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You are here: Home > Business > Management > Ring, Ding, Knock and Slap: A Unique Experience with Executive Coaching |
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Casual Articles - Ring, Ding, Knock and Slap: A Unique Experience with Executive Coaching
Small Ad Agencies: Bigger Isn't Always Better he ding signaled that an email had been received. Instantly the CEO began glancing toward the computer. He appeared to have difficulty focusing on our conversation, as evidenced by his glances at the computer. Finally, he said, “Excuse me I need to see if this is something I need to take care of.” He then moved to his desk and after pushing a couple of keys read an email. Coming back to the conference table where I was seated he said, “It’s nothing important.” I asked, “Exactly how important was that email?” HWhy a small ad agency may be just what you need.Trying to decide whether you need the services of a big ad agency? Here are a few things to consider, before you hand over your marketing plan (and budget) for the coming year.Big ad agencies are great. In their own little way. They take care of big budget projects, in a big way. But smaller jobs, like sell sheets, brochures, buck slips and direct mail? Forget it. You're going to wait. And wait. And wait. On the other hand, a small agency has the time to give your business the one-on-one attention it needs. Thanks to lower overheads, a small agency it also much more flexible when it comes to both pricing and I-need-it-by-end-of-day timing.Big agencies are renowned for two things: big egos and big bureaucracies. The Creative Director and Senior Account Manager who pitched your busin Here's The Information Your Customers Want- Which Your Competitors Forgot To Provide Not long ago I was hired to provide executive coaching for the CEO of a medium-size company. The Board of Directors hired me because they were concerned about the CEOs “ability to get things done.” There had been complaints and even some hard evidence that important responsibilities remained incomplete. Before my first meeting with the CEO I was told that he had the education, experience and desire to be highly successful. Nonetheless, too many projects, tasks, assignments, problems and opportunities somehow didn’t get his attention, thus remained incomplete. The company had tried its best internally through the HR department to improve his behavior, but little had been accomplished. I was, so it seemed, the CEO’s last chance.Have you ever visited the website for a small business and become frustrated that you can’t find seemingly basic information? You are not alone. As customers we want to get the information we want as quickly as we can. For some reason, many businesses – especially small businesses – either forget, or choose not to include the basics.Be sure your organization’s website includes all the most basic information. And make sure that information is available within ONE CLICK; this is what customers want. People don’t like to click through many pages to find what they are looking for.Some of this basic information includes: Your prices Business hours Your phone number Your address and map/directionsIn addition, you can include some extras that customers will love, and your competi The point of the CEO’s problem was clearly illustrated in the first thirty minutes of our first meeting. These are direct quotes from the notes I took in that meeting, “Claims he can’t get things done.” Here’s another quote, “Claims his direct reports can’t think for themselves. They have no initiative.” And another quote from my notes, “Claims he is too busy because too many people bother him.” And a final quote, “Claims most of his staff are under qualified—thus causing him to spend too much time fixing things.” I listened to the CEO make these comments and took notes that documented his perspective of what was going on. During this time I observed a critical part of the problem. That first executive coaching meeting was held in his spacious, modern office in a corner on the top floor of the company’s corporate headquarters. In those first thirty minutes my notes also said, “CEO seems unusually bothered by, ring, ding, knock and slap.” Within the first couple of minutes of our first meeting his phone rang. Even though he had a highly competent administrative assistant just outside the door, he leaped up and answered the phone. After a brief conversation he said, “Sorry about that, I like to get my own calls.” A few minutes later I heard a “ding” from the computer on the CEO’s desk. The ding signaled that an email had been received. Instantly the CEO began glancing toward the computer. He appeared to have difficulty focusing on our conversation, as evidenced by his glances at the computer. Finally, he said, “Excuse me I need to see if this is something I need to take care of.” He then moved to his desk and after pushing a couple of keys read an email. Coming back to the conference table where I was seated he said, “It’s nothing important.” I asked, “Exactly how important was that email?” He Over The Road: The Life Of A Long-Haul Truck Driver n’t get his attention, thus remained incomplete. The company had tried its best internally through the HR department to improve his behavior, but little had been accomplished. I was, so it seemed, the CEO’s last chance.When I started driving truck I was 21 years old. I had never been married, had no children, and hadn't traveled much. The idea of living on the road and seeing the entire country coast to coast sounded awesome! So off I went.It was one of the best decisions of my life.Over the road is much more than just a job...it is a lifestyle. Traveling the country, living in the truck, and never knowing where the next load might take you becomes your life. Yes, you get to go home every few weeks, but you'll find that you are no longer part of the everyday lives of your family and friends, so you will be treated more like an acquaintance than a loved one.This was one of the most shocking parts of traveling for me. After you've been on the road for a few weeks you're thinking, “hey, I can't WAIT to get home and see everyone! Wait til they hear all of these storie The point of the CEO’s problem was clearly illustrated in the first thirty minutes of our first meeting. These are direct quotes from the notes I took in that meeting, “Claims he can’t get things done.” Here’s another quote, “Claims his direct reports can’t think for themselves. They have no initiative.” And another quote from my notes, “Claims he is too busy because too many people bother him.” And a final quote, “Claims most of his staff are under qualified—thus causing him to spend too much time fixing things.” I listened to the CEO make these comments and took notes that documented his perspective of what was going on. During this time I observed a critical part of the problem. That first executive coaching meeting was held in his spacious, modern office in a corner on the top floor of the company’s corporate headquarters. In those first thirty minutes my notes also said, “CEO seems unusually bothered by, ring, ding, knock and slap.” Within the first couple of minutes of our first meeting his phone rang. Even though he had a highly competent administrative assistant just outside the door, he leaped up and answered the phone. After a brief conversation he said, “Sorry about that, I like to get my own calls.” A few minutes later I heard a “ding” from the computer on the CEO’s desk. The ding signaled that an email had been received. Instantly the CEO began glancing toward the computer. He appeared to have difficulty focusing on our conversation, as evidenced by his glances at the computer. Finally, he said, “Excuse me I need to see if this is something I need to take care of.” He then moved to his desk and after pushing a couple of keys read an email. Coming back to the conference table where I was seated he said, “It’s nothing important.” I asked, “Exactly how important was that email?” H Tips for Building a Successful Career o initiative.” And another quote from my notes, “Claims he is too busy because too many people bother him.” And a final quote, “Claims most of his staff are under qualified—thus causing him to spend too much time fixing things.”1. Develop excellent work habits – for example, meet deadlines and don’t procrastinate.2. Read extensively about your primary career area. “Own” your profession by developing a disciplined reading program, so you’ll be aware of trends and developments.3. Practice team playing – learning from colleagues and sharing your knowledge.4. Know both your job and your organization’s expectations, and be sure they’re on the same track.5. Set goals, write them down and evaluate your progress.6. Focus on understanding your client/customers. Come up with strategies that add value from them.7. Don’t dodge administrative tasks – it upsets most supervisors.8. Volunteer for outside activities: Accept assignments to speak to outside groups, lead professional panels and write articles for professional journals.9. Build executive c I listened to the CEO make these comments and took notes that documented his perspective of what was going on. During this time I observed a critical part of the problem. That first executive coaching meeting was held in his spacious, modern office in a corner on the top floor of the company’s corporate headquarters. In those first thirty minutes my notes also said, “CEO seems unusually bothered by, ring, ding, knock and slap.” Within the first couple of minutes of our first meeting his phone rang. Even though he had a highly competent administrative assistant just outside the door, he leaped up and answered the phone. After a brief conversation he said, “Sorry about that, I like to get my own calls.” A few minutes later I heard a “ding” from the computer on the CEO’s desk. The ding signaled that an email had been received. Instantly the CEO began glancing toward the computer. He appeared to have difficulty focusing on our conversation, as evidenced by his glances at the computer. Finally, he said, “Excuse me I need to see if this is something I need to take care of.” He then moved to his desk and after pushing a couple of keys read an email. Coming back to the conference table where I was seated he said, “It’s nothing important.” I asked, “Exactly how important was that email?” H Finding Freelance Projects e company’s corporate headquarters. In those first thirty minutes my notes also said, “CEO seems unusually bothered by, ring, ding, knock
and slap.”Being a freelancer is a tough job for anyone. Whether you are a writer or a web designer you know that the competition is fierce and you must always be on the look out for more jobs when working on one. This is part of the course when freelancing. Most often there is no stability or guarantee when freelance is involved. You are hired on a project basis and will be kicked to the curb once the project is complete unless you happen to earn another project right away which is rare to say the least.To help fill the gap between those needing skilled labor and the freelancers that provide the labor there are several web sites that have sprung up. These sites allow employers to post projects of a wide variety and then the freelancers can bid on those projects. This has become an effective tool in maintaining a steady flow of work for the freelancer, but there are s Within the first couple of minutes of our first meeting his phone rang. Even though he had a highly competent administrative assistant just outside the door, he leaped up and answered the phone. After a brief conversation he said, “Sorry about that, I like to get my own calls.” A few minutes later I heard a “ding” from the computer on the CEO’s desk. The ding signaled that an email had been received. Instantly the CEO began glancing toward the computer. He appeared to have difficulty focusing on our conversation, as evidenced by his glances at the computer. Finally, he said, “Excuse me I need to see if this is something I need to take care of.” He then moved to his desk and after pushing a couple of keys read an email. Coming back to the conference table where I was seated he said, “It’s nothing important.” I asked, “Exactly how important was that email?” H Project Plans Are the Way to Go he ding signaled that an email had been received. Instantly the CEO began glancing toward the computer. He appeared to have difficulty focusing on our conversation, as evidenced by his glances at the computer. Finally, he said, “Excuse me I need to see if this is something I need to take care of.” He then moved to his desk and after pushing a couple of keys read an email. Coming back to the conference table where I was seated he said, “It’s nothing important.” I asked, “Exactly how important was that email?” He responded, “To be truthful, advertising spam sometimes gets through our firewall and that’s what it was.”Project Management is vital for the life of a project. A Project Manager and his or her team are tasked in ensuring that the project is completed on time and within budget. If not, this could have a negative impact on the company, and possibly cost them the renewal of the current project, or future ones. The Project Plan is the key document that ensures that all major players understand the following main points:* What is expected of them.* The main milestones and deadlines.* The dependencies.* The limitations.Project Plan FormatThe standard format of a project plan is as follows1. Cover Page -- The cover page should haveo Name of the projecto Your company's nameo Date of issueo Document revision number.Special Tip: Use page borders and your company's logo to personalize the cover page.< It wasn’t long before we heard a “knock” on his office door. He said, “Come in.” It was an employee who felt some compelling need to deliver a message to the CEO in person, rather than put it in written form. And during that first thirty minutes his administrative assistant entered the room, excused herself, and put a pile of mail on the CEO’s desk. It hit the desk with a “slap.” As she left she said, “Sorry to interrupt, but you told me to bring the mail in the minute it arrived.” Ring, Ding, Knock and Slap: the sounds of impending leadership failure! After observing about ninety minutes of the tactical circus, I asked four questions, “Why is it necessary for you to personally view every email message within seconds of it arriving?” (He had excused himself several times in the first hour and a half to do that; I didn’t keep track of how many.) I asked, “Why is it necessary for you to personally answer every telephone call, even when you are in a meeting?” I asked, “Why do so many of your employees believe it is necessary to ask for your permission to do simple things?” (One employee interrupted us to ask if he could go home.) And I asked him, “Why is it necessary for your mail to be placed on your desk immediately after arriving, even when you are in a meeting?” His answers to the four questions were at best vague. He tried to explain that any message to the CEO could be important and he believed in taking care of important things first. And the only way he could know if an important message had arrived that deserved his immediate attention would be for him to stop whatever he was doing, regardless of how important it may be, and screen the incoming message. Perhaps by this time you are wondering if this story could possibly be true. Yes, it is absolutely true, every single fact. Near the conclusion of my first executive coaching session with the CEO I began to piece together the facts an
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