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    Unemployment - Not What You Think
    Most people think they know what it means to be technically unemployed. The reason for the term "technically" is because no matter what one person may think of as far as unemployment, your government may have a totally different idea and definition. Therefore, if you're currently not working and wonder if you are considered unemployed then you might want to read this technical overview of just what it is that makes a person unemployed.The reason to even go into this argument is because many people look at unemployment figures and think to themselves, "7% unemployment? That's not too bad." Well, maybe it's not, based on previous numbers,

    • Skills

    • Accomplishments

    If you can’t think of many accomplishments, ask those around you to give you feedback on your talents and abilities. Often those close to us are more aware of wh

    Brand Strategy - Brand Identity Guru
    If you could have the secret recipe and all the manufacturing facilities of Coca Cola but not the Coca Cola brand—or have its famous brand but no facilities—which would you choose? It’s not a trick question. But it demonstrates the power of the brand. Walk into any bank and say “hi I’m Coca Cola, how about a loan”!Let me ask another way. If you could have all the products or services your company produces, but not its name and brand, are you confident they would sell? The truth is, people don’t only buy products and services. They buy promises and reputations—what brands represent.I’m the Brand Identity Guru. I’ve spent most of my pr
    Finally! Your youngest is in school and you are ready to hit the job market after an extended absence. As you scrape the last of the Fruit Loops from the kitchen table, you ponder a few unfortunate truths:

    • Your network has gone stale

    • Your industry contacts have moved on

    • You are not in the loop anymore.

    Face the facts: you are at a disadvantage compared to those who have been in the job market continuously. You need a winning job search methodology to jump-start your career. Most job seekers use only one or two methods to cover the marketplace, and miss 75% of available opportunities. In order to get maximum exposure you will need to use multiple job search methods simultaneously. Let’s get started!

    First, assess what you have to offer. Take a personal inventory of your:

    • Knowledge

    • Skills

    • Accomplishments

    If you can’t think of many accomplishments, ask those around you to give you feedback on your talents and abilities. Often those close to us are more aware of wha

    Opportunities Galore for the Bilingual
    The world is ever changing. We have seen fads come and go, bands come and go, and hot markets come and go. But there is one thing that has kept on getting hotter, that is the need for someone to translate. Virtually every area you can think of needs someone to translate for them. If you haven’t thought about the possibility of you translating, maybe you should start.I cant think of a college when I was looking that didn’t require atleast some foreign language in high school. Most college actually have a requirement for you to take a few semesters before you graduate. This makes a student more well rounded and can only help them out.
    /p>

    • Your network has gone stale

    • Your industry contacts have moved on

    • You are not in the loop anymore.

    Face the facts: you are at a disadvantage compared to those who have been in the job market continuously. You need a winning job search methodology to jump-start your career. Most job seekers use only one or two methods to cover the marketplace, and miss 75% of available opportunities. In order to get maximum exposure you will need to use multiple job search methods simultaneously. Let’s get started!

    First, assess what you have to offer. Take a personal inventory of your:

    • Knowledge

    • Skills

    • Accomplishments

    If you can’t think of many accomplishments, ask those around you to give you feedback on your talents and abilities. Often those close to us are more aware of wh

    More Cheap Tricks for Promoting Your Business
    In a recent article, I shared five of my top 10 favorite tricks for promoting your business without spending much (or any) money. Several readers wrote and said they enjoyed the first five tips, so I’m hoping the next five will be just as helpful.There’s nothing like getting valuable exposure and new clients for your business without spending a dime (or perhaps spending just a few). Here are five more of my favorite tips for doing just that.1. Submit an article to a business magazine or newsletter. Chances are there are lots of publications out there that are geared to your target audience. For instance, I receive numerous publicatio
    b market continuously. You need a winning job search methodology to jump-start your career. Most job seekers use only one or two methods to cover the marketplace, and miss 75% of available opportunities. In order to get maximum exposure you will need to use multiple job search methods simultaneously. Let’s get started!

    First, assess what you have to offer. Take a personal inventory of your:

    • Knowledge

    • Skills

    • Accomplishments

    If you can’t think of many accomplishments, ask those around you to give you feedback on your talents and abilities. Often those close to us are more aware of wh

    How Much Do Car Washes Save by Hiring Illegal Aliens?
    Have you noticed at your car wash that most of the workers are in fact illegal aliens and illegal immigrants and even the ones who may be legal do not speak English? Well this is because the car wash industry is the most notorious for hiring illegal aliens. In fact most car washes I have been to do hire illegal aliens and these carwashes have been doing it for decades right out in the open.You see they save a lot of money exploiting people and paying super low wages to these Mexicans. Indeed it is rather pathetic that car wash owners who are also notorious for skimming money from their businesses and cheating on their taxes would take even
    er to get maximum exposure you will need to use multiple job search methods simultaneously. Let’s get started!

    First, assess what you have to offer. Take a personal inventory of your:

    • Knowledge

    • Skills

    • Accomplishments

    If you can’t think of many accomplishments, ask those around you to give you feedback on your talents and abilities. Often those close to us are more aware of wh

    Get Ahead Your Business
    When starting a business, you have to take a lot of consideration on which items you would want to invest first in order to create a spot in the industry. Anyone who is just starting on a business usually is on a tight budget and stick to their own priorities.If your business is concentrated in providing services, you should invest on the products you need for the business as well as on the things that would help you make your own identity like a letterhead.Getting Ahead Letterheads should be eye-catching but should also embody the values of the company it represents. Letterheads usually create the company’s first impression. This h

    • Skills

    • Accomplishments

    If you can’t think of many accomplishments, ask those around you to give you feedback on your talents and abilities. Often those close to us are more aware of what we have to offer than we ourselves are. When you have completed your skill and accomplishment review, use the results to write a compelling resume that clearly shows your value to a potential employer.

    If you have been out of work for a while, you many be wondering if your skills are still relevant. You can burnish your resume by taking on some volunteer work in your area of expertise. Here’s a great example. Is your niche public relations? There is bound to be a community group or local non-profit that would really benefit from having a professionally designed newsletter. Or, you could volunteer to serve as a media contact to publicize the organization’s events. Is marketing your area of interest? Approach a local school and volunteer to design some marketing materials to promote their programs. Local organizations are hungry f

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