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    Team Building - 7 Steps to Success
    "We are going to build a team". Replace the word "team" with the word "house" - or any other noun that can be built and will take more than just a few minutes - and most sensible people will want to adopt a structured approach.Plans will be drawn up and approved. People will receive copies of the plan and efforts will be made to ensure everyone understands it. Progress will be monitored against the plan. Lessons will be learned along the way that will be used to improve the next phase. Anything less will lead at best to mediocrity and underachievement.So why is team building so often treated in an ad hoc manner? You wouldn't take bricks and mortar out, show them a good time and expect them to rearrange themselves into something better just because they had a nice break. So why expect a group of people to do any better?The only answer to that question with any merit is that bricks can't think and people can. Which sounds like management by abdication. Or perhaps management by trusting to luck. It certainly doesn't sound like a structured approach.So if taking people off for some fun is not team building - what is it?Traditional away day options are team bonding exercises - and that is different. Take a group quad-biking,
    the way they were combined that makes the outcome unique. Copyrights exist to protect innovators in our society. Without such protection, there would be little incentive to come up with new ideas, knowing that they could be snatched away the moment they became public.

    This was an experience I had a while back. Two women who had learned to paint on rocks using instructions from my books, and who had previously written fan mail thanking me for introducing them to the art form, were offered the chance to write their own book on rock painting by a large and well-known publisher. The first I learned of their book was seeing the cover image posted on Amazon about 6 months before the scheduled publication date. I was immediately alarmed because the images on the cover bore a striking resemblance to projects from my books. My unease grew as I read more about the content of the book. Fully three quarters of the projects were ones I had previously published.

    A few years before, one of the putative authors had posted stepped out photos she had taken based on the instructions from my books, offering them as ‘free l

    How to Write a Book in Just 3-30 Days Even If You Can't Type
    Do you have a book in you?Well, I feel that everybody has a book in them. It’s just a matter of when you’re going to write it.Do you have experience or expertise in some particular area? What about all your work/career experience, personal relationships, spiritual searching and studies, all the knowledge, all your life experience, the things that have helped you in life?Perhaps you’re a computer programmer, you’re a single parent, you’ve been in sales, you know how to open a restaurant or a hairdressing salon. You know what NOT to do in relationships etc which mean you know what to do J! Right? Well, I feel that everybody has a book in them everyone has a story to tell or an experience to help people.Perhaps you have a how-to book in you or it could be an audio program or video/DVD. It’s such an AWESOME way to help yourself have PR for your life’s work and/or business. Also having written a book will bring you 110% more credibility in the marketplace. So let’s begin ……………How do we write a book Michele????This process I am about to share with you is so simple and so much fun. My friend Wilma McIntyre and I wrote “Conversations on Money, Sex and Spirituality in just 3 days using my method. I have been using this meth
    Remember when you were a kid and someone called you a ‘copy cat’? Those are fighting words! Nobody likes to be accused to stealing someone else’s work.

    For adults, being a copy cat can be far worse than any school yard insult. Recent incidents of well publicized plagiarism illustrate that being caught using someone else’s words goes far beyond name calling. It can be a serious and actionable offense.

    There is a great deal of misconception surrounding the use of copyrights. Electronic media and new innovations in digitizing information make it so easy to ‘borrow’ other people’s work, and sometimes the internet can seem like the lawless wild west of yesteryear. Anyone can download a photo or other image or copy and paste someone else’s words, and that very accessibility may make it seem that anything online is there free for the taking.

    Similarly, scanners make it a cinch to reproduce pages from a book. A few weeks ago, I was alerted by a fan to the fact that someone on Ebay was attempting to sell a poorly reproduced copy of one of my books. Obviously the seller did not think they were doing anything wrong. I am no lawyer, but as an author with nine books to my name, I have had plenty of experience with copyright infringement. Almost always, the people involved did not fully comprehend that what they were doing was not acceptable behavior.

    “Can’t I use someone else’s design as long as I change a certain percent of it?” is one question I have heard. Sometimes the percentage cited is a mere 10%, sometimes it is 30%. My response is that unless you change enough so that the creator doesn’t recognize it as being a variation of their work, it doesn’t matter what percentage you change. I guarantee that if you took Mickey Mouse and changed his name to Nicky, resized his ears and changed him from black to gray, if you tried to do anything commercial with your mouse, you would still be very likely to get a call from the legal department at Disney asking you to cease and desist. Wait, you may be thinking. does that mean that no one else can use mice in their art? Not at all. There are many ways to render mice, both realistically and as stylized images. But you must strive to create your own image and not take a shortcut by borrowing from someone else’s vision.

    Another issue seems to stem from the belief that if you have published a book of instructions, the very act of publication means that you have forfeited the rights to your material. I write instructional books on transforming rocks into all kinds of artwork. I include stepped out instructions and photos that help people create their own versions of my designs. I encourage people to copy my designs until they have enough confidence to come up with their own original work, and I have no problem with readers painting and selling rocks that are created with the help of my instructions. I can’t count the number of times I have viewed someone’s web pages and seen variations of my designs proudly displayed as being ‘original’. Yes, the rock used was unique, and there are usually differences in the quality of the work or the details. But I recognize pieces created with the help of my work as easily as a mother can pick out her children on a crowded playground. I never object to fans who want to call their rock art ‘original’, though, because there is no harm in their claim.

    However, just because I allow my designs to be copied, it does not mean that it is ok to copy my books as well! I liken it to a skilled and inventive cook who comes up with some unusual and wonderful recipes that prove so popular that she writes a cookbook featuring them. Readers are encouraged to replicate the recipes to serve to family and friends. They could even open a restaurant and feature those same recipes in their menu (although it would be good to acknowledge where the recipes came from). But if a fan decided that she loved the recipes so much that she wanted to write her own cookbook featuring those same recipes, or maybe ones nearly the same, that would cross the line. Even small changes in the ingredients or minor adjustments in the instructions would not be enough to establish the borrowed recipes as being new and unique creations. Publishing a book based cloned recipes would, in effect, force the original author to compete against her own work in the marketplace.

    “But wait,” an infringer might protest, “the ingredients used are common ones that anyone can use.” That is true. But it is the way they were combined that makes the outcome unique. Copyrights exist to protect innovators in our society. Without such protection, there would be little incentive to come up with new ideas, knowing that they could be snatched away the moment they became public.

    This was an experience I had a while back. Two women who had learned to paint on rocks using instructions from my books, and who had previously written fan mail thanking me for introducing them to the art form, were offered the chance to write their own book on rock painting by a large and well-known publisher. The first I learned of their book was seeing the cover image posted on Amazon about 6 months before the scheduled publication date. I was immediately alarmed because the images on the cover bore a striking resemblance to projects from my books. My unease grew as I read more about the content of the book. Fully three quarters of the projects were ones I had previously published.

    A few years before, one of the putative authors had posted stepped out photos she had taken based on the instructions from my books, offering them as ‘free le

    4 Steps to Advance in Search Engine Optimization
    Search engine optimization is an effective way of improving traffic to your web site. Search engine optimization makes your web site compatible with the search engines and allows the search engines to search your web sites easily. Here are four ways to advance in search engine optimization.The first and the foremost way to advance in search engine optimization is research the keywords that best describe the products and services that you deal with. It is important that you pick the right keywords that describe your products and also the keywords that are used by maximum people to search your products. Test your keywords by searching your page for various keywords on the search engines. Modify your keywords accordingly.The second way is to make your web site content rich in keywords. The search engines easily search keyword rich content and result in good ranking of your web site on the search engine results page.The third way is to use the keywords and key phrases not only in your content but also in the title tags and the Meta tags of your web pages.The fourth way to advance in search engine optimization is to submit your web site to various search engines. This will help a lot in improving your rank in the search engine result
    wrong. I am no lawyer, but as an author with nine books to my name, I have had plenty of experience with copyright infringement. Almost always, the people involved did not fully comprehend that what they were doing was not acceptable behavior.

    “Can’t I use someone else’s design as long as I change a certain percent of it?” is one question I have heard. Sometimes the percentage cited is a mere 10%, sometimes it is 30%. My response is that unless you change enough so that the creator doesn’t recognize it as being a variation of their work, it doesn’t matter what percentage you change. I guarantee that if you took Mickey Mouse and changed his name to Nicky, resized his ears and changed him from black to gray, if you tried to do anything commercial with your mouse, you would still be very likely to get a call from the legal department at Disney asking you to cease and desist. Wait, you may be thinking. does that mean that no one else can use mice in their art? Not at all. There are many ways to render mice, both realistically and as stylized images. But you must strive to create your own image and not take a shortcut by borrowing from someone else’s vision.

    Another issue seems to stem from the belief that if you have published a book of instructions, the very act of publication means that you have forfeited the rights to your material. I write instructional books on transforming rocks into all kinds of artwork. I include stepped out instructions and photos that help people create their own versions of my designs. I encourage people to copy my designs until they have enough confidence to come up with their own original work, and I have no problem with readers painting and selling rocks that are created with the help of my instructions. I can’t count the number of times I have viewed someone’s web pages and seen variations of my designs proudly displayed as being ‘original’. Yes, the rock used was unique, and there are usually differences in the quality of the work or the details. But I recognize pieces created with the help of my work as easily as a mother can pick out her children on a crowded playground. I never object to fans who want to call their rock art ‘original’, though, because there is no harm in their claim.

    However, just because I allow my designs to be copied, it does not mean that it is ok to copy my books as well! I liken it to a skilled and inventive cook who comes up with some unusual and wonderful recipes that prove so popular that she writes a cookbook featuring them. Readers are encouraged to replicate the recipes to serve to family and friends. They could even open a restaurant and feature those same recipes in their menu (although it would be good to acknowledge where the recipes came from). But if a fan decided that she loved the recipes so much that she wanted to write her own cookbook featuring those same recipes, or maybe ones nearly the same, that would cross the line. Even small changes in the ingredients or minor adjustments in the instructions would not be enough to establish the borrowed recipes as being new and unique creations. Publishing a book based cloned recipes would, in effect, force the original author to compete against her own work in the marketplace.

    “But wait,” an infringer might protest, “the ingredients used are common ones that anyone can use.” That is true. But it is the way they were combined that makes the outcome unique. Copyrights exist to protect innovators in our society. Without such protection, there would be little incentive to come up with new ideas, knowing that they could be snatched away the moment they became public.

    This was an experience I had a while back. Two women who had learned to paint on rocks using instructions from my books, and who had previously written fan mail thanking me for introducing them to the art form, were offered the chance to write their own book on rock painting by a large and well-known publisher. The first I learned of their book was seeing the cover image posted on Amazon about 6 months before the scheduled publication date. I was immediately alarmed because the images on the cover bore a striking resemblance to projects from my books. My unease grew as I read more about the content of the book. Fully three quarters of the projects were ones I had previously published.

    A few years before, one of the putative authors had posted stepped out photos she had taken based on the instructions from my books, offering them as ‘free l

    The Barf Factor
    During a recent presentation we were discussing the importance of being able to deliver a clear, concise message when you first meet with a prospect and we agreed that a quick, thirty second introduction would be an effective approach. A participant challenged me, saying that an introduction of this nature sounded canned and rehearsed. As he recited his opening message, I fully agreed with him—it did sound canned. Not to mention extremely difficult to understand.Unfortunately, he made one of the fatal mistakes that many sales people make when they first introduce themselves to a potential customer or client. The mistake is to barf on them. Not figuratively of course. But verbally. - Too many sales people mistakenly believe that they should open their conversation with a background and history of their company. Or, a complete description of their products, services, or solutions. It’s seems like they can’t control what comes out of their mouth once they open it. They puke. They barf. They spew all over themselves.A great opening message or introduction follows a few key criteria.-It focuses on the other person.-It conveys how you help your clients and customers.-It is easy to understand.-It does not contain an exc
    cut by borrowing from someone else’s vision.

    Another issue seems to stem from the belief that if you have published a book of instructions, the very act of publication means that you have forfeited the rights to your material. I write instructional books on transforming rocks into all kinds of artwork. I include stepped out instructions and photos that help people create their own versions of my designs. I encourage people to copy my designs until they have enough confidence to come up with their own original work, and I have no problem with readers painting and selling rocks that are created with the help of my instructions. I can’t count the number of times I have viewed someone’s web pages and seen variations of my designs proudly displayed as being ‘original’. Yes, the rock used was unique, and there are usually differences in the quality of the work or the details. But I recognize pieces created with the help of my work as easily as a mother can pick out her children on a crowded playground. I never object to fans who want to call their rock art ‘original’, though, because there is no harm in their claim.

    However, just because I allow my designs to be copied, it does not mean that it is ok to copy my books as well! I liken it to a skilled and inventive cook who comes up with some unusual and wonderful recipes that prove so popular that she writes a cookbook featuring them. Readers are encouraged to replicate the recipes to serve to family and friends. They could even open a restaurant and feature those same recipes in their menu (although it would be good to acknowledge where the recipes came from). But if a fan decided that she loved the recipes so much that she wanted to write her own cookbook featuring those same recipes, or maybe ones nearly the same, that would cross the line. Even small changes in the ingredients or minor adjustments in the instructions would not be enough to establish the borrowed recipes as being new and unique creations. Publishing a book based cloned recipes would, in effect, force the original author to compete against her own work in the marketplace.

    “But wait,” an infringer might protest, “the ingredients used are common ones that anyone can use.” That is true. But it is the way they were combined that makes the outcome unique. Copyrights exist to protect innovators in our society. Without such protection, there would be little incentive to come up with new ideas, knowing that they could be snatched away the moment they became public.

    This was an experience I had a while back. Two women who had learned to paint on rocks using instructions from my books, and who had previously written fan mail thanking me for introducing them to the art form, were offered the chance to write their own book on rock painting by a large and well-known publisher. The first I learned of their book was seeing the cover image posted on Amazon about 6 months before the scheduled publication date. I was immediately alarmed because the images on the cover bore a striking resemblance to projects from my books. My unease grew as I read more about the content of the book. Fully three quarters of the projects were ones I had previously published.

    A few years before, one of the putative authors had posted stepped out photos she had taken based on the instructions from my books, offering them as ‘free l

    Importance of Branding - What's in a Name?
    Branding is perhaps the most important facet of any business--beyond product, distribution, pricing, or location. A company's brand is its definition in the world, the name that identifies it to itself and the marketplace. A model may be beautiful, but without a name, she's just "that girl in that picture." Where would Norma Jean be without Marilyn Monroe, or who would imagine Coca-Cola as just a soft-drink manufacturer? A brand provides a concrete descriptor to customers and competitors alike, a name for a product or service to distinguish it from anything else. Bob may run a hobby shop, but trying to advertise as "The hobby shop a guy named Bob runs down the street a ways" is financial suicide. Each customer will have to describe the shop, who Bob is, and what the shop does every time someone asks about it.This makes the process of recommending a good hobby shop too much work for the average customer, and far too much work for a user looking for hobby shops on the Internet. A customer looking up Bob's hobby shop will have an easier time of it if he or she knows to refer to it as "Bob's House of Hobbies," and the customer can then refer others to Bob's hobby shop by name, increasing the potential advertising exponentially.Developing a

    However, just because I allow my designs to be copied, it does not mean that it is ok to copy my books as well! I liken it to a skilled and inventive cook who comes up with some unusual and wonderful recipes that prove so popular that she writes a cookbook featuring them. Readers are encouraged to replicate the recipes to serve to family and friends. They could even open a restaurant and feature those same recipes in their menu (although it would be good to acknowledge where the recipes came from). But if a fan decided that she loved the recipes so much that she wanted to write her own cookbook featuring those same recipes, or maybe ones nearly the same, that would cross the line. Even small changes in the ingredients or minor adjustments in the instructions would not be enough to establish the borrowed recipes as being new and unique creations. Publishing a book based cloned recipes would, in effect, force the original author to compete against her own work in the marketplace.

    “But wait,” an infringer might protest, “the ingredients used are common ones that anyone can use.” That is true. But it is the way they were combined that makes the outcome unique. Copyrights exist to protect innovators in our society. Without such protection, there would be little incentive to come up with new ideas, knowing that they could be snatched away the moment they became public.

    This was an experience I had a while back. Two women who had learned to paint on rocks using instructions from my books, and who had previously written fan mail thanking me for introducing them to the art form, were offered the chance to write their own book on rock painting by a large and well-known publisher. The first I learned of their book was seeing the cover image posted on Amazon about 6 months before the scheduled publication date. I was immediately alarmed because the images on the cover bore a striking resemblance to projects from my books. My unease grew as I read more about the content of the book. Fully three quarters of the projects were ones I had previously published.

    A few years before, one of the putative authors had posted stepped out photos she had taken based on the instructions from my books, offering them as ‘free l

    Statistics Can Be Our Friend
    Every day the media is full of all kind of statistics and whether they are useful or not is up to each individual. When used properly, statistics can help investors make more informed decisions.The reasons why statistics are important are as follows:·Economic statistics keep track of the economy. They explain whether the economy is in an expansion, a recession, a sideways or cyclical motion.·By monitoring the status of the economy, statistics provide governments with information on what sort of policies can be used to fix whatever problems the economy may be having.However, as we all know, there’s no guarantee that the state will sctually fix any problem.·Statistics provide investors with information that can be useful to make market related investment decisions, i.e. when to buy or sell shares or other securities.Some of the most commonly reported statistics are:Stock Market Indices:World-wide investors look at the Dow Jones Industrial Average as an indicator of stock market trends since this index is considered the largest and most important one. No wonder! About 60% of all financial activities in the world either take place in the United States or go via the USA.The Dow is an index of the stock p
    the way they were combined that makes the outcome unique. Copyrights exist to protect innovators in our society. Without such protection, there would be little incentive to come up with new ideas, knowing that they could be snatched away the moment they became public.

    This was an experience I had a while back. Two women who had learned to paint on rocks using instructions from my books, and who had previously written fan mail thanking me for introducing them to the art form, were offered the chance to write their own book on rock painting by a large and well-known publisher. The first I learned of their book was seeing the cover image posted on Amazon about 6 months before the scheduled publication date. I was immediately alarmed because the images on the cover bore a striking resemblance to projects from my books. My unease grew as I read more about the content of the book. Fully three quarters of the projects were ones I had previously published.

    A few years before, one of the putative authors had posted stepped out photos she had taken based on the instructions from my books, offering them as ‘free lessons’ on her website. At the time, I contacted her to gently explain that even through she had taken her own photos, the fact that she was using my designs and much of my instruction meant that she was infringing on my copyrights. She apologized and removed much (but not quite all) the offending material, and I decided not to make anything more of the incident.

    But seeing that she was now purporting to be the co-author of how-to instruction for projects so similar to mine, I could only assume that were I to read the text, I would find many of my own words and phrases, descriptions and instructions replicated as well. I immediately printed out pages from the websites both women had posted, where they mentioned how my books had introduced them to this art. I also printed out the free instructions that had remained in place, to show that the person who posted them seemed not to grasp the concept of copyrighted material. I sent the material to my publisher, who in turn, sent it, along with copies of all my books, to the publisher of this forthcoming book.

    The wheels turned slowly, but after almost four months, I was relieved to hear that the publisher in question had reviewed the materials, comparing my books to the work submitted by their authors, and had come to the conclusion that there did, indeed, appear to be issues of infringement and possible instances of plagiarism involved.

    The book was withdrawn before publication (although the listing still appears on Amazon as of the date of this writing, some nine months after it was cancelled.) There followed a brief dust-up where upon the two authors who were required to return their advances complained bitterly on-line about having been bullied by me and my publisher, and ultimately being denied the right to become authors themselves. Both have since turned to selling their not-so-unique designs on-line as electronic downloads.

    I wish I could say that this is the only instance of seeing my original work published by others. One how-to author has borrowed so heavily from my original projects that I find myself looking for my name on her dedications page. By avoiding stepped out instructions, she’s managed to keep from being too blatant, but I am tempted to write and ask that she at least change the colors she uses so as to make her duplicating of my projects a bit less obvious! There are so many colors available that you might think she could choose to paint her rock car something other than the purple I painted mine, and her lizard could just as easily have been brown or tan rather than making it green as my original version was!

    The weird thing is, and this is what makes the whole issue seem so confusing, ideas can’t be copyrighted. Merely thinking up something is not enough to make it yours. It is only when you convert your original idea into some concrete form; a manuscript, a painting, a film, melody, or photograph, that you have something that you can claim as your intellectual property. Even then, your rights are limited.

    An example of this was the failed lawsuit brought by several authors again Dan Brown and his blockbuster novel, The DaVinci Code. The claimants asserted that they had already written a novel in which they imagined that Jesus had not died on the cross but had instead lived to marry and father children. The court said, “No, the mere concept of a novel can’t be copyrighted. Only if they had been able to show that Mr. Brown had appropriated actual chunks of text from their work would they have had grounds to claim infringement.

    While the internet has made it easier than ever before for people to make illegal use of the work of others, the flip side is that it is also easier than ever before for the rightful owners of purloined materials to discover the theft and bring the perpetrators to justice. I might never have known about the lady who was printing out copies of my book pages to resell if she had not decided to market them on-line! I certainly would not have known about the forthcoming copycat book in time to alert the publisher prior to printing without the help of the internet.

    The message, then, is that we are all ultimately accountable for the choices that we make, including the choice to use of what rightfully belongs to others. There is an endless supply of new and exciting ideas out there for each of us to discover and develop. Strive to be an innovator, not an imitator, and you just may discover how truly talented you are!

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