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Casual Articles - Ozana Giusca Interview
Why a Cash Flow Statement?Many business owners believe their financial statements will give them all the information they need. Financial statements are an historical tool that shows you where your business has been. A Cash Flow is the fancy name for a working budget that tells you how much cash your business actually has. Working in sync with your balance sheet your cash flow should be an easy-to-read tool that allows you to monitor sales, costs, profitability, collections and cash. It allows you to plan for future cash needs for growth, while identifying operational issues requiring immediate action.Successful cash flow planning does not req
DS: What makes you most proud about your achievements with Bridge Europe Consulting Ltd?
OG: Even though very young, it is a brand that people already know and trust.
DS: How did you actually fund your business to get it of
Affiliation Company is company to sale products and service from principal. Usually, principal gives some marketing tools like letter of authority as distributor, brochures, leaflet, postcard, and letter of representative to local area. This is very useful in offline marketing activities. As I mention in last articles, some tools must create to support marketing activities. Basically there are three basics step in offline affiliate marketing : Send letter of introduction, Send product trial if possible and Create humble communication.Send letter of introductionYour Introduction must send to potential customer. To find potential customer you c
With the rapid development of Eastern Europe, she had a sense that there was a lack of quality resources available to companies in both Bulgaria and Romania to establish successful business ventures. In addition to this, she also found that Western companies needed quality advice when trying to business in the Eastern European Market. Put the two ideas together and Bridge Europe Consulting was born...
The Interview
DS: What inspired you to set up Bridge Europe Consulting Ltd?
OG: Two things inspired me:
(i) The lack of resources amongst Romanians and Bulgarians to develop successful projects,
(ii) the need for provision of professional services at international standards, for Western companies considering setting up operations in Romania and Bulgaria.
On the other hand, i was helping people with advice, as well as contacts – now I do the same, but I charge for it.
DS: Did you have any help setting up the company or were you going it alone?
OG: I set it up entirely on my own. However, I did have few brainstorming sessions with the consultants I work with – these are professionals with various skills, that I outsource specific tasks to.
DS: What was the biggest challenge you faced in bringing your idea to fruition? How was it overcome?
OG: Getting people to pay for consulting services. Persuasion, and development of good relationships with prospective clients always helps.
DS: What makes you most proud about your achievements with Bridge Europe Consulting Ltd?
OG: Even though very young, it is a brand that people already know and trust.
DS: How did you actually fund your business to get it off
At the Repair and Service Center of a well-known technology company, customers are invited to examine and try the latest computers while waiting to collect their current systems.Except for one problem: they don’t have the latest computers on display!Managers in the company’s Sales Department have decided their latest products are better off on display only in the Sales Showroom in a completely different building across town. Why?In the minds of the Sales Managers, the Repair and Service Center is merely a cost center for ‘after-sales service’, not a vital profit center for generating new business growth.What an out-of-touch, narr
The Interview
DS: What inspired you to set up Bridge Europe Consulting Ltd?
OG: Two things inspired me:
(i) The lack of resources amongst Romanians and Bulgarians to develop successful projects,
(ii) the need for provision of professional services at international standards, for Western companies considering setting up operations in Romania and Bulgaria.
On the other hand, i was helping people with advice, as well as contacts – now I do the same, but I charge for it.
DS: Did you have any help setting up the company or were you going it alone?
OG: I set it up entirely on my own. However, I did have few brainstorming sessions with the consultants I work with – these are professionals with various skills, that I outsource specific tasks to.
DS: What was the biggest challenge you faced in bringing your idea to fruition? How was it overcome?
OG: Getting people to pay for consulting services. Persuasion, and development of good relationships with prospective clients always helps.
DS: What makes you most proud about your achievements with Bridge Europe Consulting Ltd?
OG: Even though very young, it is a brand that people already know and trust.
DS: How did you actually fund your business to get it of
T h e U l t i m a t u mA couple of months ago, Marc (name changed), a manager in his early 40s, called me and said: "I need your help! My superiors told me today that I get another 6-week trial period and if by then I can't show a good performance, I will be fired."He sounded quite panicky and outraged, which is not surprising in such a situation. First, I helped him to calm down so that he would be able to think clearly and rationally.Typically, my clients get coached 2 to 4 times per month. However, as this was a true emergency case, we decided to set up 2 coaching sessions per week for the first 3 weeks and then review the situatio
On the other hand, i was helping people with advice, as well as contacts – now I do the same, but I charge for it.
DS: Did you have any help setting up the company or were you going it alone?
OG: I set it up entirely on my own. However, I did have few brainstorming sessions with the consultants I work with – these are professionals with various skills, that I outsource specific tasks to.
DS: What was the biggest challenge you faced in bringing your idea to fruition? How was it overcome?
OG: Getting people to pay for consulting services. Persuasion, and development of good relationships with prospective clients always helps.
DS: What makes you most proud about your achievements with Bridge Europe Consulting Ltd?
OG: Even though very young, it is a brand that people already know and trust.
DS: How did you actually fund your business to get it of
Joseph Schumpeter believed that the process of invention to create a new commercial product or service was the key to creating new demand, and new wealth.Entrepreneurs could start up or growth their businesses by exploiting suitable inventions.This creation would "freshen" up the market and those companies unable to respond may well have outlived their economic usefulness (Destruction).Clearly these entrepreneurs are not responding to changes, more making changes and making markets. There is therefore an emphasis on education of the consumers of the new product.To achieve this takes a special motivation and a special vision.<
OG: I set it up entirely on my own. However, I did have few brainstorming sessions with the consultants I work with – these are professionals with various skills, that I outsource specific tasks to.
DS: What was the biggest challenge you faced in bringing your idea to fruition? How was it overcome?
OG: Getting people to pay for consulting services. Persuasion, and development of good relationships with prospective clients always helps.
DS: What makes you most proud about your achievements with Bridge Europe Consulting Ltd?
OG: Even though very young, it is a brand that people already know and trust.
DS: How did you actually fund your business to get it of
10 Resume Tips and Improvements to Create a Better Resume: Tip 1: Size does not always matter. Here is the thing about the "one page rule" -- it is not always the case. If you are just coming out of school and searching for an entry level position, keeping it to one page is a good bet. If you have tons of relevant (and recent) experience, and it requires two pages to list it, then pat yourself on the back for having had such a great career and list it all. Whatever you do, do NOT reduce the font size to the point where you can no longer read it just to make it fit on one page. If your resume is really long, cons
DS: What makes you most proud about your achievements with Bridge Europe Consulting Ltd?
OG: Even though very young, it is a brand that people already know and trust.
DS: How did you actually fund your business to get it off the ground?
OG: From revenues. The initial investment was extremely low, and we have started generating income from the very beginning. These days, all you need is a laptop with Internet connection, and a mobile phone.
DS: What attributes make a successful entrepreneur?
OG: Drive and hard work. Having a goal and desire for success.
You also have to love what you are doing and to believe in what you are doing.
DS: What do you believe are the necessary elements for a business venture to succeed?
OG: Satisfy a need, find a niche market, have the right ‘offering’ (in terms of packaging, pricing, positioning), have an appropriate action plan, with set targets and milestones. Have the appropriate mixture of skills within the team. Most important, DELIVER!
DS: How essential do you see a University education in achieving success as an entrepreneur?
OG: I do not think it is essential, but I think it is valuable. Higher education gives you a prospective and a structured approach. However, if one has the right attitude, it can be done.
DS: What are the three most important lessons you have learned about business and entrepreneurship?
OG: The three important lessons are:
(1) get things documented - get agreements on paper, do not rely on what people say
(2) execute mandates, and market your services at the same time. Grow your b
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