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Casual Articles - The Sad Case of Humans Not Learning The Lessons of History
Remember, as a child lying in bed and listening to stories. Remember how engaged you were. Remember how you never got bored of them and always wanted to learn more.Well, there's a good reason why... and here's how what you learnt as a young child could help you attract, and keep more customers...Metaphors and stories have proven to be a powerful way of influencing other people. They are also extremely interesting to your potential customer, and connect with a deeper part of the human psyche.Here’s 10 of the most powerful types of sales stories you can incorporate into your ads and sales letters…1. Introductory Stories: These are stories about who you are, why you’re writing to them, and how you have assisted other people and/or bu
Becoming an affiliate is a simple case of signing up to a domain name and an affiliate program. However becoming a successful affiliate is a far harder proposition. In a variable industry where there is no real market share or defined success method, affiliates often have to feel their way through the maze of options to get the most out of their scheme. The affiliate-marketing program is well within the means of any Internet user, and has been exploited by hundreds of thousands of sites already. It is an easy and potentially hugely effective way of earning money from established and profitable online industries.One of the first things that an affiliate should consider is which industry they wish to represent. If a new affiliate already owns a site thei
Obviously these shameless pitches are working. Commercial time and print advertising are very expensive, even at 3:00 in the morning on the Home and Garden Channel. Gullible people have always found the con irresistible, and con artists are only too happy to grease the inevitable human hope that riches can be easily attained.
The Italian immigrant Charles Ponzi created the scam for which his name is so nefariously linked: the Ponzi Scheme. Mr. Ponzi was not the first, just the first to be caught and publicized, as a seller of goods he did not own. The first purchasers of these products seem to realize an excellent return on their investment. The Ponzists’s then proceed to tout this return to many other investors creating a feeding frenzy, greed being the principal motivator, with the last sets of participants owning deeds, warrants or contracts worth nothing. Money gone, hope shattered, trust gone, the losers in these schemes would seem to be a cautionary trial horse for everyone seeking to become involved in the chimera of something great to be gained for very little risk. Nevertheless, human na
Sooner or later, most managers must face up to the task of firing someone. Here's some career advice that will help you handle this odious task when you must do it. But it is never easy.Recognize, firing someone is a distasteful and painful experience for everyone concerned. People get hurt. Lives are disrupted; livelihoods are threatened. Egos are devastated. There are costs to employees and employer alike. Therefore, it goes without saying: firings ought to be avoided if at all possible.A step toward this goal will be accomplished if every manager will conduct regular performance appraisals with each employee he or she directly supervises. If these sessions are open and candid, the boss and the employee will be able to see problems as they be
Obviously these shameless pitches are working. Commercial time and print advertising are very expensive, even at 3:00 in the morning on the Home and Garden Channel. Gullible people have always found the con irresistible, and con artists are only too happy to grease the inevitable human hope that riches can be easily attained.
The Italian immigrant Charles Ponzi created the scam for which his name is so nefariously linked: the Ponzi Scheme. Mr. Ponzi was not the first, just the first to be caught and publicized, as a seller of goods he did not own. The first purchasers of these products seem to realize an excellent return on their investment. The Ponzists’s then proceed to tout this return to many other investors creating a feeding frenzy, greed being the principal motivator, with the last sets of participants owning deeds, warrants or contracts worth nothing. Money gone, hope shattered, trust gone, the losers in these schemes would seem to be a cautionary trial horse for everyone seeking to become involved in the chimera of something great to be gained for very little risk. Nevertheless, human n
Cover letters for teachers need to emphasize qualifications as well as attitude. Education professionals need to come into the field with an attitude of service coupled with a commitment to excellence and a desire to work closely with students. It should reflect all of these points, as should resumes for teachers, and any other self marketing materials used by education professionals.When writing one for teachers most professional resume writers and job counselors take into consideration the specific needs of the school or school system being applied to. Cover letters for teachers are read by the school superintendent, principal, HR director and other education professionals. Additionally in some school systems cover letters for teachers are ready
The Italian immigrant Charles Ponzi created the scam for which his name is so nefariously linked: the Ponzi Scheme. Mr. Ponzi was not the first, just the first to be caught and publicized, as a seller of goods he did not own. The first purchasers of these products seem to realize an excellent return on their investment. The Ponzists’s then proceed to tout this return to many other investors creating a feeding frenzy, greed being the principal motivator, with the last sets of participants owning deeds, warrants or contracts worth nothing. Money gone, hope shattered, trust gone, the losers in these schemes would seem to be a cautionary trial horse for everyone seeking to become involved in the chimera of something great to be gained for very little risk. Nevertheless, human n
Investing in real estate in Moscow could be the best investment you can make, and not in the long term but short term double digit gains are easily achieved.Moscow 2007.It is one of the most unique and exciting cities in the world - 17,000,000 souls live in a sprawling metropolis, seeped in history, seat of power of the Russian Federation, and home to 0ver 90,000 US Dollar millionaires, most of them under 50 years of age.The Two MarketsThe two Moscow real estate markets (residential and commercial) are indeed separated, but the profits possible in either market approximate each other.For residential the greater part is composed of large apartment buildings, some of them with thousands of apartments within.There is a s
There’s no doubt almost every household has a computer – at least those located in a technologically-powered area. That being the case, a customer repair franchise is a good business.Despite the growing number of companies incorporating computers into their over-all business operation, there is always a demand for computer repair, plus the fact that there are tons of IT related services all through out the modern market. This results to an opportunity to launch your very own computer repair franchise.Picture yourself the businessman behind the premier provider of emergency response computer service in the country. Just make sure you deliver the technical and back-office support your clients need. Your service must also be around the clock and fa
The Dutch experienced an infamous spin of the Ponzi Scheme in the 1700’s: The Tulip Craze. A tulip mania was created by promoters that lured thousands of unsuspecting of Dutch families into converting their savings and land into tulip farms. The theory was that worldwide demand for tulips was so great and commercial farming capacity so limited, that planting the crop would yield huge profits. Bulb stocks became hot commodity investment vehicles. As prices soared the mania quickened. Alas, the reality was that hugely inflated, mature tulip crops had no greater market outlets than in prior years. The winners were the fad promoters. Well, at least the tulip is a beautiful flower, and Holland must have been very fragrant and colorful during the craze.
A more contemporary example of a whole society losing their minds over what now seems to be lunacy was the 1980’s craze over Cleopatra’s Secret. A South African promoter created the myth that a milk culture was the miracle ingredient in a skin cream called Cleopatra’s Secret. The cream was supposedly uniquely formulated with a key ingredient derived from aging milk cultures in petree dishes placed in strategically determined climactic conditions. This was the reputed secret of the le
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