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Casual Articles - Top 10 Label Artwork Mistakes
How to Negotiate Exactly What You Want in a New Office file for the RGB color space, the color is going to look different when printed on a CMYK printer, so it is always a good idea to create your artwork as CMYK. You should request a press proof if color is very important to you.If you are looking for a flexible office space plan that won’t keep you locked into a contract for a year or more, the first thing to forget is conventional lease space.You want to focus your search on ‘rental’ office space. Why rental? Because rentals generally offer the most flexible arrangements without requiring a long-term lease.One of the most convenient and wide-spread types of rental offices are called executive suites or executive office space. These can be found in cities all around the world.Although the name would imply expensive top floor office space, they are actually quite economical. In fact, you can often save as much as 70% over the cost of setting up and staffing conventiona 4. Improper File Resolution Many times people send a file of a picture or graphic that was on their web site and expect their printer to create a nice looking lab The Woeful Home Seller Every day a typical label print shop receives dozens, sometimes hundreds, of different artwork files for custom label printing. Sometimes the art is perfect but often there are problems that need to be addressed before the art can be printed. So here is a list of the most common mistakes that people make when preparing their artwork. If you take care to avoid these mistakes you will save yourself a great deal of time, energy and money. Here are the top 10 label artwork mistakes:Home sellers are having a difficult time enduring any success in this buyer’s market. Even expecting the worst is proven to be not enough as some sellers are realizing the market is a lot staler than they thought.Every seller by now has become aware they stubbornness will not be rewarded, at least not until the housing market completes a full rebound, which will not happen for at least a couple more years.The key to surviving the slumping market for a seller is anticipation; really anticipate the worst case scenario because there is a good chance it will come true.With that being said, do not try and sell unless you have to. But many people do have to, either for job relocation, a growing family 1. Missing Fonts This has been a common problem with artwork since we moved to digital file preparation over a decade ago. You might have this wonderful fancy font in your artwork, but if your printer doesn't have it, when they open your file they will get an error message. The best way around this is to always outline your fonts before sending in your file. 2. Missing Bleed If you want your color to print all the way to the edge of your label you need to include a bleed. For example, if you want to print a 3" x 5" label, the size of the artwork you would create would be 3.125" x 5.125". Also, you need to leave some space around the very edge of your label that is free of text. The reason this is needed is because during die-cutting the label material can drift ever so slightly (up to 1/32"), so you need to make allowances for this in your artwork. 3. RGB vs CMYK Most digital color printers today (including your little desktop inkjet) print in CMYK, also known as four color process. However, all computer monitors display color as RGB (Red-Green-Blue). Now if you create your file for the RGB color space, the color is going to look different when printed on a CMYK printer, so it is always a good idea to create your artwork as CMYK. You should request a press proof if color is very important to you. 4. Improper File Resolution Many times people send a file of a picture or graphic that was on their web site and expect their printer to create a nice looking labe Saving Money on Office Cubicles with Smart Designs and Smart Shopping great deal of time, energy and money. Here are the top 10 label artwork mistakes:Whether you are moving your office to a new location, larger or smaller, or you are simply looking for a way to maximize your current space, you will likely need to purchase new office cubicles and systems furniture. You may not be aware that there are many ways that you can save money when purchasing new office cubicle components and managing their layout, while at the same time maintaining employee satisfaction and increasing workplace efficiency.Turn Hard Wall Offices into Office CubiclesFirst of all, there is a misconception that if you are coming out of a hard wall office into a space in which you will use office cubicles, you will need to establish the new workspaces to be exactly the same 1. Missing Fonts This has been a common problem with artwork since we moved to digital file preparation over a decade ago. You might have this wonderful fancy font in your artwork, but if your printer doesn't have it, when they open your file they will get an error message. The best way around this is to always outline your fonts before sending in your file. 2. Missing Bleed If you want your color to print all the way to the edge of your label you need to include a bleed. For example, if you want to print a 3" x 5" label, the size of the artwork you would create would be 3.125" x 5.125". Also, you need to leave some space around the very edge of your label that is free of text. The reason this is needed is because during die-cutting the label material can drift ever so slightly (up to 1/32"), so you need to make allowances for this in your artwork. 3. RGB vs CMYK Most digital color printers today (including your little desktop inkjet) print in CMYK, also known as four color process. However, all computer monitors display color as RGB (Red-Green-Blue). Now if you create your file for the RGB color space, the color is going to look different when printed on a CMYK printer, so it is always a good idea to create your artwork as CMYK. You should request a press proof if color is very important to you. 4. Improper File Resolution Many times people send a file of a picture or graphic that was on their web site and expect their printer to create a nice looking lab Valuation of Consulting Firms - A Blended Approach ays outline your fonts before sending in your file.Consultants News, of Peterborough, NH, is probably the most prestigious consultants news letter published and features world wide distribution. Awhile back, because they receive many questions about “how to value consulting firms” . . . . . whether they're mid-sized firms being acquired by industrial giants, or founding partners assessing fair valuation when new partners are appointed. To deal with CN's coverage of this topic, they asked Charlotte based consultant and valuation analyst Paul A. Halas, Jr., to outline his valuation technique as it applies to consulting firms.Thomas D'Ufrey said: “The worth of a thing is known by its want.” For management consultants the more contemporary question might be “ 2. Missing Bleed If you want your color to print all the way to the edge of your label you need to include a bleed. For example, if you want to print a 3" x 5" label, the size of the artwork you would create would be 3.125" x 5.125". Also, you need to leave some space around the very edge of your label that is free of text. The reason this is needed is because during die-cutting the label material can drift ever so slightly (up to 1/32"), so you need to make allowances for this in your artwork. 3. RGB vs CMYK Most digital color printers today (including your little desktop inkjet) print in CMYK, also known as four color process. However, all computer monitors display color as RGB (Red-Green-Blue). Now if you create your file for the RGB color space, the color is going to look different when printed on a CMYK printer, so it is always a good idea to create your artwork as CMYK. You should request a press proof if color is very important to you. 4. Improper File Resolution Many times people send a file of a picture or graphic that was on their web site and expect their printer to create a nice looking lab Use The Right Benefit Statements on Your Website (and in All Your Marketing) his is needed is because during die-cutting the label material can drift ever so slightly (up to 1/32"), so you need to make allowances for this in your artwork.The experts say you need benefit statements in all your marketing – on your website, on your brochures and flyers, in your 30-second introduction and in all types of advertising. This is true.There could be so many benefit statements for your business, how do you choose?Marketing is the process of communicating to people about your product or service so they can make a purchase if they perceive they want or need it. If they are not aware of it, don't know how to purchase it or don't perceive it fulfills a want or need, there can be no sale.The key word in that paragraph is ‘perceive'. Your marketing, and therefore your benefit statements, should focus on the perception in the marketplace, not 3. RGB vs CMYK Most digital color printers today (including your little desktop inkjet) print in CMYK, also known as four color process. However, all computer monitors display color as RGB (Red-Green-Blue). Now if you create your file for the RGB color space, the color is going to look different when printed on a CMYK printer, so it is always a good idea to create your artwork as CMYK. You should request a press proof if color is very important to you. 4. Improper File Resolution Many times people send a file of a picture or graphic that was on their web site and expect their printer to create a nice looking lab If You Build It, Will They Come? file for the RGB color space, the color is going to look different when printed on a CMYK printer, so it is always a good idea to create your artwork as CMYK. You should request a press proof if color is very important to you.If you were to start a business the ‘right' way, you would have at least tens of thousands of dollars available for 24 months of living expenses, start-up costs, inventory and marketing.A more typical situation is this: you have a passion in your soul and you know you can make a business from it. Other people have done it and are making lots of money; why can't you? So you either got laid off or quit or your kids are now in school and you start your business.You quickly realize you need to do ‘marketing.' But marketing costs money and you don't have much, so you study guerrilla marketing. You learn that you need to do so much – you need a web presence, you need to network, you need to write. You n 4. Improper File Resolution Many times people send a file of a picture or graphic that was on their web site and expect their printer to create a nice looking label from it. Unfortunately, in most cases the file on the web site is very low resolution, often as low as 72 dpi. If a file is printed at that resolution it is going to look terrible, a resolution of 300 dpi is recommended for best results. 5. Tight Borders If you want a thin border on your labels that prints right near the edge, or bleeds off the edge you are just asking for trouble. While label printing technology has advanced a great deal, there is still some very slight movement when printing and die-cutting your labels. While this movement is only a very small fraction of an inch, if your border is near the edge of the label it will be noticeable. Our advice, if you really want a border, is to make it a thick one (more than 4 point). That way the slight movement will be much less noticeable. 6. Spelling and Typing Mistakes This one should really go without saying, but because it is so common it has been included here. While your printer will sometimes catch mistakes, it is up to you to check your label artwork carefully. You can never proofread enough - even when you are sure it is correct, check it one more time. Sometimes we print beautiful labels only to discover a spelling mistake after the fact. You can save yourself disappointment and expense by spending extra time making sure all your text is correct. 7. Missing Graphics/Links If you are using a newer version of Photoshop or Illustrator (CS or CS2) this is less of a problem, but for people using older versions it is still a major issue. All your graphic elements should be embedded into y
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