behind?
• What am I really providing for my customers beyond products and services?
• If my business could be everything I dreamed, how would it be?
Here are a few examples of powerful vision statements from the real world:
eHam.net - “To build the largest and most complete Amateur Radio community site on the Internet”
Coachville - Everyone is a coach
Bill Gates - There will be a personal computer on every desk running Microsoft software
Once you have created the long-term vision for your business, it creates the context in which all other decisions are made. Your statement should stretch expectations, aspirations, and performance. Without that powerful, attractive, valuable vision, why bother?
A Clear Mission that describes what you do
For any business to succeed, even a business consisting of one individual, it (he/she) needs to know what they're about - what, precisely, it is that they do. The mission statement describes the "what" of your business. It states why your organization is in business and what you are hoping to achieve.
A typical mission statement contains three components:
1. The overall purpose of your business – what are you trying to achieve, why are you in business
2. What your business does – products and services it provides
3. What’s important to your business – the values your business lives by
Some examples: Pfizer Pharmaceutical’s mission statement: “We dedicate ourselves to humanity’s quest for longer, healthier, happier lives through innovation in pharmaceutical, consumer and animal health products”.
Purpose: quest for longer, healthier, happier lives Business: pharmaceutical, consumer and animal health products Values: Innovation
Dell Computers statement – “With the
It might sound quick and simple, to say how well your business does in satisfying it's customers. Hearing such as:-"We're increasing our turnover by 14% year to date""Our customer complaints are now less than 4% or our transactions"...might sound like music to your ears, but that's just the time you need to be very careful.A regular measurement of where you are
• If my business could be everything I dreamed, how would it be?
Here are a few examples of powerful vision statements from the real world:
eHam.net - “To build the largest and most complete Amateur Radio community site on the Internet”
Coachville - Everyone is a coach
Bill Gates - There will be a personal computer on every desk running Microsoft software
Once you have created the long-term vision for your business, it creates the context in which all other decisions are made. Your statement should stretch expectations, aspirations, and performance. Without that powerful, attractive, valuable vision, why bother?
A Clear Mission that describes what you do
For any business to succeed, even a business consisting of one individual, it (he/she) needs to know what they're about - what, precisely, it is that they do. The mission statement describes the "what" of your business. It states why your organization is in business and what you are hoping to achieve.
A typical mission statement contains three components:
1. The overall purpose of your business – what are you trying to achieve, why are you in business
2. What your business does – products and services it provides
3. What’s important to your business – the values your business lives by
Some examples: Pfizer Pharmaceutical’s mission statement: “We dedicate ourselves to humanity’s quest for longer, healthier, happier lives through innovation in pharmaceutical, consumer and animal health products”.
Purpose: quest for longer, healthier, happier lives Business: pharmaceutical, consumer and animal health products Values: Innovation
Dell Computers statement – “With the
Why do I say this?Having spent a good last 6 years in the Staffing, Executive Search industry and a solid 20 years prior to that in the Corporate World - I have developed quite a flair for reading resumes. Here are some of the questions that my candidates ask me all the time:Should I write my resume as per available Templates?Professionally formatted resumes can make the difference between being employed and remaining unemployed.
A Clear Mission that describes what you do
For any business to succeed, even a business consisting of one individual, it (he/she) needs to know what they're about - what, precisely, it is that they do. The mission statement describes the "what" of your business. It states why your organization is in business and what you are hoping to achieve.
A typical mission statement contains three components:
1. The overall purpose of your business – what are you trying to achieve, why are you in business
2. What your business does – products and services it provides
3. What’s important to your business – the values your business lives by
Some examples: Pfizer Pharmaceutical’s mission statement: “We dedicate ourselves to humanity’s quest for longer, healthier, happier lives through innovation in pharmaceutical, consumer and animal health products”.
Purpose: quest for longer, healthier, happier lives Business: pharmaceutical, consumer and animal health products Values: Innovation
Dell Computers statement – “With the
Call center magazines enable readers to understand complex and dynamic issues related to call centers such as marketing, management, and technology. The magazines are also a great source of contacts and information for people who are already in the telemarketing business or others who want to set up their own call centers.Call center magazines provide comprehensive and balanced product information on call center tools, administration, and opera
2. What your business does – products and services it provides
3. What’s important to your business – the values your business lives by
Some examples: Pfizer Pharmaceutical’s mission statement: “We dedicate ourselves to humanity’s quest for longer, healthier, happier lives through innovation in pharmaceutical, consumer and animal health products”.
Purpose: quest for longer, healthier, happier lives Business: pharmaceutical, consumer and animal health products Values: Innovation
Dell Computers statement – “With the power of direct and Dell's team of talented people, we are able to provide customers with superb value; high-quality, relevant technology; customized systems; superior service and support; and products and services that are easy to buy and use”. Purpose: provide customers with superb value technology Business: high quality, relevant technology, customized systems Values: superior service and support, easy to buy, easy to use
A well-crafted mission statement becomes the glue that binds the various parts of the business together and drives behavior in your employees. Is it time you had a look at yours?
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