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Casual Articles - Shouldn't Great Inventions Deserve Iron-clad Patents?
What 'Balanced' Really Means for Measures
When most of us hear the term 'balanced measures' we see the Balanced Scorecard flash before our eyes. The success of this decade-and-a-half old framework has been both a windfall and a worry. Yes, our mid-1990's fever for good measures that actually measured what mattered was somewhat tempered by Kaplan and Norton's medicine. But it's unprecedented success b
stand up to a challenge by an infringer who wants to sell a copy-cat pWhen most of us hear the term 'balanced measures' we see the Balanced Scorecard flash before our eyes. The success of this decade-and-a-half old framework has been both a windfall and a worry. Yes, our mid-1990's fever for good measures that actually measured what mattered was somewhat tempered by Kaplan and Norton's medicine. But it's unprecedented success b
Spam Sources: How To Avoid Them
Too tired of deleting “junk mails” in your email box? Junk emails and spam are becoming a great and aggravating problem in the World Wide Web or the Internet. Some people may become so awfully annoyed with the dozens and tons of unsolicited commercial emails or spam that they are forced to change email addresses from time to time.Spam are those mails
Chemical and pharmaceutical companies spend millions of dollars on research and development, and come up with great inventions, be it on a novel drug to treat high blood pressure or a new kind of plastic that can resist a bullet; however, they often find that their patents do not stand up to a challenge by an infringer who wants to sell a copy-cat prToo tired of deleting “junk mails” in your email box? Junk emails and spam are becoming a great and aggravating problem in the World Wide Web or the Internet. Some people may become so awfully annoyed with the dozens and tons of unsolicited commercial emails or spam that they are forced to change email addresses from time to time.Spam are those mails
Long Page Load Times Lose Shoppers
You’d think with so many people using broadband now that page load times shouldn’t be an issue. Not so; according to many surveys of online shoppers that frequently mention respondent complaints of web sites loading too slowly.The problem, as I’ve stated on numerous occasions in the past, doesn’t so much lie with consumers demanding whizz bang shoppi
earch and development, and come up with great inventions, be it on a novel drug to treat high blood pressure or a new kind of plastic that can resist a bullet; however, they often find that their patents do not stand up to a challenge by an infringer who wants to sell a copy-cat pYou’d think with so many people using broadband now that page load times shouldn’t be an issue. Not so; according to many surveys of online shoppers that frequently mention respondent complaints of web sites loading too slowly.The problem, as I’ve stated on numerous occasions in the past, doesn’t so much lie with consumers demanding whizz bang shoppi
List Building - How Important Is Your Byline?
When you're writing articles for the purpose of driving traffic to your list building squeeze page, you will always include a blurb at the end about yourself---the author. But how important is that couple of sentences to list building?Extremely important.The source box, where you give the information about yourself, should send people to your sq
ovel drug to treat high blood pressure or a new kind of plastic that can resist a bullet; however, they often find that their patents do not stand up to a challenge by an infringer who wants to sell a copy-cat pWhen you're writing articles for the purpose of driving traffic to your list building squeeze page, you will always include a blurb at the end about yourself---the author. But how important is that couple of sentences to list building?Extremely important.The source box, where you give the information about yourself, should send people to your sq
How Chief Executives Can Improve Their Performance With Personal Reflection
Wise experienced leaders from all walks of life tell me that personal reflection is one their most valuable tools for remaining effective and ahead of the game.When I seek to pass this advice on to my clients, I often get this question "How does one effectively reflect?"Reflection is the point of maximum learning from one's experiences. Whilst
n resist a bullet; however, they often find that their patents do not stand up to a challenge by an infringer who wants to sell a copy-cat pWise experienced leaders from all walks of life tell me that personal reflection is one their most valuable tools for remaining effective and ahead of the game.When I seek to pass this advice on to my clients, I often get this question "How does one effectively reflect?"Reflection is the point of maximum learning from one's experiences. Whilst
Use the Rocket Ship Rule to Improve Your Marketing
When a rocket launches it uses roughly 80% of its fuel just to take off (or so I've heard). Then, once it breaks free of the Earth's gravitational field, it can cruise along just fine with minimal fuel consumption.There are two concepts at work here and, surprisingly enough, they apply to marketing as well as rocket ships.The first is inertia wh
stand up to a challenge by an infringer who wants to sell a copy-cat product.When a rocket launches it uses roughly 80% of its fuel just to take off (or so I've heard). Then, once it breaks free of the Earth's gravitational field, it can cruise along just fine with minimal fuel consumption.There are two concepts at work here and, surprisingly enough, they apply to marketing as well as rocket ships.The first is inertia wh
Patents are valuable tools in a company’s arsenal to resist competition because it provides an exclusive right up to a period of twenty years. However, often inventors and businesses find out, five or ten years down the road, that the patent does not cover the produc
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