IRS Warning Taxpayers About New Email Scams
If you have an email account, you know about all the scam emails you get. Scammers are getting braver and using the IRS name in their new tactics.IRS Warning Taxpayers About New Email ScamsThe IRS has begun warning taxpayers that it is seeing a surge in tax scam emails. Many of the emails even have the hubris to use the IRS name! Brave souls, indeed. Regardless, the scams seem to fall in the area of identity theft through phishing tactics.First and foremost, you should understand that the IRS does NOT send emails to taxpayers. Never, never, never! If you get an email from the IRS, it is a fake. Unconditionally! Do not respond to it under any circumstances. Do not click links in the body of the email. Take one action and one action only – delete it!Since the turn of the year, the IRS has identified 99 new email scams targeted at taxpayers. All of the scams are aimed at bilking you out of your private information. Most try to do this by claiming your must provide information or your will not receive your tax refund. In some cases, the fake emails threaten you with an audit. Again, this is all false information.Many people fall victim to the IRS scam emails because they click through to the site linked in the email. There, they find a site that appears for all intensive purposes to be the one published by the IRS. Make no mistake – this means nothing. Anyone can copy and republish a site. Yes, even the site of the IRS. It is pretty scary when you think about it. Best Buy, in fact, had major problems with this for some time

Get Coverage Using Promotional Bags at Trade Shows
Companies exhibiting at trade shows invest a significant amount of time and money, so it is essential that they maximise this investment by getting as much coverage as possible.Promotional bags are one of the most effective giveaways at trade shows and serve several purposes.Anyone who has ever been to any kind of exhibition or trade show cannot fail to have noticed the sea of colourful tote bags – overprinted with a brand name or logo – carried on the shoulders of visitors as they walk around. Promotional tote bags are popular with visitors because they are extremely useful for carrying all the brochures, catalogues, samples and freebies they accumulate during the day. And all the time they act as a walking advertisement.Low cost, branded tote bags are ideal if the prime marketing objective is to create awareness, because they can be handed out fairly randomly to anyone passing by. If, however, the quality of leads is more important than the quantity, a smaller amount of more expensive promotional bags may be a better solution. These can either be handed out to reward key customers or form part of a prize draw to bring people to the stand.Other exhibitors may also be giving away promotional bags so it is important to choose a style, colour and design that will stand out from the competition. Offering something a little bit different from the rest will help generate interest and a buzz around the hall.Affordable, highly visual and practical, promotional bags are undoubte

Resale Rights Products-How Would you Like to Make a Living Online from Them?
If you have been or are looking to earn a living online and have considered using Resale Rights products, you may well have found all the launches of products and offers a little confusing. So lets see if I can help!Firstly, resale rights are generally split into three areas:1.Master Resale Rights- These provide you with the entitlement to sell the product with the Master Resale Rights to the buyer.2.Resale Rights- you are allowed to sell the product only to the end user.3.PLR or Private Label Rights- Most of the time you will receive the source files to these products and you are allowed to do pretty much anything you would like, including claiming to be author of the product.Generally speaking you will receive graphics, sales pages and on occasions also sale and promotional material. On paper you can market the product as is. However, do this with some caution, products that provide Master Resale Rights may already have saturated the market by the time an offer reaches you, so do some research. If a number of marketers are selling as is, how much competition for this product exists? Is there a demand for the product area?Resale Rights with whichever rights they convey can be either in the form of ebooks, audio books and courses, video and software.So what could you do? Well dependant upon the rights conveyed to the product you have purchased you may consider the following:* In the first instance you could alter the sales graphics, and the ebook covers.* Moving onto the product

Telling the Team's Story - Five Functions of a Project or Business Case
A new client called the other day and asked: “How do I get my parent company to support my team’s ideas?” As a team leader developing a new product line, he felt that no one was taking his team seriously. I started by saying that he needed to develop a case, a project case also known as a business case. A project case is a method for documenting critical information about a venture in story form. It is an effective tool in project planning and reengineering design, used to justify resources, relay critical facts and provide a complete overview to stakeholders.A project case is the process used by a team to document all relevant facts and link them together to make a complete story about a new project or change process. There are five functions of a project case:1. It forces the team to reflect on each phase of the process and ensures they have not missed any critical steps. It is not unusual for teams to plug along and fail to document the knowledge they have gained. This is especially true in the concept and design stages of a team project.2. It verifies that the project meets the needs of the organization. It is a vehicle for obtaining approval, funding or additional resources. Taking the steps to write a story about the project provides a way of linking solutions to obstacles and presenting the benefits of the possible results.3. It is a way of subjectively reviewing the projects facts and assumptions. It is a way of presenting an analysis in simple terms. This enables management and staff can see the value of the team’s

Are You Complete To Compete In Sales
Are you the consummate sales professional?Do you have what it takes to do what it takes to run circles around your competition?Last Sunday and Monday I was hanging out with six of my Speaking buddies in Chicago and we talked about everything under the sun including the word competency. It's an interesting word. Webster's Dictionary says it means - sufficient means for one's needs, adequate, ability, and fitness.On page 298 of my dictionary you'll find these three words, compete, competence, and complete. Here's how I see it. If you're going to compete, you must have competence, and it must be complete - no missing pieces.Can you pass this sales fitness (Selling Skills) test?I'll be using the word "System" a few times. A system is defined as a method or a plan, an established way of doing something - in writing. Whereas to improvise is to do things on the spur of the moment.1. Do you have a system for working new leads? Or do you improvise?2. Do you have a system for making appointments using the telephone? Or do you improvise?3. Do you have a system for qualifying your prospects? Or do you improvise?4. Do you have a system for quantifying your prospect's pain? Or do you improvise?5. Do you have a system for presenting your products/services as solutions? Or do you improvise?6. Do you have a system for dealing with the price objection? Or do you improvise?7. Do you have a system for preparing sales proposals? Or do you improvise?8. Do you have a s

6 Non Profit Internet Marketing Strategies
Here are the top ways to build a relationship with your donors.AttractionMost non profit foundations run their relationship model on the foundation of a powerful relationship being trust. The issue with allowing trust to become your first variable in relationship building is that trust is usually not the first attribute that begins a relationship. The inception of any relationship is attraction. We don't walk up to people and ask, "Hey, can I trust you? Great! Let's go out sometime". If your website is outdated or not optimized for search engines you are instantly loosing hundreds of thousands of dollars in donations. More important, even if you have killer designs, with beautiful graphics, have you ever considered the location of your donation button? The location of your donation graphic, type of graphic you are using and link position is the single most important update you should be concerned with right now. If your non profit website is not attractive to your potential donor, you just lost an incredibly valuable opportunity.you must have a modern day design in 2007. Don't expect a static website with outdated information to convert for you anymore.TrustBuilding trust online is one of the most studied and tested physiological methods of non profit internet marketing. Most people want to place the responsibility for trust in a relationship on someone else. They base their trust on how someone acts towards them. But, we've discovered that trust in a relationship doesn't start w