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Casual Articles - An Open Letter To Weis Markets
Trade Shows And Those Unexpected Challenges forgot my “Weis Store Card.” What? You can’t ring it on a
generic store card like my favorite old store use to do for me? I have to wait in line
at customer service so they can look it up? You can’t even call them on your phone
for me? Oh, you don’t have a phone at your register, do you? Gee that makes it a bit
hard to help customers doesn’t it?Disasters can come out of nowhere. Giant thunderstorms can appear without a moment's notice, knocking out telephone and power lines. A bad dinner at a local restaurant can have a member of your staff flat on their back with food poisoning. Open up your collateral material only to discover that it's not what you packed. How do you compensate for these potential catastrophic situations?Your As I wait for ten minutes in the “Customer Servi Turn Your Ad Copy into a Goldmine! I have discovered that there are many little things that make moving to a new home a rich experience. Simple changes such as finding a new place to get your groceries can be an amazing journey of discovery. This was the case for me when we moved just far enough away from my favorite grocer to require a back up store closer to my new home. Welcome to Weis Markets.Today, more than ever, it is crucial that your ad copy explodes the reader’s curiosity. Are you interested in simple yet powerful ways to improve your ad copy so your readers will rush to action? Invoking a reader’s call to action can be communicated in various effective ways. Great ad copy is more than simply plain conversation; it takes special style. The words must be ordered in such a way tha My welcome to Weis was an unforgettable experience. As I stepped out of my car for that first visit and my foot touched the parking lot it landed in chewing gum. Gum in a parking lot can really happen to any business, but this lot looked grimy. I guess with 157 stores though, that is a “lot” of parking lots to keep up with, and I am sure that Weis is too busy to care about one customer with gum on their shoes. On my first and subsequent visits, I was amazed to find that all but one of the cashiers were bagging or teaching customers how to use the self-service scanning devices at every register forcing any customers not willing to wait for the one and only human cashier to check out their groceries themselves. I even asked a manager about this, but was told they could not find enough employees. I was really curious about the ones that were already working there, but this did not seem to go anywhere with the manager who seemed to have more important things to do than talk to customers. Perhaps I am old fashioned, but having a human at a register is one of the last few services left that I am ready to give up. So, I wait in the long line with the one human who is paid to run the register. Opps, Can you help me? I forgot my “Weis Store Card.” What? You can’t ring it on a generic store card like my favorite old store use to do for me? I have to wait in line at customer service so they can look it up? You can’t even call them on your phone for me? Oh, you don’t have a phone at your register, do you? Gee that makes it a bit hard to help customers doesn’t it? As I wait for ten minutes in the “Customer Servic The Value of Online Catalog Printing e experience. As I stepped out of my car for
that first visit and my foot touched the parking lot it landed in chewing gum. Gum in
a parking lot can really happen to any business, but this lot looked grimy. I guess
with 157 stores though, that is a “lot” of parking lots to keep up with, and I am sure
that Weis is too busy to care about one customer with gum on their shoes.The World Wide Web is the ultimate source for any type of information. In terms of advertising, the internet is getting bigger and bigger with time. The print industry which is connected to advertising has expanded into a bigger marketplace. As a matter of fact catalog printing which used to be in print has been converted into something more accessible, that is, online catalog printing.Cat On my first and subsequent visits, I was amazed to find that all but one of the cashiers were bagging or teaching customers how to use the self-service scanning devices at every register forcing any customers not willing to wait for the one and only human cashier to check out their groceries themselves. I even asked a manager about this, but was told they could not find enough employees. I was really curious about the ones that were already working there, but this did not seem to go anywhere with the manager who seemed to have more important things to do than talk to customers. Perhaps I am old fashioned, but having a human at a register is one of the last few services left that I am ready to give up. So, I wait in the long line with the one human who is paid to run the register. Opps, Can you help me? I forgot my “Weis Store Card.” What? You can’t ring it on a generic store card like my favorite old store use to do for me? I have to wait in line at customer service so they can look it up? You can’t even call them on your phone for me? Oh, you don’t have a phone at your register, do you? Gee that makes it a bit hard to help customers doesn’t it? As I wait for ten minutes in the “Customer Servi Ready or Not -- Strategies for Dealing with the Challenges of Change! equent visits, I was amazed to find that all but one of the
cashiers were bagging or teaching customers how to use the self-service scanning
devices at every register forcing any customers not willing to wait for the one and
only human cashier to check out their groceries themselves. I even asked a manager
about this, but was told they could not find enough employees. I was really curious
about the ones that were already working there, but this did not seem to go
anywhere with the manager who seemed to have more important things to do than
talk to customers. Perhaps I am old fashioned, but having a human at a register is
one of the last few services left that I am ready to give up.Unless you've had your head in the sand you realize that we are living in a changing world, a changing universe, a changing marketplace. Change is everywhere.You can't avoid change. You can't ignore change. You can't prevent change. You just have to live with it!And if you fight change you'll ultimately end up the loser.So how do you deal with change? And if you're a leader, So, I wait in the long line with the one human who is paid to run the register. Opps, Can you help me? I forgot my “Weis Store Card.” What? You can’t ring it on a generic store card like my favorite old store use to do for me? I have to wait in line at customer service so they can look it up? You can’t even call them on your phone for me? Oh, you don’t have a phone at your register, do you? Gee that makes it a bit hard to help customers doesn’t it? As I wait for ten minutes in the “Customer Servi Advertising: Slam Bam vs. Literary Ads ones that were already working there, but this did not seem to go
anywhere with the manager who seemed to have more important things to do than
talk to customers. Perhaps I am old fashioned, but having a human at a register is
one of the last few services left that I am ready to give up.There is another set of options regarding the style of writing ads. With the understanding that there are basically two kinds of ads:1) Direct Response, meaning that you are directing an immediate response,2) Image Enhancing ads, meaning that you are trying to instill an image of irresistibility that will be remembered when they are ready to act o So, I wait in the long line with the one human who is paid to run the register. Opps, Can you help me? I forgot my “Weis Store Card.” What? You can’t ring it on a generic store card like my favorite old store use to do for me? I have to wait in line at customer service so they can look it up? You can’t even call them on your phone for me? Oh, you don’t have a phone at your register, do you? Gee that makes it a bit hard to help customers doesn’t it? As I wait for ten minutes in the “Customer Servi Easy-to-Implement Cover Letter Advice forgot my “Weis Store Card.” What? You can’t ring it on a
generic store card like my favorite old store use to do for me? I have to wait in line
at customer service so they can look it up? You can’t even call them on your phone
for me? Oh, you don’t have a phone at your register, do you? Gee that makes it a bit
hard to help customers doesn’t it?You should put the same effort into your cover letter as you do your resume. By implementing the following easy steps, you will ensure that your cover letter stands out just as much as your resume.Don’t state lies or half-truthsIt is rumored that a large number of applicants lie when applying for a position. For this reason, decision-makers scrutinize information provided in cover l As I wait for ten minutes in the “Customer Service line” staffed by one frazzled employee, who is providing a whole host of services, I realize that 9000 employees is far too many to train and besides they won’t work for Weis long enough to make the investment in training worthwhile. What does it matter if you loose customers like me who drop an average of $120 per weekly visit into the one register staffed by a human. Who cares if I refuse, even in an emergency, to go to Weis and instead drive 12-15 minutes to the Oregon Dairy, where there are always humans who will ring me up on the “store card” and go out of their way to help me. Once they even sent me home with several bags of groceries and an IOU when I forgot to make a deposit and my bank card came up insufficient funds!! How does the Oregon Dairy do it anyway? They are a single store operation but charge the same prices as Weis and can actually afford to staff all those registers with humans? And where do they find all those employees just 15 minutes away? Something sure is fishy here. It must be the shrimp sale at the Oregon Dairy. I think I will stop by seafood and pick up a few pounds.
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