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    Business Expansion Plan For Small Entrepreneurs
    Every small business will eventually feel the heat and find the need for expansion. The time will come when the small plans that worked when first starting the business may no longer be sufficient.Understanding What to ExpandThe buzzword ‘business expansion’ may be catchy to outsiders but as a business owner you need to understand precisely what to expand in order that the scarce resources that you do have are optimized.1. You feel increasing personnel helps increase production to meet growing demand.2. Maximized labor can’t cope with the market demand and you have identified that automating business operations would both reduce costs and increase efficiency.3. International demand cannot be met as the business is operating now. Diverse markets need localized service points.4. You need to keep more inventory on hand because price fluctuations don’t allow just-in-time procurement. You are contemplating using a warehouse facility for storage.5. Your supply chain is hard pressed; it is difficult to manage with the existing logistics operation.The need for expansion can be a combination of above and you know well that you can hardly push it any further without expanding.Planning Your Business ExpansionHaving identified the exact nature of the expansion needed, the next step is careful planning. Let’s examine each of the above cases.1. Increasing personnel doesn’t require increased funds. Payroll can be taken care of from the increased revenue from the business.

    The same can be said about various news reports. These can affect our mood as well as our perception, resulting in a desire to buy a particular market contract or stock. An interesting consideration is that much of the news we get is about something that is affected by either the weather or the mood of a person or persons. For example, weather is often part of the news with droughts, floods, storms and much more. But consider the reports on crime and war (psychological, mood, desire, greed, fear). If you remove weather and all aspects of emotion from the equation of news, you simply would have no news at all.

    Now we must ask the next question. Is there anything that can be traced back from weather and mass psychology (moods)?

    Interesting, the answer is yes. In researching the subject of weather and human psychology, I was able to dig up the following tidbits of information that I think you will find quite enlightening.

    British Journal of Psychology. Vol 75(1), Feb 1984, 15-23.

    "10 mood variables were related to 8 weather variables in a multidimensional study in which 24 male university students filled out a mood questionnaire over 11 consecutive days. The mood variables included concentration, cooperation, anxiety, potency, aggression, depression, sleepiness, skepticism, control, and optimism. T

    Big Cash From A Home - Based Business
    A good small business to start from home should represent a balance between your income potential, personal interests, and cash available for investment.If you have limited funds available for startup costs, or do not have a background in business management or startups, I highly recommend you explore the multi-level marketing business opportunities first.I like to take a no-holds-barred approach to business. That means when I see an opportunity, and decide it offers a low risk and high payoff potential, I jump in. I've been burned a few times in my over-zealousness, but an occasional failure is part of the game. Over the years I've learned you either play the game, and accept the risks (it helps to understand the risks going in), or you don't play. In my opinion, life is too short to waste time on the sidelines. I rode the bench in high school football and hated every minute of it. The publication you now hold is an expression of my "play the game" business philosophy. Be a player, not a spectator.Most of what I've learned about business I learned on the streets, playing the game, getting knocked down a few times, and getting back up in time for the next play. During the past 12 years I have built and managed several successful companies using a technique of (1) educating myself about a business opportunity, (2) diving in and learning from hands-on experience, and (3) using this knowledge and new fund experience to gain insight into how to play the game better, and how to adapt my behavior to find either a profit in th
    Newton's Third Law of Motion states that "for every action, there is an equal and opposite reaction."

    Such 'action' can be by direct contact, such as from friction, tension or applied forces. Then you have such 'actions' as a result of gravity, electrical and magnetic.

    Forces come in pairs. For every action, there is opposite reaction. The size of the reaction is equal to the size of the action. Nature is filled with such evidences of this law. For example, when a bird flies it uses its wings to push air downwards. As a result, the air reacts by pushing the bird upwards. The size of the force on the air equals the size of the force on the bird. The direction of the force on the air is opposite the direction of the force on the bird (upwards).

    Therefore, we must reason that when a futures, commodity or forex market moves up or down, it does so because an opposite action preceded it. The question is, what action or actions is responsible for causing the markets to 'react' in an opposite manner?

    To find the answers, we must work our way backwards from the event. For example, if the event is rising prices in Soybeans, we must determine what chain of events may have led to that rise.

    The first thing that comes to mind is that buyers were willing to buy at higher and higher prices. Many make the mistake of assuming that there were more buyers than sellers. This would not be a correct statement. While you certainly can have one seller selling to multiple buyers, you can also have multiple sellers selling to one buyer that would cause rising prices. So it is not the number of buyers to sellers that cause price to rise. Rather, it is the willingness of buyers to accept higher and higher asking prices from the sellers.

    Therefore, in stepping backwards to determine what leads to higher prices, we start with the "the willingness of buyers to pay higher asking prices."

    Now we must consider this understanding and ask our next question. Why would buyers be willing to pay higher asking prices?

    The obvious answer here is: Buyer Perception.

    Consider the example of buying a car. You go out to buy a car and you want the best deal you can find. There are others doing the same thing you are. You come upon a car that you feel is worth the asking price. This is because you perceive its value is in line with what the seller wants for it. Before you came upon this car, other buyers stopped to look at the car but did not buy it. Why not, if you feel that it is worth the money asked by the seller?

    The reason is 'buyer perception'. The previous potential buyers did not buy the vehicle because they perceived it was not worth it for them at the asking price. Of course, they may feel that the asking price is fair, but they didn't like the color or the make. Yet, those potential buyers may have bought the car anyway had the price been much lower. For those potential buyers that did not buy, there may be a price that would turn them into buyers.

    Suppose you had ten potential car buyers out looking at the same car. At the current asking price, perhaps only one of the ten feels it is worth buying at the asking price and would buy it. As you keep lowering the price, however, more and more may then consider it a good buy and want to buy it. As you get closer and closer to free, you get to a point where almost all the buyers are ready to purchase. It is all a matter of perception, the perception of value.

    Okay, now let's work back from there and ask the next question. What may affect a buyers perception of price?

    Perception is a mental function. Therefore, we must address the 'mental', the 'psychological' angle of buying.

    When we consider the psychological aspect, we must consider the 'emotional' aspect as well.

    A person buys a commodity contract or stock because that person perceives that it either has or will have greater value later on.. So the buyer, not wanting to miss the opportunity for gains, will immediately buy. This may be motivated by fear of losing out, or it can be motivated by greed for more. Also, it can motivated by an attachment for the product itself. Even if the person can address the purchase with all the control of emotions that is humanly possible, there will always be a 'desire' that the purchase will eventually reap rewards. 'Desire' is an emotion.

    So then, what may affect our emotions and desires that lead us to perceive that the market will move higher so that we should buy?

    Our mental perception is mostly affected by information. This information can be recent, and it can also be accumulative over time, such as what we call our 'experiences'.

    Information comes to us from many directions. We may be reacting to what the weather is or will be if we want to trade grains, for example. Or the weather itself may simply affect how we 'feel' at the moment, affecting our buying decision.

    Just as if a drought in Florida or other major orange growing areas may cause us to feel that the price of orange juice is going to rise fast, resulting in a decision to buy now, sunny days can affect our mood and make us feel more optimistic about buying. There is plenty of scientific evidence to point out that weather does have a direct affect on how we feel about ourselves and other things.

    The same can be said about various news reports. These can affect our mood as well as our perception, resulting in a desire to buy a particular market contract or stock. An interesting consideration is that much of the news we get is about something that is affected by either the weather or the mood of a person or persons. For example, weather is often part of the news with droughts, floods, storms and much more. But consider the reports on crime and war (psychological, mood, desire, greed, fear). If you remove weather and all aspects of emotion from the equation of news, you simply would have no news at all.

    Now we must ask the next question. Is there anything that can be traced back from weather and mass psychology (moods)?

    Interesting, the answer is yes. In researching the subject of weather and human psychology, I was able to dig up the following tidbits of information that I think you will find quite enlightening.

    British Journal of Psychology. Vol 75(1), Feb 1984, 15-23.

    "10 mood variables were related to 8 weather variables in a multidimensional study in which 24 male university students filled out a mood questionnaire over 11 consecutive days. The mood variables included concentration, cooperation, anxiety, potency, aggression, depression, sleepiness, skepticism, control, and optimism. Th

    Blog Marketing Tips - Technorati Explained
    Its well known that using a blog on your website can dramatically increase your traffic and because its search engine friendly your website will rank higher in the results pages but you may not be aware of a service called Technorati that can take your blog to the next level.Technorati is a search engine specifically for blogs and it enables visitors to find content quickly and easily by searching for related keywords on their website. There are now over 55 million blogs listed with Technorati and its becoming more and more popular.Its similar to normal search engines but instead of crawling websites and ranking them using complex algorithms, Technorati allows bloggers to tag their posts with relevant keywords so that the content appears in the results pages when those keywords are searched.This means that you don't have to wait for Technorati to find and index your blog because each tag will automatically get your post listed for that keyword. Each tag will help Technorati categorise your content and all posts with the same tag are grouped together and ranked with the most recent at the top.Even if your website is only a few days old, you can still get the content on your blog listed in a matter of days (unlike traditional search engines that can can take months to index new websites). This enables you to immediately get more exposure and attract more people to your blog.As well as tagging you can also list your entire blog by creating a free account and this will allow other bloggers to add your blog to
    stake of assuming that there were more buyers than sellers. This would not be a correct statement. While you certainly can have one seller selling to multiple buyers, you can also have multiple sellers selling to one buyer that would cause rising prices. So it is not the number of buyers to sellers that cause price to rise. Rather, it is the willingness of buyers to accept higher and higher asking prices from the sellers.

    Therefore, in stepping backwards to determine what leads to higher prices, we start with the "the willingness of buyers to pay higher asking prices."

    Now we must consider this understanding and ask our next question. Why would buyers be willing to pay higher asking prices?

    The obvious answer here is: Buyer Perception.

    Consider the example of buying a car. You go out to buy a car and you want the best deal you can find. There are others doing the same thing you are. You come upon a car that you feel is worth the asking price. This is because you perceive its value is in line with what the seller wants for it. Before you came upon this car, other buyers stopped to look at the car but did not buy it. Why not, if you feel that it is worth the money asked by the seller?

    The reason is 'buyer perception'. The previous potential buyers did not buy the vehicle because they perceived it was not worth it for them at the asking price. Of course, they may feel that the asking price is fair, but they didn't like the color or the make. Yet, those potential buyers may have bought the car anyway had the price been much lower. For those potential buyers that did not buy, there may be a price that would turn them into buyers.

    Suppose you had ten potential car buyers out looking at the same car. At the current asking price, perhaps only one of the ten feels it is worth buying at the asking price and would buy it. As you keep lowering the price, however, more and more may then consider it a good buy and want to buy it. As you get closer and closer to free, you get to a point where almost all the buyers are ready to purchase. It is all a matter of perception, the perception of value.

    Okay, now let's work back from there and ask the next question. What may affect a buyers perception of price?

    Perception is a mental function. Therefore, we must address the 'mental', the 'psychological' angle of buying.

    When we consider the psychological aspect, we must consider the 'emotional' aspect as well.

    A person buys a commodity contract or stock because that person perceives that it either has or will have greater value later on.. So the buyer, not wanting to miss the opportunity for gains, will immediately buy. This may be motivated by fear of losing out, or it can be motivated by greed for more. Also, it can motivated by an attachment for the product itself. Even if the person can address the purchase with all the control of emotions that is humanly possible, there will always be a 'desire' that the purchase will eventually reap rewards. 'Desire' is an emotion.

    So then, what may affect our emotions and desires that lead us to perceive that the market will move higher so that we should buy?

    Our mental perception is mostly affected by information. This information can be recent, and it can also be accumulative over time, such as what we call our 'experiences'.

    Information comes to us from many directions. We may be reacting to what the weather is or will be if we want to trade grains, for example. Or the weather itself may simply affect how we 'feel' at the moment, affecting our buying decision.

    Just as if a drought in Florida or other major orange growing areas may cause us to feel that the price of orange juice is going to rise fast, resulting in a decision to buy now, sunny days can affect our mood and make us feel more optimistic about buying. There is plenty of scientific evidence to point out that weather does have a direct affect on how we feel about ourselves and other things.

    The same can be said about various news reports. These can affect our mood as well as our perception, resulting in a desire to buy a particular market contract or stock. An interesting consideration is that much of the news we get is about something that is affected by either the weather or the mood of a person or persons. For example, weather is often part of the news with droughts, floods, storms and much more. But consider the reports on crime and war (psychological, mood, desire, greed, fear). If you remove weather and all aspects of emotion from the equation of news, you simply would have no news at all.

    Now we must ask the next question. Is there anything that can be traced back from weather and mass psychology (moods)?

    Interesting, the answer is yes. In researching the subject of weather and human psychology, I was able to dig up the following tidbits of information that I think you will find quite enlightening.

    British Journal of Psychology. Vol 75(1), Feb 1984, 15-23.

    "10 mood variables were related to 8 weather variables in a multidimensional study in which 24 male university students filled out a mood questionnaire over 11 consecutive days. The mood variables included concentration, cooperation, anxiety, potency, aggression, depression, sleepiness, skepticism, control, and optimism. T

    Google AdWords - a Good vs. Bad Campaign
    Google AdWords ads connect you with new customers at the precise moment when they're looking for your products or services. According to Google, the Google Network reaches more than 80% of Internet users.With Google AdWords you create your own ads, choose keywords to help match your ads to your target audience and pay only when someone clicks on them… this is what is referred to as “pay-per-click” advertising.Google AdWords is a perfect way to advertise, if done correctly. Many companies waste hundreds or thousands of dollars every month on “unwanted clicks” that are not truly generating “targeted clicks” for their business.If setup correctly, Google AdWords can be a great resource to reach hundreds or possibly thousands of users looking for your exact product or service, which will lead to increased sales. The key word here is “exact”. I have found that through my experience of setting up Google AdWords campaigns for my clients, the best successes have been generated by the campaigns that use very specific keywords rather than generic or broad keywords when describing a product or service.Also, it is very important to analyze if your product is local, national or global. Google AdWords allow you to only have your ads displayed for your selected areas. You can specify a single state, and entire country, multiple countries, or the entire Internet world; it’s completely up to you.Let’s take an example to help paint the picture of what not to do. S
    it was not worth it for them at the asking price. Of course, they may feel that the asking price is fair, but they didn't like the color or the make. Yet, those potential buyers may have bought the car anyway had the price been much lower. For those potential buyers that did not buy, there may be a price that would turn them into buyers.

    Suppose you had ten potential car buyers out looking at the same car. At the current asking price, perhaps only one of the ten feels it is worth buying at the asking price and would buy it. As you keep lowering the price, however, more and more may then consider it a good buy and want to buy it. As you get closer and closer to free, you get to a point where almost all the buyers are ready to purchase. It is all a matter of perception, the perception of value.

    Okay, now let's work back from there and ask the next question. What may affect a buyers perception of price?

    Perception is a mental function. Therefore, we must address the 'mental', the 'psychological' angle of buying.

    When we consider the psychological aspect, we must consider the 'emotional' aspect as well.

    A person buys a commodity contract or stock because that person perceives that it either has or will have greater value later on.. So the buyer, not wanting to miss the opportunity for gains, will immediately buy. This may be motivated by fear of losing out, or it can be motivated by greed for more. Also, it can motivated by an attachment for the product itself. Even if the person can address the purchase with all the control of emotions that is humanly possible, there will always be a 'desire' that the purchase will eventually reap rewards. 'Desire' is an emotion.

    So then, what may affect our emotions and desires that lead us to perceive that the market will move higher so that we should buy?

    Our mental perception is mostly affected by information. This information can be recent, and it can also be accumulative over time, such as what we call our 'experiences'.

    Information comes to us from many directions. We may be reacting to what the weather is or will be if we want to trade grains, for example. Or the weather itself may simply affect how we 'feel' at the moment, affecting our buying decision.

    Just as if a drought in Florida or other major orange growing areas may cause us to feel that the price of orange juice is going to rise fast, resulting in a decision to buy now, sunny days can affect our mood and make us feel more optimistic about buying. There is plenty of scientific evidence to point out that weather does have a direct affect on how we feel about ourselves and other things.

    The same can be said about various news reports. These can affect our mood as well as our perception, resulting in a desire to buy a particular market contract or stock. An interesting consideration is that much of the news we get is about something that is affected by either the weather or the mood of a person or persons. For example, weather is often part of the news with droughts, floods, storms and much more. But consider the reports on crime and war (psychological, mood, desire, greed, fear). If you remove weather and all aspects of emotion from the equation of news, you simply would have no news at all.

    Now we must ask the next question. Is there anything that can be traced back from weather and mass psychology (moods)?

    Interesting, the answer is yes. In researching the subject of weather and human psychology, I was able to dig up the following tidbits of information that I think you will find quite enlightening.

    British Journal of Psychology. Vol 75(1), Feb 1984, 15-23.

    "10 mood variables were related to 8 weather variables in a multidimensional study in which 24 male university students filled out a mood questionnaire over 11 consecutive days. The mood variables included concentration, cooperation, anxiety, potency, aggression, depression, sleepiness, skepticism, control, and optimism. T

    Article Submission Software - Sure-Fire Insider Tips For Using Article Submission Software
    Are you interested in promoting your business by marketing articles through article submission software? If the answer to this question is a positive one you should know that it is an absolutely indispensable tool for you to use. But maybe, you have never thought of this before. If this is your case, I suggest you to seriously consider it. One and maybe the most important reason for you to use it is that it has become a powerful technique that helps you send targeted traffic to your website. Keep on reading and you will find how to choose the right article submission software in order to see miraculous things happening to your business. And I am not selling you dreams here. This is for real. You can watch your business flourish by using article submission software that fits you best.As you probably know, article submission software is used throughout the Internet marketing articles. The main purpose in submitting articles is to attract readers to your site. You must attract visitors through entertaining, relative, and informative article content. These visitors are target visitors. No matter if you would like your visitors to buy a certain product or simply be part of your program or newsletter, or whatever you might think about, the article submission software is the answer to your prayers. Once you have the article written you need to have it posted.Here are some tips that everyone can use whether he is a newbie author or a more experienced one would find useful. These tips are related to the article submission software. immediately buy. This may be motivated by fear of losing out, or it can be motivated by greed for more. Also, it can motivated by an attachment for the product itself. Even if the person can address the purchase with all the control of emotions that is humanly possible, there will always be a 'desire' that the purchase will eventually reap rewards. 'Desire' is an emotion.

    So then, what may affect our emotions and desires that lead us to perceive that the market will move higher so that we should buy?

    Our mental perception is mostly affected by information. This information can be recent, and it can also be accumulative over time, such as what we call our 'experiences'.

    Information comes to us from many directions. We may be reacting to what the weather is or will be if we want to trade grains, for example. Or the weather itself may simply affect how we 'feel' at the moment, affecting our buying decision.

    Just as if a drought in Florida or other major orange growing areas may cause us to feel that the price of orange juice is going to rise fast, resulting in a decision to buy now, sunny days can affect our mood and make us feel more optimistic about buying. There is plenty of scientific evidence to point out that weather does have a direct affect on how we feel about ourselves and other things.

    The same can be said about various news reports. These can affect our mood as well as our perception, resulting in a desire to buy a particular market contract or stock. An interesting consideration is that much of the news we get is about something that is affected by either the weather or the mood of a person or persons. For example, weather is often part of the news with droughts, floods, storms and much more. But consider the reports on crime and war (psychological, mood, desire, greed, fear). If you remove weather and all aspects of emotion from the equation of news, you simply would have no news at all.

    Now we must ask the next question. Is there anything that can be traced back from weather and mass psychology (moods)?

    Interesting, the answer is yes. In researching the subject of weather and human psychology, I was able to dig up the following tidbits of information that I think you will find quite enlightening.

    British Journal of Psychology. Vol 75(1), Feb 1984, 15-23.

    "10 mood variables were related to 8 weather variables in a multidimensional study in which 24 male university students filled out a mood questionnaire over 11 consecutive days. The mood variables included concentration, cooperation, anxiety, potency, aggression, depression, sleepiness, skepticism, control, and optimism. T

    Link Building – What to Look Out For With Reciprocal Link Exchanges
    We all know a web site cannot be successful without quality links pointing to it. Unfortunately there are many people that have learned black hat techniques that will hurt your site if you link to theirs. I am sure you have heard of ‘Link Farms’; these are web sites that are created solely for the purpose of tricking the search engines into high rankings. This type of technique has become uncovered by all of the major SE’s but there are still those who choose to test them. It is very important to avoid these types of sites as they will not only do you no good they will most likely hurt your SE rankings.There are also link-building programs that anyone can join and exchange reciprocal links with one another. These programs are usually built with very good intentions and if used correctly could be very beneficial to everyone involved. Unfortunately many that take part in these programs find ways to take advantage so you must be very cautious when partaking in them.The best way to get quality link partners is to find high-ranking sites that are relevant to yours manually. Once you have chosen some good sites you just send them e-mail or use their ‘link to us’ link and request a link exchange. Just like every other technique you still need to be cautious. Take a look at their link page. If it is more than two clicks away from their front page then the link to your site will probably not do you much good. But if the link page has a high rank then it could be of value. You have to research a little before you partake in any link exc

    The same can be said about various news reports. These can affect our mood as well as our perception, resulting in a desire to buy a particular market contract or stock. An interesting consideration is that much of the news we get is about something that is affected by either the weather or the mood of a person or persons. For example, weather is often part of the news with droughts, floods, storms and much more. But consider the reports on crime and war (psychological, mood, desire, greed, fear). If you remove weather and all aspects of emotion from the equation of news, you simply would have no news at all.

    Now we must ask the next question. Is there anything that can be traced back from weather and mass psychology (moods)?

    Interesting, the answer is yes. In researching the subject of weather and human psychology, I was able to dig up the following tidbits of information that I think you will find quite enlightening.

    British Journal of Psychology. Vol 75(1), Feb 1984, 15-23.

    "10 mood variables were related to 8 weather variables in a multidimensional study in which 24 male university students filled out a mood questionnaire over 11 consecutive days. The mood variables included concentration, cooperation, anxiety, potency, aggression, depression, sleepiness, skepticism, control, and optimism. The weather variables included hours of sunshine, precipitation, temperature, wind direction, wind velocity, humidity, change in barometric pressure, and absolute barometric pressure. Humidity, temperature, and hours of sunshine had the greatest effect on mood. High levels of humidity lowered scores on concentration while increasing reports of sleepiness. Rising temperatures lowered anxiety and skepticism mood scores. Humidity was the most significant predictor in regression and canonical correlation analysis."

    We know that the weather can affect how we feel, or mood. And we know that this in turn can affect our desires and emotions. The effects of the weather or the news, as well as our accumulated experiences over time affect our perceptions. And our perceptions of value accompanied by our emotions affects our buying and selling decisions.

    Therefore, we must ask this final question. Is there anything that affects the weather?

    And once again, we know the answer to be 'yes'. I took the following notes from an encyclopedia under the subject "weather".

    "Weather is an all-encompassing term used to describe all of the many and varied phenomena that can occur in the atmosphere of a planet."

    "Weather phenomena result from temperature differences around the globe, which arise mainly because areas closer to the tropics, around the equator, receive more energy from the Sun than more northern and southern regions, nearer to the Earth's poles."

    "Because the Earth's axis is tilted (not perpendicular to its orbital plane), sunlight is incident at different angles at different times of the year. In June the Northern Hemisphere is tilted towards the sun, so at any given Northern Hemisphere latitude sunlight falls more directly on that spot than in December. This effect causes seasons."

    Note what is being referenced here. We have the "sun" and the rotation/tilt of the earth. A reference is made of "seasons", which is a direct result of the relationship between the earth and sun. What about the closest satellite to earth...the moon?

    Well, we all know that the moon affects the ocean tides. So we know that is does have some influence over certain aspects of this planet. And there is also some mention that the moon may have some affect on plant life. Note these findings.

    "Practical economic use of the lunar cycle has been going on for a long time. In tropical rain forest countries in South America and Southeast Asia, where most of the world's hardwood comes from, tree-harvesting contracts are linked to the phase of the moon. The trees are only cut down on a waning moon, as near to the new moon as feasible. This is because on a waxing or full moon, the sap rises in the trees and extensive sap bleeding attracts hordes of deathwatch beetles, which will devastate a crop. Awareness of this cycle means the difference between making or losing millions of dollars every year."

    Does the moon also affect people? Consider this finding.

    "At the University of Miami, psychologist Arnold Lieber and his colleagues decided to test the old belief of full-moon "lunacy" which most scientists had written off as an old wives' tale. The researchers collected data on homicide in Dade County (Miami) over a period of 15 years - 1,887 murders, to be exact. When they matched the incidence of homicide with the phases of the moon, they found, much to their surprise, that the two rose and fell together, almost infallibly, for the entire 15 years! As the full or the new moon approached, the murder rate rose sharply; it distinctly declined during the first and last quarters of the moon."

    "To find out whether this was just a statistical fluke, the researchers repeated the experiment using murder data from Cuyahoga County in Ohio (Cleveland). Again, the statistics showed that more murders do indeed occur at the full and new moons."

    We have now gone from the actual buying and selling of stocks and commodities back to what we can see is an influence from weather, which is influenced by the relationship of the earth, sun and moon. Now here is something that you should consider about these chains of events:

    Notice that the sun/earth relationship produces weather 'cycles'. It produces also what we call the seasons. And we all know what affect weather and the seasons have on our commodities and those financial instruments that are directly and indirectly tied to it.

    And we also noted again the reference to 'cycles' when dealing with the moon's affect on the earth and its population. When you consider the mentioning of these 'cycles', reflect on what you have noticed over and over again on your market price charts. You see prices moving up then down then up then down, over and over again. What you are seeing are the effects of 'cycles'. As a matter of fact, by applying some simple oscillators such as the Stochastic or moving averages, you can often see these cycles more clearly.

    And just as we've worked our way back to find that there is not just once source, but perhaps several sources of initial effects that lead down the chain to our decisions to buy or sell, these multiple effects (cycles) combine resulting in the distorted cycle patterns we see on price charts.

    It is hoped that by working back from the actual buying and selling to

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