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Casual Articles - What Kind of Client / Customer Are You Mr. / Ms. Entrepreneur?
Have you ever asked yourself this question at work? If you have, it’s more than likely you were being sarcastic – stuck in the office late because a superior tossed a short-deadline project on your desk, or while you’re bemoaning a lack of job satisfaction.You need to ask yourself this question...FOR REAL.Life is short – you SHOULD be having fun.What brings passion into your life? What would you do even if you weren’t being paid? If your career path doesn’t fall within the answers to those questions, you might want to consider embracing some personal change.Choosing your career path isn’t something done during college and never revisited. Your working life needs to be reassessed regularly to evaluate whether your life is in balance. For example, if you chose a career path strictly because
When you’re seeking funding, do you answer all the questions? Do you work to find out the format in which the funder desires your information? Do you follow directions?
Where has customer service gone? It used to be that if you wanted information about a product or service, you simply contacted the company. Today, contacting a company by phone is more difficult. Sometimes you need to go through a myriad of pushing numbers to get to the department that may be able to help you. Or you get to someone who speaks English with a heavy accent. Some companies do not have telephone contact information at all – you need to try to navigate through their web site to contact them.Those of you born before the baby boomers and yes, even those of us born in the baby boomer generation, remember the days when customer service actually meant something worthwhile. I realize that times change, but with today’s technology, has customer service become an afterthought? Previously when you called
Not really. The answer to it can determine your success potential.
The Customer Is Always Right - NOT!
In many cases, you are the customer. Especially when dealing with other providers, insurance people, your banker, funding sources and a host of others who help support you in your business - and personal - activities. And any failure on your part to be a good client/customer to those suppliers almost guarantees major problems in your business relationships.
Yet how do you measure up as their customer? Are you the sort of customer you wish you dealt with every day in your business? Good Communication? High level of Courtesy? Professionalism in your relationships? Patience with difficult situations? Ethics and Integrity? The desire to help everyone to achieve the best result for all concerned?
How often - if ever - do you even look at any of these areas?
Good Communication
Probably the most critical area of downfall is in communication, both with your customers and those who supply you. Without communication, little occurs in business. Without good communication the very best of business simply cannot happen.
When you’re seeking funding, do you answer all the questions? Do you work to find out the format in which the funder desires your information? Do you follow directions?
Reach and frequency are terms generally used when planning advertising campaigns. However, the concept of reach and frequency applies to any promotional activity you undertake: direct mail, direct selling, and even networking.Reach is the number of people you touch with your marketing message or the number of people that are exposed to your message. Frequency is the number of times you touch each person with your message. In a world of unlimited resources you would obviously maximize both reach and frequency. However, since most of us live in the world of limited resources we must often make decisions to sacrifice reach for frequency or vice versa.For example, an air conditioning repair service who has decided to do a direct mail piece has to decide whether to mail the entire Dallas/Fort Worth Metrople
Yet how do you measure up as their customer? Are you the sort of customer you wish you dealt with every day in your business? Good Communication? High level of Courtesy? Professionalism in your relationships? Patience with difficult situations? Ethics and Integrity? The desire to help everyone to achieve the best result for all concerned?
How often - if ever - do you even look at any of these areas?
Good Communication
Probably the most critical area of downfall is in communication, both with your customers and those who supply you. Without communication, little occurs in business. Without good communication the very best of business simply cannot happen.
When you’re seeking funding, do you answer all the questions? Do you work to find out the format in which the funder desires your information? Do you follow directions?
What everybody wants. Consistent, full-load clients. You can reach this goal by creating the following then ways to get your service more visible.1. Know your business defining statement. Have this short sound bite ready to use at networking meetings. Like an elevator speech, you must send a clear message of who you are, what your business does and the benefits of it.2. Power up your signature file. Does it inspire your reader to take action? Always include your contact information, a free offer such as an ezine or special report. Make sure you put your defining statement under your name. Potential clients don't care about the initials after your name. They care what you can do for them. Automate your signature file so it's on every email you send out-a really soft way to sell yourself.3. Create a
How often - if ever - do you even look at any of these areas?
Good Communication
Probably the most critical area of downfall is in communication, both with your customers and those who supply you. Without communication, little occurs in business. Without good communication the very best of business simply cannot happen.
When you’re seeking funding, do you answer all the questions? Do you work to find out the format in which the funder desires your information? Do you follow directions?
THE STRUGGLE -- I was recently talking with one of my entrepreneur friends. He has started three businesses in the last several years—a budding entrepreneur. He was relating some of the joys he has experienced in those enterprises: a sense of freedom from the corporate world, pursuing his dreams and passions, setting his own schedule, controlling his destiny and a large potential for financial rewards.However, he did mention a few downsides: little to no outside accountability, lack of consistent capital, feelings of loneliness, no steady revenue stream, feeling disconnected from others who don’t understand his drive to succeed, constant struggles to survive and a severe lack of work-life balance. Sound familiar?I think most entrepreneurs struggle with similar issues, especially balance. There are many reas
How often - if ever - do you even look at any of these areas?
Good Communication
Probably the most critical area of downfall is in communication, both with your customers and those who supply you. Without communication, little occurs in business. Without good communication the very best of business simply cannot happen.
When you’re seeking funding, do you answer all the questions? Do you work to find out the format in which the funder desires your information? Do you follow directions?
One of the problems when starting out advertising your newly created site, is to decide which seo(search engine optimisation) service to use, there are many to choose from, and all promising much.But in choosing a seo service to promote your website, any inaugurated client needs to be aware that the search engines punish those who utilize bad seo techniques. These techniques in the seo world are called black hat seo as opposed to white hat seo.These include mass advertising your site with useless repetitive keywords, that don't make any sense when read by a human, but is keyword intensive to appeal to search engines. These also include mass marketing on blogs specifically created with a link back to the client's site. Sooner or later the search engines catch on to what is happening, as this
When you’re seeking funding, do you answer all the questions? Do you work to find out the format in which the funder desires your information? Do you follow directions? It would be impossible to tell you the number of times Capital Funds Group has to deal with these problems. Our major Equity Investment funder, for instance, has asked that a specific format be used for the submission of an Executive Summary. Why?, you might ask. The simple and obvious answer is that like all such investors, they have to deal with hundreds of submissions monthly. If they are all in the same format, it is simple to read them quickly, reject those which don’t fit their requirements, or issue invitations to those which do.
Do you respond quickly? If you receive an email, do you simply let the funder know you received it and will get the required information back quickly. A small thing, you might think. However, when there are dozens to hundreds of deals in the making, it gets the attention of the funder. “This company knows how to communicate, how to respond.” That means that you’ll be getting just a bit more attention than other companies who fail in such courtesies. The same can be said, of course, if you do the same thing with your own customers. Communicate! And quickly.
Cour
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