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Casual Articles - Customer Service and Marketing that Works
In the ever-growing field of internet marketing, it is not uncommon for successful marketers to utilize or have utilized the skills and expertise of an internet marketing mentor. Why do you need a mentor and what could they possibly offer to help you grow your business.First of all, mentors are guides to help cut through the sometimes-murky water of internet marketing. They are there to help you understand not only
Many emplo
If you’re writing advertisements for your business follow these 23 principles to ensure you get maximum return for your advertising dollar.These 23 advertising ‘rules’ are based on direct response advertising principles from books like ‘Tested Advertising Methods’ by John Caples and ‘Scientific Advertising’ by Claude Hopkins.1. Have you clearly researched and defined your ideal target market?2. Have you written y
The old days of customer service is where you the customer were viewed as valuable and important and you received service from a person and not a machine.
With an emphasis on shareholder wealth and increased profits the shift has been slowly eroding the service ethos of many businesses. This has not gone unnoticed!
Many employ
Banners and posters have been always used as an effective medium of communication and promotion as well. Retractable banner stands are in fact a good medium using which one can promote about some goods or certain events. Promotion about anything whether it is about an event that is being held, a new product which is being launched, some new offers given to customers or simple about the garage sale that you want to put up. There are
The old days of customer service is where you the customer were viewed as valuable and important and you received service from a person and not a machine.
With an emphasis on shareholder wealth and increased profits the shift has been slowly eroding the service ethos of many businesses. This has not gone unnoticed!
Many emplo
Do you spend every waking minute at work? Do you find it difficult to take time out for you? Are you constantly working in a mess?The Small Business OwnerThese people tend to be involved in every aspect of their business from being the bookkeeper, marketer, human resources manager, mediator, customer liaison officer and cleaner.The smaller the business the harder it is for the owner to delegate these functions be
The old days of customer service is where you the customer were viewed as valuable and important and you received service from a person and not a machine.
With an emphasis on shareholder wealth and increased profits the shift has been slowly eroding the service ethos of many businesses. This has not gone unnoticed!
Many emplo
Bend over backwards to stand behind the name and make it known for service and customer focus. Although this seems like common sense, it does not always happen that way. We as humans tend to look in other pastures to see what is greener and sometimes actually move there. I was recently in a training class for a large corporation. This class was teaching their channel partners how to use and install their world class software.T
With an emphasis on shareholder wealth and increased profits the shift has been slowly eroding the service ethos of many businesses. This has not gone unnoticed!
Many emplo
I visited with a client today and during the conversation it became apparent they were having issues with their advertising – print advertising to be precise. They showed me the original advert and told me it cost them a little more than $1,700 to place the ad.When I asked them who created the concept, the copy and the design – the client smiled and said the publisher had included it for free! Free is fabulous in marketing, bu
Many employees in these businesses become disenchanted with the ‘ivory tower’ mentality of management as they issue edicts from afar without employee consultation and finding out what really happens at the shop front.
Off course (sic) looking at the glossy brochures you would see that the business is a committed believer in service excellence but the fact remains it’s not forthcoming.
By way of example take the banks that are closing down branches and s
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