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    How to Write a Powerful Newsletter for Your Business
    Most marketing people think of newsletters as quaint old things, like handwritten letters or mimeograph machines. While marketing is not immune to fads, newsletters are an absolute evergreen. After all, how can direct communication with your customers ever be a bad thing? And if you do it right, your customers will actually look forward to hearing from you!One reason newsletters are so hot is that no one is doing them. Some marketers may think they're hopeles
    q had ten hours of staff meetings each week. They could have been done in two.

    2. Attendance: Only those people should attend that have to present, approve, provide direct input to the process or perhaps are in training. No one else should be there. One of my people at Compaq got computer scheduled to a meeting of thirty people who sat around talking for twenty minutes only to find out they were waiting o

    Facility Maintenance
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    "Is there a point here or are we just being beat by a blunt object?" One of my direct reports spewed that out like a bad dinner coming up after a night of drinking. It wasn’t the most politically correct thing to say to the McKinseyite’s leading the meeting but it was effective. It was about like tossing a hand grenade on the table. It took place during the height of our change efforts at Compaq in the mid-nineties. Change was everywhere but nothing was changing ... we were in a meeting!

    The number of meetings you experience will be in direct proportion to the rate of change someone is trying to drive. And the rate of meetings pick up in proportion to how far behind you are in the change process. As the rate of change increases so do the number of participants in the meetings. Of course you can predict the effectiveness, as well, zero.

    Compaq was into online scheduling. When I joined the company I was immediately booked solid in meetings for three weeks. I asked Kelly, my Admin Assistant, what was with all the meetings? She said calmly, "Welcome to Compaq, where we're 'Meetings R' Us'. She wasn’t kidding. After three weeks of really meaningless meetings I pulled myself from the online meeting program. You actually had to talk with me to get a meeting, a novel concept.

    So what can you do about it? Here are a few points that will save your sanity and a boat load of time.

    1. Purpose: Every meeting must have an outcome stated upfront or you don’t go. Yea, you'll probably have to sit through some boring meetings with your boss that have no purpose but beyond that ... demand a purpose up front. My boss at Compaq had ten hours of staff meetings each week. They could have been done in two.

    2. Attendance: Only those people should attend that have to present, approve, provide direct input to the process or perhaps are in training. No one else should be there. One of my people at Compaq got computer scheduled to a meeting of thirty people who sat around talking for twenty minutes only to find out they were waiting on

    What Your Yellow Page Ad is Missing (Part 1 of 5)
    Okay, it has a headline, picture, copy, and even a map. Heck, you’ve been running it for years. It seems to get lots of calls and everything is wonderful in “Directory-Land.” But there’s something wrong. Did you spot it? How do you know it’s doing as well as it could? Where’s the feedback? If you’re receiving plenty of response, which part of the ad is working well and which is failing? In other words, are you tracking the r
    ties. Change was everywhere but nothing was changing ... we were in a meeting!

    The number of meetings you experience will be in direct proportion to the rate of change someone is trying to drive. And the rate of meetings pick up in proportion to how far behind you are in the change process. As the rate of change increases so do the number of participants in the meetings. Of course you can predict the effectiveness, as well, zero.

    Compaq was into online scheduling. When I joined the company I was immediately booked solid in meetings for three weeks. I asked Kelly, my Admin Assistant, what was with all the meetings? She said calmly, "Welcome to Compaq, where we're 'Meetings R' Us'. She wasn’t kidding. After three weeks of really meaningless meetings I pulled myself from the online meeting program. You actually had to talk with me to get a meeting, a novel concept.

    So what can you do about it? Here are a few points that will save your sanity and a boat load of time.

    1. Purpose: Every meeting must have an outcome stated upfront or you don’t go. Yea, you'll probably have to sit through some boring meetings with your boss that have no purpose but beyond that ... demand a purpose up front. My boss at Compaq had ten hours of staff meetings each week. They could have been done in two.

    2. Attendance: Only those people should attend that have to present, approve, provide direct input to the process or perhaps are in training. No one else should be there. One of my people at Compaq got computer scheduled to a meeting of thirty people who sat around talking for twenty minutes only to find out they were waiting o

    Wal-Mart Online Job Application
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    ctiveness, as well, zero.

    Compaq was into online scheduling. When I joined the company I was immediately booked solid in meetings for three weeks. I asked Kelly, my Admin Assistant, what was with all the meetings? She said calmly, "Welcome to Compaq, where we're 'Meetings R' Us'. She wasn’t kidding. After three weeks of really meaningless meetings I pulled myself from the online meeting program. You actually had to talk with me to get a meeting, a novel concept.

    So what can you do about it? Here are a few points that will save your sanity and a boat load of time.

    1. Purpose: Every meeting must have an outcome stated upfront or you don’t go. Yea, you'll probably have to sit through some boring meetings with your boss that have no purpose but beyond that ... demand a purpose up front. My boss at Compaq had ten hours of staff meetings each week. They could have been done in two.

    2. Attendance: Only those people should attend that have to present, approve, provide direct input to the process or perhaps are in training. No one else should be there. One of my people at Compaq got computer scheduled to a meeting of thirty people who sat around talking for twenty minutes only to find out they were waiting o

    Hosted PBX vs Software PBX
    A distinguishing factor of a hosted PBX system from conventional systems is the lack of any onsite equipments. In a hosted system, the functionalities of a standard PBX system are provided as a service through a dedicated connection. This kind of PBX system is therefore affordable. Any small businesses can get a sophisticated phone system with all the features found in expensive PBX systems, but at a fraction of the cost.There are service providers who claim
    lly had to talk with me to get a meeting, a novel concept.

    So what can you do about it? Here are a few points that will save your sanity and a boat load of time.

    1. Purpose: Every meeting must have an outcome stated upfront or you don’t go. Yea, you'll probably have to sit through some boring meetings with your boss that have no purpose but beyond that ... demand a purpose up front. My boss at Compaq had ten hours of staff meetings each week. They could have been done in two.

    2. Attendance: Only those people should attend that have to present, approve, provide direct input to the process or perhaps are in training. No one else should be there. One of my people at Compaq got computer scheduled to a meeting of thirty people who sat around talking for twenty minutes only to find out they were waiting o

    What Advanced Degrees You Need to Work in the Real Estate Field
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    q had ten hours of staff meetings each week. They could have been done in two.

    2. Attendance: Only those people should attend that have to present, approve, provide direct input to the process or perhaps are in training. No one else should be there. One of my people at Compaq got computer scheduled to a meeting of thirty people who sat around talking for twenty minutes only to find out they were waiting on the person who called the meeting. My guy later found out he was scheduled to be at this meeting in error.

    3. Time: When you start the meeting assign a timekeeper. Decide in advance how long it should take and don’t go over by one minute. On one consulting/turnaround gig we did the CEO routinely, as in every single meeting, came in and dominated the conversation causing a one hour meeting to run to three and four and many times they ran into the night. It was awful. No one but me would tell him (privately mind you), how rude it was to takeover and dominate meetings and be so disrespectful of another’s time. He didn’t listen but I told him.

    4. Subject: At the start of a meeting you assign a gatekeeper. That is the person that tells the others, "You are off target, that's not the 'purpose' of this meeting. You've all been in meetings where you end up trying to solve world hunger and never get to the topic at hand. The Gatekeeper's job is to insure that doesn’t happen.

    When you run a meeting, make sure those four things happen. Make sure there is a purpose, the right people are there, you adhere to the time and you stay on course. There is no other way to survive the tyranny of meetings during change.

    The choice is yours. Do you want to waste your life in meetings or do you want to do something about it. It was so bad when I was at Compaq during my ten hours of staff meetings weekly, I wrote a small book. It's called A Dozen Things I Learned About Life as a Marine Sniper in Vietnam. It was fun. It was that or slit my wrists. My boss came by one time and said, "My you take a lot of notes." I smiled and sai

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