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Casual Articles - Would You Like FRIES with That? Giving Customers What They Love
My corporate career, excluding my VA experience, spans some 25 plus years. I've had government office bosses, travel industry bosses, airline bosses, coachline bosses, hotel bosses, engineering bosses, manufacturing bosses, sales and marketing bosses, human resources bosses, small office bosses, large state and country wide business bosses, editing bosses, medical bosses, magazine bosses and probably some others I can't remember. I've experienced a wide range of personalities wearing the Boss hat, and I've come to this conclusion: If your Boss hates you, you're
Finding the right employee for any job opening can be a challenge to say the least, and this is no truer than in the insurance industry. With considerations ranging from experience and education to their personal skills, the decisions faced by recruiters and employers can be of critical importance.When hiring employees for insurance industry jobs it is important to take many factors into account. Summarized, these factors include:1. Education & Certification 2. Experience 3. Personal SkillsEducation & Certification Obviously one
Nowadays, it's a different store. There are friendly staff, clear signs, lifts, air conditioning, author events, a jazz caf?, a helpful website, the works. It's a pleasure to shop there.
Somewhere along the line, Foyles realised it had to offer FRIES to its customers. French fries? No -- ketchup and grease on the books would be a bad idea. I'm talking about FRIES, the hugely popular business acronym that I've just invented.
F is for Friendliness. The simple act of smiling and being friendly towards customers makes an incredible difference. The world's friendliest man works in MVC, a record shop near where I live. You can't walk out not smiling. (By contrast, I always used to walk out fuming from the local branch of Dixons electrical store. Before it was shut down.) And it's not just people - marketing materials, shop fronts and websites can be friendly or hostile too.
R is for Reassurance. When you invest in a one-off product or service, it really helps to have some sort of reassurance about what you’re getting. For example, one of my favourite business gurus is Robert Middleton, who helps independent professionals to market their business. When you buy his services, you can read testimonials, take advantage o
Posters are a source through which we can communicate something. Posters of all shapes and sizes have been acting as a medium of carrying various kinds of messages. Anybody and everybody can take this resort to convey anything this is in their minds. Posters have been used as a tool by many people around the world to tell other people about their side of the story or simply tell them what is in their mind. In fact, posters are believed to be the earliest form of advertising about a thing, good or service.Larger posters, small posters or medium sized posters a
Nowadays, it's a different store. There are friendly staff, clear signs, lifts, air conditioning, author events, a jazz caf?, a helpful website, the works. It's a pleasure to shop there.
Somewhere along the line, Foyles realised it had to offer FRIES to its customers. French fries? No -- ketchup and grease on the books would be a bad idea. I'm talking about FRIES, the hugely popular business acronym that I've just invented.
F is for Friendliness. The simple act of smiling and being friendly towards customers makes an incredible difference. The world's friendliest man works in MVC, a record shop near where I live. You can't walk out not smiling. (By contrast, I always used to walk out fuming from the local branch of Dixons electrical store. Before it was shut down.) And it's not just people - marketing materials, shop fronts and websites can be friendly or hostile too.
R is for Reassurance. When you invest in a one-off product or service, it really helps to have some sort of reassurance about what you’re getting. For example, one of my favourite business gurus is Robert Middleton, who helps independent professionals to market their business. When you buy his services, you can read testimonials, take advantage o
In a sense, the entrance to SFGT is a window into the person who leads the company, Dudley Fitzpatrick, CEO. Open the big front door of the old town house on Walnut Street and the first thing you notice is three old stone steps. Couldn't they afford new steps? Then you see the second door. It's all glass and through it you see the modern reception room, the classic furniture, the attractive receptionist and the small oriental rug in the center of the beautiful wood floor. "I get it," you think to yourself.When you meet Dudley and chat with him, you really g
F is for Friendliness. The simple act of smiling and being friendly towards customers makes an incredible difference. The world's friendliest man works in MVC, a record shop near where I live. You can't walk out not smiling. (By contrast, I always used to walk out fuming from the local branch of Dixons electrical store. Before it was shut down.) And it's not just people - marketing materials, shop fronts and websites can be friendly or hostile too.
R is for Reassurance. When you invest in a one-off product or service, it really helps to have some sort of reassurance about what you’re getting. For example, one of my favourite business gurus is Robert Middleton, who helps independent professionals to market their business. When you buy his services, you can read testimonials, take advantage o
Checking the Better Business Bureau is good, but checking the person himself is better.Would you be willing to take an extra moment to check the background of your future employee? Who knows, you might discover some criminal past - people aren't always what they seem to be externally.Every serious business owner or employer uses background check services everyday, do you?If you don't then just think of all the news that we constantly hear about how a new nanny was torturing a little kid, or the caregiver who was hitting the old lady... Yes, this
R is for Reassurance. When you invest in a one-off product or service, it really helps to have some sort of reassurance about what you’re getting. For example, one of my favourite business gurus is Robert Middleton, who helps independent professionals to market their business. When you buy his services, you can read testimonials, take advantage o
Business Employees Mentor StudentsBig business is doing something positive about the worrying lack of skills amongst new entries to the job market.Sadly in many instances the education system and parents have failed young people and many of those entering the work force simply do not have the basic skills to get a job. The education system includes many universities and have given graduates the impression that just because they have been to university, they are automatically qualified to get a well-paid job. Often writing, spelling, communication and b
I is for Information. OK, we're all drowning in too much data. (My digital camera came with 13 leaflets!) But helpful and relevant information is always welcome. Buy a book from Harper Collins' Perennial imprint and you may well find a 16-page P.S. section at the back. There might be an author interview, a book-club guide, suggestions for further reading, and so on. Like DVD extras, the quality is variable, but when it works it's great.
E is for Extras. It's nice to get more than you expected. When you sign up for an online bank account with Egg, you get an online money manager, which can keep track of all your accounts - even those with other banks and building societies. It also gives you one point of access to all of them. It's a fantastically useful service which really reinforces the benefit of opening an Egg account in the first place.
S is for Simplicity. Some industries delight in making things complicated for their customers. (Mobile phones come to mind.) Go the other way – make it simple. When I needed a new PC at the start of this year, I read a magazine review of a promising machine made by Evesham. PCs are assembled from many components
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