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Casual Articles - Year End Tax Saving Tips
Marketing Your Way to Corporate Culture Excellence
The turbulence that welcomed in the new millennium caused tangible paradigm shifts in corporate America with relation to security, economics and ethics. And while many companies were purging thousands of employees in order to balance their books in an instantly depressed economy, others were being exposed for other, more egregious acts of greed, dishonesty and criminality. This was a dark time for corporate America.But, with all tragedy and chaos comes renewal, and even opportunity. Corporations who are brave, willing and able-minded to lead from the ashes can take up a prized position in the ranks of the trustwo
uce income tax exposure for 2006? Read on if dare, read on iThe turbulence that welcomed in the new millennium caused tangible paradigm shifts in corporate America with relation to security, economics and ethics. And while many companies were purging thousands of employees in order to balance their books in an instantly depressed economy, others were being exposed for other, more egregious acts of greed, dishonesty and criminality. This was a dark time for corporate America.But, with all tragedy and chaos comes renewal, and even opportunity. Corporations who are brave, willing and able-minded to lead from the ashes can take up a prized position in the ranks of the trustwo
Sales per Employee
Many restaurants use SPLH - Sales per Labor Hour - or something similar to measure productivity. SPLH measures how many sales dollars are generated for each hour an employee is clocked in. It's a quick and easy tool to help managers see how productive their staff is, but it varies by location, chain, daypart, and so on.While I am a proponent of using SPLH as one of the measurement terms, perhaps a wider net must be cast. Other businesses commonly measure sales per employee --- how much money is generated in sales per employee on an annual basis. In its simplest form, if a restaurant does $1 million dollars
The clock is running, but have no fear. There is still time to make plans, as the tax filing season nears. How clever, yet another poem from the host of the most complete business program on radio, “Better Business”. What can be done to reduce income tax exposure for 2006? Read on if dare, read on ifMany restaurants use SPLH - Sales per Labor Hour - or something similar to measure productivity. SPLH measures how many sales dollars are generated for each hour an employee is clocked in. It's a quick and easy tool to help managers see how productive their staff is, but it varies by location, chain, daypart, and so on.While I am a proponent of using SPLH as one of the measurement terms, perhaps a wider net must be cast. Other businesses commonly measure sales per employee --- how much money is generated in sales per employee on an annual basis. In its simplest form, if a restaurant does $1 million dollars
Increasing Conversions Through Action-Oriented Copywriting
I do site reviews. Needless to say, I see a lot of Web copy. One thing that always befuddles me is the lack of focus many site pages have. It's as if the writer assumes the site visitor will read the copy and automatically know what to do next. The fact is you have to know what action you want visitors to take before you get them to take that action. That means knowing what the preferred action you want visitors to take is, before you write the copy.Think About ItBefore you pen one word (for the Web or any other marketing medium), stop and think. "After reading this copy, what - specifically - do I wa
to make plans, as the tax filing season nears. How clever, yet another poem from the host of the most complete business program on radio, “Better Business”. What can be done to reduce income tax exposure for 2006? Read on if dare, read on iI do site reviews. Needless to say, I see a lot of Web copy. One thing that always befuddles me is the lack of focus many site pages have. It's as if the writer assumes the site visitor will read the copy and automatically know what to do next. The fact is you have to know what action you want visitors to take before you get them to take that action. That means knowing what the preferred action you want visitors to take is, before you write the copy.Think About ItBefore you pen one word (for the Web or any other marketing medium), stop and think. "After reading this copy, what - specifically - do I wa
Building a Stock Portfolio
Beginners in stock trading may note that small amounts may be invested in different stocks instead of putting all eggs in one basket.That is, different types of stocks may be selected and few stocks or shares may be purchased in each category. By this method, one can avoid hoarding all money in a single company. If different stocks are purchased, a loss in a particular company may be made up with the gains in other industries. Hence it is important that distribution of shares should be done after careful study and analysis.This distribution may be maintained at all levels. If there is good profit in a pa
et another poem from the host of the most complete business program on radio, “Better Business”. What can be done to reduce income tax exposure for 2006? Read on if dare, read on iBeginners in stock trading may note that small amounts may be invested in different stocks instead of putting all eggs in one basket.That is, different types of stocks may be selected and few stocks or shares may be purchased in each category. By this method, one can avoid hoarding all money in a single company. If different stocks are purchased, a loss in a particular company may be made up with the gains in other industries. Hence it is important that distribution of shares should be done after careful study and analysis.This distribution may be maintained at all levels. If there is good profit in a pa
Closed For Your Convenience!
Starved again—I still can’t shed that pesky hunger habit—I walked into a restaurant with great food, slightly stiff prices, and weird service.Sometimes I’m hungry enough to put up with weirdness, but yesterday, was another matter. The sheer absurdity of the joint got to me.Here’s the scene. It’s 4:45 on a Friday afternoon, and I haven’t eaten a thing all day. Nothing would be better than a nice piece of prime rib, a tangy thousand isle dressing, hot bread, garlic mashed potatoes, and a glass or two of St. Francis cabernet.Hey, it’s Friday, okay!I walk in and ask for a booth where I can stretc
program on radio, “Better Business”. What can be done to reduce income tax exposure for 2006? Read on if dare, read on iStarved again—I still can’t shed that pesky hunger habit—I walked into a restaurant with great food, slightly stiff prices, and weird service.Sometimes I’m hungry enough to put up with weirdness, but yesterday, was another matter. The sheer absurdity of the joint got to me.Here’s the scene. It’s 4:45 on a Friday afternoon, and I haven’t eaten a thing all day. Nothing would be better than a nice piece of prime rib, a tangy thousand isle dressing, hot bread, garlic mashed potatoes, and a glass or two of St. Francis cabernet.Hey, it’s Friday, okay!I walk in and ask for a booth where I can stretc
Men and Women are the Opposite Sex - Why? Because They are Opposite (Marketing Rule)
Yesterday I saw this ad in a magazineLadies these shoes would make you a football star. Check out latest foot ware at our store. 20% discount for first 30 customers.What a nonsense? How many women are actually interested in football? Few! No. The answer is very few. Would any woman buy shoes just because it will make her football star? I don’t think so. The above ad is a perfect example of uninspiring, disgusting and non-targeted marketing, in simple words “Full of bullshit”. Its irony that most marketing campaigns are not designed by keeping human psyche in perspective. Men and women are two differ
uce income tax exposure for 2006? Read on if dare, read on if you care.Yesterday I saw this ad in a magazineLadies these shoes would make you a football star. Check out latest foot ware at our store. 20% discount for first 30 customers.What a nonsense? How many women are actually interested in football? Few! No. The answer is very few. Would any woman buy shoes just because it will make her football star? I don’t think so. The above ad is a perfect example of uninspiring, disgusting and non-targeted marketing, in simple words “Full of bullshit”. Its irony that most marketing campaigns are not designed by keeping human psyche in perspective. Men and women are two differ
Outside salesmen should take note. Get reimbursed for your business expenses, please. The life of the salesman is one where meals & entertainment and use of a personal auto create income tax deductions that are not terribly
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