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  • Casual Articles - Wall Street to Main Street: News, Views and Commentary: June 19, 2006

    Opt in Email Marketing - Targeted List Building Strategies
    In any business, especially online, it’s a well known fact that not all customers are created equal. In the same vain, not all email lists are created equal and you would often hear marketers boasting about the size of their lists, but does size really matter? The answer is a simple, and resounding NO. You can make just as much money with email marketing using a list of 1,000 as you would with a list of 100,000. It's all about how responsive your list actually is.Email marketing (or permission marketing), is still one of the most lucrative ways of making money online. We are all sick and tired of the saying that 'the money is in the list' but as clich?d as it sound, this really is still true. It is however necessary that we make some more refined distinctions if we want to tap into this. In opt in email marketing, targeted leads are probably the number one consideration if you want to build a highly responsive list. For far too many marketers the a 1% conversion rate is acceptable. Conversions do not always rely on good copywriting alone. If you give people what they really want, you don't really need to sell them. When opt in email marketing is very targeted and specific, the whole selling process becomes much more synchronized. There is nothing harder than selling someone something that they don't really want or need. There is nothing easier than selling someone something they really want and need.Working with a highly responsive mailing list is indeed a very different experience – not only in your approach, but also in the quality and quantity of your contact with them. Marketers with huge, unresponsive lists have to send out three to four emails a week just to get some resp
    s constantly changing so they still may have a shot, but 10 years or so ago would Mr. Softie have waited so long to be at the forefront of an evolution?, all that we can do at this point is wait and see what the reaction will be to the new product line, the shift in management and whether the software giant will consider splitting the company at some point down the road.

    Movers and Shakers

    Some major movers in yesterdays trading session included Focus Media Holdings (NASDAQ: FMCN) , we mentioned Focus Media when it hit a ceiling of $68 three times in a row and sent out an alert that it could pull back into the $51 range, which it did. We also alerted our readers that once it found a bottom that their next trip up to $68 would be fierce and create a base in that level. The stock traded up $6.28 on Friday to close at $60.78, the momentum has been building up in the company and you should see it try to reach that ceiling this week. We also mentioned that their United S

    How to Get Tons of Free Stuff to Sell on Ebay
    This simple method of getting free stuff works. Although I'm no longer doing this, I'm sure that if you follow these simple steps, you'll wind up with so much stuff that you might have to get someone to take some of your stuff.It works like this, grab the weekend papers, Friday, Saturday and Sunday. Go to the classified section where it lists 'Moving Sales'.. look for the ones that have addresses as well as phone numbers. Make a list of ones in your area. Visit some of them that are close, generally wait until Sunday to visit them and take note of what they have and how much they have left.Now what you want to do is use a two pronged approach. After visiting the location, before leaving give them one of your business cards that you will have printed up before hand that states something like 'We remove unwanted reuseable items-FREE!' Next, sometime during the weekend, make a list of places that had a good bit of inventory and what you want to do is on Sunday evening mail out a letter to them with your letterhead again stating who are you, and that you'll take away unwanted reuseable items in a hurry...FREEIf they're moving real soon and still have a bunch of stuff left, they'll start to feel the pressure, and when you letter shows up stating again that you'll get rid of their unwanted stuff, well, you'll get your share of business.One of the things that you'll have to be careful of is that the people may try and unload a lot of junk on you but just let them know as your ad states, you only take reuseable stuff. Now, if they want to throw in some nice pieces in order for you to take some of the other less desirable things, well, then that's your call.From expe
    It’s Monday June 19, 2006, and it’s the first day of the trading week and it should be an interesting one. Verizon (NYSE: VZ) has taken the bull by the horns as they struck a multiyear deal with PBS TV Stations to carry a wide array of PBS programming on the new Verizon TV Business. The lines are getting thinner and the war between phone companies and cable operators will begin to heat up this summer.

    On the heels of that, the new FCC rules that would loosen the noose on major phone companies have been upheld by the U.S. Appeals court. Basically the large phone companies will not have to provide access to their networks in the residential arena. So smaller phone companies that are trying to grab market share from companies like AT&T (NYSE: T) and Verizon will have a tough time of it as the major carriers own the infrastructure that allows for service to a majority of the residential areas through out the country.

    Political Front

    In the Saddam Hussein trial prosecutors are pushing for the death penalty for Saddam Hussein and three of his former aides for crimes against humanity following a 1982 crackdown on Shi'ites in which hundreds were killed and tortured. So Hussein will rant and rave until the gavel comes down and his fate is sealed.

    North Korea plans on testing a missile launch that, fully fueled, could reach as far as Alaska. So both the United States and Japan have warned North Korea against the launch. North Korea is taking advantage of the worlds attention that is diverted to Iraq and Iran to run this test. So this is a developing story.

    Here in New York, city lawmakers are coming down hard on the Department of Homeland Security's decision to cut anti-terror funding. This comes on the heels of a report that came out over the weekend that showed that al-Qaida had a plan to attack the NYC subway system in 2003.

    Tid Bits

    To combat the mighty Ericsson (NASDAQ: ERICY) Nokia (NYSE: NOK) and Siemens (NYSE:SI) have both agreed to a joint venture that will merge their mobile network operations, creating a $20 billion entity. Now the new venture will be called Nokia Siemens Networks and is still subject to regulatory approval, but if this should go through two things will certainly happen, one is that Ericsson will be given a run for their money and two , close to 10,000 jobs will be eliminated. That is the casualty of this mobile network war. It is a smart move for both companies, as the mobile arena is getting tighter. So expect for these stocks to trade higher on this news.

    After months of Intel Corp (NASDAQ: INTC) creating historic lows in its trading history. UBS sees value in the company. The upgraded the stock from a Neutral to a Buy and gave the stock a target price of $23 and that is up from $21.Now the question is will the Institutional money begin to flow back into Intel or will the UBS upgrade just entice individual investors to jump on board. The stock closed at $18.30 on Friday.

    Now lets take a look at the Microsoft (NASDAQ: MSFT) front, last week Bill Gates stated that he will be stepping down from the Day to Day duties of Microsoft. Now this is definitely getting mixed reactions as he was the visionary behind the company and at one point in time gave a helping hand to Apple Computer (NASDAQ: AAPL) when the company was down on its luck. But times do change, Microsoft, once being a vibrant young company that dared to be different, topping the one time juggernaut IBM (NYSE: IBM) seem to have gotten too big to have that burning desire and vision. With Google (NASDAQ: GOOG) looking to grab software market share from Mr. Softie by giving people what they want but for free seems to be just another nail being driven into the coffin of Microsoft. Now don’t count them out just yet, Mr. Softie is coming out with guns blazing against Apple’s iPod success by launching its own MP3 player. Some think that its late in the game but technology is constantly changing so they still may have a shot, but 10 years or so ago would Mr. Softie have waited so long to be at the forefront of an evolution?, all that we can do at this point is wait and see what the reaction will be to the new product line, the shift in management and whether the software giant will consider splitting the company at some point down the road.

    Movers and Shakers

    Some major movers in yesterdays trading session included Focus Media Holdings (NASDAQ: FMCN) , we mentioned Focus Media when it hit a ceiling of $68 three times in a row and sent out an alert that it could pull back into the $51 range, which it did. We also alerted our readers that once it found a bottom that their next trip up to $68 would be fierce and create a base in that level. The stock traded up $6.28 on Friday to close at $60.78, the momentum has been building up in the company and you should see it try to reach that ceiling this week. We also mentioned that their United St

    Don't Fake It Here, It's Your Job
    How many of you have faked the smallest (yes, considering it forgivable) details in your resume. Oh, don't feel offended, I just knew that it's a bitter reality that many of us do without thinking it a thing that may deserve a thought. If seen in a Cause-and-Effect scenario, at the Cause level, there are several things that might or might not really result into desirable or undesirable effects. In the hopes of good result and thinking our employers chucking the minute lies in our profiles, we falsify very small and very few things like: Marks in qualification (% or CGPA) Date of Joining at previous organization Projects undertaken Functional and technical expertise (in some cases) Total experience (Usually increased to multiples of a year as in, 10-11 months of experience written as one year) Cause of resignation at previous employer(s) Names of previous employer(s) Reason to join the company (that's one of the most compromised truths) Now what at the effect level?That level doesn't feature ever at all many times, backing us up with a false sense of security while performing this kind of misdeeds. But what if this really springs before the people who have hired you? Just think, and let me cite some examples if you felt fainted doing it. A project manager was shown the way to door coming back happily completing a successful onsite assignments at one of the giant MNC among financial securities firms. Reason was, among his huge experience he had mentioned a local-level small company which never existed on earth. Alas,
    secutors are pushing for the death penalty for Saddam Hussein and three of his former aides for crimes against humanity following a 1982 crackdown on Shi'ites in which hundreds were killed and tortured. So Hussein will rant and rave until the gavel comes down and his fate is sealed.

    North Korea plans on testing a missile launch that, fully fueled, could reach as far as Alaska. So both the United States and Japan have warned North Korea against the launch. North Korea is taking advantage of the worlds attention that is diverted to Iraq and Iran to run this test. So this is a developing story.

    Here in New York, city lawmakers are coming down hard on the Department of Homeland Security's decision to cut anti-terror funding. This comes on the heels of a report that came out over the weekend that showed that al-Qaida had a plan to attack the NYC subway system in 2003.

    Tid Bits

    To combat the mighty Ericsson (NASDAQ: ERICY) Nokia (NYSE: NOK) and Siemens (NYSE:SI) have both agreed to a joint venture that will merge their mobile network operations, creating a $20 billion entity. Now the new venture will be called Nokia Siemens Networks and is still subject to regulatory approval, but if this should go through two things will certainly happen, one is that Ericsson will be given a run for their money and two , close to 10,000 jobs will be eliminated. That is the casualty of this mobile network war. It is a smart move for both companies, as the mobile arena is getting tighter. So expect for these stocks to trade higher on this news.

    After months of Intel Corp (NASDAQ: INTC) creating historic lows in its trading history. UBS sees value in the company. The upgraded the stock from a Neutral to a Buy and gave the stock a target price of $23 and that is up from $21.Now the question is will the Institutional money begin to flow back into Intel or will the UBS upgrade just entice individual investors to jump on board. The stock closed at $18.30 on Friday.

    Now lets take a look at the Microsoft (NASDAQ: MSFT) front, last week Bill Gates stated that he will be stepping down from the Day to Day duties of Microsoft. Now this is definitely getting mixed reactions as he was the visionary behind the company and at one point in time gave a helping hand to Apple Computer (NASDAQ: AAPL) when the company was down on its luck. But times do change, Microsoft, once being a vibrant young company that dared to be different, topping the one time juggernaut IBM (NYSE: IBM) seem to have gotten too big to have that burning desire and vision. With Google (NASDAQ: GOOG) looking to grab software market share from Mr. Softie by giving people what they want but for free seems to be just another nail being driven into the coffin of Microsoft. Now don’t count them out just yet, Mr. Softie is coming out with guns blazing against Apple’s iPod success by launching its own MP3 player. Some think that its late in the game but technology is constantly changing so they still may have a shot, but 10 years or so ago would Mr. Softie have waited so long to be at the forefront of an evolution?, all that we can do at this point is wait and see what the reaction will be to the new product line, the shift in management and whether the software giant will consider splitting the company at some point down the road.

    Movers and Shakers

    Some major movers in yesterdays trading session included Focus Media Holdings (NASDAQ: FMCN) , we mentioned Focus Media when it hit a ceiling of $68 three times in a row and sent out an alert that it could pull back into the $51 range, which it did. We also alerted our readers that once it found a bottom that their next trip up to $68 would be fierce and create a base in that level. The stock traded up $6.28 on Friday to close at $60.78, the momentum has been building up in the company and you should see it try to reach that ceiling this week. We also mentioned that their United S

    Business Planning
    In the book Alice In Wonderland, there is a scene where Alice comes to a fork in the road, she looks down the right road as far as she can see, and sees nothing. She looks down the left road as far as she can see, and sees nothing. In the center of the fork is a large oak tree with the Cheshire Cat grinning a grin as big as a grin can be. Not knowing which way to take the fork, she asks the Cheshire Cat, “Which road should I go?” his reply; “which road do you want to go?” and Alice says “I do not rightly know which road to go.” The Cheshire Cat’s response to her was, “if you do not know which road you want to go, then it makes no difference which road you go.” The moral of the scene is: If you do not have a Goal set, or a direction to go, it makes no difference which way you go, nor will you know when you get there.Planning and goal setting are essential parts of every business. A “Plan of Action” must be established so that work, effort and resources are directed in a controlled and coordinated manner towards the accomplishment of these goals and objectives. A good business plan establishes Goals and Objectives to be reached. Good managers direct their personnel. They manage their business every day without losing sight of their Goals and Objectives. They make decisions and changes as required to keep the business progressing toward present goals. With goals and objectives set, the manager can now anticipate instead of reacting to events; he remains in control.Without a business plan, a business tends to run on historical experience or on a crisis management basis, constantly putting out fires, rarely finding the person with the matches. Employees work in diff
    I) have both agreed to a joint venture that will merge their mobile network operations, creating a $20 billion entity. Now the new venture will be called Nokia Siemens Networks and is still subject to regulatory approval, but if this should go through two things will certainly happen, one is that Ericsson will be given a run for their money and two , close to 10,000 jobs will be eliminated. That is the casualty of this mobile network war. It is a smart move for both companies, as the mobile arena is getting tighter. So expect for these stocks to trade higher on this news.

    After months of Intel Corp (NASDAQ: INTC) creating historic lows in its trading history. UBS sees value in the company. The upgraded the stock from a Neutral to a Buy and gave the stock a target price of $23 and that is up from $21.Now the question is will the Institutional money begin to flow back into Intel or will the UBS upgrade just entice individual investors to jump on board. The stock closed at $18.30 on Friday.

    Now lets take a look at the Microsoft (NASDAQ: MSFT) front, last week Bill Gates stated that he will be stepping down from the Day to Day duties of Microsoft. Now this is definitely getting mixed reactions as he was the visionary behind the company and at one point in time gave a helping hand to Apple Computer (NASDAQ: AAPL) when the company was down on its luck. But times do change, Microsoft, once being a vibrant young company that dared to be different, topping the one time juggernaut IBM (NYSE: IBM) seem to have gotten too big to have that burning desire and vision. With Google (NASDAQ: GOOG) looking to grab software market share from Mr. Softie by giving people what they want but for free seems to be just another nail being driven into the coffin of Microsoft. Now don’t count them out just yet, Mr. Softie is coming out with guns blazing against Apple’s iPod success by launching its own MP3 player. Some think that its late in the game but technology is constantly changing so they still may have a shot, but 10 years or so ago would Mr. Softie have waited so long to be at the forefront of an evolution?, all that we can do at this point is wait and see what the reaction will be to the new product line, the shift in management and whether the software giant will consider splitting the company at some point down the road.

    Movers and Shakers

    Some major movers in yesterdays trading session included Focus Media Holdings (NASDAQ: FMCN) , we mentioned Focus Media when it hit a ceiling of $68 three times in a row and sent out an alert that it could pull back into the $51 range, which it did. We also alerted our readers that once it found a bottom that their next trip up to $68 would be fierce and create a base in that level. The stock traded up $6.28 on Friday to close at $60.78, the momentum has been building up in the company and you should see it try to reach that ceiling this week. We also mentioned that their United S

    Where are the Objective Reviews of E-Products and Services
    With the growing number of e-products and services on the internet (most residing on sites either not very well known or hidden amongst overpopulated search engines) you are lucky to find an objective product review site that lists more than three sites. The product review sites you do find are typically connected to an affiliate trying to earn commission, so of course the reviews are going to say good things about them. When is the last time you saw a review site that listed products without the chance of an earned commission on sales?I have been trying to become one of these super-affiliates for the past year. In my searching, I have discovered thousands of good products by some very good people getting drowned out by business owners able to spend more on pay-per-click advertising than you would believe. Consequently, you will not see these products pop-up during your web searches.To give these sites a chance, I recently created TigersWeb.us, a product review site where web surfers write the reviews. These reviews get posted (along with any questions) on a free forum for the general public. Repeated positive feedback for a particular site will merit inclusion on one of my topical web pages for ease of access (even if the site does not offer any commission program). Right now these pages are populated mostly by products I have found on a site called Clickbank (resulting in many affiliate links I am embarrassed to say, but it does help pay for the web server).The desired end of all this will be to setup a free newsletter for all or just some of the popular categories to send out to willing recipients looking to get the
    18.30 on Friday.

    Now lets take a look at the Microsoft (NASDAQ: MSFT) front, last week Bill Gates stated that he will be stepping down from the Day to Day duties of Microsoft. Now this is definitely getting mixed reactions as he was the visionary behind the company and at one point in time gave a helping hand to Apple Computer (NASDAQ: AAPL) when the company was down on its luck. But times do change, Microsoft, once being a vibrant young company that dared to be different, topping the one time juggernaut IBM (NYSE: IBM) seem to have gotten too big to have that burning desire and vision. With Google (NASDAQ: GOOG) looking to grab software market share from Mr. Softie by giving people what they want but for free seems to be just another nail being driven into the coffin of Microsoft. Now don’t count them out just yet, Mr. Softie is coming out with guns blazing against Apple’s iPod success by launching its own MP3 player. Some think that its late in the game but technology is constantly changing so they still may have a shot, but 10 years or so ago would Mr. Softie have waited so long to be at the forefront of an evolution?, all that we can do at this point is wait and see what the reaction will be to the new product line, the shift in management and whether the software giant will consider splitting the company at some point down the road.

    Movers and Shakers

    Some major movers in yesterdays trading session included Focus Media Holdings (NASDAQ: FMCN) , we mentioned Focus Media when it hit a ceiling of $68 three times in a row and sent out an alert that it could pull back into the $51 range, which it did. We also alerted our readers that once it found a bottom that their next trip up to $68 would be fierce and create a base in that level. The stock traded up $6.28 on Friday to close at $60.78, the momentum has been building up in the company and you should see it try to reach that ceiling this week. We also mentioned that their United S

    How To Run Your Small Business Using An American Express Account
    I am a former American Express employee. I worked for the company for eleven years, from 1990 to 2001. I then returned last year for a very short stint (about two months-couldn’t handle it- they hired me for collections!) I will certainly never bash them or bad-mouth them. They are an excellent company to work for.From my experiences there, I have come to realize that many people could use some education about how the American Express Charge card products work. A charge card isn’t like a credit card. A charge card must be paid in full every 30 days. This is great for people who have a good deal of money in the bank, or those who own small businesses. The advantages of using the American Express card as opposed to just using your bank debit card are:All kinds of great points going towards incentives Extended warranty protection on purchases (yes, even cars). You get to keep your money in the bank for an extra amount of time. They send you a statement at the end of the year if you have certain types of accounts (gold, platinum, small business) that will help you when you get ready to file your taxes. This way you can have the expenses organized in one account. The list goes on.But, exactly how does a charge card work? How do you know how much you can spend every month? This is the mystery question. This is what this article is about.A charge card doesn’t have an established line of credit. A big gray area. At American Express, your ability to charge is based upon a few factors. The first one is your established payment and spending history with the company. If you’re new, you don’t have one. So, after that, the next consideration is your FICO score (or
    s constantly changing so they still may have a shot, but 10 years or so ago would Mr. Softie have waited so long to be at the forefront of an evolution?, all that we can do at this point is wait and see what the reaction will be to the new product line, the shift in management and whether the software giant will consider splitting the company at some point down the road.

    Movers and Shakers

    Some major movers in yesterdays trading session included Focus Media Holdings (NASDAQ: FMCN) , we mentioned Focus Media when it hit a ceiling of $68 three times in a row and sent out an alert that it could pull back into the $51 range, which it did. We also alerted our readers that once it found a bottom that their next trip up to $68 would be fierce and create a base in that level. The stock traded up $6.28 on Friday to close at $60.78, the momentum has been building up in the company and you should see it try to reach that ceiling this week. We also mentioned that their United States based mirror image is a small little known company by the name of Impart Media Group (OTCBB: IMMGE), for those that have taken steps in researching and getting involved in the company should listen in on their analyst/investor conference call that is set up for this Thursday. Take a look at their latest press release for call-in details.

    Pioneer Natural Resources (NYSE: PXD) made nice movement on Friday, trading up $4.69 to close at $44.31. The company announced about a week ago that they have upped their stake in a ConocoPhillips (NYSE: COP) Alaska offshore project called Cosmopolitan Unit, from 10% to 50%. So the stock moved up along with several other Natural Gas companies but investors had time this weekend to ponder many things that happened in the previous week and Pioneer Natural may be one of them.

    Polo Ralph Lauren (NYSE: RL) made moves on the upside on Friday after reports surfaced that the New York based Polo was on the road to striking a deal with JC Penney (NYSE: JCP) in the form of an exclusive partnership. This would give a big boost to Polo and definitely add to JC Penney’s bottom line. Polo closed up $2.30 to close at $57.00 on Friday.

    Other stocks that made nice moves on Thursday include Martek Biosciences (NASDAQ: MATK) which traded up $2.77 to close at $29.48, Cigna (NYSE: CI) traded up $2.25 to close at $93.45, Winnebago Industries (NYSE: WGO) traded up $2.21 to close at $30.64, Rockwell Automation (NYSE: ROK) traded up $1.71 to close at $67.39 and New Century Financial (NYSE: NEW) traded up $1.69 to close at $47.00.

    Neurocrine (NASDAQ: NBIX) traded down on heavy volume on Friday, the stock tumbled $4.19 to close at $15.18 after stating that the company may have to supply the FDA with additional safety data to get the approval from them. This could lead to big delays, as they will undoubtedly need to conduct further clinical studies to get the FDA the information that they need.

    After OmniVision Tech (NASDAQ: OVTI) announced great numbers analyst had a chance to review their quartley earnings and question the quality of those earnings. Analyst at both Piper Jaffray and Needham & Co questioned that as well as the company’s outlook. So this drove the stock down $3.37 to close at $23.44 on Friday, this was on over 14 million shares traded. Their average volume has been approximately 1.8 million. So once the bleeding stops OmniVision may require a second look.

    Under Ten

    Some stocks that made moves on the upside under ten bucks include Britesmile (NASDAQ: BSML) for some odd reason closed up 90 cents to close at $3.23 on Friday. Initially the stock gained lots of interest on the heels of a fluff bid from one of their private competitors, which Britesmile graciously turned down. So you can expect the stock to slip back a bit over the coming days after the bump up last week. But who knows perhaps the fluff bid for the company may be backed up by a solid financial group, but that may not be likely just yet.

    Orthovita (NASDAQ: VITA) traded up 41 cents on Friday when word got out that the Food and Drug Administration approved its product for controlling bleeding during surgeries. Now this may also pull back a bit even though the run wasn’t tremendous it did hit a new 52 week high, which could cause for a pullback.

    Wet Seal (NASDAQ: WTSLA) received an upgrade by Matrix Research from a Sell to A Hold, this morning and it should be a welcome upgrade which could give boost to investor confidence in Wet Seal. So look for a tad bit of movement in this one today.

    Other stocks that moved higher yesterday under ten bucks included Catalyst Semiconductor (NASDAQ: CATS) which traded up 27 cents to close at $3.89, Memry corp (AMEX: MRY) traded up 23 cents to close at $2.90, Great Basin Gold (AMEX: GBN) traded up 20 cents to close at $1.85 and Novavax (NASDAQ: NVAX) traded up 19 cents to close at $4.71 on Friday.

    Analyst Upgrades

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