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Casual Articles - 3G Wireless - Crusade For Survival Whirling Hazy
What Is A Scorecard?A scorecard is a tool that helps businesses, organizations, and governments monitor progress and track measurable outputs against their set goals, and objectives. It is a snapshot of where an organization stands at a given point in time against the overall goals.Fiscal responsibility requires sound stewardship, not just making promises, but ensuring delivery, completion, performance and results. Scorecard encourages a result-oriented workforce, where programs, projects, and initiatives are managed professionally, and efficiently to achieve the expected results. When employees know that the progress of the projects and tasks they are working on is being tracked and measured, it encourages productivity.The United States Government, for instance, employs a 'President’s Management Agenda (PMA)' to measure the Government’s progress toward its goals. It uses the Executive Branch Management Scorecard to track how well US departments and agencies are executing their initiatives towards that agenda.Scorecard As An Essential Management Tool:Scorecard is a useful management report because:•It aligns the work program of an organization, ensuring that resources and efforts are no
3G offers only 3-4 times better spectral efficiency than 2.5G
3G bandwidth only 2-10 times better than 2.5G
GPRS gives better geographical coverage than 3G
3G offers better bandwidth but coverage is more important for the consumers
3G networks not even close to offering the coverage of GPRS - GPRS, a software upgrade on the GSM networks will probably always offer better global coverage than 3G.
WLANs offer better bandwidth than 3G
WLANs are already here with a large installed base on many company lap-tops
It is possible to cover hot-spots and city centers at low cost for WLAN Service Providers .WLAN base stations cost very less.WLAN equipment market is already being adopted at a large scale.
GPRS together with WLAN is a better solution for mobility in terms of technology and features and can be implemented at fraction of the cost of a 3G Upgrade unless we have national and global coverage built in 3G Wireless Systems, Pure 3G operators will not survive
Standardization freezes performance at a certain technological level and performance jumps when a new standard is fixed which also demands a total infrastructure changeover. The performance jump of 3G Standard against 2G/2.5G Standard does not warrant a total infrastructure change.
History lesson:
Swedish generation shifts in analogue
It is easier to make additional money from your current clients than it is to go out and find new ones! See 21 simple ways in this three part article series.PART ONE:1. Insert a brochure for another product in the first product package your customer buys from you.For digital products, this can be done by:* Adding a "special Offer" to the thank you page* Add a 2nd Offer to the download page* Add an affiliate product to your ezine thank you page* Add a JV partner offer to Ezine sign up thank you pageFor physical products, this can be done by:* Adding a printed "flier" with a sales letter for another product on it* Adding a flier with several products on it - These could be a "coupon" pagefor your products only or for affiliate or JV products* A printed Newsletter with articles and review of products on it and of courseweb urls or a phone order number* Adding a "giant" sized postcard with a bonus or sale item on it* Adding your catalog (If you have one) in the box with your physical product2. Sell a basic product and tell people for a little more money they can receive the deluxe edition.You can create a deluxe ve
There are several competing wireless technology infrastructures like 2G, GPRS, WLANs, 3G and other evolving technologies in 2007, these technologies will later become a part of 4G Wireless to be commercialized worldwide in 2010.
There are both large Wireless LAN (WLAN) operators and 1000s of local hot-spot operators and WLAN clearinghouses offering global roaming access. The large numbers of WLANs built into Laptops and hand-heads have necessitated their scalability to 4G Wireless seamlessly even though these technologies do not support 3G Wireless. These technologies are sure to get integrated with 4G Wireless by 2010.
World Wide State of 3G Wireless Mobile Operators:
Mobile operators are operating in extreme price pressure but are still dominant in handling end user relation (billing, roaming, seamless mobility etc.)
A continuous suite of terminals from voice-only ear-phones, handsets, handhelds, & lap-tops etc. flooding the Market are making Mobile Operators Survive.
Demand for 3G Wireless not enough to let operators shift completely to 3G Wireless.
3G Compatible handset and other device owners feel cheated for not being able to use all 3G features simultaneously driving the cost of ownership of a 3G Compatible set very high and probably a zero Return on Investment seeing the future 3G Scenario and impending arrival of a totally new technology,4G Wireless demanding complete equipment changeover.
A Look at The 3G Wireless Industry World Wide:
History of 3G
The term 3G was coined at academic conferences around 1990. Then 3G meant everything beyond GSM one 3G vision was mobility by wireless plus personal phone-numbers, following the Individual globally at closest fixed line. Later the "1G", "2G", "3G" and even "4G" terminology was captured by equipment vendors in the mid 90s for selling UMTS to the market and regulators.
Third Generation or 3G Wireless was introduced in 2002 in Europe, America, Japan and other parts of the World simultaneously. On arrival 3G had to target the Users who were already GSM customers (phone number, voice mail, trusted Brand etc.), High-end users already using GPRS, Users Expected the 151 country global coverage of GSM and at least national GPRS coverage. This has not come till now. It is now more than 5 years since 3G was offered, why has 3G not come up as promised. For another two years pure 3G Wireless is not going to provide global coverage, that too even when people have started talking about 4G implementation in 2010. It is yet to get more that 5% of the market share of the worldwide mobile market in 2007. In Japan it has a mere 5% penetration in spite of the hype that has been built on 3G.
The analysis of the deployment and failure of 3G and why 3G has not been able to stand ground so far let us understand what factors are inhibiting the adoption of 3G in a big way.
The Crucial Question:
The big question is that, do the technology trackers toe the line of the Mobile Operators and Equipment Manufacturers and make it be seen that everything in the Mobile arena is just going fine and be in good books of these exploiters and get showered by awards or Stand up and explain to the users that things are not that right for them to be carried away by the media campaign and the most idealistic condition features shown by the 3G mobile manufacturers as well as the 3G Service Providers and get shocked to hear later onwards after investing in the hardware that your most favorite feature which made you decide on the product and services is not even available in your area and it would be months before you get to use it. If what I have said sounds unrealistic, please talk to users who have heavily invested in 3G Devices and hear their woes. I as an Information & Communication Industry tracker think that it would be appropriate to tell the truth about 3G which till now is the Best and Feature rich GSM technology till date.
State of Pure 3G operators in 2007?
A Insignificant user base
No trusted Brand in any country Worldwide
No complete network
Dependent on unfavorable deals with incumbent GSM operators
3G hidden from users in a 2G/3G offer.
3G services offered in only cities, hidden from the users in a branded GSM/GPRS/3G combination offer.
To offer 2G/3G service, pure 3G operators had to strike unfavorable deals for network access with 2G operators.
Handsets are GSM/GPRS/3G hence very expensive and complex.
Incumbent operators target existing user base with 2G®2.5G®3G migration offers.
Pure 3G operators try to strike deals with 2G operators to offer geographical coverage but 3G operators unable to secure deals for access to the 2G networks.
Pure 3G seen as a step down from GSM in terms of reach and compatibility with technologies existing in other countries in terms of Global coverage and uniform features.3G and 2G/2.5G are looked as different standards with no upward or downward compatibility.
Even in most developed countries it is still not offered nationally, wherever 3G coverage is given it is not purely 3G Coverage. The mobile switches between different technologies like 2G/2.5G in various regions of a country.
Analysis of 3G Wireless Failure till date:
3G performance jump is not large enough to justify infrastructure replacement
Taking the Success Story of Intel till Pentium IV and applying The Rule-of-thumb, new infrastructure must offer at least 10 times better performance to replace old large installed base (This rule-of-thumb comes from Andrew Groove at Intel in his book "Only the Paranoid Survive"
3G offers only 3-4 times better spectral efficiency than 2.5G
3G bandwidth only 2-10 times better than 2.5G
GPRS gives better geographical coverage than 3G
3G offers better bandwidth but coverage is more important for the consumers
3G networks not even close to offering the coverage of GPRS - GPRS, a software upgrade on the GSM networks will probably always offer better global coverage than 3G.
WLANs offer better bandwidth than 3G
WLANs are already here with a large installed base on many company lap-tops
It is possible to cover hot-spots and city centers at low cost for WLAN Service Providers .WLAN base stations cost very less.WLAN equipment market is already being adopted at a large scale.
GPRS together with WLAN is a better solution for mobility in terms of technology and features and can be implemented at fraction of the cost of a 3G Upgrade unless we have national and global coverage built in 3G Wireless Systems, Pure 3G operators will not survive
Standardization freezes performance at a certain technological level and performance jumps when a new standard is fixed which also demands a total infrastructure changeover. The performance jump of 3G Standard against 2G/2.5G Standard does not warrant a total infrastructure change.
History lesson:
Swedish generation shifts in analogue
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A Look at The 3G Wireless Industry World Wide:
History of 3G
The term 3G was coined at academic conferences around 1990. Then 3G meant everything beyond GSM one 3G vision was mobility by wireless plus personal phone-numbers, following the Individual globally at closest fixed line. Later the "1G", "2G", "3G" and even "4G" terminology was captured by equipment vendors in the mid 90s for selling UMTS to the market and regulators.
Third Generation or 3G Wireless was introduced in 2002 in Europe, America, Japan and other parts of the World simultaneously. On arrival 3G had to target the Users who were already GSM customers (phone number, voice mail, trusted Brand etc.), High-end users already using GPRS, Users Expected the 151 country global coverage of GSM and at least national GPRS coverage. This has not come till now. It is now more than 5 years since 3G was offered, why has 3G not come up as promised. For another two years pure 3G Wireless is not going to provide global coverage, that too even when people have started talking about 4G implementation in 2010. It is yet to get more that 5% of the market share of the worldwide mobile market in 2007. In Japan it has a mere 5% penetration in spite of the hype that has been built on 3G.
The analysis of the deployment and failure of 3G and why 3G has not been able to stand ground so far let us understand what factors are inhibiting the adoption of 3G in a big way.
The Crucial Question:
The big question is that, do the technology trackers toe the line of the Mobile Operators and Equipment Manufacturers and make it be seen that everything in the Mobile arena is just going fine and be in good books of these exploiters and get showered by awards or Stand up and explain to the users that things are not that right for them to be carried away by the media campaign and the most idealistic condition features shown by the 3G mobile manufacturers as well as the 3G Service Providers and get shocked to hear later onwards after investing in the hardware that your most favorite feature which made you decide on the product and services is not even available in your area and it would be months before you get to use it. If what I have said sounds unrealistic, please talk to users who have heavily invested in 3G Devices and hear their woes. I as an Information & Communication Industry tracker think that it would be appropriate to tell the truth about 3G which till now is the Best and Feature rich GSM technology till date.
State of Pure 3G operators in 2007?
A Insignificant user base
No trusted Brand in any country Worldwide
No complete network
Dependent on unfavorable deals with incumbent GSM operators
3G hidden from users in a 2G/3G offer.
3G services offered in only cities, hidden from the users in a branded GSM/GPRS/3G combination offer.
To offer 2G/3G service, pure 3G operators had to strike unfavorable deals for network access with 2G operators.
Handsets are GSM/GPRS/3G hence very expensive and complex.
Incumbent operators target existing user base with 2G®2.5G®3G migration offers.
Pure 3G operators try to strike deals with 2G operators to offer geographical coverage but 3G operators unable to secure deals for access to the 2G networks.
Pure 3G seen as a step down from GSM in terms of reach and compatibility with technologies existing in other countries in terms of Global coverage and uniform features.3G and 2G/2.5G are looked as different standards with no upward or downward compatibility.
Even in most developed countries it is still not offered nationally, wherever 3G coverage is given it is not purely 3G Coverage. The mobile switches between different technologies like 2G/2.5G in various regions of a country.
Analysis of 3G Wireless Failure till date:
3G performance jump is not large enough to justify infrastructure replacement
Taking the Success Story of Intel till Pentium IV and applying The Rule-of-thumb, new infrastructure must offer at least 10 times better performance to replace old large installed base (This rule-of-thumb comes from Andrew Groove at Intel in his book "Only the Paranoid Survive"
3G offers only 3-4 times better spectral efficiency than 2.5G
3G bandwidth only 2-10 times better than 2.5G
GPRS gives better geographical coverage than 3G
3G offers better bandwidth but coverage is more important for the consumers
3G networks not even close to offering the coverage of GPRS - GPRS, a software upgrade on the GSM networks will probably always offer better global coverage than 3G.
WLANs offer better bandwidth than 3G
WLANs are already here with a large installed base on many company lap-tops
It is possible to cover hot-spots and city centers at low cost for WLAN Service Providers .WLAN base stations cost very less.WLAN equipment market is already being adopted at a large scale.
GPRS together with WLAN is a better solution for mobility in terms of technology and features and can be implemented at fraction of the cost of a 3G Upgrade unless we have national and global coverage built in 3G Wireless Systems, Pure 3G operators will not survive
Standardization freezes performance at a certain technological level and performance jumps when a new standard is fixed which also demands a total infrastructure changeover. The performance jump of 3G Standard against 2G/2.5G Standard does not warrant a total infrastructure change.
History lesson:
Swedish generation shifts in analogue
If you want auto loans at nominal rates, nothing can be a better option than searching through online sources. Technological advancement made it all the more easy. While making a purchase of your dream vehicle, you should properly consider more than one available option to arrive at any conclusion. Therefore, it is recommended to make your search through various online sources for auto loans.You might have been offered some deal by the very same dealer, with whom you have purchased your car. However, there is no such obligation to opt for that particular loan option. You can widen your horizons of search by making your search through various online sources for auto loans and compare the terms and conditions of various lenders to choose the best loan option for you.For auto loans online, the very same car serves as collateral to secure the loan amount. In case of any deferment in repayment of the online auto loans, your lender will have every right to seize your precious car. For, right at the time of finalisation of the deal, you can drive the car to your home, but, another set of keys will remain with your lender. So, you need to be extra careful with the repayment. Always borrow up to a limit, which you require
The Crucial Question:
The big question is that, do the technology trackers toe the line of the Mobile Operators and Equipment Manufacturers and make it be seen that everything in the Mobile arena is just going fine and be in good books of these exploiters and get showered by awards or Stand up and explain to the users that things are not that right for them to be carried away by the media campaign and the most idealistic condition features shown by the 3G mobile manufacturers as well as the 3G Service Providers and get shocked to hear later onwards after investing in the hardware that your most favorite feature which made you decide on the product and services is not even available in your area and it would be months before you get to use it. If what I have said sounds unrealistic, please talk to users who have heavily invested in 3G Devices and hear their woes. I as an Information & Communication Industry tracker think that it would be appropriate to tell the truth about 3G which till now is the Best and Feature rich GSM technology till date.
State of Pure 3G operators in 2007?
A Insignificant user base
No trusted Brand in any country Worldwide
No complete network
Dependent on unfavorable deals with incumbent GSM operators
3G hidden from users in a 2G/3G offer.
3G services offered in only cities, hidden from the users in a branded GSM/GPRS/3G combination offer.
To offer 2G/3G service, pure 3G operators had to strike unfavorable deals for network access with 2G operators.
Handsets are GSM/GPRS/3G hence very expensive and complex.
Incumbent operators target existing user base with 2G®2.5G®3G migration offers.
Pure 3G operators try to strike deals with 2G operators to offer geographical coverage but 3G operators unable to secure deals for access to the 2G networks.
Pure 3G seen as a step down from GSM in terms of reach and compatibility with technologies existing in other countries in terms of Global coverage and uniform features.3G and 2G/2.5G are looked as different standards with no upward or downward compatibility.
Even in most developed countries it is still not offered nationally, wherever 3G coverage is given it is not purely 3G Coverage. The mobile switches between different technologies like 2G/2.5G in various regions of a country.
Analysis of 3G Wireless Failure till date:
3G performance jump is not large enough to justify infrastructure replacement
Taking the Success Story of Intel till Pentium IV and applying The Rule-of-thumb, new infrastructure must offer at least 10 times better performance to replace old large installed base (This rule-of-thumb comes from Andrew Groove at Intel in his book "Only the Paranoid Survive"
3G offers only 3-4 times better spectral efficiency than 2.5G
3G bandwidth only 2-10 times better than 2.5G
GPRS gives better geographical coverage than 3G
3G offers better bandwidth but coverage is more important for the consumers
3G networks not even close to offering the coverage of GPRS - GPRS, a software upgrade on the GSM networks will probably always offer better global coverage than 3G.
WLANs offer better bandwidth than 3G
WLANs are already here with a large installed base on many company lap-tops
It is possible to cover hot-spots and city centers at low cost for WLAN Service Providers .WLAN base stations cost very less.WLAN equipment market is already being adopted at a large scale.
GPRS together with WLAN is a better solution for mobility in terms of technology and features and can be implemented at fraction of the cost of a 3G Upgrade unless we have national and global coverage built in 3G Wireless Systems, Pure 3G operators will not survive
Standardization freezes performance at a certain technological level and performance jumps when a new standard is fixed which also demands a total infrastructure changeover. The performance jump of 3G Standard against 2G/2.5G Standard does not warrant a total infrastructure change.
History lesson:
Swedish generation shifts in analogue
All your publishing options are as follows:--Conventional publishing--Vanity or subsidy publishing--Print-on-demand publishing--Self-publish yourself--Get help with self-publishingLet's compare the publishing options.How to get in the publishing process and how long will it take to see your book printed?Conventional publishing optionIt is a very long and difficult process to get a publisher even if it is at all possible for a new author. First you need to get a literary agent who is willing to introduce / represent your manuscript to a publisher. The rejection rate is about 95% at each stage... It can take many months or even years to find an agent and then a publisher... If and when your manuscript is accepted by a conventional publisher, it usually takes up to two years to see your book in print.Subsidy or vanity publishing optionIt is extremely easy and fast to get a subsidy publisher. They will even solicit your manuscript through advertising or direct mail. They accept without question any and all manuscripts for publishing and print your book in a matter of months.Print-on-demand publishing optionThis is
3G services offered in only cities, hidden from the users in a branded GSM/GPRS/3G combination offer.
To offer 2G/3G service, pure 3G operators had to strike unfavorable deals for network access with 2G operators.
Handsets are GSM/GPRS/3G hence very expensive and complex.
Incumbent operators target existing user base with 2G®2.5G®3G migration offers.
Pure 3G operators try to strike deals with 2G operators to offer geographical coverage but 3G operators unable to secure deals for access to the 2G networks.
Pure 3G seen as a step down from GSM in terms of reach and compatibility with technologies existing in other countries in terms of Global coverage and uniform features.3G and 2G/2.5G are looked as different standards with no upward or downward compatibility.
Even in most developed countries it is still not offered nationally, wherever 3G coverage is given it is not purely 3G Coverage. The mobile switches between different technologies like 2G/2.5G in various regions of a country.
Analysis of 3G Wireless Failure till date:
3G performance jump is not large enough to justify infrastructure replacement
Taking the Success Story of Intel till Pentium IV and applying The Rule-of-thumb, new infrastructure must offer at least 10 times better performance to replace old large installed base (This rule-of-thumb comes from Andrew Groove at Intel in his book "Only the Paranoid Survive"
3G offers only 3-4 times better spectral efficiency than 2.5G
3G bandwidth only 2-10 times better than 2.5G
GPRS gives better geographical coverage than 3G
3G offers better bandwidth but coverage is more important for the consumers
3G networks not even close to offering the coverage of GPRS - GPRS, a software upgrade on the GSM networks will probably always offer better global coverage than 3G.
WLANs offer better bandwidth than 3G
WLANs are already here with a large installed base on many company lap-tops
It is possible to cover hot-spots and city centers at low cost for WLAN Service Providers .WLAN base stations cost very less.WLAN equipment market is already being adopted at a large scale.
GPRS together with WLAN is a better solution for mobility in terms of technology and features and can be implemented at fraction of the cost of a 3G Upgrade unless we have national and global coverage built in 3G Wireless Systems, Pure 3G operators will not survive
Standardization freezes performance at a certain technological level and performance jumps when a new standard is fixed which also demands a total infrastructure changeover. The performance jump of 3G Standard against 2G/2.5G Standard does not warrant a total infrastructure change.
History lesson:
Swedish generation shifts in analogue
Have you ever been interviewed by the media in a hostile or sensitive situation? Did you feel prepared to handle that interview? Do you ever notice or even pay attention to how many times people are embarrassed or made to look foolish or ignorant during tough interviews? Do you realize the positive impacts that can result from a superb performance in those hostile interviews? Well, if you have noticed and do realize the potential benefits of strong interview performance, what have you done about it?If you want to increase your preparedness when coming under fire from the media or when being interviewed on very sensitive subjects, then you might be open to some advice to help you in your future experiences. Your strategic thinking business coach offers the following ten (10) survival strategy tips on handling sensitive and hostile interviews.1. Prepare for the interview by deciding what theme and key points you want your messages to convey in the interview.2. Keep your message simple and make it sound like it is natural and not rehearsed.3. Repeat your key message and points several times during the interview, if the interview is long enough for that opportunity.4. Always keep your sub
3G offers only 3-4 times better spectral efficiency than 2.5G
3G bandwidth only 2-10 times better than 2.5G
GPRS gives better geographical coverage than 3G
3G offers better bandwidth but coverage is more important for the consumers
3G networks not even close to offering the coverage of GPRS - GPRS, a software upgrade on the GSM networks will probably always offer better global coverage than 3G.
WLANs offer better bandwidth than 3G
WLANs are already here with a large installed base on many company lap-tops
It is possible to cover hot-spots and city centers at low cost for WLAN Service Providers .WLAN base stations cost very less.WLAN equipment market is already being adopted at a large scale.
GPRS together with WLAN is a better solution for mobility in terms of technology and features and can be implemented at fraction of the cost of a 3G Upgrade unless we have national and global coverage built in 3G Wireless Systems, Pure 3G operators will not survive
Standardization freezes performance at a certain technological level and performance jumps when a new standard is fixed which also demands a total infrastructure changeover. The performance jump of 3G Standard against 2G/2.5G Standard does not warrant a total infrastructure change.
History lesson:
Swedish generation shifts in analogue mobile
Analogue NMT 450 ® analogue NMT 900 NMT 450 had full national coverage when NMT 900 arrived. NMT 900 was targeted at yuppies with urban coverage; pocket sized handsets and lower tariffs. Coverage was important, urban NMT 450 users resisted giving up a rural coverage they actually seldom used NMT 900 had to invest in national coverage before take-off
Analogue NMT 900 ® Digital GSM Coverage and quality was important. With NMT only operational in the Nordics, Pan-European was the selling point, GSM did not take off until a significant Swedish national coverage was reached Coverage is important for mobile services
Looking at The "3G Business Case":
Financial analysis shows the 3G Business case ROI is very dependent on:
Very high 3G penetration
Operator market share
Population density
Being an incumbent
The $ 320 billion 3G investment in Europe is extreme in size - and business risk. GPRS upgrades cost 5 % of 3G
A look at Physical 3G investments in Europe - $150 billion paid for 3G licenses + handset subsidies and marketing costs. A very large and high risk investment
GPRS upgrade of 2G networks cost 5% of 3G investment. An alternative with less capacity than 3G but much lower business risk 3G network investment (cost/operator) 3 billion $ - GPRS upgrading of a GSM network (cost/operator) 0.1 billion $ (source: Merrill Lynch)
Upgrade Cost per Subscriber (US$) - W-CDMA 300 - GPRS 10 (source: Morgan Stanley )
Taking 3G Wireless in best case scenarios:
After Calculations with all these parameters Pure 3G Business will be short of a break-even in 2010 as 4G arrives and going to 4G Wireless will warrant another infrastructure change.
Is the hype about 3G Justified, is it a practical to implement this technology when we know that we will have to go for another total infrastructure makeover when 4G Arrives and all of us know that 4G as a technology will support all wireless technologies, it will have backward compatibility with all previous technologies and the 4G Standard has been thoroughly researched.
The Question to ponder is:
Do the Remaining People who have not gone for 3G Wireless have to go through the painful Evolution of 3G when we know that a completely different technology 4G will also require a total infrastructure makeover and is just a few years away. As early at 2008 China is implementing 4G for the Olympic Games. Would leapfrogging from 2G/2.5G to 4G not make sense. The total onus is on the reader of this paper and if he is convinced take it forward by forwarding this paper to people one knows or through the word of mouth. I am honor bound as an Industry analyst to circulate my analysis. It will be history which will decide if I was right or wrong but my intentions of writing this piece are selfless.
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