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Casual Articles - Entrepreneurs Will Find The Necessary Resources
Yellow Page Ads No-No's -- Part 2 m in a day, things began working smoothly. In a month all but a handful of the problems in the locked room were back in the files.I’ll assume you have a Yellow Page ad and have been tracking the results. If you haven’t, then the next few sentences won’t mean much because I’m writing about the things that may be wrong with your ad. So, hopefully, you asked employees, friends, relatives and total strangers to rate your ad and tell you what they liked and didn’t like. So now you can read on. Let’s pretend the ad is basically fine, but not earth-shaking, The headline could use a little work (see Part 1 of this series) but the body is weak. Do you have a piece of artwork or photo? Does it support the t How does this help you in your quest to own your own business? First, realize that the most important resource you need is people. Good people make good things happen. Be sure you know who you are going to count on to help you run the business. Second, understand that everything else you will need are just things; vehicles, facilities, equipment, inventory, supplies - - whatever. These will either come with what you buy or be acquired, as you need them as you build your business. What you buy will have value and can be financed. Maybe you won't like the terms, but the money is available. And if you can show that the business you are bu A Career In Medical Assisting the third in a series taken from:My name is Danni R, and I am a certified medical assistant and online educator. I am writing this article to introduce you to an exciting career in the allied health profession that has existed for quite a long time but is just recently gaining the attention and recognition it deserves. I am talking about a career in medical assisting!A Career In Medical AssistingMedical assisting is a field full of opportunity for those who enjoy working side by side with physicians and others in a medical office or clinic regardless of gender.Traditionally, medica How to Evaluate and Profit from a Business Opportunity - The Entrepreneur's Guide. Guess what every not-yet-an-entrepreneur says when they are asked what's keeping them from owning their own business? "No money. I don't have enough money." Certainly many may not have enough money, but most people don't understand how much money they have -- or may have access to. They also don't realize that money is just one resource they will need to get their business up and running, or bought and open for business. Many people pass up opportunities because they don't think about the resources they have. Instead, they focus on what they don't have. A successful business owner is resourceful. Think about that word for a moment. What comes to mind? Someone who can make a fire with a piece of rock and some dry twigs? Maybe somebody who can open a locked car with a coat hanger or who can figure out how to get the computer program to run. That's what successful business people can do because they can reach back into their experiences and draw out what they need to solve problems. Most people probably don't think of themselves as resourceful and many of you reading this probably would say that you aren't as well. But as with most things in life, we weren’t born being resourceful, we came to it by dealing with problems. The more practice you've had the better at it you become. And small business owners are confronted with many problems so they quickly become very resourceful. The first time I was identified as resourceful came when I was put in charge of the complaint and claims department for Johnson & Johnson. The previous manager sort of let things go and the folks doing the work were way behind. I was told to shape up the department and get every complaint and claim handled within a few days of receipt. We were so far behind that we were getting the second and third inquiry about the same problem. We had no hope of catching up without a serious infusion of additional people. Rather than ask my boss to approve such a request, I found another way. I went into work one weekend and pulled every file (a complaint or a claim) off every person's desk and from their work-in- progress temporary files and stacked 'em in storage boxes in a vacant room -- and after making a list of all the customers' names and order numbers -- I locked the room. On Monday when the adjusters came in they looked around in disbelief. Then I made an announcement. "Every call or letter that comes in today will be answered tomorrow. No exceptions. Find out what happened and resolve the matter. If it's an old problem, one where the papers are out of the files because you were working on it, bring it to me." When somebody brought me a second or third inquiry on an old problem I told them to make the adjustment in the customer's favor - and I made a note which I then attached to the documents in the locked room and put them back in the files. After a week or so of grumbling about how difficult it was to get the answers and resolve the problem in a day, things began working smoothly. In a month all but a handful of the problems in the locked room were back in the files. How does this help you in your quest to own your own business? First, realize that the most important resource you need is people. Good people make good things happen. Be sure you know who you are going to count on to help you run the business. Second, understand that everything else you will need are just things; vehicles, facilities, equipment, inventory, supplies - - whatever. These will either come with what you buy or be acquired, as you need them as you build your business. What you buy will have value and can be financed. Maybe you won't like the terms, but the money is available. And if you can show that the business you are bu 8 Creative Techniques for Small Press Advertisements . What comes to mind? Someone who can make a fire with a piece of rock and some dry twigs? Maybe somebody who can open a locked car with a coat hanger or who can figure out how to get the computer program to run. That's what successful business people can do because they can reach back into their experiences and draw out what they need to solve problems.What is really important when you're advertising alongside others on a single page, is that you appear different to everyone else yet remain consistent in your own approach.When you do that you will be portraying an important message to your readers' subconscious: This company is robust and consistent in its approach and it is different from all the others. It is a leader, not a follower.It is always good to experiment so if you're feeling remotely adventurous, give one of these techniques a try and just see what difference it makes to your respo Most people probably don't think of themselves as resourceful and many of you reading this probably would say that you aren't as well. But as with most things in life, we weren’t born being resourceful, we came to it by dealing with problems. The more practice you've had the better at it you become. And small business owners are confronted with many problems so they quickly become very resourceful. The first time I was identified as resourceful came when I was put in charge of the complaint and claims department for Johnson & Johnson. The previous manager sort of let things go and the folks doing the work were way behind. I was told to shape up the department and get every complaint and claim handled within a few days of receipt. We were so far behind that we were getting the second and third inquiry about the same problem. We had no hope of catching up without a serious infusion of additional people. Rather than ask my boss to approve such a request, I found another way. I went into work one weekend and pulled every file (a complaint or a claim) off every person's desk and from their work-in- progress temporary files and stacked 'em in storage boxes in a vacant room -- and after making a list of all the customers' names and order numbers -- I locked the room. On Monday when the adjusters came in they looked around in disbelief. Then I made an announcement. "Every call or letter that comes in today will be answered tomorrow. No exceptions. Find out what happened and resolve the matter. If it's an old problem, one where the papers are out of the files because you were working on it, bring it to me." When somebody brought me a second or third inquiry on an old problem I told them to make the adjustment in the customer's favor - and I made a note which I then attached to the documents in the locked room and put them back in the files. After a week or so of grumbling about how difficult it was to get the answers and resolve the problem in a day, things began working smoothly. In a month all but a handful of the problems in the locked room were back in the files. How does this help you in your quest to own your own business? First, realize that the most important resource you need is people. Good people make good things happen. Be sure you know who you are going to count on to help you run the business. Second, understand that everything else you will need are just things; vehicles, facilities, equipment, inventory, supplies - - whatever. These will either come with what you buy or be acquired, as you need them as you build your business. What you buy will have value and can be financed. Maybe you won't like the terms, but the money is available. And if you can show that the business you are bu How To Keep Receivables To A Decent Level I was identified as resourceful came when I was put in charge of the complaint and claims department for Johnson & Johnson. The previous manager sort of let things go and the folks doing the work were way behind. I was told to shape up the department and get every complaint and claim handled within a few days of receipt. We were so far behind that we were getting the second and third inquiry about the same problem. We had no hope of catching up without a serious infusion of additional people.Receivables is something very common in most firms. Many businesses could not work without receivables, but they must be kept to a decent level. That's why most accountants are always pressing their clients to monitor their receivables and to avoid a situation where too much money is due. Problematic situations generally occur because most small business owners do not want to spend their time on phone calls, arguing with their clients. They do not even want to spend time writing e-mails thinking that they get more productive forgetting their receivables.Accountin Rather than ask my boss to approve such a request, I found another way. I went into work one weekend and pulled every file (a complaint or a claim) off every person's desk and from their work-in- progress temporary files and stacked 'em in storage boxes in a vacant room -- and after making a list of all the customers' names and order numbers -- I locked the room. On Monday when the adjusters came in they looked around in disbelief. Then I made an announcement. "Every call or letter that comes in today will be answered tomorrow. No exceptions. Find out what happened and resolve the matter. If it's an old problem, one where the papers are out of the files because you were working on it, bring it to me." When somebody brought me a second or third inquiry on an old problem I told them to make the adjustment in the customer's favor - and I made a note which I then attached to the documents in the locked room and put them back in the files. After a week or so of grumbling about how difficult it was to get the answers and resolve the problem in a day, things began working smoothly. In a month all but a handful of the problems in the locked room were back in the files. How does this help you in your quest to own your own business? First, realize that the most important resource you need is people. Good people make good things happen. Be sure you know who you are going to count on to help you run the business. Second, understand that everything else you will need are just things; vehicles, facilities, equipment, inventory, supplies - - whatever. These will either come with what you buy or be acquired, as you need them as you build your business. What you buy will have value and can be financed. Maybe you won't like the terms, but the money is available. And if you can show that the business you are bu Career Change: From Suits & Sales to Boots & Rails er making a list of all the customers' names and order numbers -- I locked the room.Peter Humleker had it made. As the general manager of a successful car dealership, he was earning an impressive income. The only problem? He hated what he was doing."I was making a living off of manipulating and misleading people, taking advantage of them with ugly games and lies,” Peter said. “It’s how I was taught to make sales, and I was very good at it.”Eventually, his feelings of success were overcome by feelings of remorse.“I had to get out of that business,” he said. “No paycheck amount is worth the guilt, lies and not being able to look at m On Monday when the adjusters came in they looked around in disbelief. Then I made an announcement. "Every call or letter that comes in today will be answered tomorrow. No exceptions. Find out what happened and resolve the matter. If it's an old problem, one where the papers are out of the files because you were working on it, bring it to me." When somebody brought me a second or third inquiry on an old problem I told them to make the adjustment in the customer's favor - and I made a note which I then attached to the documents in the locked room and put them back in the files. After a week or so of grumbling about how difficult it was to get the answers and resolve the problem in a day, things began working smoothly. In a month all but a handful of the problems in the locked room were back in the files. How does this help you in your quest to own your own business? First, realize that the most important resource you need is people. Good people make good things happen. Be sure you know who you are going to count on to help you run the business. Second, understand that everything else you will need are just things; vehicles, facilities, equipment, inventory, supplies - - whatever. These will either come with what you buy or be acquired, as you need them as you build your business. What you buy will have value and can be financed. Maybe you won't like the terms, but the money is available. And if you can show that the business you are bu Don't Blog Your Way Out of A New Job m in a day, things began working smoothly. In a month all but a handful of the problems in the locked room were back in the files.If you've been sending your resume to one employer after another, but not getting any responses, it could mean you need to do more than just update your resume. In today's world of online social networking, it could be your blog or personal web page that's keeping the employers at bay by making you look unprofessional and undesirable as an employee.Employers Can See You Around the country, potential employers admit to using the Internet to conduct further research on job applicants, particularly those coming right out of college where social networking sites How does this help you in your quest to own your own business? First, realize that the most important resource you need is people. Good people make good things happen. Be sure you know who you are going to count on to help you run the business. Second, understand that everything else you will need are just things; vehicles, facilities, equipment, inventory, supplies - - whatever. These will either come with what you buy or be acquired, as you need them as you build your business. What you buy will have value and can be financed. Maybe you won't like the terms, but the money is available. And if you can show that the business you are buying or are going to build -- is a good bet. It too can be financed. Maybe you won't find a lender so easy, but you may be able to find a partner, maybe the seller might like to be your partner. As you become successful you will quickly learn there is always money available for a good idea and for a person who knows how to build successful businesses. Your most important resource is -- YOU! And you will become more valuable, more important as you deal with and solve problems. Check out the chapters in my book on Resources and Leverage; learn how many you have without even knowing it. The author can be reached at www.businessstrategyartconsoli.com
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