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    What Should Your Business Card Say?
    Are you planning to start your own business? Do you work from your home? Are you employed at a company where you have a specific job title and function? If any of these are true or if you want to offer freelance services to the community, a business card may be one of your first steps in making others aware of your goods and services.A business card is your calling card, post card, appointment reminder, and contact piece all printed on one small card. That is what makes this multi-purpose item so useful. A resourceful businessperson will want to make the most of this unique advertising strategy, since business cards can sit on someone’s desk, find a place in a Rolodex, join others of its kind in a wallet, and be posted on a bulletin board. Dozens or even
    erienced good and bad service. We’ve all encountered the repair shop maintenance person who didn't listen, repaired the wrong part and charged double.
    The Benefits Of Promotional Merchandise
    Near the end of the business presentation you hope impressed board members, thunder cracks loudly and rain begins to fall in steady force. The corporate heads suddenly look to be a very somber group indeed. Pull out your printed promotional umbrellas and pass them around. Your likeability meter has just moved to the highest measuring point. This benefits you with a better chance of securing business dealings with the corporate leaders who hold the power of deciding who is awarded with business contracts.Promotional merchandise holds many other benefits which make them a worthwhile consideration. Those printed, promotional umbrellas you just gave away will keep your business in the forefront of board members minds, even if you are not the only hopeful to m
    On a daily basis, we are all customers but what is customer service? The Encarta Online Dictionary describes customer service as: "business department dealing with customers: a department of a business that deals with complaints from or disputes with customers, or that handles routine inquiries from callers." Two online quotations from Encarta’s Encyclopedia Reference File deserve repeating. They are: “The customer is always right,” and “Service is what the typical American businessman would do his best to render even if there weren’t a cop or preacher in sight.”

    As consumers we've all experienced good and bad service. We’ve all encountered the repair shop maintenance person who didn't listen, repaired the wrong part and charged double.

    Over 40? Is Your Work Full of Purpose?
    How do you define your work?Do you look to your work to define meaning and joy or just to collect a paycheck? Each carries a different result. Those who seek meaning and joy in their work tend to choose carefully what they do; they know what they do helps determine who they are. For others who work just for the money, there is little expectation of meaning or joy—just as long as the paycheck rolls in.Career vs. vocational passionIn my work, I am often asked, “What is the difference between Career and Vocational Passion?” Jobs are just an exchange of services for money. Careers are the same but with a better title.Sadly, for many people, jobs=careers=retirement=death.Can you avoid death?Probably not, but you can get mor
    dealing with customers: a department of a business that deals with complaints from or disputes with customers, or that handles routine inquiries from callers." Two online quotations from Encarta’s Encyclopedia Reference File deserve repeating. They are: “The customer is always right,” and “Service is what the typical American businessman would do his best to render even if there weren’t a cop or preacher in sight.”

    As consumers we've all experienced good and bad service. We’ve all encountered the repair shop maintenance person who didn't listen, repaired the wrong part and charged double.

    Storytelling For High Concept And High Touch
    After hearing Daniel Pink speak about his new book A Whole New Mind: Moving from the Information Age to the Conceptual Age for the fourth time, I finally read it cover to cover (less than a day). I finally got what he's talking about when he says jobs that are high touch are here to stay. That is, jobs that builds relationships between business and client whether it's B2B or B2C. To that end, he advocates that we incorporate more storytelling into our relationships, that we make a point with a story, not just facts which everyone knows they need but still find boring. The reason is that stories are easier to remember. He goes on to list some of our contemporary characteristics distinguishing stories from facts:Facts illuminate..........Stories amuseallers." Two online quotations from Encarta’s Encyclopedia Reference File deserve repeating. They are: “The customer is always right,” and “Service is what the typical American businessman would do his best to render even if there weren’t a cop or preacher in sight.”

    As consumers we've all experienced good and bad service. We’ve all encountered the repair shop maintenance person who didn't listen, repaired the wrong part and charged double.

    The Retailer's Role In Quality Retailing - The Emerging Scenario In India
    The Indian retail industry is thriving today. There is stiff competition among Indian and foreign retailers to attract customers and retain them. In this tug-of-war, quality retailing has emerged as the solution. The retailer who provides quality products and services along with a quality shopping experience succeeds in the long run.The quality of the product offered by the retailer has two aspects – the perceived quality and the actual quality. Perceived quality or point of sale quality refers to the image that the customer has about the product while buying it. The actual quality or the point of use quality is the quality of the product that the consumer experiences while using it. The retailer plays a very important role in building up perceived qualit
    s what the typical American businessman would do his best to render even if there weren’t a cop or preacher in sight.”

    As consumers we've all experienced good and bad service. We’ve all encountered the repair shop maintenance person who didn't listen, repaired the wrong part and charged double.

    The Future of Advertising
    In the future what type of advertising will we see? Will the advertising be similar to that of movie; Minority Report? Many believe it will and many of those technologies are indeed becoming a reality. Why you ask? Well because some of these technologies are already here and ready to hit the market. For instance advertising with pictures and ads, which change to your preference as you walk by are now in development.The company’s name is BluScreen Interactive and it keys off of smart cell phones and Bluetooth devices of all types. Your phone identifies you and then changes the screen to advertising, which is targeted to you personally.The computer science department of South Hampton University in the UK almost have it completely ready to launc
    erienced good and bad service. We’ve all encountered the repair shop maintenance person who didn't listen, repaired the wrong part and charged double. Many of us have encountered a sales person who was indifferent and gave poor quality service. In contrast, many of us have had positive experiences with employees who went out their way and made our day. So, what can we do to receive better quality customer service?

    I have found ten easy steps to achieve this goal. They are:

    One, “You can catch more flies with honey than with vinegar!” By that I mean, being positive and humane with employees will help foster a climate of good customer service. Maintaining “eye contact” when speaking, helps the service employee to focus on our reque

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