Casual Articles - Writing and Speaking

Recognizing When It's Time to Move On
Changing jobs ranks as one of the most stressful life events that people go through, and most of us will change jobs four to seven times during our lives. So, even if you've been down this road before, you want to be sure the time is right before you make the leap. After all, if it's going to be a life-changing, stressful event, you want it to be worth the effort, right?Challenging Your Comfort ZoneIt might seem like changing jobs should be more of a relief than a stressful process, but many people are reluctant to part with what's familiar. After all, you know what to expect in your current job even if you're bored with it. A new job might seem like a welcome or exciting endeavor, but it brings with it a lot of "what-ifs." What if the new boss is a tyrant? What if people don't like you or your ideas? What if the company decides to lay off people and the new employees are the first to go? What if you fail? There can be many questions and until you're comfortably s

keywords to break up your article with subheadings. This makes your article easier to read online. Tip: before you start writing your article, check for keywords and make a list for reference to cover in your article.

d. Conclusion: Even when you write a list, such as "Top 10 Ways to Save Money," you should end with a summary inspiration. You want to leave the reader wanting more so they follow your link to your website.

5. About the Author, Author’s Resource box, Bio, Biography

I've seen so many articles on this one topic, there's most likely a book on it. Examine the way experienced writers create motivating calls to action. Your purpose is to show that you're the expert with the solution to the reader's problems. Your goal is to get the reader to follow your link for help. Refuse to list your articles where you won't receive a live link to your website or to your book page on Amazon.

6. Article Submit

You can submit your articles through article distribution services for a charge, by email to article announcement groups for free, or directly to hundreds of websites online. One way to find websites matching your niche market is to do a Google search, such as: "real estate investing" + "submit article." I use Bill Platt’s thephantomwriters.com service and EzineArticles.com. From these two services, my articles appeared on over 11,000 websites. I simply don't have the time to submit to all the other places.

If you write a compelling article in the proper format, your message w

Cheapest Secured Loans: Save A Fortune On Your Secured Loan
Cheapest secured loan – many lenders use this phrase in their advertisements. However, most of the offers are nothing more than a trap to lure the borrowers. The benefit the cheapest secured loan offers to the borrowers makes them blindly follow such advertisements and succumb to the temptation. The reality to which they wake up later, forces them to repent in leisure. To shop around and then choose the best offer – this basic lesson of getting a cheapest loan is learnt by such callous borrowers after paying a heavy price.The first step in getting a cheapest secured loan is to know what you want. Before anything you do, you must enumerate your borrowing requirements clearly. The amount you want to borrow, how long would you like the repayment period to be, what amount of monthly installment are you comfortable with, would you like the loan to be from an online lender or an established bank etc., write each one of these and more on a paper. The clearer you are in your obj

Selling books online means that you need to get interested readers to your website or to your Amazon listing. One great way to get people to your website is writing articles for republication.

My author friends asked me to share what I've learned about writing articles for the Internet. I've spent thousands of dollars learning what I'm going to share with you. In return, please help me grow my ezine subscriber base.

There are six categories you need to understand about article writing:

1. Article Structure

This article follows a typical article structure for email delivery. Note that articles you submit directly on websites need a different format. Each website explains their individual requirements.

a. Article Title: (How to Write Articles to Sell Your Book) You need a title that gives a benefit to the reader. There are hundreds of articles telling you how to create a sizzling title. Learn how to use keywords (more about this soon). My first title for this article was "How to Write Articles to Promote Your Book." A stronger benefit to you, the reader, is "sell your book." Another title tip: change your titles when submitting to various websites so you know which title gets picked up more. Another title for this article could be "Sell More Books: How to Write Articles." After you submit your article, search for the title and you'll see where it goes and which title works best. For instance, my article "Feng Shui, Design Psychology and Bed Placement" posted on EzineArticles didn't do as well as "Feng Shui, Design Psychology and Sleeping" posted on thephantomwriters.com.

b. Article Author: (Jeanette Joy Fisher) A comment on names: if you haven't started with a website or published yet, don't use a name that can be spelled different ways. I wish I used another name because Jeanette can be spelled many ways. At least Fisher only has two spellings. I'm doomed to having ten websites for my book titles instead of just one for me. If I had used Joy Fisher, my life would have been easier.

d. Article URL: This is the website link where your article is posted for either preview or copy for others to use.

e. Article Autoresponder: (mailto:Howtowritearti...@writertoauthor.com) This is an automatic email service which sends out the article if you send a blank email. Click on the link and get this article in your inbox. You may want to replace letters inside the email address with... so you don't get a lot of junk email. The person asking for the article needs to fill in the blanks. This is because spiders search for email addresses on the Internet. Unscrupulous, mean people use them to send viruses. I lost two computers when I first created a website and listed my email address.

f. Author Contact Email: (mailto:jeanette...@gmail.com) Notice how the joy is left out. People who post your article are supposed to notify you, but many don't. And they will post your article without the byline, without links to you. Just accept that some of your hard work will be stolen, but most of your republications will help you.

g. Word Count: Number of words in the body.

h. Formatted to (65 Characters per Line) You need TextPad or another way to keep your articles formatted to 65 spaces per line - -letters, commas, spaces, etc. I talked my author friend Pamela Armstrong (SurvivingHealthcare.com) through TextPad; this took a couple of hours. One easy way to shorten the lines is to sign up to gmail, yahoo, or hotmail, and email your article to yourself. When you do this, you may find that many of your words have strange marks in them -- this leads to the next article component problem.

2. Article Format

Most writers use a program like Word to create their masterpieces. Word has fancy "curly" quotes, apostrophes and other smart fonts that don't transfer into email and onto some website reader's screens. You can remove the smart quotes in Word; avoid using the emdash and other symbols such as three periods. If you copy your Word document into TextPad, you will see black bars in the problem areas and the spell check will catch the curly quotes. To remove the smart quotes in Word: go to Tools, Auto Correct Options, Autoformat, uncheck "straight quotes" with "smart quotes," and the same in Autoformat As You Type.

3. Keywords and Article Titles

The keywords are the words people search for related to your topic. When I first wrote "Staging Homes for Top-Dollar Sales," I had the keywords mixed up. There are 3,160 results for Google's keyword search for "staging homes" and 35,300 for "Home Staging." However my article, "Staging Homes" is listed at the top of the search and my article "Home Staging" is on page two. Your goal is to use the keywords in your title that people interested in your topic search for and to get your article listed on the search engines where it's easily found.

4. Article Content

If you cut and paste information from your book, tone down the writing style; make it informal, and concise. Your content needs to relate to your book's benefits without being a sales letter. Chose a major benefit that the reader will enjoy from reading your book. What is your answer to: "Why should I read your book?" "What will I get?"

a. Introduction or Hook: Just like home shoppers won't get out of their car if curb appeal doesn't attract them, you need your first sentence to grab the reader with a benefit for reading your article.

b. Body: Web readers need short paragraphs filled with BENEFITS. You must give a strong reason to motivate a stranger to want to read on. Keep giving reasons why your information gives answers to their problems. PAIN. Feel the reader's pain and offer solutions. Your title should open the way for this with something like: "Change Your Credit and Buy Your First Home." STORIES. Use stories to illustrate the pain felt by your target audience. For instance, tell a story about a family who fixed their credit and bought a home.

c. Headlines and subheadings: Use other keywords to break up your article with subheadings. This makes your article easier to read online. Tip: before you start writing your article, check for keywords and make a list for reference to cover in your article.

5. About the Author, Author’s Resource box, Bio, Biography

6. Article Submit

If you write a compelling article in the proper format, your message wi

Mortgage Calculator or Amortization Table?
Both a mortgage calculator and an amortization table can be used to find out the monthly payment required on the property you would like to buy, but they approach the calculation differently.Although they have similar functions, the mortgage calculator and the amortization table each have their own place in your mortgage control system.Mortgage calculators range from ones that calculate a simple loan, to those that can work out exactly how much you can afford, to those that will determine how much you can borrow for a home loan depending on your current situation. Mortgage calculators are a good way for you to get a general idea of what you need.An amortization table, on the the other hand, is an extensive spreadsheet of every detail of each type of loan, length of loan, interest rate, and many other factors that can confuse a novice.A mortgage calculator may not give you as much information as an amortization table, but it may present basic informat

ll as "Feng Shui, Design Psychology and Sleeping" posted on thephantomwriters.com.

d. Article URL: This is the website link where your article is posted for either preview or copy for others to use.

g. Word Count: Number of words in the body.

2. Article Format

3. Keywords and Article Titles

4. Article Content

5. About the Author, Author’s Resource box, Bio, Biography

6. Article Submit

If you write a compelling article in the proper format, your message w

Google Optimisation
Google optimisation is one of the most important factors of a search engine optimisation campaign. Google has become the daddy of the search engine world with just over 60% of all online searches in the United States it is the most talked about search engine. The other major search engines (yahoo and MSN) often follow the algorithm trends of Google.So what are the major differences with Google optimisation There are a few major differences with Google these are:• The renowned Google sandbox• The Google Page Rank• Google loves inbound linksOf course there are many more differences and nobody knows all of them (except Google engineers) but I don’t want to go into too much detail. Google Optimisation how is it performed?Well when I optimise a website for Google I always look at the inbound links pointing to my domain and my pages. With Google the quality of

3. Keywords and Article Titles

4. Article Content

5. About the Author, Author’s Resource box, Bio, Biography

6. Article Submit

If you write a compelling article in the proper format, your message w

How To Analyze Junior Exploration Companies
Most conventional analytical techniques cannot be applied to junior exploration companies. Most juniors lack either a property with a PROVEN economic ore body or sufficient capital to attain production should a mine be found. How then are junior companies evaluated? The following are some factors to be considered:1) Extent of exploration activities and location of properties2) Management's track record - Is management experienced? Have they discovered or do they operate any producing mines?3) Financial position - Is there enough working capital to finance exploration or will more treasury shares have to be issued ?( this is where dilution comes into place )4) Common shares issued - How many common shares are issued and outstanding? (o/s) If a company has few assets and a great number of common shares o/s ( I smell OTC ... ), a reverse stock split may be necessary before new equity capital can be raised.Successful analysis of junior mining comp

are 3,160 results for Google's keyword search for "staging homes" and 35,300 for "Home Staging." However my article, "Staging Homes" is listed at the top of the search and my article "Home Staging" is on page two. Your goal is to use the keywords in your title that people interested in your topic search for and to get your article listed on the search engines where it's easily found.

4. Article Content

5. About the Author, Author’s Resource box, Bio, Biography

6. Article Submit

If you write a compelling article in the proper format, your message w

UK firms lead the way in smart textiles and wearable electronics for use with iPods and mobile phone
There are several UK-based companies which have successfully integrated their smart technical textile technology into clothing and other consumer softgoods -- including bags and backpacks.The most prominent companies in this field are Auxetix, d3o lab, Eleksen, Engineered Fibre Structures, EXO2, Fibretronic and Peratech. Many of these are small and were formed through close alliances with academic institutions. Products made by three of these companies are being designed to interface with software from Microsoft and iPod music players from Apple.The companies’ products are being sold under well known names with wide consumer appeal. Brands such as Berghaus, Burton, Ermenegildo Zegna, Kjus, Levi's, Nike, O'Neill, Quiksilver, Reusch, Ribcap, Rohan, Schoeffel, Spyder, The North Face and Tommy Hilfiger are all using smart fabrics and interactive textiles from UK firms.Smart textiles cover a wide range of technologies. Individual categories include wearable elec

5. About the Author, Author’s Resource box, Bio, Biography

6. Article Submit

If you write a compelling article in the proper format, your message will be picked up by ezine publishers, web masters, and maybe newspapers. And, like me, you will sell your books.

HTTP = HTML link (for blogs, profiles,phorums):
<a href="http://www.casualarticles.com/article/168231/casualarticles-How-to-Write-Articles-to-Sell-Your-Book.html">How to Write Articles to Sell Your Book</a>

BB link (for phorums):
[url=http://www.casualarticles.com/article/168231/casualarticles-How-to-Write-Articles-to-Sell-Your-Book.html]How to Write Articles to Sell Your Book[/url]

Available Minority Government Grants

There are a number of minority government grants available including grants for small business, health care, education, and personal minority government grants.

Zero Energy Homes, Made Affordable

Zero net source energy homes can be built for the Affordable Housing Market. Habitat for Humanity collaborated with National Renewable Energy Laboratories (NREL) to design a zero energy home for a low income family, using off-the-shelf, readily available technologies. They incorporated energy-efficiency strategies that didn't require the home owners to be experts in sustainable building operations or conduct any maintenance beyond that required of a 'normal' home. The result is an affordable market home that is net energy producer.

Before You Start Writing that Book, Take the Time for a Few Tips

Trying to write your first book? There's a few things you should know before you start that will make your book writing easier. Before you start writing that bestseller, take a quick look for some tips to help you on your way.

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