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  • Casual Articles - Freelance Copywriter Secrets: How To Sell Discounted Dollars

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    gainst a marketing book understands the importance of selling value, which means to demonstrate how t
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    Could you sell dollar bills for 75 cents each? Of course you could, but it’s not that easy to sell your products or services, is it?

    Well maybe it is. Let me introduce you (or more likely, re-introduce you) to Return-On-Investment (ROI) selling. Once you master this approach to your copywriting, everything you sell will be dollar bills at a discount price.

    Anyone who has even brushed up against a marketing book understands the importance of selling value, which means to demonstrate how th

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    our products or services, is it?

    Well maybe it is. Let me introduce you (or more likely, re-introduce you) to Return-On-Investment (ROI) selling. Once you master this approach to your copywriting, everything you sell will be dollar bills at a discount price.

    Anyone who has even brushed up against a marketing book understands the importance of selling value, which means to demonstrate how t

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    roduce you) to Return-On-Investment (ROI) selling. Once you master this approach to your copywriting, everything you sell will be dollar bills at a discount price.

    Anyone who has even brushed up against a marketing book understands the importance of selling value, which means to demonstrate how t

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    , everything you sell will be dollar bills at a discount price.

    Anyone who has even brushed up against a marketing book understands the importance of selling value, which means to demonstrate how t

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    gainst a marketing book understands the importance of selling value, which means to demonstrate how the merits of your produce outweigh the price you are selling it for.

    But pardon me if this sounds too fuzzy. I don’t believe this kind of value selling means much to the average person who reads our ads, websites or sales letters.

    A much better way has been articulated by Jeffrey J. Fox in his wonderful book, How To Be A Marketing Superstar. In this book, Fox uses the phrase, “dollar

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