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Casual Articles - Product Managers as a Strategic Asset
Creating Customer Service Excellence
In a fast paced, dynamic environment like a customer facing group, there is potential for great wins and some losses as far as attracting, gaining and retaining customers go.So who is responsible for customer service? Anyone who touc
ns. Many companies have starteIn a fast paced, dynamic environment like a customer facing group, there is potential for great wins and some losses as far as attracting, gaining and retaining customers go.So who is responsible for customer service? Anyone who touc
7 Things You Should Never Say to a Potential Customer
Don’t scare away your customers by saying the wrong thingsCustomers expect a certain kind of behaviour from companies and if we want to stay in business, it is our job as service providers or manufacturers to stand up to those expect
As marketing budgets have dwindled, companies have cut back on Product Management as a functioning part of their organizations. Many companies have starteDon’t scare away your customers by saying the wrong thingsCustomers expect a certain kind of behaviour from companies and if we want to stay in business, it is our job as service providers or manufacturers to stand up to those expect
How to 'Rent Out' Your Blank Car Doors as Advertising Space to Cover Gas Bills!
What if there was a way to make money sitting in traffic jams?How this for a free idea for you....Recently I was talking to a gentlemen about advertising, and finding 'other ways' to generate leads for our own small bus
led, companies have cut back on Product Management as a functioning part of their organizations. Many companies have starteWhat if there was a way to make money sitting in traffic jams?How this for a free idea for you....Recently I was talking to a gentlemen about advertising, and finding 'other ways' to generate leads for our own small bus
The Power of Successful Logo & Branding
Tips For Creating A Memorable Logo Everyday consumers are bombarded with millions of marketing and advertising brands. Typically you will only remember a handful of them and more than likely they are big business nam
Product Management as a functioning part of their organizations. Many companies have starteTips For Creating A Memorable Logo Everyday consumers are bombarded with millions of marketing and advertising brands. Typically you will only remember a handful of them and more than likely they are big business nam
Business Plan Mistakes - The Phantom Growth Rate
While visiting a friend, he asked a favor of me. He whipped out this humongous business plan consisting of two full 3-inch loose-leaf binders. Someone he knew had paid a whopping $250,000 to have this business plan prepared and my friend wa
oning part of their organizations. Many companies have starteWhile visiting a friend, he asked a favor of me. He whipped out this humongous business plan consisting of two full 3-inch loose-leaf binders. Someone he knew had paid a whopping $250,000 to have this business plan prepared and my friend wa
Ethical Advertising or Not? PART 1 from a South African Perspective
These days its extremely difficult to distinguish between ethical and unethical advertising, the line between is so fine that the interpretation of it is ultimately left up to the consumer to make the decision. The closer the advertising pi
ns. Many companies have started to view product management as a luxury, yet best in class companies understand the vital roll that a product manager plays
These days its extremely difficult to distinguish between ethical and unethical advertising, the line between is so fine that the interpretation of it is ultimately left up to the consumer to make the decision. The closer the advertising pi
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