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Casual Articles - How I Became a Reluctant Entrepreneur
Advertising - The Advantages of Written Over Spoken Words
When the proper analysis has been made, advertising possesses qualities which are entirely different from those in the scope of personal selling, and those qualities so amplify and round out the selling plan as to add materially to its efficiency without regard to the commercial factors. Not the least of these qualities is the advantage of the written over the spoken word. The intonation, inflection, and empha
apartment in the sun – not to mention a nice car and plenty of cash in my bank account.When the proper analysis has been made, advertising possesses qualities which are entirely different from those in the scope of personal selling, and those qualities so amplify and round out the selling plan as to add materially to its efficiency without regard to the commercial factors. Not the least of these qualities is the advantage of the written over the spoken word. The intonation, inflection, and empha
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How To Ensure Your Employee Incentive Program Pays Off
Non-cash incentive programs and fringe benefits can have a powerful influence on attitudes, that should in turn improve results. You can give employees the greatest incentive program, however, by impairing a sense of ownership in the organization. Ultimately, loyal and happy employees tend to work harder, leading to increased overall productivity.1. Share OwnershipUse share schemes as an incentiv
I love owning my own businesses. After fifteen years the excitement still hasn’t worn off. I get up every morning happy to be heading off to the office (though I must admit I now ‘work from home’ one or two days a week). I enjoy the challenge and freedom of not having to answer to anyone. Furthermore, although I am not really motivated by money, I do like having a main home, a country home and an apartment in the sun – not to mention a nice car and plenty of cash in my bank account.Non-cash incentive programs and fringe benefits can have a powerful influence on attitudes, that should in turn improve results. You can give employees the greatest incentive program, however, by impairing a sense of ownership in the organization. Ultimately, loyal and happy employees tend to work harder, leading to increased overall productivity.1. Share OwnershipUse share schemes as an incentiv
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Key Staff can and will Leave your Business, are you Prepared?
Very few businesses can claim to be prepared for the loss of key staff. Quite often it is an unexpected and unplanned for event that causes quite a bit of disruption to business as usual.It is quite a gut wrenching experience to see someone you have worked with over a period of time leaving your business. Even if the parting of ways is on good terms with a period of handover, you just know that there is
every morning happy to be heading off to the office (though I must admit I now ‘work from home’ one or two days a week). I enjoy the challenge and freedom of not having to answer to anyone. Furthermore, although I am not really motivated by money, I do like having a main home, a country home and an apartment in the sun – not to mention a nice car and plenty of cash in my bank account.Very few businesses can claim to be prepared for the loss of key staff. Quite often it is an unexpected and unplanned for event that causes quite a bit of disruption to business as usual.It is quite a gut wrenching experience to see someone you have worked with over a period of time leaving your business. Even if the parting of ways is on good terms with a period of handover, you just know that there is
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Use Mantras To Stay On Track
Recently, I worked with several clients who requested that I give them one or two sentences (mantras) that they could take away from the session that would crystallize our discussion. Each of these clients had different work-related goals.This underscored how important it is to develop mantras to recite to yourself, to keep goals top of mind, and to help center yourself when the noise and stress of lif
or two days a week). I enjoy the challenge and freedom of not having to answer to anyone. Furthermore, although I am not really motivated by money, I do like having a main home, a country home and an apartment in the sun – not to mention a nice car and plenty of cash in my bank account.Recently, I worked with several clients who requested that I give them one or two sentences (mantras) that they could take away from the session that would crystallize our discussion. Each of these clients had different work-related goals.This underscored how important it is to develop mantras to recite to yourself, to keep goals top of mind, and to help center yourself when the noise and stress of lif
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Project Management Tools for Advertising Agencies
Managing projects effectively determines the success of any business. While project management tools were once thought important only for production and delivery projects, today an entire gamut of industries has begun using them. One of the industries that have begun using them on a large scale is advertising agencies.Various types of project management tools are available for advertising agencies. With
e, although I am not really motivated by money, I do like having a main home, a country home and an apartment in the sun – not to mention a nice car and plenty of cash in my bank account.Managing projects effectively determines the success of any business. While project management tools were once thought important only for production and delivery projects, today an entire gamut of industries has begun using them. One of the industries that have begun using them on a large scale is advertising agencies.Various types of project management tools are available for advertising agencies. With
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Plastic Corrugated and Reusable Packaging - A Perfect Combination
Plastic corrugated has been a staple in the reusable packaging sector of the packaging industry. It has been used to duplicate virtually every style of paper corrugated, known as expendable packaging. From regular slotted containers (RSCs) to more elaborate stackable totes and Gaylord boxes, plastic corrugated has many key advantages. Also known as corrugated plastic, this material is 20-40 times stronger than
apartment in the sun – not to mention a nice car and plenty of cash in my bank account.Plastic corrugated has been a staple in the reusable packaging sector of the packaging industry. It has been used to duplicate virtually every style of paper corrugated, known as expendable packaging. From regular slotted containers (RSCs) to more elaborate stackable totes and Gaylord boxes, plastic corrugated has many key advantages. Also known as corrugated plastic, this material is 20-40 times stronger than
It used to be very different. I had an OK job working for a publisher. When I say OK I mean OK. The work was OK. The people were OK. The money was OK. I wasn’t happy. I wasn’t miserable. I was OK. OK is OK. But now that I am involved in something that rewards me in every sense of the word I don’t know how I put up with ‘OK’ for so long.
I never expected to be an entrepreneur. Like many people I ha
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