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    Business Plan
    A business plan can make or break your hope and dreams of having a business. If everyone knew how to write a business plan, then everyone would have their on business and be their own boss. In this article I will give you every thing you need in your business plan to be taken seriously by the biggest and best corporations and companies in the United States.The first thing you will need is an executive summary. In your executive summary you will put why your company is needed, and what type of services are offered. You must have a board. Then you will put your board members' names and their schooling, and work history. You will also need to identify in what type of location you would place your business. For example, would you want to be in a
    let the customer know that you will get them their product or service beyond the time that you know you can actually make it happen. When they receive it early, they will be pleasantly surprised, and will tell the world how wonderful and quick you are!

    6. People want you to help them…they don’t want to be sold.

    Hey folks…people do not like pushy people. Your job as a business owner is to continue to add value to the lives of your clients without pushing a new product, service, or extra fee on them before they are ready. The bottom line: Don’t be a pushy pest! It will drive folks away in a heartbeat.

    7. People want to hear you say “Yes, I can do that.”

    People don’t w

    Starbucks: Please Don't
    There they go again. Starbucks Corp. is on a mission to boost sales of glittery snow globes and other non-coffee items.Been there, done that, and not very well.I joined Starbucks in the mid-'90s, left to start my consultancy in the late '90s, but remain a committed believer in the brand and its core purpose. In other words, I am a faithful Starbuckian, whose duty it always will be to love the Company and to speak out when I think it is going astray.Starbucks, to me, is a brand that should be emulated by anyone wanting to build a business the right way. But even the greatest companies get off coarse occasionally, and for Starbucks merchandise sales seems to be its recurring Achilles' heel.Without going into all
    According to customer service studies by marketing gurus of the world, here are the following qualities, which must be present in your life and your business in order to develop raving fan customers who are not just satisfied but completely loyal to you over the long haul.

    1. People want you to show an interest in their lives.

    You not only know about their business, you know about their families, the hobbies they enjoy, and their life experiences. You know when they have had a win or a wow in their business, the birth of a new child, or a milestone celebration around the corner.

    2. People want you to be quick!

    People want their products and services yesterday, not tomorrow or 3 - 4 days down the road. In today’s fast paced world, if you take more than 24 hours to respond to a request from a client, there is a very likely chance that he/she will find someone else to take your place. These are no longer the days of the Pony Express. These are the days of overnight service by Fed Ex, Palm Pilots that call personal messaging systems, high speed internet connections, and fax machines galore. Be quick and be energetic, or you will fall behind in a flash.

    3. People want you to be very available.

    People are tired of automated message machines or the words “Press 1 for Bob Smith, press 2 for customer service, press 3 if you speak Spanish…press 4 if you want to hire another company!” There is very little excuse for not being available. Provide your customers with your business phone, mobile phone, fax machine, e-mail address, and your physical mailing address. If you live alone, work out of your home and don’t want to share your home office address, then get a P.O. Box. Your customers want to know that they can reach you when there is a problem or a concern with their product or service.

    4. People want a friendly voice and a warm smile.

    The first rule of customer service when you meet any person or when you answer the phone is to grin from ear to ear. If you are not smiling, this will come across over the phone and will definitely be seen and noticed in public, so get busy being happy when you are out and about and when you are engaging in a phone conversation. If you have a virtual company, put a fun photograph or a 5 x 7 card on your desk that says “Smile…Today is a great day.”

    5. People would rather you under promise and over deliver.

    Customers never forget a mistake or your delaying their product or service. If you promise something on Friday, and you deliver it the next Tuesday, they will tell the world about you…in reverse referral. They will tell the whole city that you were late, and there won’t be one thing you can do to reverse the negative publicity around your delay. Do not make promises that you cannot fulfill. Llet the customer know that you will get them their product or service beyond the time that you know you can actually make it happen. When they receive it early, they will be pleasantly surprised, and will tell the world how wonderful and quick you are!

    6. People want you to help them…they don’t want to be sold.

    Hey folks…people do not like pushy people. Your job as a business owner is to continue to add value to the lives of your clients without pushing a new product, service, or extra fee on them before they are ready. The bottom line: Don’t be a pushy pest! It will drive folks away in a heartbeat.

    7. People want to hear you say “Yes, I can do that.”

    People don’t wa

    The Evolution of Magazine
    Magazine has come a long way since it started being published in the US less than three centuries ago. Even Benjamin Franklin published one himself.But published magazines then only lasted for a few months. This is because publishers are limited geographically and the cost of magazine printing could be quite expensive. A few people could afford getting a subscription. And the target of the publishers were the “educated class” because most magazines before were about education and life enhancement.More than five decades after the magazines were introduced, mass circulation was made possible. Magazines which before can only be purchased by the buying elite, is now available for the working class as well. And the subject matter was shifted mostl
    ow or 3 - 4 days down the road. In today’s fast paced world, if you take more than 24 hours to respond to a request from a client, there is a very likely chance that he/she will find someone else to take your place. These are no longer the days of the Pony Express. These are the days of overnight service by Fed Ex, Palm Pilots that call personal messaging systems, high speed internet connections, and fax machines galore. Be quick and be energetic, or you will fall behind in a flash.

    3. People want you to be very available.

    People are tired of automated message machines or the words “Press 1 for Bob Smith, press 2 for customer service, press 3 if you speak Spanish…press 4 if you want to hire another company!” There is very little excuse for not being available. Provide your customers with your business phone, mobile phone, fax machine, e-mail address, and your physical mailing address. If you live alone, work out of your home and don’t want to share your home office address, then get a P.O. Box. Your customers want to know that they can reach you when there is a problem or a concern with their product or service.

    4. People want a friendly voice and a warm smile.

    The first rule of customer service when you meet any person or when you answer the phone is to grin from ear to ear. If you are not smiling, this will come across over the phone and will definitely be seen and noticed in public, so get busy being happy when you are out and about and when you are engaging in a phone conversation. If you have a virtual company, put a fun photograph or a 5 x 7 card on your desk that says “Smile…Today is a great day.”

    5. People would rather you under promise and over deliver.

    Customers never forget a mistake or your delaying their product or service. If you promise something on Friday, and you deliver it the next Tuesday, they will tell the world about you…in reverse referral. They will tell the whole city that you were late, and there won’t be one thing you can do to reverse the negative publicity around your delay. Do not make promises that you cannot fulfill. Llet the customer know that you will get them their product or service beyond the time that you know you can actually make it happen. When they receive it early, they will be pleasantly surprised, and will tell the world how wonderful and quick you are!

    6. People want you to help them…they don’t want to be sold.

    Hey folks…people do not like pushy people. Your job as a business owner is to continue to add value to the lives of your clients without pushing a new product, service, or extra fee on them before they are ready. The bottom line: Don’t be a pushy pest! It will drive folks away in a heartbeat.

    7. People want to hear you say “Yes, I can do that.”

    People don’t w

    How to Transform Your Voicemail into an Effective Medium of Communication
    “Hi this is Randy. Leave me a message after the beep and I’ll get back to you as soon as possible. Thanks and have a great day.”Garbage.This is an example of a typical outgoing message that makes callers feel like they really are talking to a machine. Now, we’ve all heard this cookie cutter message about a zillion times, but honestly – it hurts me more with every call.This doesn’t make a voicemail message bad. It simply means that the voicemail is not totally leveraged. So, for the sake of your callers and my ears, I want to share six techniques that will transform boring, robotic voicemail into an engaging, fun and personable medium of communication.Noise Have you ever left a message on someone’s voicemail who
    re another company!” There is very little excuse for not being available. Provide your customers with your business phone, mobile phone, fax machine, e-mail address, and your physical mailing address. If you live alone, work out of your home and don’t want to share your home office address, then get a P.O. Box. Your customers want to know that they can reach you when there is a problem or a concern with their product or service.

    4. People want a friendly voice and a warm smile.

    The first rule of customer service when you meet any person or when you answer the phone is to grin from ear to ear. If you are not smiling, this will come across over the phone and will definitely be seen and noticed in public, so get busy being happy when you are out and about and when you are engaging in a phone conversation. If you have a virtual company, put a fun photograph or a 5 x 7 card on your desk that says “Smile…Today is a great day.”

    5. People would rather you under promise and over deliver.

    Customers never forget a mistake or your delaying their product or service. If you promise something on Friday, and you deliver it the next Tuesday, they will tell the world about you…in reverse referral. They will tell the whole city that you were late, and there won’t be one thing you can do to reverse the negative publicity around your delay. Do not make promises that you cannot fulfill. Llet the customer know that you will get them their product or service beyond the time that you know you can actually make it happen. When they receive it early, they will be pleasantly surprised, and will tell the world how wonderful and quick you are!

    6. People want you to help them…they don’t want to be sold.

    Hey folks…people do not like pushy people. Your job as a business owner is to continue to add value to the lives of your clients without pushing a new product, service, or extra fee on them before they are ready. The bottom line: Don’t be a pushy pest! It will drive folks away in a heartbeat.

    7. People want to hear you say “Yes, I can do that.”

    People don’t w

    The ONLY Type Of Advertising People LOVE!
    Can it be???Is there advertising that people actually love?You bet there is! And you are already very aware of it. The type of advertising I'm referring to is promotional items, also known as advertising specialties. It's anything a company would put their logo and contact information on, and then give away. They are used by many businesses all over the world to help maintain, and increase the amount of business they do with their customers every day.Why do people love it? Because we view the item more as a gift from the giver instead of an advertising tool. Have you ever been handed a logoed scratch pad, coffee mug, pen, coaster, calendar, etc. and then said THANK YOU? Of course you have. We all have.When you accept it, a
    oticed in public, so get busy being happy when you are out and about and when you are engaging in a phone conversation. If you have a virtual company, put a fun photograph or a 5 x 7 card on your desk that says “Smile…Today is a great day.”

    5. People would rather you under promise and over deliver.

    Customers never forget a mistake or your delaying their product or service. If you promise something on Friday, and you deliver it the next Tuesday, they will tell the world about you…in reverse referral. They will tell the whole city that you were late, and there won’t be one thing you can do to reverse the negative publicity around your delay. Do not make promises that you cannot fulfill. Llet the customer know that you will get them their product or service beyond the time that you know you can actually make it happen. When they receive it early, they will be pleasantly surprised, and will tell the world how wonderful and quick you are!

    6. People want you to help them…they don’t want to be sold.

    Hey folks…people do not like pushy people. Your job as a business owner is to continue to add value to the lives of your clients without pushing a new product, service, or extra fee on them before they are ready. The bottom line: Don’t be a pushy pest! It will drive folks away in a heartbeat.

    7. People want to hear you say “Yes, I can do that.”

    People don’t w

    HR Payroll Software
    A major roll of the human resource department is to manage payroll. Relying on your employees to do this by hand costs your company money and resources and is not efficient. Instead of hiring an extra employee to take care of payroll, consider purchasing HR payroll software.Payroll subjects can be complicated and the more employees you have, the more confusing it gets. HR payroll software is designed to eliminate the confusion by helping you keep track of employees electronically. Each employee may require different payroll options. Some get paid more than others. Some waived insurance. Others contribute to the 401K, but some don’t. HR payroll software offers a way for human resources to keep track of everything and insures that everyone gets paid t
    let the customer know that you will get them their product or service beyond the time that you know you can actually make it happen. When they receive it early, they will be pleasantly surprised, and will tell the world how wonderful and quick you are!

    6. People want you to help them…they don’t want to be sold.

    Hey folks…people do not like pushy people. Your job as a business owner is to continue to add value to the lives of your clients without pushing a new product, service, or extra fee on them before they are ready. The bottom line: Don’t be a pushy pest! It will drive folks away in a heartbeat.

    7. People want to hear you say “Yes, I can do that.”

    People don’t want to hear dumb excuses. Customers and clients of today are smart and savvy, and when they call for help, the last thing they want to hear is:

    “That’s not my job.”

    “I can’t answer that, because I don’t know the answer.”

    “Can I put you on hold?”

    “My policy does not allow for that.”

    “I’m sorry...that is the best I can do. I am only human.”

    And the frustration begins to build.

    People don’t want to hear your problems. They want their problems fixed. There is always some sort of solution, even if you cannot fix the problem! You will win points forever with comments like:

    “You are absolutely right. I will get the answer to your problem by the end of the day.”

    “I thank you for your concerns. I am going to incorporate your idea as a way so that it works for us all.”

    “This is Sally Jones. How may I help you today?”

    “I do not provide that service, but I have 15 people on my team who do work with that. May I refer you to one of these men or women?”

    8. People want to know that you are highly trained and skilled.

    Are you continuing your training? Are you working with a coach? If not, your customers will know it in a heartbeat. Your clients want to know that you are on the cutting edge and that you are constantly devoted to the highest level of learning and training made available. To begin with, get the training…incorporate training monthly, then let your clients know what you are learning. You can show your clients how you continue your training through monthly announcements in your newsletter, e-mails about your schedule, and through blogging.

    9. People want you to drop the “nit picking.”

    If you are charging nickels and dimes for added extras such as an additional ten minutes on the phone or for each document you send a client, you will be viewed as “cheap,” and this will leave a bad taste in the mouths of your clients. Remember…these nickel and dime expenses can add value to the lives of your clients and will create walking billboards for your business.

    10. People want to hear the magic words “Thank-you.”

    This is music to a client’s ears. Say it with sincerity, and say it often. Your clients are allowing you to own and operate and business and to earn money doing it, so thank them again and again for what they add to your life.

    © Copyright 2004 by Alicia Smith & Bea Fields

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