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Casual Articles - The Big Wave of After Sales
With all its glitz and glamour, many people believe that working in advertising is all fun and games. Nothing could be father from the truth as advertising agency people are some of the hardest working professionals around. At its very core, advertising is still a business and a very competitive business at that. Now, if despite that knowledge, you still think that advertising is a good place of employment, then read on to get a better idea of how the advertising world works.Basically, advertising s
A McKinsey report (2005) stands that "aftermarket is a $400 billion business....many of those in the Fortune 100 rely on the aftermarket for up to
Advertising on television is one of the most effective ways to reach your target audience. With nearly 99 percent of American households owning a television, it is marketing tool that almost any type of business could use effectively to its advantage.Unfortunately many small businesses don’t even think about advertising on television because they feel it is just too expensive. Small business owners feel that television is a medium that is reserved for only large companies with huge advertising budge
Critical success factors previously oriented on internal efficiency in using the production factors are nowadays focused on "external" aspects, such as differentiation, service level and customers loyalty.
The After Sales sector emerges today as a great business opportunity and companies start understand the criticality on having their fingers in the pie (or, at least, to try to).
A McKinsey report (2005) stands that "aftermarket is a $400 billion business....many of those in the Fortune 100 rely on the aftermarket for up to 4
Many entrepreneurs have preconceived notions about taking their company public, most of which are not accurate. Nine little known facts:1. You do not need a brokerage firm or investment banking firm to take your company public.Many companies opt to go public through a direct public offering. In these registered public offerings, a private company follows the same rules and regulations that are followed by companies who go public with an investment banking firm.2. You do not need to go
Critical success factors previously oriented on internal efficiency in using the production factors are nowadays focused on "external" aspects, such as differentiation, service level and customers loyalty.
The After Sales sector emerges today as a great business opportunity and companies start understand the criticality on having their fingers in the pie (or, at least, to try to).
A McKinsey report (2005) stands that "aftermarket is a $400 billion business....many of those in the Fortune 100 rely on the aftermarket for up to
According to a Forum Corporation survey of commercial customers lost by 14 major service and manufacturing companies:15% found a better service/product15% found a cheaper service/product20% cited “lack of contact and individual attention from the company”50% said; “contact from old suppliers” personnel was poor in quality”These days, it seems that everyone from dog walkers to dotcoms is making “customer service” their mission. Department, discount and convenience stores
Critical success factors previously oriented on internal efficiency in using the production factors are nowadays focused on "external" aspects, such as differentiation, service level and customers loyalty.
The After Sales sector emerges today as a great business opportunity and companies start understand the criticality on having their fingers in the pie (or, at least, to try to).
A McKinsey report (2005) stands that "aftermarket is a $400 billion business....many of those in the Fortune 100 rely on the aftermarket for up to
Does the signage in your company make people do a double take? Do they look back to see what it says? Does it spark curiosity in the viewer? What I am asking is; does your company have a signage double-take strategy to capture the mind and attention of your future customers? Well if your answer is know then you need think a little bit about how to change that. You see in my company our signage does compel the viewer to take another look and to ask the question, what is that? And your company signage needs
The After Sales sector emerges today as a great business opportunity and companies start understand the criticality on having their fingers in the pie (or, at least, to try to).
A McKinsey report (2005) stands that "aftermarket is a $400 billion business....many of those in the Fortune 100 rely on the aftermarket for up to
The starter's pistol has gone off, the rest of the field has taken off, and you're still frozen in a kneeling position, head down and bracing for the race to begin. As your fellow competitors race to the finish line, you rise slowly and try to convince yourself that this race was not really for you. You console yourself by saying that the risks were too great and ask yourself such self-doubting questions as, "What if I had fallen?" or "What if I'd started and couldn't finish?" and "Who was I kidding? I had
A McKinsey report (2005) stands that "aftermarket is a $400 billion business....many of those in the Fortune 100 rely on the aftermarket for up to 40 percent of their profits", while the ASAP Research (2004) highlight that "in the EU automotive industry, After Sales spare parts generate a turnover of ?44 billions with an operating profit of 20 to 25% in the U.S. After Sales service and parts account for more than 50 percent of the average dealer profit".
Finally, a recent study by London Economics concluded that the value of the European After Sales market (considering spare parts sells) amount to about ?97 billions.
As an example of the importance of the After Sales, the 95% of the turnover for the OEM (Original Equipment Manufacturer) in the automotive
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