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Casual Articles - The Power of Highly Satisfied
5 Hot Tips for the Home Based Business Entrepreneur is a customer for 4.4
years.If you're reading this, chances are there is one thing for sure: you have an interest in becoming a home based business entrepreneur. Maybe you're adventurous and are sick of the rat race that you're living and want to live the experience of owning your own business. Or perhap • The highly satisfied customer visits 7.2 times per month, spends $4.42 and is a customer for 8.3 years. Doing the math, the satisfied customer spends $209.50 per year and is worth $ Industrial Units and Commercial Property I was recently reading a Harvard Business School case study on Starbucks. Being one of
the few people who do not drink coffee, I am not the most frequent Starbucks customer.
But, the wireless internet access and Chantico drinking chocolate have gotten me in there
regularly. But I digress ...Commercial property, industrial units and offices are becoming more and more valuable to their owners. Whether bought to use by the owner or bought to let to other businesses, the value of these units and offices have huge potential for long term capital gain.Every busi The study talked about many facets of the success of Starbucks. The part that interested me most was the difference between satisfied customers and highly satisfied customers. For ages, many businesses have aimed for customer satisfaction. However, the pot-of-gold is in the highly satisfied category—getting each and every customer to not only be loyal, but also to recommend your brand. As you wrestle with the payoff of enhancing your customer service training investment, consider these findings in the study: • The satisfied customer visits 4.3 times per month, spends $4.06 and is a customer for 4.4
years. Doing the math, the satisfied customer spends $209.50 per year and is worth $9 Why Some Ad Agency Relationships Stand the Test of Time inking chocolate have gotten me in there
regularly. But I digress ...The pressures that wear on relationships between advertisers and their advertising agencies are increasing. Today’s growing focus on immediate results, instant return on investment, cost-cutting, and purchasing department attitude about advertising creative has changed the cha The study talked about many facets of the success of Starbucks. The part that interested me most was the difference between satisfied customers and highly satisfied customers. For ages, many businesses have aimed for customer satisfaction. However, the pot-of-gold is in the highly satisfied category—getting each and every customer to not only be loyal, but also to recommend your brand. As you wrestle with the payoff of enhancing your customer service training investment, consider these findings in the study: • The satisfied customer visits 4.3 times per month, spends $4.06 and is a customer for 4.4
years. Doing the math, the satisfied customer spends $209.50 per year and is worth $ Tips for a Sweat-Free Job Opportunity Quest highly satisfied customers.
For ages, many businesses have aimed for customer satisfaction. However, the pot-of-gold
is in the highly satisfied category—getting each and every customer to not only be loyal,
but also to recommend your brand.Many job finders tend to overlook job opportunities at job fairs. Most of the time, you will see job fairs to be crowded, confusing, and competitive events. However, these events offer you the opportunity to look for many potential and targeted employers all in one place and c As you wrestle with the payoff of enhancing your customer service training investment, consider these findings in the study: • The satisfied customer visits 4.3 times per month, spends $4.06 and is a customer for 4.4
years. Doing the math, the satisfied customer spends $209.50 per year and is worth $ Opening a Dollar Store - A Simple and Creative Way to Satisfy Your Customers! mmend your brand.Are you considering opening a dollar store? To stay ahead of the competition it is important to develop methods that allow you to quickly know what customers are seeking. With that knowledge you can then quickly make the changes or add the products that they are seeking. Those As you wrestle with the payoff of enhancing your customer service training investment, consider these findings in the study: • The satisfied customer visits 4.3 times per month, spends $4.06 and is a customer for 4.4
years. Doing the math, the satisfied customer spends $209.50 per year and is worth $ 3 Joke Minefields You Should Avoid at Work is a customer for 4.4
years.Here's a common myth that plagues pretty much every office I've ever been to: Everybody appreciates a good joke. While we may desperately want this to be true, it's just not the case. While it may be a genuinely funny joke, it just might not fly in an office environment. E • The highly satisfied customer visits 7.2 times per month, spends $4.42 and is a customer for 8.3 years. Doing the math, the satisfied customer spends $209.50 per year and is worth $921.78 over the span of their 4.4 year customer life. The highly satisfied customer spends $381.89 per year—an increase of $172.39 or 82 percent more per year—and is worth $3,169.67 over the span of their 8.3 year customer life. Now, while I was born at night, it wasn’t last night. As the old saying goes, the most powerful force is compound interest. In our case, the most powerful force is getting customers to highly satisfied—an 82 percent sales increase if you can move each customer from satisfied to highly satisfied. Show me another inexpensive (if not free) way to increase your sales 82 percent! Since many of your customers are already in the highly satisfied category, you won’t see an 82 percent increase. However, reallocate your efforts (and dollars)—stop trying to attract new customers or get the unsatisfied ones to satisfied. The big lever is moving the customer
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