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    Using ROI (Return on Investment) as a Marketing Tool
    One thing that I’ve learned after 35 years in advertising is that no business wants to pay more than they have to for promotional expenses. It’s understandable considering all the various marketing options and the associated costs. A business has so many fixed overhead expenses from insurance to rent to employees that advertising is often left to the very end. The sad truth is that without proper promotion, the business can’t survive. I sold Yellow Page ads for 25 years and was invariably told that the ads were just too expensive. I used to ask, compared to what? It was then that I realized that I needed to educate my clients.What I ended up doing was justifying the investment through the use of the ROI or the “return on investment” technique. In basic layman’s terms, it works like this. Suppose you have purchased a newspaper ad for $100. Say you’re a florist and profit $10 on average per order. So you now need 10 orders to offset the cost of the ad. That’s the simplified version and it can be applied to almost any other media: TV, radio, Yellow Pages, direct mail, and so forth. It requires that you know the exact costs and your own profits. If the marketing program takes place over several days, weeks or months, the plan is the same.First, decide which medi
    >What is the company's level of innovation, turnover, and commitment to developing and keeping its employees?

    Read the company's job descriptions, check out its website, and get evaluations of the company from anyone you know that might do business with the company or work there.

    5. Develop a distinctive resume:

    If you will be changing industries, your resume is extremely important in helping you stand out from other candidates. Remember recruiters see hundreds of resumes. In a few seconds they will determine whether you get a second look. Your resume is just like your "elevator pitch." Be prepared to tell the essence of who you are in a single page. TIP: PERFECT Your "Elevator Speech."

    6. Explore interviewing skills:

    Learn the anatomy of an interview, approaches to interviews, interviewers favorite questions, and interviewing philosophies. Keys to success in the interview include preparation and practice.

    TIP: Ask friends and colleagues to interview you. Have them give you the third degree.

    7. Network, connect, and follow up:

    80% of all jobs come though networking.

    It’s not whom you know but who knows you. Use organizations/associations that facilitate the information generation process. Our suite of resources posts our members' press releases and new training programs, technologies and general business information. Stay "Connected" 24/7

    8. Reflect, refine, and redirect your search:

    Be critical of yourself. How are you doing? Where could you improve? What help or advice do you need? Who can provide that to you quickly? Are there gaps in your performance that need filling in? Are they knowledge gaps (e.g., you aren't up to speed on industry lingo), or skill gaps (e.g., your cover letters aren't as sharp as they might be)? Remember: Knowledge is attainable, and skills can be developed.

    TIP: Don't obsess. You c

    Why Hire a Security Consultant
    I have often been asked, “Why should I hire a security consultant to tell me what security measures my business needs?” I guess the biggest reason is if you know little to nothing about security, then you need to hire someone that does know the ins and outs to get the most benefit!There is a lot more than just looking at your doors, windows and locks or alarm systems to figuring out what security measures are need to protect your entire business. The main goal is to look at all your liabilities on security issues and reduce or eliminate them. This saves you time and money in the long run and keeps you out of a possible court situation in the future.To this end, you need to do a physical site security survey. This will identify the most pressing of your security issues that can get you in trouble. By looking at the entire company, those issues can be identified, measures to protect you implemented and your liabilities reduced!There are measures that only need to have policies and procedures changed or implemented that will reduce your liabilities. There are other measures that you will need to put in place to protect your hiring process that can save you from a lawsuit. Then there may be other measures that contain a security presence on site or after
    The words that strike fear in all working people --

    fired, terminated, laid off, let go, restructured, dismissed, downsized, rightsized --

    translate into only one thing: You're back in the job market and beating the street for new employment opportunities.

    Don't panic or spend too much time feeling sorry for yourself. Getting right back into the job market when losing your job is hard to deal with. The best thing you can do (even if you received a severance package) is look at the firing as a chance for a better opportunity. Getting fired is no longer considered a negative on your resume. It's part of today's job arena.

    TIP: For every $10,000 of salary, add a month to the job search to find employment.

    How do you deal with being fired or downsized in terms of your resume and job-hunting? How do you get you in shape to find an even better job than the one you just lost? Decide on a career path or make a change if necessary. If you loved your last position and the industry you worked in, then move to the next point. However, if you weren't happy, now is the time to think about or implement a career change.

    What kind of transferable skills did you acquire from your previous employment?

    For example, if you worked in a customer service capacity, and now want to get into sales, you have valuable sales and people skills -- transferable skills from one position to another. If you're not sure what you want to do, you should do some self-assessment. You can find great career assessment tests on the Web.

    TIP: Consider a career coach to determine these skills.

    Tweak that resume:

    Ideally, you've been keeping your resume current, but if you have not now is the time to take a hard look at it. The first thing you need to decide is whether to include the job from which you were terminated on your resume. In most cases, you should include it -- unless you only worked there a short period of time (less than three months). Show an end date from your previous job. Focus on your accomplishments and achievements.

    Consider adding -- if you don't already have these sections -- key accomplishments and transferable skills sections for your resume. Positioning these sections at the top of your resume also means you can downplay your actual employment history…or at least make it secondary to your accomplishments and skills.

    A functional resume, rather than a traditional chronological resume, will also serve this purpose. Develop both a traditional formatted resume and a scannable (text-only) resume. Since job-hunting has expanded to include traditional methods as well as online methods, you need to have both types and several versions of your resume.

    Get your resume critiqued. Ask someone in your network -- possibly a former boss or college career office (most work with alumni) to review your new resume(s) and offer constructive criticism.

    Resolve location issues:

    Now is the time to evaluate if enough opportunities exist where you currently live or if you need or want to relocate. TIP: If you have a spouse or significant other be sure and involve them in this discussion.

    Network, network, network:

    Tell everyone you know that you are in the job market again. You don't need to tell them you were fired if you don't want to, but don't be ashamed of it either, as labor figures indicate that many people have lost (or will lose) their jobs involuntarily. Your network includes your family, friends, former coworkers, former bosses, neighbors, and friends of friends -- just about anyone. These people may not be able to offer you a new job, but they may know someone who can, consequently they play a vital role in your job search. Once you find a new job, make sure you keep networking rather than waiting until you don't have a job to do so.

    Revisit your references and referrals:

    Depending on the circumstances surrounding your dismissal, you may or may not have a good reference from your former employer. Now is the time -- regardless -- to revisit your reference list. You need to contact these people.

    Inform them that you are again in the job market, and ask if they will still be a reference for you. If you think your former employer might give you a bad reference, it is extremely important that you have other people who will rave about your accomplishments and abilities.

    Be prepared to work @ getting a new job. It's a clich?, but looking for a new job is now your full-time job. Stay focused and accomplish something every day. Don’t go brain dead from too much job searching. Set limits on the amount of time you will commit each day.

    TIP: Be prepared for rejection. You may be a little extra sensitive because of being fired, but remember that there is always a degree of rejection in any job search -- so don't let it get you down.

    We are quarter way though 2006

    Will your job still be there at the end of the year? Are you feeling anxious about this year's job market? You're not alone. It’s a tough market. In one year 50% of your associates will change jobs or locations. Be as prepared as possible before you are faced with the inevitable.

    Ten Proven Strategies That Will Keep You on the Right Track

    1. Assess yourself:

    Take time to do a thorough self-assessment. Understand what you truly want. Do you want to still be an employee or is it time to make the break into self-employment? What are your values and interests? What are your preferences for industries, companies, functions, locations, job content, people you'd be working with and for, and organizational culture, style, and size? What are your strengths and skill sets? Most importantly, what do you envision your next job to be?

    TIP: If you need help let our career coach focus your efforts.

    2. Create a personal business plan:

    * Explore/research companies broadly. * Narrow your choices: pick key targets. * Design your marketing plan (your resume, how you will promote yourself, how you'll connect into the industries/companies, how you will follow up, etc.) * Do you have a weakness? Is there a knowledge or skill you need to be competitive? (Better plan now to enhance those skills.) * Can you differentiate yourself or make you a stronger candidate? * Do you know industry's buzzwords and vocabulary? Do you know what's hot and what is not?

    3. Use career services websites:

    Participate selectively; use your time management and prioritizing skills to help decide which resources you should take advantage of. Career centers offer a variety of resources to help you including advice/counseling, articles, recruiters, and a resource center/library or website which provides books, directories, website links, reports, research, and other resources.

    4. Research the industries in which you are interested:

    Do your homework. You can't be too prepared. A common refrain I hear from recruiters about someone who's impressive is, “She/he really understands our business and asked some great questions." Learn which companies are in strong financial positions and which are not. This is doubly important today with all the downsizing, mergers and acquisitions. TIP: Don't go from one uncertain situation to another.

    5. Research the selected companies:

    Ask yourself questions like:

    How does this company stack up against its competitors?

    What is the company's culture?

    What are its values and personality?

    Who are the leaders?

    What are they like, and how do they value (or not value) people?

    What is the company's level of innovation, turnover, and commitment to developing and keeping its employees?

    Read the company's job descriptions, check out its website, and get evaluations of the company from anyone you know that might do business with the company or work there.

    5. Develop a distinctive resume:

    If you will be changing industries, your resume is extremely important in helping you stand out from other candidates. Remember recruiters see hundreds of resumes. In a few seconds they will determine whether you get a second look. Your resume is just like your "elevator pitch." Be prepared to tell the essence of who you are in a single page. TIP: PERFECT Your "Elevator Speech."

    6. Explore interviewing skills:

    Learn the anatomy of an interview, approaches to interviews, interviewers favorite questions, and interviewing philosophies. Keys to success in the interview include preparation and practice.

    TIP: Ask friends and colleagues to interview you. Have them give you the third degree.

    7. Network, connect, and follow up:

    80% of all jobs come though networking.

    It’s not whom you know but who knows you. Use organizations/associations that facilitate the information generation process. Our suite of resources posts our members' press releases and new training programs, technologies and general business information. Stay "Connected" 24/7

    8. Reflect, refine, and redirect your search:

    Be critical of yourself. How are you doing? Where could you improve? What help or advice do you need? Who can provide that to you quickly? Are there gaps in your performance that need filling in? Are they knowledge gaps (e.g., you aren't up to speed on industry lingo), or skill gaps (e.g., your cover letters aren't as sharp as they might be)? Remember: Knowledge is attainable, and skills can be developed.

    TIP: Don't obsess. You ca

    Effective Online Logo Designs
    For those individuals seeking inexpensive logo designs, look no further, online logo designs fit the bill very nicely, thank you. The Internet truly can be your best friend, especially when you're starting up a small business. I run my own business and was looking for an online logo design service provider. I managed to get in touch with several people through a simple Internet search. The artistry and service levels vary greatly as did the fees, but that is to be expected.I actually decided to seek out free online logo designs to see what I could come up with. Yes, that's right to free. I actually found a great deal of services. Surprisingly, there were what if you services provided free online logo designs. I was actually quite surprised. One of the best I have found is cool text. This is an online logo design provider that can issue a simple yet elegant logo designs. The process is pretty cut and dry actually. The style, color and design of the logo are all modifiable so that you may customize them as you see fit. Your simple and effective online logo design is ready for download and subsequent use. It sure beats the heck out of messing around with an expensive software applications to try and create your online logo designs.Of course there are some
    it -- unless you only worked there a short period of time (less than three months). Show an end date from your previous job. Focus on your accomplishments and achievements.

    Consider adding -- if you don't already have these sections -- key accomplishments and transferable skills sections for your resume. Positioning these sections at the top of your resume also means you can downplay your actual employment history…or at least make it secondary to your accomplishments and skills.

    A functional resume, rather than a traditional chronological resume, will also serve this purpose. Develop both a traditional formatted resume and a scannable (text-only) resume. Since job-hunting has expanded to include traditional methods as well as online methods, you need to have both types and several versions of your resume.

    Get your resume critiqued. Ask someone in your network -- possibly a former boss or college career office (most work with alumni) to review your new resume(s) and offer constructive criticism.

    Resolve location issues:

    Now is the time to evaluate if enough opportunities exist where you currently live or if you need or want to relocate. TIP: If you have a spouse or significant other be sure and involve them in this discussion.

    Network, network, network:

    Tell everyone you know that you are in the job market again. You don't need to tell them you were fired if you don't want to, but don't be ashamed of it either, as labor figures indicate that many people have lost (or will lose) their jobs involuntarily. Your network includes your family, friends, former coworkers, former bosses, neighbors, and friends of friends -- just about anyone. These people may not be able to offer you a new job, but they may know someone who can, consequently they play a vital role in your job search. Once you find a new job, make sure you keep networking rather than waiting until you don't have a job to do so.

    Revisit your references and referrals:

    Depending on the circumstances surrounding your dismissal, you may or may not have a good reference from your former employer. Now is the time -- regardless -- to revisit your reference list. You need to contact these people.

    Inform them that you are again in the job market, and ask if they will still be a reference for you. If you think your former employer might give you a bad reference, it is extremely important that you have other people who will rave about your accomplishments and abilities.

    Be prepared to work @ getting a new job. It's a clich?, but looking for a new job is now your full-time job. Stay focused and accomplish something every day. Don’t go brain dead from too much job searching. Set limits on the amount of time you will commit each day.

    TIP: Be prepared for rejection. You may be a little extra sensitive because of being fired, but remember that there is always a degree of rejection in any job search -- so don't let it get you down.

    We are quarter way though 2006

    Will your job still be there at the end of the year? Are you feeling anxious about this year's job market? You're not alone. It’s a tough market. In one year 50% of your associates will change jobs or locations. Be as prepared as possible before you are faced with the inevitable.

    Ten Proven Strategies That Will Keep You on the Right Track

    1. Assess yourself:

    Take time to do a thorough self-assessment. Understand what you truly want. Do you want to still be an employee or is it time to make the break into self-employment? What are your values and interests? What are your preferences for industries, companies, functions, locations, job content, people you'd be working with and for, and organizational culture, style, and size? What are your strengths and skill sets? Most importantly, what do you envision your next job to be?

    TIP: If you need help let our career coach focus your efforts.

    2. Create a personal business plan:

    * Explore/research companies broadly. * Narrow your choices: pick key targets. * Design your marketing plan (your resume, how you will promote yourself, how you'll connect into the industries/companies, how you will follow up, etc.) * Do you have a weakness? Is there a knowledge or skill you need to be competitive? (Better plan now to enhance those skills.) * Can you differentiate yourself or make you a stronger candidate? * Do you know industry's buzzwords and vocabulary? Do you know what's hot and what is not?

    3. Use career services websites:

    Participate selectively; use your time management and prioritizing skills to help decide which resources you should take advantage of. Career centers offer a variety of resources to help you including advice/counseling, articles, recruiters, and a resource center/library or website which provides books, directories, website links, reports, research, and other resources.

    4. Research the industries in which you are interested:

    Do your homework. You can't be too prepared. A common refrain I hear from recruiters about someone who's impressive is, “She/he really understands our business and asked some great questions." Learn which companies are in strong financial positions and which are not. This is doubly important today with all the downsizing, mergers and acquisitions. TIP: Don't go from one uncertain situation to another.

    5. Research the selected companies:

    Ask yourself questions like:

    How does this company stack up against its competitors?

    What is the company's culture?

    What are its values and personality?

    Who are the leaders?

    What are they like, and how do they value (or not value) people?

    What is the company's level of innovation, turnover, and commitment to developing and keeping its employees?

    Read the company's job descriptions, check out its website, and get evaluations of the company from anyone you know that might do business with the company or work there.

    5. Develop a distinctive resume:

    If you will be changing industries, your resume is extremely important in helping you stand out from other candidates. Remember recruiters see hundreds of resumes. In a few seconds they will determine whether you get a second look. Your resume is just like your "elevator pitch." Be prepared to tell the essence of who you are in a single page. TIP: PERFECT Your "Elevator Speech."

    6. Explore interviewing skills:

    Learn the anatomy of an interview, approaches to interviews, interviewers favorite questions, and interviewing philosophies. Keys to success in the interview include preparation and practice.

    TIP: Ask friends and colleagues to interview you. Have them give you the third degree.

    7. Network, connect, and follow up:

    80% of all jobs come though networking.

    It’s not whom you know but who knows you. Use organizations/associations that facilitate the information generation process. Our suite of resources posts our members' press releases and new training programs, technologies and general business information. Stay "Connected" 24/7

    8. Reflect, refine, and redirect your search:

    Be critical of yourself. How are you doing? Where could you improve? What help or advice do you need? Who can provide that to you quickly? Are there gaps in your performance that need filling in? Are they knowledge gaps (e.g., you aren't up to speed on industry lingo), or skill gaps (e.g., your cover letters aren't as sharp as they might be)? Remember: Knowledge is attainable, and skills can be developed.

    TIP: Don't obsess. You c

    Term Life Insurance for Business Owners or Key Executives
    Starting a business is a stressful endeavor. There is so much to consider regarding basic operations and so many forms to fill out and papers to file. It is truly a wonder that businesses are able to get off the ground at all. If you are a new business owner, you know that insurance of all types is very much part of the equation in the development and opening of your business. However busy you are with the basic operations of business, you must take time out to implement a strategy to keep your business secure. To be sure, an essential ingredient to this security is taking out “key person” insurance (also known as Business Life Insurance).Key person term life insurance is taken out on the life of the key executive or the business owner. All firms or small businesses depend on the key people or business owner to manage and keep the business running. These head people are critical for the success of the business and therefore the insurance is actually taken out for the benefit of the business. Businesses take out the policy on the key individuals and so the business also pays for the policy premiums. The monies that are paid to the business upon the death of the key executive or business owner allows that firm or business the time to figure out what direction
    n waiting until you don't have a job to do so.

    Revisit your references and referrals:

    Depending on the circumstances surrounding your dismissal, you may or may not have a good reference from your former employer. Now is the time -- regardless -- to revisit your reference list. You need to contact these people.

    Inform them that you are again in the job market, and ask if they will still be a reference for you. If you think your former employer might give you a bad reference, it is extremely important that you have other people who will rave about your accomplishments and abilities.

    Be prepared to work @ getting a new job. It's a clich?, but looking for a new job is now your full-time job. Stay focused and accomplish something every day. Don’t go brain dead from too much job searching. Set limits on the amount of time you will commit each day.

    TIP: Be prepared for rejection. You may be a little extra sensitive because of being fired, but remember that there is always a degree of rejection in any job search -- so don't let it get you down.

    We are quarter way though 2006

    Will your job still be there at the end of the year? Are you feeling anxious about this year's job market? You're not alone. It’s a tough market. In one year 50% of your associates will change jobs or locations. Be as prepared as possible before you are faced with the inevitable.

    Ten Proven Strategies That Will Keep You on the Right Track

    1. Assess yourself:

    Take time to do a thorough self-assessment. Understand what you truly want. Do you want to still be an employee or is it time to make the break into self-employment? What are your values and interests? What are your preferences for industries, companies, functions, locations, job content, people you'd be working with and for, and organizational culture, style, and size? What are your strengths and skill sets? Most importantly, what do you envision your next job to be?

    TIP: If you need help let our career coach focus your efforts.

    2. Create a personal business plan:

    * Explore/research companies broadly. * Narrow your choices: pick key targets. * Design your marketing plan (your resume, how you will promote yourself, how you'll connect into the industries/companies, how you will follow up, etc.) * Do you have a weakness? Is there a knowledge or skill you need to be competitive? (Better plan now to enhance those skills.) * Can you differentiate yourself or make you a stronger candidate? * Do you know industry's buzzwords and vocabulary? Do you know what's hot and what is not?

    3. Use career services websites:

    Participate selectively; use your time management and prioritizing skills to help decide which resources you should take advantage of. Career centers offer a variety of resources to help you including advice/counseling, articles, recruiters, and a resource center/library or website which provides books, directories, website links, reports, research, and other resources.

    4. Research the industries in which you are interested:

    Do your homework. You can't be too prepared. A common refrain I hear from recruiters about someone who's impressive is, “She/he really understands our business and asked some great questions." Learn which companies are in strong financial positions and which are not. This is doubly important today with all the downsizing, mergers and acquisitions. TIP: Don't go from one uncertain situation to another.

    5. Research the selected companies:

    Ask yourself questions like:

    How does this company stack up against its competitors?

    What is the company's culture?

    What are its values and personality?

    Who are the leaders?

    What are they like, and how do they value (or not value) people?

    What is the company's level of innovation, turnover, and commitment to developing and keeping its employees?

    Read the company's job descriptions, check out its website, and get evaluations of the company from anyone you know that might do business with the company or work there.

    5. Develop a distinctive resume:

    If you will be changing industries, your resume is extremely important in helping you stand out from other candidates. Remember recruiters see hundreds of resumes. In a few seconds they will determine whether you get a second look. Your resume is just like your "elevator pitch." Be prepared to tell the essence of who you are in a single page. TIP: PERFECT Your "Elevator Speech."

    6. Explore interviewing skills:

    Learn the anatomy of an interview, approaches to interviews, interviewers favorite questions, and interviewing philosophies. Keys to success in the interview include preparation and practice.

    TIP: Ask friends and colleagues to interview you. Have them give you the third degree.

    7. Network, connect, and follow up:

    80% of all jobs come though networking.

    It’s not whom you know but who knows you. Use organizations/associations that facilitate the information generation process. Our suite of resources posts our members' press releases and new training programs, technologies and general business information. Stay "Connected" 24/7

    8. Reflect, refine, and redirect your search:

    Be critical of yourself. How are you doing? Where could you improve? What help or advice do you need? Who can provide that to you quickly? Are there gaps in your performance that need filling in? Are they knowledge gaps (e.g., you aren't up to speed on industry lingo), or skill gaps (e.g., your cover letters aren't as sharp as they might be)? Remember: Knowledge is attainable, and skills can be developed.

    TIP: Don't obsess. You c

    7 Steps to Workforce Retention
    It's an IT jungle out there …and many of your employees may be thinking the jungles a bit greener somewhere else. With solo contracting becoming increasingly attractive, how do you make sure you retain key IT personnel?Here are seven tips I’ve found helpful when working with companies suffering from talent drain, things you can do to not only retain staff but increase productivity and performance.1. Stay on top of your rate of attrition Ironically, many companies examine their rate of staff attrition only after extensive losses. A widely publicized survey (done by CareerBuilder) earlier this year reported that 32 percent of IT workers planned to leave their jobs in 2006. The Walker Loyalty Report for Loyalty in the Workplace reported that only 34 percent of workers were truly loyal.”Considering that Silicon Valley’s average annual rate of attrition is about 20 to 30 percent and the national average has been just under 17 percent, these recent surveys should come as a shock.If you don’t already measure attrition rates within your staff, start now. Determine whether your retention rate is within norms for your industry, company and location. If you see an upward trend, you’ll have time to take action.s? Most importantly, what do you envision your next job to be?

    TIP: If you need help let our career coach focus your efforts.

    2. Create a personal business plan:

    * Explore/research companies broadly. * Narrow your choices: pick key targets. * Design your marketing plan (your resume, how you will promote yourself, how you'll connect into the industries/companies, how you will follow up, etc.) * Do you have a weakness? Is there a knowledge or skill you need to be competitive? (Better plan now to enhance those skills.) * Can you differentiate yourself or make you a stronger candidate? * Do you know industry's buzzwords and vocabulary? Do you know what's hot and what is not?

    3. Use career services websites:

    Participate selectively; use your time management and prioritizing skills to help decide which resources you should take advantage of. Career centers offer a variety of resources to help you including advice/counseling, articles, recruiters, and a resource center/library or website which provides books, directories, website links, reports, research, and other resources.

    4. Research the industries in which you are interested:

    Do your homework. You can't be too prepared. A common refrain I hear from recruiters about someone who's impressive is, “She/he really understands our business and asked some great questions." Learn which companies are in strong financial positions and which are not. This is doubly important today with all the downsizing, mergers and acquisitions. TIP: Don't go from one uncertain situation to another.

    5. Research the selected companies:

    Ask yourself questions like:

    How does this company stack up against its competitors?

    What is the company's culture?

    What are its values and personality?

    Who are the leaders?

    What are they like, and how do they value (or not value) people?

    What is the company's level of innovation, turnover, and commitment to developing and keeping its employees?

    Read the company's job descriptions, check out its website, and get evaluations of the company from anyone you know that might do business with the company or work there.

    5. Develop a distinctive resume:

    If you will be changing industries, your resume is extremely important in helping you stand out from other candidates. Remember recruiters see hundreds of resumes. In a few seconds they will determine whether you get a second look. Your resume is just like your "elevator pitch." Be prepared to tell the essence of who you are in a single page. TIP: PERFECT Your "Elevator Speech."

    6. Explore interviewing skills:

    Learn the anatomy of an interview, approaches to interviews, interviewers favorite questions, and interviewing philosophies. Keys to success in the interview include preparation and practice.

    TIP: Ask friends and colleagues to interview you. Have them give you the third degree.

    7. Network, connect, and follow up:

    80% of all jobs come though networking.

    It’s not whom you know but who knows you. Use organizations/associations that facilitate the information generation process. Our suite of resources posts our members' press releases and new training programs, technologies and general business information. Stay "Connected" 24/7

    8. Reflect, refine, and redirect your search:

    Be critical of yourself. How are you doing? Where could you improve? What help or advice do you need? Who can provide that to you quickly? Are there gaps in your performance that need filling in? Are they knowledge gaps (e.g., you aren't up to speed on industry lingo), or skill gaps (e.g., your cover letters aren't as sharp as they might be)? Remember: Knowledge is attainable, and skills can be developed.

    TIP: Don't obsess. You c

    Contemporary Bar Stools Keep Businesses Sitting Pretty
    The only thing that does not change in this world is change. The business world is no exception. At Wall Street, stocks and bonds rise and fall due to hostile takeovers. Multi-billion dollar mergers are a daily thing. Executive decisions are made with the goal of saving a corporation's bottom line, not jobs. In the blink of an eye, seemingly unlimited amounts of money can be zapped from Wall Street to Main Street. In today's every-changing business world, people and corporations trade information at lightning-fast speed. What better way to reflect such exciting, dramatic, and no-nonsense times than through the office furniture? Contemporary bar stools can be as sleek as an iron-clad contract, or as enticing as a job offer.Furniture in the Offing The contemporary bar stool is an offspring of the contemporary furniture movement. This furniture can take on several styles, such as traditional, futuristic, and contemporary. In the late half of the 1900s, furniture designers created a style of their own. They avoided the use of flower print fabrics, carvings with details, and dark wood. They opted, instead, for straight lines, smooth styles, and light colors. Light-colored wood, such as birch and maple, was used for various pieces of furniture. Soft curves repla
    >What is the company's level of innovation, turnover, and commitment to developing and keeping its employees?

    Read the company's job descriptions, check out its website, and get evaluations of the company from anyone you know that might do business with the company or work there.

    5. Develop a distinctive resume:

    If you will be changing industries, your resume is extremely important in helping you stand out from other candidates. Remember recruiters see hundreds of resumes. In a few seconds they will determine whether you get a second look. Your resume is just like your "elevator pitch." Be prepared to tell the essence of who you are in a single page. TIP: PERFECT Your "Elevator Speech."

    6. Explore interviewing skills:

    Learn the anatomy of an interview, approaches to interviews, interviewers favorite questions, and interviewing philosophies. Keys to success in the interview include preparation and practice.

    TIP: Ask friends and colleagues to interview you. Have them give you the third degree.

    7. Network, connect, and follow up:

    80% of all jobs come though networking.

    It’s not whom you know but who knows you. Use organizations/associations that facilitate the information generation process. Our suite of resources posts our members' press releases and new training programs, technologies and general business information. Stay "Connected" 24/7

    8. Reflect, refine, and redirect your search:

    Be critical of yourself. How are you doing? Where could you improve? What help or advice do you need? Who can provide that to you quickly? Are there gaps in your performance that need filling in? Are they knowledge gaps (e.g., you aren't up to speed on industry lingo), or skill gaps (e.g., your cover letters aren't as sharp as they might be)? Remember: Knowledge is attainable, and skills can be developed.

    TIP: Don't obsess. You cannot be all things to all people. Sell to your strengths not weaknesses.

    9. Mind your etiquette throughout the process:

    Stay in touch and connected. Keep your network open. Are there colleagues you haven't been in touch with in a while? Shoot them a quick E-mail and let them know what you are doing.

    TIP: Do not wear out your welcome. Etiquette also means returning calls promptly, not harassing the employer, and telling others who help you that you appreciate their efforts.

    10. Leverage the best job/career-related websites. Spend time finding out which sites work best for you.

    So if you are prepared and have done your homework, when you hear these words "Fired, Laid Off, or Unemployed" you will be ready to face whatever comes.

    HTTP = HTML link (for blogs, profiles,phorums):
    <a href="http://www.casualarticles.com/article/11873/casualarticles-Fired-Laid-Off-Unemployed-Or-About-To-Lose-Your-Job.html">Fired, Laid Off, Unemployed Or About To Lose Your Job</a>

    BB link (for phorums):
    [url=http://www.casualarticles.com/article/11873/casualarticles-Fired-Laid-Off-Unemployed-Or-About-To-Lose-Your-Job.html]Fired, Laid Off, Unemployed Or About To Lose Your Job[/url]

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