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    A Strong Sales Model Underlies Every Assumption In a Business Plan
    One of the most difficult tasks a new prospective entrepreneur faces is the construction of a Sales Model. Many books devoted to instruction for writing a business plan devote little or no attention to this vital exercise. The knowledge needed to assemble a quantified, qualified and clearly narrated Sales Model is essential to convey the scope and validity of an opportunity.The most elemental data point required to commence assembling a strong sales proposition is the Cost of Goods (COG). Kn
    se 6 or 8 important indicators and give it to you regularly. I’d suggest you look at them at least once a week. When I had what my wife refers to at cocktail parties as “regular jobs”, I used to look at them every day – particularly when there was a lot of change going on in the industry and in the company.

    Watching the vital signs in your industry and in your company is one way to ensure that you perform well. Harold S. Geneen, who had his faults but who built ITT into a global powerhouse said “It is an immutable law in business that words are words, explanations are explanations, promises are promises, but only performance is reality.” Performance is one of the key elements of the 5”P” Process. To learn more go to www.profitpath.ca/services

    © Copyright ProfitPA

    Bartending School Online- Earn Your Bartender Training From Home
    Many young adults flock to bars, lounges and clubs on a weekly basis. They spend hundreds sometimes thousands of dollars on entertaining themselves and their friends. When the night's over and the lights go up, everyone starts to trickle out the front door a little more broke than they were when they entered. Everyone that is, except the bartenders who get to walk out a little richer than they were when they came in. Bartending as a career can be lucrative and extremely fun. Better yet the occupati
    Don’t you love the medical dramas on TV…

    You know - the ones where doctor’s dash around telling nurses to do “tox screens” and get the “blood gas” and the patients are connected to the latest in plasma screened computers which show their “vital signs”? Isn’t medical technology wonderful? They can measure all sorts of aspects of a person’s condition and carry out all kinds of tests to determine how well the patient is doing.

    But you know it all still comes down to the fact that if someone has a dangerously high fever, if their breathing is irregular and if their pulse is weak then they have some fairly serious problems. If the paramedics, the ER staff and the surgeons don’t keep an eye on these indicators the patient will get worse, not better. And the “tools” needed to measure those things aren’t particularly complicated or sophisticated.

    Same thing applies to a business. There are all sorts of systems – computerized and otherwise - which measure productivity in the plant, or efficiency in the warehouse or tell us who buys how many of what. We use tools to help us purchase better, forecast our sales more accurately (sometimes at least!), record the information we picked up on the last sales call, send out email blasts and do all sorts of marvelous things.

    But we can be focusing on all of that while the business is slipping away from us. If we don’t know how much cash is in the Bank, or what the outstanding order situation looks like the company can become very sick, very quickly. We take our eyes off these things at our peril – particularly when the business is growing. And they’re not hard to measure.

    Every business has some key indicators which directly address the health of the company – do we have enough cash for the next 90 days, is the order backlog increasing or decreasing, are Receivables coming in on time, is Inventory increasing and/or getting stale, are we close to capacity in the plant or should we be thinking of asking people to take voluntary time off? Figure out what the most important 3 or 4 are for your Company. Stay on top of them and you’ll stay out of trouble.

    Your financial statements – income statement, balance sheet and cash flow statement - are undoubtedly the most important source of information about your company’s state of health. Given the variety of software packages which run on even the smallest computers there’s really no excuse for not being able to get those statements monthly. However, challenge yourself and your team; insist you have them early in the month. Getting the previous month’s statements after the fifteenth of the current month should be unacceptable. (I know someone who says it’s better to be pretty accurate and early rather than very accurate and too late.)

    While those financials are accurate, they’re also historical. They tell you the facts – about a period that’s already gone. So, think also about the things that will give you advance warning of trouble – in the company and in the industry - and pinpoint the top 3 or 4 of those too.

    Then have someone collect the data on those 6 or 8 important indicators and give it to you regularly. I’d suggest you look at them at least once a week. When I had what my wife refers to at cocktail parties as “regular jobs”, I used to look at them every day – particularly when there was a lot of change going on in the industry and in the company.

    Watching the vital signs in your industry and in your company is one way to ensure that you perform well. Harold S. Geneen, who had his faults but who built ITT into a global powerhouse said “It is an immutable law in business that words are words, explanations are explanations, promises are promises, but only performance is reality.” Performance is one of the key elements of the 5”P” Process. To learn more go to www.profitpath.ca/services

    © Copyright ProfitPAT

    Logo Design: Create a Sizzling Brand for your Business
    Into which camp does your business fall?A. You don’t have a logo, but wish you did B. You don’t have a logo, and could care less C. You have a logo, but have a hunch it’s not quite “it” D. You have a logo that you loveWhether you are thrilled, disgruntled or mystified by the whole logo piece of your business, it’s certainly not something to ignore (ahem, I know you wouldn’t dare do that!). Even if you are all set with your logo, you may still want to tighten up the
    tools” needed to measure those things aren’t particularly complicated or sophisticated.

    Same thing applies to a business. There are all sorts of systems – computerized and otherwise - which measure productivity in the plant, or efficiency in the warehouse or tell us who buys how many of what. We use tools to help us purchase better, forecast our sales more accurately (sometimes at least!), record the information we picked up on the last sales call, send out email blasts and do all sorts of marvelous things.

    But we can be focusing on all of that while the business is slipping away from us. If we don’t know how much cash is in the Bank, or what the outstanding order situation looks like the company can become very sick, very quickly. We take our eyes off these things at our peril – particularly when the business is growing. And they’re not hard to measure.

    Every business has some key indicators which directly address the health of the company – do we have enough cash for the next 90 days, is the order backlog increasing or decreasing, are Receivables coming in on time, is Inventory increasing and/or getting stale, are we close to capacity in the plant or should we be thinking of asking people to take voluntary time off? Figure out what the most important 3 or 4 are for your Company. Stay on top of them and you’ll stay out of trouble.

    Your financial statements – income statement, balance sheet and cash flow statement - are undoubtedly the most important source of information about your company’s state of health. Given the variety of software packages which run on even the smallest computers there’s really no excuse for not being able to get those statements monthly. However, challenge yourself and your team; insist you have them early in the month. Getting the previous month’s statements after the fifteenth of the current month should be unacceptable. (I know someone who says it’s better to be pretty accurate and early rather than very accurate and too late.)

    While those financials are accurate, they’re also historical. They tell you the facts – about a period that’s already gone. So, think also about the things that will give you advance warning of trouble – in the company and in the industry - and pinpoint the top 3 or 4 of those too.

    Then have someone collect the data on those 6 or 8 important indicators and give it to you regularly. I’d suggest you look at them at least once a week. When I had what my wife refers to at cocktail parties as “regular jobs”, I used to look at them every day – particularly when there was a lot of change going on in the industry and in the company.

    Watching the vital signs in your industry and in your company is one way to ensure that you perform well. Harold S. Geneen, who had his faults but who built ITT into a global powerhouse said “It is an immutable law in business that words are words, explanations are explanations, promises are promises, but only performance is reality.” Performance is one of the key elements of the 5”P” Process. To learn more go to www.profitpath.ca/services

    © Copyright ProfitPA

    Cheap To Keep
    You've heard it all before when it comes to stats about customer retention. Acquiring a customer costs five to 10 times more than retaining one. Repeat customers spend, on average, 67 percent more. After 10 purchases a customer has referred as many as seven other people.So, if your focus is on acquiring new customers instead of keeping the ones you have, you are off the mark. Here is a brief overview on how to retain customers.- Ask. New York Mayor Ed Koch was famous for asking "How a
    hings at our peril – particularly when the business is growing. And they’re not hard to measure.

    Every business has some key indicators which directly address the health of the company – do we have enough cash for the next 90 days, is the order backlog increasing or decreasing, are Receivables coming in on time, is Inventory increasing and/or getting stale, are we close to capacity in the plant or should we be thinking of asking people to take voluntary time off? Figure out what the most important 3 or 4 are for your Company. Stay on top of them and you’ll stay out of trouble.

    Your financial statements – income statement, balance sheet and cash flow statement - are undoubtedly the most important source of information about your company’s state of health. Given the variety of software packages which run on even the smallest computers there’s really no excuse for not being able to get those statements monthly. However, challenge yourself and your team; insist you have them early in the month. Getting the previous month’s statements after the fifteenth of the current month should be unacceptable. (I know someone who says it’s better to be pretty accurate and early rather than very accurate and too late.)

    While those financials are accurate, they’re also historical. They tell you the facts – about a period that’s already gone. So, think also about the things that will give you advance warning of trouble – in the company and in the industry - and pinpoint the top 3 or 4 of those too.

    Then have someone collect the data on those 6 or 8 important indicators and give it to you regularly. I’d suggest you look at them at least once a week. When I had what my wife refers to at cocktail parties as “regular jobs”, I used to look at them every day – particularly when there was a lot of change going on in the industry and in the company.

    Watching the vital signs in your industry and in your company is one way to ensure that you perform well. Harold S. Geneen, who had his faults but who built ITT into a global powerhouse said “It is an immutable law in business that words are words, explanations are explanations, promises are promises, but only performance is reality.” Performance is one of the key elements of the 5”P” Process. To learn more go to www.profitpath.ca/services

    © Copyright ProfitPA

    Need More Money Start A Home Business
    The Internet is a new tool in which making money is a very real thing. People have been told that the Internet is a place where they can make money without working to hard and without spending much money. Your will need your own PC, a telephone line and Internet access account from your local Internet Service Provider. One prevailing Internet myth--now soundly debunked has been that once people discover your website, the money rolls in.One thing you can count on is that you won’t become a mi
    the variety of software packages which run on even the smallest computers there’s really no excuse for not being able to get those statements monthly. However, challenge yourself and your team; insist you have them early in the month. Getting the previous month’s statements after the fifteenth of the current month should be unacceptable. (I know someone who says it’s better to be pretty accurate and early rather than very accurate and too late.)

    While those financials are accurate, they’re also historical. They tell you the facts – about a period that’s already gone. So, think also about the things that will give you advance warning of trouble – in the company and in the industry - and pinpoint the top 3 or 4 of those too.

    Then have someone collect the data on those 6 or 8 important indicators and give it to you regularly. I’d suggest you look at them at least once a week. When I had what my wife refers to at cocktail parties as “regular jobs”, I used to look at them every day – particularly when there was a lot of change going on in the industry and in the company.

    Watching the vital signs in your industry and in your company is one way to ensure that you perform well. Harold S. Geneen, who had his faults but who built ITT into a global powerhouse said “It is an immutable law in business that words are words, explanations are explanations, promises are promises, but only performance is reality.” Performance is one of the key elements of the 5”P” Process. To learn more go to www.profitpath.ca/services

    © Copyright ProfitPA

    What Your Yellow Page Ad is Missing (Part 5 of 5)
    Have you looked at your Yellow Page ad recently? You know, the one you’ve had for years. Has it changed much? Is it getting all the customers you want? Are you really tracking the results? Perhaps you are doing everything you can or don’t have the time to do anything at all. The day will come when the rep calls to renew the ad and you should take a few moments to make sure it’s working hard for you. Besides a headline that excludes your name, unless it’s a brand-name, and a picture that ties back t
    se 6 or 8 important indicators and give it to you regularly. I’d suggest you look at them at least once a week. When I had what my wife refers to at cocktail parties as “regular jobs”, I used to look at them every day – particularly when there was a lot of change going on in the industry and in the company.

    Watching the vital signs in your industry and in your company is one way to ensure that you perform well. Harold S. Geneen, who had his faults but who built ITT into a global powerhouse said “It is an immutable law in business that words are words, explanations are explanations, promises are promises, but only performance is reality.” Performance is one of the key elements of the 5”P” Process. To learn more go to www.profitpath.ca/services

    © Copyright ProfitPATH, a division of JDS & Associates Inc., 2005

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