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Casual Articles - Changing the Image of Drive-thru Service
Online Local Directories for Small Businesses nd poor in two areas.When a customer wants to find a local business she may use one of the well known world wide search engines.She might type in “Plumbers in Birmingham”. (Or whatever your business type and location is). If you show up in the search results then you are very lucky. Of course you’ve got no chance of showing up in the results if you don’t have a website.The first few search results are probably from the well known large national directories followed by lesser known local directories. The potential customer will click on one of these search results an If you solely rely on printers and monitors, it can take longer to make the food and it can lead to errors in filling the orders. It (looking at the monitors) can create confusion among the people working on the orders because they are looking up and down and not fully focusing on the food they are preparing. A better option is supplying headsets to the kitchen staff so they hear first-hand wha Don't Mistake a Web Site for Advertising It's a common scene in the drive-thru of a fast food restaurant. A guest pulls to the window, pays for the meal and then opens the bag – opening and closing wrappers and boxes to make sure the order is correct. The process is considered an inconvenient but necessary step for guests. For operators, it slows down the line and impacts sales in an industry where time especially means money.Many small business owners make the mistake of thinking that putting up a web site is advertising. They think it's like putting an ad in the paper that will bring in business. However, they usually end up frustrated when no business comes in. Learn how to avoid this mistake and save your web site from being lost in cyberspace.Why is my web site not advertising? So why is putting up a web site not advertising? Well, let's begin by looking at what advertising really is. Advertising means attracting public attention to a product or Envision a time when guests are so confident in the drive-thru experience that they just take their food from the server, put the bag aside without a glance and drive away with a sense of satisfaction. The public's general perception is that drive-thru service is typically slow and inaccurate – and it can be a hassle since you don't always get what you order – but it is still better than getting out of the car and going into the restaurant. With increased demands at work and responsibilities at home, people are busier than ever. This is why they often prefer the drive-thru so they can get their food fast. If guests know that your restaurant is a place where they won't have to look in their bag when their order is handed to them, they'll come back time after time. SHAQ – Speed, Hospitality, Accuracy and Quality. The key is having an appropriate balance among each element. Speed and accuracy are crucial because guests want their food fast, and they want it right, but it's important that you don't sacrifice quality and hospitality in the process. There are many competitors along your street that take orders, bag the food and hand it to their guests. To differentiate your restaurant from the crowd, it's better to be very good in all four areas than be exceptional at one, good at another and poor in two areas. If you solely rely on printers and monitors, it can take longer to make the food and it can lead to errors in filling the orders. It (looking at the monitors) can create confusion among the people working on the orders because they are looking up and down and not fully focusing on the food they are preparing. A better option is supplying headsets to the kitchen staff so they hear first-hand what How Mean is your Lean? Results of UK Study in Manufacturing confident in the drive-thru experience that they just take their food from the server, put the bag aside without a glance and drive away with a sense of satisfaction.It is starting to become accepted amongst management that Continuous Improvement (CI) requires an appropriate organisational culture change to create a sustainable improvement and benefits stream.Whilst this emanates from research which goes back to the early 1990s, it has been slow to gain acceptance amongst business leaders, possibly due to scepticism, as after all, organisational culture is seen by many as being intangible, ‘soft and fluffy’.Practical experiences and setbacks in the successful adoption of Continuous Improvement by practitione The public's general perception is that drive-thru service is typically slow and inaccurate – and it can be a hassle since you don't always get what you order – but it is still better than getting out of the car and going into the restaurant. With increased demands at work and responsibilities at home, people are busier than ever. This is why they often prefer the drive-thru so they can get their food fast. If guests know that your restaurant is a place where they won't have to look in their bag when their order is handed to them, they'll come back time after time. SHAQ – Speed, Hospitality, Accuracy and Quality. The key is having an appropriate balance among each element. Speed and accuracy are crucial because guests want their food fast, and they want it right, but it's important that you don't sacrifice quality and hospitality in the process. There are many competitors along your street that take orders, bag the food and hand it to their guests. To differentiate your restaurant from the crowd, it's better to be very good in all four areas than be exceptional at one, good at another and poor in two areas. If you solely rely on printers and monitors, it can take longer to make the food and it can lead to errors in filling the orders. It (looking at the monitors) can create confusion among the people working on the orders because they are looking up and down and not fully focusing on the food they are preparing. A better option is supplying headsets to the kitchen staff so they hear first-hand wha A Brief History Of Postcard Marketing eased demands at work and responsibilities at home, people are busier than ever. This is why they often prefer the drive-thru so they can get their food fast. If guests know that your restaurant is a place where they won't have to look in their bag when their order is handed to them, they'll come back time after time.The first postcardsThe first postcards really weren’t postcards as we know them at all. The idea came from envelopes that featured printed pictures. The first card sent post in the United States was privately printed and copyrighted in 1861. It certainly didn’t have anything to do with postcard marketing. Indeed, many postcards first evolved as sort of greeting cards. It wasn’t until 1870 when the first postcard as we would recognize it, was printed. And it was more of a historical issue for the Franco-German War. But marketing is a powerful force, and SHAQ – Speed, Hospitality, Accuracy and Quality. The key is having an appropriate balance among each element. Speed and accuracy are crucial because guests want their food fast, and they want it right, but it's important that you don't sacrifice quality and hospitality in the process. There are many competitors along your street that take orders, bag the food and hand it to their guests. To differentiate your restaurant from the crowd, it's better to be very good in all four areas than be exceptional at one, good at another and poor in two areas. If you solely rely on printers and monitors, it can take longer to make the food and it can lead to errors in filling the orders. It (looking at the monitors) can create confusion among the people working on the orders because they are looking up and down and not fully focusing on the food they are preparing. A better option is supplying headsets to the kitchen staff so they hear first-hand wha The Importance of Background Checks nt.Potential investors aren’t just looking for good ideas. When they lend someone their money, they’re also concerned with the person’s character.Why character? Because a person can be brilliant, but he can also be brilliantly fraudulent. The world is, unfortunately, full of scam artists, who use their charm and intelligence to loop na?ve investors into signing the checks, and then running off with them.Aside from the scam artists, there are the criminals who use what seems like a perfectly legitimate business operation to launder the money earned Speed and accuracy are crucial because guests want their food fast, and they want it right, but it's important that you don't sacrifice quality and hospitality in the process. There are many competitors along your street that take orders, bag the food and hand it to their guests. To differentiate your restaurant from the crowd, it's better to be very good in all four areas than be exceptional at one, good at another and poor in two areas. If you solely rely on printers and monitors, it can take longer to make the food and it can lead to errors in filling the orders. It (looking at the monitors) can create confusion among the people working on the orders because they are looking up and down and not fully focusing on the food they are preparing. A better option is supplying headsets to the kitchen staff so they hear first-hand wha Top 10 Mistakes Made in Business Plans nd poor in two areas.Lenders and investors may see hundreds of business plans in a single day. Make your business plan stand out against the rest, and avoid these common mistakes.1. Not proving that you have the management expertise to make it happen. The quality of your people will lend credibility to your ideas and even to your financial projections. If your management team is not as strong as it could be, join forces with a great board of advisors.2. Not demonstrating where your revenue will come from - what customers pay you and why they pay you. Don’t be too ag If you solely rely on printers and monitors, it can take longer to make the food and it can lead to errors in filling the orders. It (looking at the monitors) can create confusion among the people working on the orders because they are looking up and down and not fully focusing on the food they are preparing. A better option is supplying headsets to the kitchen staff so they hear first-hand what the guest is ordering. Or, you can install a microphone at the order taker's station so the kitchen staff can hear the order. Then you can use the monitor and printer to double check for accuracy, but you won't have to count on them. At the same time, you will improve speed as well because the kitchen staff will get a head start on preparing the order, and the food can be waiting at the window when the guest pulls up. Obviously, it is vital that the contents in the bag are what the guest ordered. To improve accuracy, emphasize techniques where your drive-thru window team members repeat the order when the guest is at the speaker box, and when they hand the food when the guest pulls up. Once you leave the drive-thru and get down the road, it is frustrating than to discover that you are missing items like forks, napkins, ketchup and other condiments. That gives the guest a perception that you can't get it right – just as they would feel if a sandwich or a drink was not there. It's beneficial to implement systems to make sure this doesn't happen. For example, give guests one napkin per sandwich, two ketchup packets for small fries and three for large fries. I know that when I go through the drive-thru, I don't want eight packets of ketchup for my fries, but I don't want zero packets either. Hospitality is a critical element is changing America's perceptions of drive-thru dining. After all, speed and accuracy doesn't matter if guests don't feel that their business is welcomed. To stand out from your competition, you can do more than just take orders, make the food, hand it to the guests and then move on to the next order. Make your guests feel like you're glad they are t
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