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Casual Articles - Lessons Learned from Both Sides of the Digital Divide
Pilates Certification Courses - Overview ll a friend, win a prize."This interesting article addresses some of the key issues regarding Pilates Certification. A careful reading of this material could make a big difference in how you think about Pilates Certification.Pilates Exercises have been getting more and more attenti 13. Guerrilla marketing works better than gorilla marketing. (Getting attention on the front page will beat a full-page ad every time.) 14. When cash is short and you can't find OPM (Other People's Money), try contra deals. (Exchange products and services for future consideration, without exchanging cas Entrepreneurs Vs. Intrapreneurs - Don't Get Stuck Making Your Boss Rich I have learned some important lessons from my experience on both sides of the digital divide – as a peddler of technology services and as a client of technology providers. In the new world of the Web and E-commerce opportunities these lessons are even more important to keep in mind:Have you ever heard the term INTRA-preneur?It's a play on the word entrepreneur that basically means "being an entrepreneur inside a big company". In other words, it's someone with a regular job who has a boss just like everyone else - except they h 1. The first wave of Internet investment was driven by fear and greed. 2. Current e-business plans require more than a bright idea and a high "burn rate". 3. Success requires a strategy and a plan before jumping into action. 4. People and supporting processes are always more important than the technology. 5. Cool technology is a distraction, focus on the business objectives - sales increases, cost reductions, service improvements, enhanced corporate image. 6. The secret of success on the Web is to turn the W W W upside down: Think M M M - Management, Marketing, Monitoring. 7. Stop worrying about what your Web site looks like, start worrying about what it does. 8. Focus less on what it costs and more on how it pays. 9. You cannot automate outstanding customer service – it requires the personal touch of real people. 10. No matter how good the product is, it never sells itself. 11. E-mail marketing works if it’s welcome to the reader; don’t be a SPAMMER. 12. Viral marketing works even better. "Try it, tell a friend, win a prize." 13. Guerrilla marketing works better than gorilla marketing. (Getting attention on the front page will beat a full-page ad every time.) 14. When cash is short and you can't find OPM (Other People's Money), try contra deals. (Exchange products and services for future consideration, without exchanging cash Growing Your Business with a Line of Credit by fear and greed.If you think you can't get funding for your business, think again. Many small businesses need only small sums of money to get moving or continue operation for things like meeting payroll, upgrading a website or much needed technology.Having a line of cred 2. Current e-business plans require more than a bright idea and a high "burn rate". 3. Success requires a strategy and a plan before jumping into action. 4. People and supporting processes are always more important than the technology. 5. Cool technology is a distraction, focus on the business objectives - sales increases, cost reductions, service improvements, enhanced corporate image. 6. The secret of success on the Web is to turn the W W W upside down: Think M M M - Management, Marketing, Monitoring. 7. Stop worrying about what your Web site looks like, start worrying about what it does. 8. Focus less on what it costs and more on how it pays. 9. You cannot automate outstanding customer service – it requires the personal touch of real people. 10. No matter how good the product is, it never sells itself. 11. E-mail marketing works if it’s welcome to the reader; don’t be a SPAMMER. 12. Viral marketing works even better. "Try it, tell a friend, win a prize." 13. Guerrilla marketing works better than gorilla marketing. (Getting attention on the front page will beat a full-page ad every time.) 14. When cash is short and you can't find OPM (Other People's Money), try contra deals. (Exchange products and services for future consideration, without exchanging cas Success By Doing It - Don't Wait Till Your Advertisement Is Perfect ives - sales increases, cost reductions, service improvements, enhanced corporate image.The importance of immediate, massive, daily action has been written about many times already but it is so important that it is worth writing about again and again. The examples in this article come from the world of business but they could apply to any other walk 6. The secret of success on the Web is to turn the W W W upside down: Think M M M - Management, Marketing, Monitoring. 7. Stop worrying about what your Web site looks like, start worrying about what it does. 8. Focus less on what it costs and more on how it pays. 9. You cannot automate outstanding customer service – it requires the personal touch of real people. 10. No matter how good the product is, it never sells itself. 11. E-mail marketing works if it’s welcome to the reader; don’t be a SPAMMER. 12. Viral marketing works even better. "Try it, tell a friend, win a prize." 13. Guerrilla marketing works better than gorilla marketing. (Getting attention on the front page will beat a full-page ad every time.) 14. When cash is short and you can't find OPM (Other People's Money), try contra deals. (Exchange products and services for future consideration, without exchanging cas Effective Letterheads for Corporate Identity sts and more on how it pays.In business, it’s important that you’re able to convey to your prospects who you are. Letting your customers know about you is one way of enhancing your corporate identity. Corporate identity is the image you project to your customers. This is enhanced using mark 9. You cannot automate outstanding customer service – it requires the personal touch of real people. 10. No matter how good the product is, it never sells itself. 11. E-mail marketing works if it’s welcome to the reader; don’t be a SPAMMER. 12. Viral marketing works even better. "Try it, tell a friend, win a prize." 13. Guerrilla marketing works better than gorilla marketing. (Getting attention on the front page will beat a full-page ad every time.) 14. When cash is short and you can't find OPM (Other People's Money), try contra deals. (Exchange products and services for future consideration, without exchanging cas Is the Back of Your Business Card Blank? ll a friend, win a prize."A big business mistake many people make is spending a lot of time and effort on a new business card and not utilizing the space on the back. Look at that stack of cards in your drawer with the rubber band around them. Most are printed one side only. Marketing spa 13. Guerrilla marketing works better than gorilla marketing. (Getting attention on the front page will beat a full-page ad every time.) 14. When cash is short and you can't find OPM (Other People's Money), try contra deals. (Exchange products and services for future consideration, without exchanging cash.) 15. It's easier to get outside financing if you don’t need anything else. 16. Beware of unwilling and unwelcome partners. Look for intelligent and sympathetic capital. Be patient in the search for investors. Expect many "No's" before getting to a "Yes". 17. Remember the risks are real, but the opportunities are huge. (i.e. We're still driven by fear and greed.)
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