| Casual Articles |
Hubs | Hubbers | Topics | Request |
| #1 in Business | Subscribe Email Print |
|
You are here: Home > Business > Entrepreneurialism > Startup Ideas That Don't Make the Mark |
|
Casual Articles - Startup Ideas That Don't Make the Mark
Love Makes Business Success hich I can share with you.The business success secret you are about to learn is probably the best one you will ever learn. It’s powerful, easy to implement, and produces immediate results. Better yet, I can guarantee less than .01% of your competitors know about it (and if they do, they’re probably not using it).Ready?The secret is “love your customers.”Loving your customers goes beyond good customer service. It involves sending loving thoughts to your customers while you interact with them in person, on the phone, and even through emails and product shipments.Saying, “I love you” in your head during a conversation with anyone will yield amazing results. When you radiate love, people sense it. This method gives people an almost instant feeling of tr Years back when I was in Cambridge, a brilliant German inventor I know approached a friend of mine from the United States to do business development. They formed a startup and I thought that the technology was fantastic to make the next Google. This is what exactly happened. One day, the inventor came to me and asked me about business models in my area of specialisation. I was baf Marketing Yourself In An Indifferent World Recently, we have been receiving a lot of applications for the funding commissioned by MDA. There are good and bad ideas. Of course, some of them will be getting “No, I am sorry to inform you that….” from us. it should not mean to you that it is the end of the road if we don’t fund you. If you believe in your idea so much, you should continue the search for funding. Even better, try to do a startup without funding, like some of our resident contributors, Cobalt Paladin, Design Sojourn, Weichang, Der Shing and myself have done. Through a few correspondences and meeting some self-proclaimed and crappy “entrepreneurs”, I have set up a list of reasons why they don’t make the mark. I have also placed some notes in this post to tell people what kind of entries will end up in our rubbish bin. Here are three reasons why we are ready to reject them.You are a business. You are the president of your own personal services corporation. If a business is going to grow and prosper it must market itself, and you are no different. We are living today in an indifferent global market that is more competitive than at any time in history.The world doesn’t care who succeeds and who fails. It plays no favorites. To be successful today you must be able to identify and then market all of your unique talents and abilities to the world. You must have clear and concise message and a way to deliver that message to the right market.The first place to start in marketing yourself is to set a goal, a field of interest, a career path, or a company that you want to join. Nothing will happen until and unless you take the f 1. One man show is bound to fail. Despite how much we tell everyone that a team is important, some Singaporeans are still doing that. Usually when an entrepreneur tells me that he runs a one man show, three possibilities come to my mind: (i) he cannot inspire people to work with him, (ii) he cannot scale his business and hence his profit margins will be extremely low or (iii) he does not know how to grow his business. Good businesses require tight-knitted small teams and great business demands a vast number of good and strong teams. This is one problem I see with single inventors. If I keep trying to help them and gather people around them and they still do nothing, this demonstrates that they just cannot handle people. If you are still not convinced by my reasoning, here is a story which I can share with you. Years back when I was in Cambridge, a brilliant German inventor I know approached a friend of mine from the United States to do business development. They formed a startup and I thought that the technology was fantastic to make the next Google. This is what exactly happened. One day, the inventor came to me and asked me about business models in my area of specialisation. I was baff Building A Brand Without Breaking The Bank g, like some of our resident contributors, Cobalt Paladin, Design Sojourn, Weichang, Der Shing and myself have done. Through a few correspondences and meeting some self-proclaimed and crappy “entrepreneurs”, I have set up a list of reasons why they don’t make the mark. I have also placed some notes in this post to tell people what kind of entries will end up in our rubbish bin. Here are three reasons why we are ready to reject them.If you traveled to a remote island and had to take some non-alcoholic beverage, would you prefer an unknown brand taken by the natives to Coca-Cola?If you're like me, I'll insist on something I am conversant with.All over the world, Coca-Cola is known. People have come to trust their products. I guess if some folks travel to another planet and see a bottle of Coca-Cola they'll pop it open without asking questions.Why that level of trust?Coca-Cola is a worldwide brand. People have been so bombarded with adverts about Coca-Cola that they just pop up on our minds once we need a drink.Yahoo is a known brand. Google is a respected brand. We can go on and on, but how can you build a brand seeing you don't have even a tiny fraction of th 1. One man show is bound to fail. Despite how much we tell everyone that a team is important, some Singaporeans are still doing that. Usually when an entrepreneur tells me that he runs a one man show, three possibilities come to my mind: (i) he cannot inspire people to work with him, (ii) he cannot scale his business and hence his profit margins will be extremely low or (iii) he does not know how to grow his business. Good businesses require tight-knitted small teams and great business demands a vast number of good and strong teams. This is one problem I see with single inventors. If I keep trying to help them and gather people around them and they still do nothing, this demonstrates that they just cannot handle people. If you are still not convinced by my reasoning, here is a story which I can share with you. Years back when I was in Cambridge, a brilliant German inventor I know approached a friend of mine from the United States to do business development. They formed a startup and I thought that the technology was fantastic to make the next Google. This is what exactly happened. One day, the inventor came to me and asked me about business models in my area of specialisation. I was baf Put That Email Aside Until You Calm Down! ady to reject them.If we lived in a perfect world, business would be business.It wouldn’t be tainted with destructive competition and the petty conflicts that are so prevalent in everyday transactions. But, as you know, we’re far from that ideal.We have to handle defensive people, who make us defensive, and then who call us, defensive! When we feel burdened by someone’s ego, we should to try to ignore the weight of it.There is one, simple technique that has been working for me: waiting for a short period to respond to the communications of difficult or uninformed people.Let me give you an example.I was approached to deliver a speech by a reputable organization that pays its speakers a laughable amount for their professional services. This figure is 1. One man show is bound to fail. Despite how much we tell everyone that a team is important, some Singaporeans are still doing that. Usually when an entrepreneur tells me that he runs a one man show, three possibilities come to my mind: (i) he cannot inspire people to work with him, (ii) he cannot scale his business and hence his profit margins will be extremely low or (iii) he does not know how to grow his business. Good businesses require tight-knitted small teams and great business demands a vast number of good and strong teams. This is one problem I see with single inventors. If I keep trying to help them and gather people around them and they still do nothing, this demonstrates that they just cannot handle people. If you are still not convinced by my reasoning, here is a story which I can share with you. Years back when I was in Cambridge, a brilliant German inventor I know approached a friend of mine from the United States to do business development. They formed a startup and I thought that the technology was fantastic to make the next Google. This is what exactly happened. One day, the inventor came to me and asked me about business models in my area of specialisation. I was baf The Etiquette of Introductions he does not know how to grow his business. Good businesses require tight-knitted small teams and great business demands a vast number of good and strong teams. This is one problem I see with single inventors. If I keep trying to help them and gather people around them and they still do nothing, this demonstrates that they just cannot handle people. If you are still not convinced by my reasoning, here is a story which I can share with you.First impressions count. And there’s no better way to start off on a positive note than to orchestrate a smooth, genial exchange of introduction. Follow these etiquette tips when approaching someone for the first time:Watch your timing. Establish your presence in a small group before you introduce yourself. Make eye contact with each individual first. You don’t want to appear as if you’re “crashing” a conversation.Higher-ups extend the first hand. Chivalry may not be dead, but it’s dying. It used to be considered proper for a man to wait for a woman to extend her hand before shaking it. Today, the individual who carries the more important job title or authority level initiates a handshake.Stand and shake. Never remain seated when you’re introdu Years back when I was in Cambridge, a brilliant German inventor I know approached a friend of mine from the United States to do business development. They formed a startup and I thought that the technology was fantastic to make the next Google. This is what exactly happened. One day, the inventor came to me and asked me about business models in my area of specialisation. I was baf Whataburger Restaurants Enlists Intra-Focus for Marketing Strategy and Services hich I can share with you.Jacksonville, FL – February 23, 2007Intra-Focus, a marketing solutions company in Georgetown, Texas, today announces that Whataburger restaurants in Jacksonville, Florida have enlisted the company as their agency of record for store marketing services. The contract with JWB Ventures, which owns nine Whataburger locations throughout Northeast Florida and Southeast Georgia, includes overall promotional strategy, as well as traditional and internet marketing services.Founded in Corpus Christi, Texas in 1950, Whataburger restaurants have earned a reputation for bigger, better burgers that are made to order. With a strong focus on personalized customer service, 24-hour operation, and literally thousands of possible toppings (36,864 combinations, Years back when I was in Cambridge, a brilliant German inventor I know approached a friend of mine from the United States to do business development. They formed a startup and I thought that the technology was fantastic to make the next Google. This is what exactly happened. One day, the inventor came to me and asked me about business models in my area of specialisation. I was baffled and told him that I was no expert of his industry. Then he continued to ask me what book to read about this. I told him to look up a few references. In the end, I realized that he did not trust my friend at all about business models. For every subject from financials to writing business plans, he had read every book. However, in the end, the business failed horribly. Luckily, my American friend did not suffer badly from the experience. Within seconds he quit the venture, a well-respected serial entrepreneur (and business angel who have done numerous technology startups and sold them to high bidders) in the Cambridge cluster called him and offered him a CEO job for the new startup. The moral of the story is trust which is cardinal to some of our Asian cultures. Remember, you cannot be the CEO, the accountant, the business development director, the public relations and the inventor all at one time. It’s impossible to work like that. So, if you want to convince us, show us if you have a team of two at least, where the other person possess complementary skills to what you don’t have. 2. Derivatives vs Imitations Some companies successfully did it through imitating what a successful big company do. For example, Baidu, the Chinese search engine took wholesale from Google. However, that can work if you can harness a domestic market as big as China, India or Brazil. Some founders try to do this in Singapore and find that their markets are so limited that it amounts nothing at all. As a matter of fact, Baidu is not really an imitation, but a derivative of Google operating in a niche market, namely the customers all writ
HTTP = HTML link (for blogs, profiles,phorums):
Related Articles:Personal Brand Statement - Wordless Expression of Idea Low Overhead Business: Big Business Low Cost
|