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You are here: Home > Business > Careers Employment > Survivor Winner, Yul Kwon - $1 Million Richer... But Still Searching for His True Calling |
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Casual Articles - Survivor Winner, Yul Kwon - $1 Million Richer... But Still Searching for His True Calling
The SKINNY on Newspaper Advertising or you.The SKINNY on NewspapersUsing the paper is considered gospel by many people in business. Use it wisely and it can be a good tool.Remember, newspapers are passive, non intrusive media. They tend to reach only buyers who are looking for the product. They are poor at reaching prospects before the need arises.Think about it, there are few times you have been driven to go to a store to buy a product you never heard of because you saw an ad in the paper. You had to have an earlier impression about the product for the newspaper ad to point you to the location to buy it.There are 4 ways to use the newspaper for advertising.1) Display advertising from one column wide by 2 inches high to a full two pages, display ads can be so numerous the news stories have to be cut so both can live on the page.There is usually no protection. Competiting store ads can be next to each other (next time you see the paper look for tire store ads on the same page).When designing your ad, remember it's The riskiest action at this point is to jump into action with one of your ideas ...without verifying that it will work for you. Before you initiate your job search or start your own business, invest the time to confirm that your ideas are in fact a good fit for you and your life. Do some online research, talk to people in the jobs, connect with others in the profession. This due diligence at the front end means that you are comfortable with your career ideas before you start trying to implement your plans. In many cases this investigation will also open up possibilities you didn't even know existed. Keep a record of the websites you visit and the people you talk to so you can come back later to review everything and synthesize what you've learned. If your ideal career idea seems like too big a leap at the moment, look for possible stepping stone jobs or opportunities to help you prepare for your ultimate dream career. Strategy #6: Take the first action in front of you. Don't expect to have 100% clarity about your future at this point. If you wait for that moment before you make a move, you'll have a long wait. Each step you take in the direction of your goal will open up new connections, possibilities, and opportunities. Take the steps one by one and let your c How to Write Ad Copy That Sells Yul Kwon, the winner of the 13th season of Survivor, is quite accomplished. He's a graduate of UC Berkeley, Stanford, and Yale Law School. He's worked as a law clerk to a federal judge and as a legislative aide to Senator Joe Lieberman. Most recently he's worked as an independent business consultant and a business strategist at Google. Quite a resume for a 31 year old!In our fast-paced society we all want quick results, delivery now, quick customer service, overnight shipping, etc. Why is that? The reason is simple -- "Time Is Money!"Picture this, a website with class "A" graphics, a beautiful flash menu, video with sound and all the bells & whistles. Now imagine this beautiful website without any physical words at all. How many sales do you think it would make?Rudyard Kipling once said, "Words are, of course, the most powerful drug used by mankind." Words make us laugh, cry and fall in love. Words have started wars and ended them. Same thing holds true when writing ad copy for your web site. The words you use have the power to positively explode your sales, or completely terminate them.Great copywriters of the advertising age have given us tested formulas for the mechanics of writing effective sales copy. Attention-getting headlines, body copy which appeals to your readers' emotions, and benefit-laden bullet points. You must answer the question "what's in it for me?" While yo And yet, according to his friends, he's still searching for his true calling...a way to make a difference. Since filming ended he's been taking time off to connect with friends and explore his interests. Although this may provide him with clues to his true calling, a random exploration of possibilities may not lead him to his dream career. Just as Yul used strategy to win Survivor, there's a strategy he can use to discover his true calling. You can also use these seven strategies to identify your future career. Strategy #1: Make sure you are striving for the right goal. When most people decide to find their dream career, they think their primary goal is to narrow the field of ideas as soon as possible. Ironically, this strategy dooms their quest to failure because they rush from one idea to the next poking holes in each one! At some point during the process they give up because they don't seem to be making any progress at all. Instead, focus your attention on creating a long list of potential career ideas based on your passions and interests. Strategy #2: Focus on the skills and interests that make you feel the way you want to feel: happy, fulfilled, challenged, etc. Although it makes practical sense at this point to focus on your most marketable skills and experience, I don't find this strategy to be very effective. As soon as you focus on practical options you cut your creativity in half and you decrease your chances of identifying your ultimate dream career. To create the list of potential career ideas mentioned in Strategy #1, you must start by creating a list of at least forty skills and interests. Don't worry about how they are all going to fit together. Don't worry about how you'll make money with them. Just focus on the heart of the matter--the skills and topics you enjoy. Finding a dream career is like going on a treasure hunt. It's only after you have all the clues in front of you (your list of favorite skills and interests) that you can find the right way to put the pieces together to solve the puzzle. (Did you ever see a Survivor Immunity Challenge or Reward where the contestants tried to solve the puzzle with just one clue? No, they always collect all the pieces they need first and then they solve the puzzle at hand.) Strategy #3: Brainstorm careers that blend your passions and interests. One of the common strategies that can kill a quest for a dream career happens when people think they have to select one of their skills or interest to focus on. This decision, and the commitment it implies, paralyzes them because they can't figure out which of their many interest to leave behind. Most dream careers are a combination of the person's unique skills and interests. If you force yourself to choose between a couple of strong interests, you are likely to loss track of the out of the box combinations that makes you unique and marketable. The other common strategy that backfires is using logic, and logic alone, to find your dream career. If you don't like what you are doing now, it's highly unlikely that a logical extension of your current career is going to be your answer. This is where brainstorming comes in. Brainstorming is a process that steps out of the box to record any and all ideas that come to mind. In this case, your goal is to randomly select 3 or 4 words from your list of favorite skills and interests to see what careers, jobs, projects, businesses, or tasks you can think of that combine as many of the words as possible. For example: If you selected graphic design, writing, organization, and teaching from your list, you might brainstorm the following career ideas: teacher, web designer, creating a publication, teaching writing, teaching web design, developing written materials to teach a topic. Don't limit yourself. Don't think about the money. Don't think about training you'll need. You don't even need to want to do the ideas you come up with. For now, just generate up to 10 ideas for each combination of four words. Keep going until you get a total of 40-50 career ideas. Sometimes the best ideas come when you have to push your mind to think in a new direction, so when you feel stuck, stick with it to see what you can discover. Strategy #4: Pinpoint your top two or three career ideas. After you have created a pool of viable ideas to work with, you can safely narrow your focus to your top two or three career ideas. Begin by reviewing your list and pulling out the ten ideas you like most. Then start to look for your top two or three ideas. Do you see any themes, trends, overlap? It may be that your favorite ideas are a combination of a few of your original ideas. That's fine. You just want to make sure your top two or three ideas are indeed your favorite contenders at this point in time. Strategy #5: Verify your ideas will work for you. The riskiest action at this point is to jump into action with one of your ideas ...without verifying that it will work for you. Before you initiate your job search or start your own business, invest the time to confirm that your ideas are in fact a good fit for you and your life. Do some online research, talk to people in the jobs, connect with others in the profession. This due diligence at the front end means that you are comfortable with your career ideas before you start trying to implement your plans. In many cases this investigation will also open up possibilities you didn't even know existed. Keep a record of the websites you visit and the people you talk to so you can come back later to review everything and synthesize what you've learned. If your ideal career idea seems like too big a leap at the moment, look for possible stepping stone jobs or opportunities to help you prepare for your ultimate dream career. Strategy #6: Take the first action in front of you. Don't expect to have 100% clarity about your future at this point. If you wait for that moment before you make a move, you'll have a long wait. Each step you take in the direction of your goal will open up new connections, possibilities, and opportunities. Take the steps one by one and let your ca Tips For Finding Jobs In The Middle East ess at all.Middle East CareersJobs in the Middle Eastern countries continue to be highly sought by people of various backgrounds. Jobs in certain countries such as Saud-Arabia, Qatar, Dubai, Bahrain and other neighboring countries are still high in demand. Unfortunately, the channels and infrastructure to look and apply for Middle East careers are limited and not as easy as finding jobs in certain markets such as the North American job market.The following provides certain trips for candidates to pursue job opportunities in the Middle Eastern countries.- Although you can use the services of web based agencies that claim to help you find jobs in the Middle East, be very careful. There are a large number of companies that are simply scams. The best way to approach Internet based career firms is to look up their name through search engines and try to look for news articles that may have discussed those companies.- Be very wary and careful in paying firms any type of money to help you get a job. You should Instead, focus your attention on creating a long list of potential career ideas based on your passions and interests. Strategy #2: Focus on the skills and interests that make you feel the way you want to feel: happy, fulfilled, challenged, etc. Although it makes practical sense at this point to focus on your most marketable skills and experience, I don't find this strategy to be very effective. As soon as you focus on practical options you cut your creativity in half and you decrease your chances of identifying your ultimate dream career. To create the list of potential career ideas mentioned in Strategy #1, you must start by creating a list of at least forty skills and interests. Don't worry about how they are all going to fit together. Don't worry about how you'll make money with them. Just focus on the heart of the matter--the skills and topics you enjoy. Finding a dream career is like going on a treasure hunt. It's only after you have all the clues in front of you (your list of favorite skills and interests) that you can find the right way to put the pieces together to solve the puzzle. (Did you ever see a Survivor Immunity Challenge or Reward where the contestants tried to solve the puzzle with just one clue? No, they always collect all the pieces they need first and then they solve the puzzle at hand.) Strategy #3: Brainstorm careers that blend your passions and interests. One of the common strategies that can kill a quest for a dream career happens when people think they have to select one of their skills or interest to focus on. This decision, and the commitment it implies, paralyzes them because they can't figure out which of their many interest to leave behind. Most dream careers are a combination of the person's unique skills and interests. If you force yourself to choose between a couple of strong interests, you are likely to loss track of the out of the box combinations that makes you unique and marketable. The other common strategy that backfires is using logic, and logic alone, to find your dream career. If you don't like what you are doing now, it's highly unlikely that a logical extension of your current career is going to be your answer. This is where brainstorming comes in. Brainstorming is a process that steps out of the box to record any and all ideas that come to mind. In this case, your goal is to randomly select 3 or 4 words from your list of favorite skills and interests to see what careers, jobs, projects, businesses, or tasks you can think of that combine as many of the words as possible. For example: If you selected graphic design, writing, organization, and teaching from your list, you might brainstorm the following career ideas: teacher, web designer, creating a publication, teaching writing, teaching web design, developing written materials to teach a topic. Don't limit yourself. Don't think about the money. Don't think about training you'll need. You don't even need to want to do the ideas you come up with. For now, just generate up to 10 ideas for each combination of four words. Keep going until you get a total of 40-50 career ideas. Sometimes the best ideas come when you have to push your mind to think in a new direction, so when you feel stuck, stick with it to see what you can discover. Strategy #4: Pinpoint your top two or three career ideas. After you have created a pool of viable ideas to work with, you can safely narrow your focus to your top two or three career ideas. Begin by reviewing your list and pulling out the ten ideas you like most. Then start to look for your top two or three ideas. Do you see any themes, trends, overlap? It may be that your favorite ideas are a combination of a few of your original ideas. That's fine. You just want to make sure your top two or three ideas are indeed your favorite contenders at this point in time. Strategy #5: Verify your ideas will work for you. The riskiest action at this point is to jump into action with one of your ideas ...without verifying that it will work for you. Before you initiate your job search or start your own business, invest the time to confirm that your ideas are in fact a good fit for you and your life. Do some online research, talk to people in the jobs, connect with others in the profession. This due diligence at the front end means that you are comfortable with your career ideas before you start trying to implement your plans. In many cases this investigation will also open up possibilities you didn't even know existed. Keep a record of the websites you visit and the people you talk to so you can come back later to review everything and synthesize what you've learned. If your ideal career idea seems like too big a leap at the moment, look for possible stepping stone jobs or opportunities to help you prepare for your ultimate dream career. Strategy #6: Take the first action in front of you. Don't expect to have 100% clarity about your future at this point. If you wait for that moment before you make a move, you'll have a long wait. Each step you take in the direction of your goal will open up new connections, possibilities, and opportunities. Take the steps one by one and let your c Limited Liability Corporation Definition nd then they solve the puzzle at hand.)A limited liability corporation can be defined as a unique legal business unit generated from an amalgamation of the various characteristics of partnership and corporation. It has a separate existence distinct from other business models like sole proprietorship, partnership and corporation. Although this concept is novel for United States, it has long been adopted in various other countries. This distinctive business model has been adopted from the German GmBH model.All the 50 states in the United States allow the formation of limited liability corporations, although the laws governing them in each state may be distinct. Certain jurisdictions, for example, allow only legal practitioners and lawyers to form such corporations. In some states, banks or farms are not allowed to form limited liability corporations.A limited liability corporation is an exclusive business structure which provides the personal liability shield or limited liability protection found in a corporation. It provides taxation advantages (no double taxati Strategy #3: Brainstorm careers that blend your passions and interests. One of the common strategies that can kill a quest for a dream career happens when people think they have to select one of their skills or interest to focus on. This decision, and the commitment it implies, paralyzes them because they can't figure out which of their many interest to leave behind. Most dream careers are a combination of the person's unique skills and interests. If you force yourself to choose between a couple of strong interests, you are likely to loss track of the out of the box combinations that makes you unique and marketable. The other common strategy that backfires is using logic, and logic alone, to find your dream career. If you don't like what you are doing now, it's highly unlikely that a logical extension of your current career is going to be your answer. This is where brainstorming comes in. Brainstorming is a process that steps out of the box to record any and all ideas that come to mind. In this case, your goal is to randomly select 3 or 4 words from your list of favorite skills and interests to see what careers, jobs, projects, businesses, or tasks you can think of that combine as many of the words as possible. For example: If you selected graphic design, writing, organization, and teaching from your list, you might brainstorm the following career ideas: teacher, web designer, creating a publication, teaching writing, teaching web design, developing written materials to teach a topic. Don't limit yourself. Don't think about the money. Don't think about training you'll need. You don't even need to want to do the ideas you come up with. For now, just generate up to 10 ideas for each combination of four words. Keep going until you get a total of 40-50 career ideas. Sometimes the best ideas come when you have to push your mind to think in a new direction, so when you feel stuck, stick with it to see what you can discover. Strategy #4: Pinpoint your top two or three career ideas. After you have created a pool of viable ideas to work with, you can safely narrow your focus to your top two or three career ideas. Begin by reviewing your list and pulling out the ten ideas you like most. Then start to look for your top two or three ideas. Do you see any themes, trends, overlap? It may be that your favorite ideas are a combination of a few of your original ideas. That's fine. You just want to make sure your top two or three ideas are indeed your favorite contenders at this point in time. Strategy #5: Verify your ideas will work for you. The riskiest action at this point is to jump into action with one of your ideas ...without verifying that it will work for you. Before you initiate your job search or start your own business, invest the time to confirm that your ideas are in fact a good fit for you and your life. Do some online research, talk to people in the jobs, connect with others in the profession. This due diligence at the front end means that you are comfortable with your career ideas before you start trying to implement your plans. In many cases this investigation will also open up possibilities you didn't even know existed. Keep a record of the websites you visit and the people you talk to so you can come back later to review everything and synthesize what you've learned. If your ideal career idea seems like too big a leap at the moment, look for possible stepping stone jobs or opportunities to help you prepare for your ultimate dream career. Strategy #6: Take the first action in front of you. Don't expect to have 100% clarity about your future at this point. If you wait for that moment before you make a move, you'll have a long wait. Each step you take in the direction of your goal will open up new connections, possibilities, and opportunities. Take the steps one by one and let your c The Marketing Power Of Postcards cted graphic design, writing, organization, and teaching from your list, you might brainstorm the following career ideas: teacher, web designer, creating a publication, teaching writing, teaching web design, developing written materials to teach a topic.My first experience of the power of a postcard came when I decided to print up a couple postcards on my personal printer and hit the streets to start my marketing campaign. These cards were just black ink on yellow paper, nothing fancy. I distributed approximately 50 cards to different business owners at a busy business community. I chose businesses because I thought they were my greatest prospects, since I was in the graphic design and printing business.I must confess that it was not easy, but I was motivated simply because there were no other alternatives for me at the time. It was more of a survival situation for me. Another motivating factor was that before I could make it back to my little home office, I got a couple of calls. People were already starting to show interest.I could go on and tell numerous stories of how I used postcards to initiate business contact, make sales, and build business relationships. However, I would like to summarize by giving some important facts:I've never stopped using postc Don't limit yourself. Don't think about the money. Don't think about training you'll need. You don't even need to want to do the ideas you come up with. For now, just generate up to 10 ideas for each combination of four words. Keep going until you get a total of 40-50 career ideas. Sometimes the best ideas come when you have to push your mind to think in a new direction, so when you feel stuck, stick with it to see what you can discover. Strategy #4: Pinpoint your top two or three career ideas. After you have created a pool of viable ideas to work with, you can safely narrow your focus to your top two or three career ideas. Begin by reviewing your list and pulling out the ten ideas you like most. Then start to look for your top two or three ideas. Do you see any themes, trends, overlap? It may be that your favorite ideas are a combination of a few of your original ideas. That's fine. You just want to make sure your top two or three ideas are indeed your favorite contenders at this point in time. Strategy #5: Verify your ideas will work for you. The riskiest action at this point is to jump into action with one of your ideas ...without verifying that it will work for you. Before you initiate your job search or start your own business, invest the time to confirm that your ideas are in fact a good fit for you and your life. Do some online research, talk to people in the jobs, connect with others in the profession. This due diligence at the front end means that you are comfortable with your career ideas before you start trying to implement your plans. In many cases this investigation will also open up possibilities you didn't even know existed. Keep a record of the websites you visit and the people you talk to so you can come back later to review everything and synthesize what you've learned. If your ideal career idea seems like too big a leap at the moment, look for possible stepping stone jobs or opportunities to help you prepare for your ultimate dream career. Strategy #6: Take the first action in front of you. Don't expect to have 100% clarity about your future at this point. If you wait for that moment before you make a move, you'll have a long wait. Each step you take in the direction of your goal will open up new connections, possibilities, and opportunities. Take the steps one by one and let your c Everything You Ever Wanted To Know About Printing or you.The words that we see on paper or, for that matter, on many other media such as plastic, glass, wood or as embossed on visiting cards, is a technique made possible due to the art of printing. It is a form of technology that is defined as a process that helps reproduce copies of texts and images, mostly using ink on paper with the help of a machine called the printing press. This entire process is then termed publishing and includes newspapers, magazines, publicity leaflets and brochures, newsletters and many other forms that essentially serve the objective of disseminating information through the written word.The history of printing is long and interesting. It was first conceived and developed in China and there is evidence to indicate that primitive woodblock printing was in use by the sixth century. The oldest surviving book that was published using the technique of block printing dates back to 868 AD. This is the Diamond Sutra, a Buddhist scripture. The movable type printer was the creation of Pi Sheng in 1040 and the movable The riskiest action at this point is to jump into action with one of your ideas ...without verifying that it will work for you. Before you initiate your job search or start your own business, invest the time to confirm that your ideas are in fact a good fit for you and your life. Do some online research, talk to people in the jobs, connect with others in the profession. This due diligence at the front end means that you are comfortable with your career ideas before you start trying to implement your plans. In many cases this investigation will also open up possibilities you didn't even know existed. Keep a record of the websites you visit and the people you talk to so you can come back later to review everything and synthesize what you've learned. If your ideal career idea seems like too big a leap at the moment, look for possible stepping stone jobs or opportunities to help you prepare for your ultimate dream career. Strategy #6: Take the first action in front of you. Don't expect to have 100% clarity about your future at this point. If you wait for that moment before you make a move, you'll have a long wait. Each step you take in the direction of your goal will open up new connections, possibilities, and opportunities. Take the steps one by one and let your career unfold as you go. Talk to a contact, go to a professional meeting, take a class, accept a volunteer assignment that helps you build key skills. Keep your vision of what you want in your mind and let the pieces fall into place as you start walking in that direction. Strategy #7: Realize that dream careers evolve. It is highly unlikely you will land your dream career and stay there for the rest of your life. Our economy is such that most people will have 8-12 careers in their lifetime...not jobs, but careers. Your career is not a static event, it is an evolving one. Keep your eyes and ears open to changes in your industry, changes in your life, and changes in who you are. Just as a kaleidoscope changes as you rotate the viewer, your career is likely to change form and continue to evolve as you grow and your life changes. Don't be afraid of the fluid nature of your dream career. By always staying in touch with your needs and dreams you can continue to move your career in the direction that will be most meaningful to you. Understanding these seven strategies for finding your true calling can give you the edge you need to succeed. Don't try to investigate every possible career idea; focus instead on the career ideas that reflect your favorite skills and interests. In investigating these ideas other opportunities may come into view. Searching for your true calling is a journey and an adventure similar to Survivor. Just as Yul and all the players needed strategy, passion, perseverance, and patience to succeed, you will do well to incorporate these elements into your quest for your dream career. Good luck on your journey of discovery. Copyright (c) 2006 Transition Dynamics Enterprises, Inc.
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